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Lackawanna County Library System (LCLS) Improvement Project

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  • 1. Abington Community Library Albright Memorial Library Carbondale Public Library Dalton Community Library Lackawanna County Childrens Library Library Express Nancy K. Holmes Branch Library North Pocono Public Library Taylor Community Library Valley Community Library

2. Review Financials Is the organization solvent? Does the organization have ample cash stores? Is there enough positive income? Review Technology Does the organization have a centralized database? Is this database easily accessible? Are eBooks readily available? Is LCLSs message well-communicated? How can both be improved? 3. Healthy Top and Bottom lines Healthy Reserves Stability of Income (taxes) Solid Allocation Healthy Technology Budget 4. Centralized Database (Everything is computerized) eBooks Readily Available Access to Library System via Web Social Media Presence Books by Mail Special Lecturing Programs Why dont more people know about all of these great things? 5. Identify the Brand Deliver the Message! Increase Social Media Presence! Work with Visual/Marketing Consultants to Ensure MaxExposure Increase Awareness and Education Through Workshops Work with Seniors on Basic Computer Proficiencies Show Younger Generation that Books are asAccessible as Netflix Post Lecture Series for Online viewing (possibly chargeadditional fees) 6. Is there enough money in the budget?Are resources available to facilitate program implementation.Receptivity from LCLS Willingness to allocate money to project Fiscally Conservative Culture is not very open onspending much more money after just recently finishing theconstruction of another branch North Pocono. 7. Offer my time to help increase awareness on social media More Frequent Updating Building A Network Promotions Increase General Reach Volunteer at events and assist in training workshops to increase awareness Connect LCLS with Visual Consultants and Marketing Professionals to Present toBoard In the event the Board is unwilling to invest capital at this time: Revisit in six months Main issue is North Pocono Branch and how efficiently it is running Fiscally Sound Move forward with a Branding/Marketing Project 8. Three Month Timeframe: Increase Social Media Following Twofold Conduct At Least One Additional Educational Workshop Recruit Members to Assist Evaluate Monthly and Make Adjustments Accordingly All Can Be Done at Zero Cost Six Month Timeframe: Continuous Evaluation of Social Media and Workshop Project Have Volunteer Team Set Up to Maintain Social Media and Workshop Project Reevaluate Financial Status of North Pocono Branch If Financially Stable Move Forward with Branding/Marketing Professionals Spend under $25,000 Annually (.5% of Revenue) to increase Public Awareness 9. References American Bar. American Bar, n.d. Web. 17 Mar. 2013. . Cali, Brian J. Personal interview. 14 Feb. 2013 . http://www.lclshome.org/. Lackawanna County Library System, n.d. Web. 17 Mar. 2013. Vanderbilt. Vanderbilt University, n.d. Web. 17 Mar. 2013. . Wikimedia. Wikimedia, n.d. Web. 17 Mar. 2013..