Mobile Reporting : Made SimpleMonday, 20th October 2008

Mobiles

• This will possibly be the first presentation where you’ve been asked to leave your mobile phone’s ON!

•We are going to try a live demo for those of you that have a http enabled mobile phone later.

• However, please set them to silent to avoid any distractions.

About Accantia Health & Beauty

• Accantia formed by MBO led by Geoff Percy and Peter Hatherly, former MD and FD respectively of Smith & Nephew Consumer division, in June 2000

• Private Equity : Duke Street Capital own controlling stake

• Based in Solihull, West Mids

• Expertise in skincare and toiletries

• Brand portfolio : Simple, Wrights, Cidal

Our customers

What simple stands for

No perfumeNo colour

No harsh chemicals

Nothing Bad

Kind, gentlePure ingredients

Nourishing active extracts

All Good

“GOODNESS”

UK market performance

• Simple skincare has maintained its No. 3 brand position in value and its No.1 brand position in units:

•11.7% value share of facial skincare market

•13.7% unit share of facial skincare market

• Simple Skincare Brand value now in excess of £48m

Source: IRI 52 w/e 6th Sept 2008

UK brand success

• No.1 skincare product•Simple Facial Cleansing Wipes

• No.1 facial skincare cleansing brand

• No.1 facial skincare wipes brand & product•Simple Facial Cleansing Wipes

• No.1 facial eye make up remover brand & product •Simple Conditioning Eye Make-Up Remover

• No.1 facial skincare washes brand

• No.1 facial skincare toner brand

Source: IRI 52 w/e 6th Sept 2008

• 5.1m consumers now purchase Simple facial skincare*

• An additional 1.1m Simple consumers between Sept 2007 - Sept 2008*

• Brand awareness is 77%**

• Simple is the most trusted brand in the UK***

• Simple has been voted the ‘best value beauty brand’****

consumer success2008

Source: * TNS 52 w/e 7th Sept ’08; ** Phd Prompted Awareness Tracking ’08; *** Simple U&A Jun ’07. **** National poll :403 females aged 16-64 years. All daily users of facial skincare products. Quibiq-on-line September 2008

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2003 2004 2005 2006 2007 2008FC

£ M

illio

ns

SIMPLE Skincare SIMPLE Bar Soap SIMPLE Liquid Soap SIMPLE Shower SIMPLE Bathcare

SIMPLE Baby SIMPLE Menscare SIMPLE Body SIMPLE Hand

Simple Brand Value Performance 2003 – 2008 Forecast

Source :IRI 52 w/e Dec & 52 w/e 29th December 2007, IRI Actuals YTD 6th Sept 08 & Accantia Forecast YE 2008 Please note the chart does not include the following SIMPLE products: Deos, Derma, Talc, Hair and Sun

+18.5% £64.1

+5.6% £67.7

+5.8% £45.4

+19.2% £54.1

+9.9% £42.9-0.1%

£39.0

About Presenter

Name: William EastburyPosition: Business Systems Analyst

• Have worked in the IT trade since leaving school

• 13 Years experience across a number of IT roles (Networking, Software Development, Reseller support, Helpdesk etc..)

• Joined accantia in Sept 2001

What’s this all about?

Users are requesting timely reports and information.

• ‘Want it now’ – Live data

• Available all of the time

• From a diverse range of data sources

• Whilst they are out of the office

• Without a laptop.

How do we deliver this ?

The only device available to most of our mobile users all of the time is a

BlackBerry…..

Mobile Reports - Technology

Platform: Sage Line 500 (v5.5)Database: Microsoft SQL Server 2000Web Server: Microsoft Internet Information Server 6.0Mobile Server: Blackberry Enterprise Server 4.1OS: Windows Server 2003Server Technologies: ASP (OLE DBConnectivity)

This could just as easily be ….Platform: Sage Line 500 (v6)Database: OracleWeb Server: Apache (With Chili!Soft ASP)Mobile Server: None (Using Publicly accessible HTTPS address)OS: LinuxServer Technologies: ASP (ODBC Connectivity)

Or many many more … All you really need is a web server and a database

What we are showing here is a concept that can be delivered over ANY platform, it doesn’t even need to be sage.

BlackBerry Enterprise Server (BES)

Email ………… but not just email……….

The BlackBerry enterprise server platform creates a secure tunnel into your network for delivery of mail and data.

The BlackBerry devices are automatically enabled to use this tunnel as if it was part of their ISP.

(This works like a transparent proxy), it also means that we can access any internal company web resources from the blackberry!

For the purposes of this demo, however - we will be using a publicly accessible web server with http basic authentication (over https).

Data Retrieval – OLEDB and SQL

In order to access our database we use OLEDB and the SQL language to write our queries.

In order to keep things simple, write a SQL Server / DB view and access that.e.g….SELECT analysis_codes2, Sum(UnallVal) AS [UA v], Sum(CredHeldVal) AS [CH v],Sum(NoStkVal) AS [NS V],Sum(ThisPerVal) AS [TP V] FROM NewPipeLine where analysis_c = 'H&B BRAND'GROUP BY analysis_codes2

Mobile Reports – Info needed?

What data are we accessing?How can we distil this information down into a few keyfacts?Which summaries are required ?Which drill downs do we want to retrieve?

SELECT analysis_codes2, Sum(UnallVal) AS [UA v], Sum(CredHeldVal) AS [CH v],Sum(NoStkVal) AS [NS V],Sum(ThisPerVal) AS [TP V]

FROM NewPipeLine where analysis_c = 'H&B BRAND'GROUP BY analysis_codes2

Mobile Reports – Action

What are we actually going to do ? It’s simple….

We are going to build a simple html table page on the fly and

deliver it to the client mobile device over our secure channel.

We are adding a hyperlink into the first column from thehtml page for the user to select.

We have a temporary service setup for this demo, with ssl enabled, instead of BlackBerry enterprise server (As that would secure access to inside our organisation).

Mobile Reports – Template

All of the drill down pages are generated from a similar template.

The template will show as little information as possible to keep the layout clean, and allow the user to select to drill down through a hyperlink.

We are using the hyperlink to pass a parameter to the next page for the drill-down (The value that was selected).

You might think this would be really quite difficult, but you’d be wrong!

Lets see it in action…

Live Demo

Live demo #1

Accantia ImplementationSales Pipeline

https://remote.accantia-connect.co.uk/LiveDemo/82.47.252.229

User ID: LiveDemo@accantia.comPassword: L1v3D3m0

Live Demo

Live demo #2.Back order report.

https://remote.accantia-connect.co.uk/LiveDemo/82.47.252.229

User ID: LiveDemo@accantia.comPassword: L1v3D3m0

Tips and Tricks

WITH (NO LOCK) Query Optimizer Hint

• Goes after the FROM Clause in your SQL Statement

• Tells SQL Server that you don’t want to place a read lock on the tables you are accessing, and to ignore any transactions currently taking place.

• Your query will run faster, and will not deadlock, regardless of whether the table has been locked by a sage transaction.

• BUT: It ignores transactions in progress and will return ‘dirty’ data if an update is in progress. (This is known as a ‘dirty read’).

• Mobile Styles •Keep the information displayed to a minimum on screen,

as we are using a mobile device – maximum of 3-4 fields, combine other fields together, or drill down to show them.

Any Questions?

Q&AFor a copy of the templates email me at

William.Eastbury@Accantia.com.

Further info Workshop

Online Workshop @ 4pm in the Auriel Room

Open session, drop in for more info or for specific

questions.