The

RampageFresno City College

Media Kit Fall 2012

The Rampage is an award winning student run newspaper serving and representing the Fresno City College community since 1949. Student journalists, photographers, and graphic artists hone their skills through first-hand experience in newspaper producation and online content keeping pace with the shift in prfessional journalism. The Journalism Association of Community Colleges has consistently recognized The Rampage staf indi-vidually for their work and the publication for general excellence.

Adviser Dympna Ugwu-OjuDympna.Ugwu-Oju@FresnoCityCollege.Edu

Managing EditorSydney ExciniaSxcinia@TheRampageOnline.Com

Prodction ManagerRamiro GudinoRgudino@TheRampageOnline.Com

Advertising ManagerAnnette De DiosRampage-Business@FresnoCityCollege.Edu

1101 E. University AvenueFresno, Ca 93741Office Phone (559)442-8262Fax (559)265-5783

RampageFresnoCity

College

www.therampageonline.com

Market Profile 2

The Fresno City College student population is a diverse community combining a total of approximately 22,669 students of different ages, ethnicities and tastes- Providing an ideal target market businesses operat-ing locally and nationally.

Fresno City College enrollment, age, ethnicity and gender statistics displayed below are provided by the State Center Community College District Institutional Research Department.

ADDITIONAL INFORMATION MAY BE FOUND BY VISITING IRSCCCD.EDU

Enrollment

Age Gender

Ethnicity

Print Advertising 3

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AdditionalDimensions Available

RampageFresnoCity

College

Print Rates 4

Listed below is a table of most sought after print advertising dimensions. Custom advertising sizes available upon request.

Ad  Dimensions INCHES PICAS B/W COLOR

2  Column  x  2  Inches 3.9"  x  2" 23p  x  12p0 40.00$                     N/A

2  Column  x  3  Inches 3.9"  X  3" 23P4.8  X  18P 60.00$                     N/A

3  Columns  x  5  Inches 5.9333"  X  5" 35P7  X  30P0 150.00$                 N/A

1/4  Page  Vertical 10"  X  3.875" 60P0  X  23P3 200.00$                 N/A

1/4  Page  Horizontal 2.375"  X  15.5" 14P3  X  93P9 200.00$                 N/A

1/2  Page  Vertical 4.9167"  X  15.5 29P6  X  93P9 400.00$                 550.00$                  

1/2  Page  Horizontal 10"  X  7.75" 60P0  X  46P6 400.00$                 550.00$                  

3/4  Page  Verical 10"  X  11.625" 60P0  X  69P9 640.00$                 815.00$                  

3/4  Page  Horizontal 7.4583"  X  15.5" 44P9  X  93P9 640.00$                 815.00$                  

Full  Page 10"  x  15.5" 60p0  x  93p9 800.00$                 1,000.00$          

The Fresno City College Rampage is a tabloid sized publication. Dimensions:11 x 17 inches/ 5 columns. Advertising space is available at $10.00 per column inch. Standard Column Inch: 1.8667” x 1”

Advertising Extras 5

We offer a 5 percent discount for placements in 2 or more consecutive issues AND/OR Purchase order payments made prior to scheduled publication date.

A 30% Dicount is available for On Campus Organizations

Refer to our publication calendar to see which Publication date would promote your event

or business most effectively.

Coupon StripsFor $80, you receive a 5 col x 2” strip that is half advertisement and half coupon (see sample ad below).

Coupon Property of Nike ©

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Publication Dates 6

The Rampage circulates 3,000 copies per issue to Fresno City College students, staff, faculty, and each campus within the State Center Community College District including: Kerman Community Campus, Madera Center, Oakhurst Center, Sanger Community Campus, Easton Community Campus, Manchester Education Center, Selma Community Campus, Reedley College, Clovis Adult School, and the North Centers.

*Please refer to our Advertising Policies section for our media submission deadline policy.

TheRampageOnline.Com 7

Banner(Large Banner Available)

In-Line(Embeded)

Button

Large Buttton Available

AdditionalOnLine AdDimensions

Available

TheRampageOnline.Com 8

Online Ad Dimensions

Mast Head: 468px X 100px $200/2weeks, $300/monthBanner: 620px X 300px $150/2weeks, $200/monthLarge Banner: 620px X 300px $300/2weeks, $300/monthIn-Line: 300px X 200px $60/2weeks, $100/monthButton: 320px X 270px $60/2weeks, $100/monthText Link: 30 Words

$50 per month

Media Submission DeadlinesMedia Due By Noon On:

June: May 25July: June 24August: July 25September: August 25October: September 24November: October 25December: November 24

Advertising Policies 9Purchase Order Process-Final Purchase Orders may be made by phone or Email. Office Phone (559)442-8262 Email- Rampage-Business@fresnocitycollege.edu

-In order for purchase order(s) to be processed we require the following information: -Name of Company/Organization purchasing advertisements -Contact Person Name -Billing Address -Dimensions of media -Description of advertisement-Once the required information is received, an invoice signed by a Rampage Representative will be sent to clients for confirmation.-Signed invoices will be recorded and advertisements purchased will be placed once media is submitted.-Invoices and Tearsheets/Online Screenshots (if applicable) will be mailed to clients as proof of performance.

Media Submission-In order to ensure timely placement of each advertisement, we require clients to submit media files in PDF, JPEG, and GIF format via Email.-Media Submission Deadlines For Print Advertising are Noon on the following dates:

August 29 September 12, 26 October 10, 24 November 7, 28

AssistanceThe Rampage in-house graphic designer may gladly provide assistance with design of online and print advertisements upon request.

Advertising Policies 10

Payment Policy-Personal, or business issued checks may be mailed to:1101 E University AvenueFresno, CA 93741-Credit Card Payments are also accepted upon request.

Make Good Policy-The Rampage will consider issuing clients a make good in the event of the following errors: Sizing, price of item advertised, date,time, or place of event are incorrect, providing the error is the sole fault of the Rampage.-Make goods will be considered only within 5 working days after the date of publication in which the error occurs.-Liability of the Rampage may not exceed the original cost of theadvertisement. -Minor typographical errors do not qualify for make-good adjustments. -The Rampage will place an online or print advertisement in the amount equal to original purchase order in addition to placing the ad online on<www.TheRampageOnline.com>-If a scheduled ad has not been paid for, the purchase order may be cancelled or rescheduled.-Refunds will ONLY be issued for time sensitive promotions.