44
IRIDESCENT AKIN TO THE PEACOCKS GUARDING THE GATES OF PARADISE, THE INDUSTRY HAS BEEN EMBELLISHING LUXURY WITH THE SAME ENRICHING GRANDEUR, DISPLAYING ITS IMMORTALITY BRIGHTLY AND BEAUTIFULLY AUTUMN 2012 RED SEA: SCARLET FEVER NAVIGATING THE RED SEA POSES DISCOVERY OF A KALEIDOSCOPE OF UNIQUE OFFERINGS AFRICA: A GAME OF THRONES A LUXURY PREDATOR ALL HOPE TO BE CAPTURED BY, AFRICA IS GAINING ON ITS TRAVELLER-PREY WEDDINGS & HONEYMOONS THE MYTHOLOGICAL CREATION OF WEDDINGS & HONEYMOONS REQUIRES EXPERTISE PERFECTED PLUS EVOLUTIONARY ENCOUNTERS TRAVEL IN STYLE for premium travel professionals ttg mena

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Page 1: kAleIdoscope of unIque offerIngs ttg menadigital.ttgmena.com/luxury/autumn-2012/Autumn-2012.pdf · interim, with your endeavours to create, master, and deliver luxury travel being

1

IrIdescentAkIn to the peAcocks guArdIng the gAtes of pArAdIse, the Industry hAs been embellIsh Ing luxury wIth the sAme enrIch Ing grAndeur, dIsplAyIng Its ImmortAlIty brIghtly And beAutIfully

A utu m n 2 0 1 2

re d se A : scArlet fever nAvIgAtIng the red seA poses d Iscovery of A

kAleIdoscope of un Ique offerIngs

Afr I c A : A g A m e o f th ro n esA luxury predAtor All hope to be cAptured

by, AfrIcA Is gA In Ing on Its trAveller-prey

we d d I n g s & h o n e ym o o n s the mythologIcAl creAtIon of weddIngs &

honeymoons requIres expertIse perfected

p lu s evolutIonAry encounters

trAvel In style

for premium travel professionals

ttg mena

Page 3: kAleIdoscope of unIque offerIngs ttg menadigital.ttgmena.com/luxury/autumn-2012/Autumn-2012.pdf · interim, with your endeavours to create, master, and deliver luxury travel being

3

for premium travel professionals

ttg mena

Chloe PanayidesLuxury Media Reporter

editor’s lettermenaluxury.com

The brilliant turquoise of the summer skies softly recedes, uncovering

auburn hues and a neat chill swelling under the cover of night that bites at

your unassuming toes.

Visions of revelling in the warmth of sun-kissed evenings, laughter and

the clink of glasses serving as the soundtrack, as you absorb the possibili-

ties that lie ahead, have dissipated with the autumn wind that comes more

wilfully now, wantonly.

Such a sly transition may inspire an unwanted melancholy that grips mer-

cilessly at your overall wellbeing, with minds and bodies turning inward:

a protective preempting of the unknown winter that is soon to roll out

unrelentingly; of the frosty winter that you must, without choice, eventually

wade in to.

And yet, despite this very possible withdrawal of spirit, the crops that have

been growing all the year long, quietly and faithfully, have come to full

maturity now, and must be harvested.

This process of reaping is no small undertaking; in fact, the intensity of

labour required at the culmination of this growth cycle stuns many into

stagnation and missed opportunities.

Bringing this issue of ttgmena luxury to fruition, I came to the thank-

ful realisation that you, lovers of luxury, are definitely not victims of this

unfortunate fate.

With your backs facing glorious summer, and your strides conveying you

nearer and nearer to unfamiliar winter, you do not falter in this challenging

interim, with your endeavours to create, master, and deliver luxury travel

being expressed more passionately than ever before.

Your newly imagined openings have not ceased, your commitment to

absolute and personal service has not faltered, and your conviction of faith

in what you do and why you do it has been, fabulously, unfailing.

Indeed, turn your eyes upward, if you will, and behold the exquisite

Harvest Moon in full form.

Bigger, brighter, and more colourful than other yearly appearances, the

Harvest Moon, known for turning its iced face toward the earth come the

autumnal equinox, is distinguished in tradition for helping working farm-

ers to bring in their crops and for allowing tenacious hunters to pursue

their prey by the grace of moonlight both, thus, continuing their productiv-

ity once the sun has set.

A charm that decorates the night sky, a manifestation of opportunity for

the earth below, we may all take quiet comfort in this orbital sphere that

illuminates and guides.

It reminds us that, even when the path we have to

tread becomes foggy or the directions we are to fol-

low are darkened, we must, as though a songbird,

keep singing like we know the score.

Contributors

Chloe Panayides

Eleni Henderson

Mario Hajiloizis

Naomi Leach

Zarema Plaksij

Head Designer

Edward Beales

Designer

Maggie Bdjian

General Manager

Tony Fields

Sales Manager

Adrian Exley

Account Management Dimitri Thomaidis

Dominique Tennant

Elaine Hockley

Marianne Shokry

E-Commerce

Panayiotis Philippou

Operations Manager

Chris Christou

Chief Financial Officer Costas Miaoulis

Accounts Executive Vasilis Eracleous

Events & Conferences Manager Mary Roe

Headquarters

33 - 37 Michael Parides Street,

Pallouriotissa,

1041 Nicosia, Cyprus

Tel: +357-22-843800

Fax: +357-22-349966

Email: [email protected]

Website: menaluxury.com

TTG Worldwide Titles*

TTG Asia

TTG China

TTG Czech Republic

TTG Hungary

TTG India

TTG Italia

TTG Nordic

TTG Poland

TTG Russia

TTG UK & Ireland

* For information on these publications,

please contact us at:

[email protected]

Printed in Cyprus by

Cassoulides Masterprinters,

PO Box 21980, 1515 Nicosia, Cyprus

“And the songbirds keep singing like they know the score.”Christine McVie

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5

contentsttgmena luxury issue 7 autumn 2012

06 Editor’s Selection Vienna, Doha, London and

Makkah: just some of the cities delighting in debuts

on their horizons

08 News Awards galore, prestigious developments and

swelling collections: luxury news just does not stop

12 Viewed & Reviewed From the silky shores of

Paphos to the glitzy lights of Dubai: the ttgmena luxury team has been charmed again

15 Profile Alain St. Ange, Minister of Tourism & Culture,

Seychelles

16 Trends Report The heart of luxury travel has

evolved into the art of creating exquisite epicurean

experiences

18 Feature Red Sea All aboard the Red Sea’s regal

tourism ship: a most exhilarating quest in search of

the unique

23 Profile Hassan Al-Mousawi, CEO, Rizon Jet

24 Feature Africa Africa is embroiled in a game of

thrones with its luxury travellers, showcasing its

crown and glory

27 Explore Weddings & Honeymoons Divine and

everlasting: the industry’s matrimonial storytelling

reaches mythological proportions

32 Explore Evolutionary Encounters Seeking the

luxury of an evolutionary encounter requires

extraordinarily unbridled imagination

34 Profile Gabriel Escarrer, vice chairman and CEO,

Meli Hotels International35 Travel in Style Attention to detail and the satiation of

desires: the luxury of travelling in style should not be

underestimated

38 Premium Picks Pulsing at the heart of all things fine

are these items of luxury wanting

40 Gallery A close-up of the industry’s latest

movements, especially for you

42 Diary Details of the places you ought to be

24 32

16

contentsmenaluxury.com

18

40

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6editor’s selectionmenaluxury.com

editor's selection

hIstorIc openIng

dedicated to wellness

History is in the making: the first Austrian-placed

hotel of The Ritz-Carlton Hotel Company is due to

open on August 27, 2012.

The capital, Vienna, shall have the grace of housing

this luxury property, which is set to feature 202

stylish guest rooms and suites, one restaurant, a

lobby lounge, a hotel bar, and rooftop terrace with

sweeping views of the city.

Four historic palaces, which date back to the 19th

century and are culturally protected, are to home

the five-star hotel, located in the heart of the city on

the famous ‘Ring Boulevard’.

Thus, The Ritz-Carlton Vienna is only minutes away

from major sights, such as Hofburg, the Imperial

Riding School, and St. Stephen’s Cathedral.

For lovers of culture, the world-famous Viennese

State Opera House and the Albertina Museum are

within walking distance.

The spacious rooms and suites offer individual

character and a spectacular view over the city or of

the serene courtyard. The 190m² Presidential Suite

is the largest of all 43 suites, combining traditional

architecture with stylish interior design.

On the seventh floor, The Ritz-Carlton Club offers

an exclusive atmosphere with private check-in, five

food presentations per day, as well as access to a

bar for every guest who stays in a room or suite

within the Club category.

A dedicated Club team is also available to take care

of guests’ needs.

Navigating the luxury travel scene with a

well-timed move, Reed Travel Exhibitions

(RTE), organiser of International Luxury

Travel Market (ILTM), is launching an event

dedicated entirely to wellness.

The Spa & Wellness by ILTM exhibition, the

first of its kind by RTE, is due to take place

in the verdant Seefeld, Austria between

September 10 and 12, at the five-star

Interalpen-Hotel Tyrol.

Recognised as an increasingly vital sector

in leisure travel, Alison Gilmore, exhibi-

tion director, ILTM, commented: “ILTM’s

research shows that there is a need for a

focused wellness event that involves both

business and education. Our objective is

to give the industry a similar event to ILTM

but on a smaller scale.”

Up to 40 VIP Hosted Buyers, senior deci-

sion makers from specialist tour operators

and individual

planners of be-

spoke spa travel

itineraries, will be

pre-qualified and

personally invited

to do business

with up to 40

exhibitors.

The two-day

event shall be

split into confer-

ence sessions,

followed by

one-to-one

pre-scheduled

appointments.

Since the initial announcement, RTE has

further revealed a strategic partnership

with tour operator, Healing Holidays.

Frances Geoghegan, managing director,

Healing Holidays, commented: “We have

long waited for this platform to engage

with the best in the field. The ILTM brand

resonates with quality and

excellence and delivers

constantly. There is no

doubt that we will add finds

to our list of the best spa.”

mAssIve fIrst stepoised to welcome guests as of the first day of Ramadan

in July, 2012, Swissôtel Makkah is promising spectacular

experiences furnished by its 1,487 beautifully-appointed

rooms and suites.

It is prided as being one of the largest hotels in Saudi Arabia, and

the biggest of the group’s entities.The inauguration shall mark the

international hotel group’s first venture into the Middle East.

With a modern design complementing the values of the authentic

Arabian culture, the new hotel’s rooms are decorated with pano-

ramic views of the Grand Mosque and the Holy Kaaba.

Gastronomic delights also await guests and visitors at Swissôtel Makkah, as well as, for business guests, a

multi-functional business centre.

“With the most convenient location in the Holy City of Makkah, we anticipate Swissôtel Makkah to be the

preferred destination,” said Meinhard Huck, president, Swissôtel Hotels & Resorts.

p

Chloe

Committed to moving forward fair of face, full of grace, and utterly unbound by the distance they can go, the makers of luxury travel have succeeded, yet again, in rousing spirits. Peruse these landmark debuts: our muses of vital inspiration.

get reAdy to be InspIred

Page 7: kAleIdoscope of unIque offerIngs ttg menadigital.ttgmena.com/luxury/autumn-2012/Autumn-2012.pdf · interim, with your endeavours to create, master, and deliver luxury travel being

fInest spA Address

arking a new chapter for

Anantara in Abu Dhabi,

Eastern Mangroves Hotel &

Spa has officially opened its doors,

enticing luxury seekers from near

and far.

This opening is Anantara’s first city-

based hotel in the Middle East.

Situated along a 1.2 km stretch

of protected mangrove reserves,

Eastern Mangroves Hotel & Spa

has been carefully designed to

serve as an urban sanctuary in the

heart of the city.

Combining stylish comfort with

natural beauty, the property blends

renowned Anantara Thai hospital-

ity with traditional Arabic culture

and warmth, to offer each guest a

memorable destination experience.

Michel Koopman, general man-

ager, Eastern Mangroves Hotel &

Spa by Anantara and director of

operations – Middle East, Anantara

expressed: “With this latest open-

ing, Anantara brings its hallmark

of understated luxury to the UAE’s

capital, immersing guests in the

traditional Arabian hospitality, which

has already been adopted in our

two existing resorts in the UAE.”

In keeping with Anantara’s brand ethos of incorporating the

indigenous local culture, Eastern Mangroves Hotel & Spa calls

upon Emirati influences throughout the hotel, from the tradi-

tional coffee culture to the Emirati staff, and the architecture

that blends unique elements of Arabic design evident in the

archways, mashrabiyas, intricate mosaics, and trellis work.

Subtle and elegant touches of 18-carat gold are also used

throughout the property adding to the luxurious feel.

The five-level luxury hotel comprises 222 spacious rooms all

triple-glazed to ensure peace and quiet.

The Royal Mangroves Residence is prided as being the largest

in the UAE. Decked in opulence, it is ideally suited to dignitaries

and VIPs seeking the ultimate in luxury and exclusivity. Offering

a lavish but residential feel, the suite comes equipped with its

own 10 metre rooftop swimming pool with a swim-up pool bar,

plus a dedicated entrance.

Guests of the Royal Mangroves Residence also have access

to a limousine service, private chef, butler and a massage and

beauty therapist during their stay.

A space of rejuvenation, the Anantara Spa is a haven of relaxa-

tion comprised of an extensive range of treatments, a traditional

Turkish Hammam, a ladies hair and beauty salon, and two

state-of-the-art gyms, the one being exclusively for ladies.

Guests may also partake in a world of delectable dining, with

signature restaurant Pachaylen, the all-day dining, Ingredients,

and the rooftop lounge and nightlife destination, Impressions.

The luxurious 560m² Mangroves Ballroom accommodates up to

550 guests, providing a versatile space which can be used in its

entirety or divided into three separate areas.

Located at one of London’s most prestig-

ious addresses in Knightsbridge is the site

for a new 36 room luxury townhouse hotel,

scheduled to open on December 1, 2012.

The Wellesley, managed by Arab

Investments City and Country Hotels and

developed by Rhimesong, is being brought

to life courtesy of a $56 million refurbish-

ment investment.

The hotel is to be infused by both con-

temporary and classic impressions, with

interiors created by award-winning design

experts Fox Linton, combining the build-

ing’s 1920s art deco history and glamour

with modern stylish touches.

In addition to its 36 rooms, the hotel will

incorporate a Cigar Lounge and Terrace,

The Crystal Bar, The Oval Restaurant, and

the Jazz Room.

The private heated cigar terrace will

feature the UK’s

largest bespoke

humidor and the

biggest collection

of cigars sold on

a stick-by-stick

basis and, as the

perfect comple-

ment to this, The

Crystal Bar will

house a Whisky

and Cognac wall.

The bijou Oval

restaurant will

serve refined Ital-

ian cuisine next to a dedicated Jazz Room

which is to showcase both established and

up-and-coming Jazz acts in an intimate

atmosphere.

The hotel bedrooms are to be situated over

six floors, with the sixth floor to provide

one of London’s most acclaimed suites

composed of four bedrooms, uninterrupted

views over Hyde Park, personal humidor,

and boardroom, making it ideal for the dis-

cerning business traveller and high profile

individuals who require several rooms.

With the opening of the first Remède Spa in the Middle East, The St. Regis Doha is standing strong as

one of the finest addresses in Qatar.

Typically set in the most glamorous worldwide locations, including Aspen, New York and Bali,

Remède Spas are exclusive to St. Regis Hotels & Resorts and have developed a global reputation for

providing the ultimate indulgence within tranquil surroundings.

Spread across 1,400m² of space, Remède Spa at The St. Regis Doha features 22 treatment rooms, as

well as male and female relaxation pools and steam rooms, making it one of the largest spas in Doha.

The menu at Remède Spa offers a range of customised treatments. For guests

desiring locally-inspired experiences, unique pearl treatments have been de-

veloped, such as a cooling pearl facial. Powered by pure pearl extracts, white

lotus stem cells and oxygen, the pearl facial nourishes and protects the skin

like a mother shell nurtures a precious pearl.

m

glAmorous prestIge A new luxury chapter

7editor’s selection

menaluxury.com

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8newsmenaluxury.com

newsnews

Jumeirah Group is powering forward

toward double digits, with the global luxury

hospitality company – and a member of

Dubai Holding – revelling in the soft opening

of its ninth Dubai based property, Jumeirah

Creekside Hotel.

Located at the heart of ‘Old Dubai’ and

overlooking the Dubai Creek, the hotel is

minutes away from the airport and within

walking distance of some of Dubai’s most

important land-

marks and shopping

centres. Adjacent to

the hotel is the city’s

famous ‘Aviation

spA excellence AwArdedBeing honoured for its wellness excellence, Spa Cenvaree at Centara Grand Beach

Resort Phuket has been named country winner for Thailand as Best Luxury Emerging

Spa in the World Luxury Hotel Awards 2012.

Having only opened its doors in 2011, Centara Grand Beach Resort Phuket is an elabo-

rate five-star resort located at the most secluded part of Karon Beach.

Taking its design theme from the island’s Sino-Portuguese heritage, the resort has direct

access to the beach and is set around a landscaped water park.

“Competition amongst spas in Thailand is intense, this being the spa capital of Asia,”

expressed Thirayuth Chirathivat, CEO, Centara Hotels & Resorts.

“We are therefore delighted that after being open for only a year, our spa at Centara

Grand Beach Resort Phuket has won this prestigious award, which is based entirely on

guest satisfaction.

“We believe this illustrates the success of this new resort, and the growing strength of

our Spa Cenvaree brand.”

The World Luxury Hotel Awards is a global organisation providing luxury hotels with

recognition for their world-class facilities and services based upon votes cast by guests.

Awards are presented to luxury spas in 10 different categories on a country, as well as a

global, basis.

An artistic creation come to l ife

double debut for g lobal group

he historic city of Tangier is soon to get

the Hilton Worldwide treatment, with

the global company having signed an

agreement with Inveravante Group to introduce

two new premium hotels to Morocco.

Located within Morocco’s modern business dis-

trict in the heart of Tangier, the two properties,

Hilton Tanger City Center Hotel & Residences

and Hilton Garden Inn Tanger City Center,

represent the first Hilton Worldwide hotels in

Tangier, one of the country’s fastest growing

commercial cities.

The two new hotels will form part of Tanger City

Center, a large upscale, mixed-use development

promoted by Inveravante Group, and including

the city’s largest shopping mall, quality resi-

dential accommodation, as well as commercial

office space.

Patrick Fitzgibbon, senior vice president, de-

velopment, Hilton Worldwide, Europe & Africa

said: “Tangier is a superb destination and I am

delighted we are making our debut: it will act as

our springboard for further growth in Morocco

as we embark on an expansion strategy.”

t

Club’, a sports and leisure complex home to the award-winning

Akaru Spa, the Dubai Tennis championships, as well as the Irish and

Century Village.

Bringing together a fusion of contemporary design and distinct

architectural features, with exposed concrete walls, high glass ceil-

ings, culturally inspired carpet designs and a glass-bottomed infinity

pool overlooking the lobby, Jumeirah Creekside Hotel boasts 292

spacious rooms and suites, six unique restaurants and bars, and 26

meeting rooms.

Housing a museum-quality art collection that has been specially

commissioned for the property, the hotel is committed to providing a

fresh perspective on Middle Eastern contemporary art, showcasing

it throughout the hotel and its grounds, allowing guests to connect,

engage and experience a great selection of artwork throughout the

duration of their stay.

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exploring untapped beautyoutique Asian hotelier, Alila Hotels & Resorts, has set its sights on entering Oman in late 2014 with the opening of

Alila Jabal Akhdar, the first luxury resort development in the stunning mountainous Jabal Akhdar region of Oman.

Set 2000 metres above sea level, just two hours’ drive from Muscat, the resort hopes to provide access to one of

Oman’s most spectacular and untapped areas.

Overlooking a dramatic gorge and with views of the Hajar mountains, Alila Jabal Akhdar will be perfectly positioned to

explore the region’s renowned rugged landscapes; a haven for adventure travellers, nature lovers and those seeking an

escape from the desert heat.

Alila Jabal Akhdar has been designed to feature 78 rooms, six suites and two royal villas along with a cliff-side restau-

rant, pool, spa and fitness centre, and events space.

Mark Edleson, president, Alila Hotels & Resorts commented: “The Jabal Akhdar region is the perfect location for our first

foray into the Middle East.

“Its combination of interesting natural eco-systems, physical beauty and intriguing history and culture perfectly fit within

our development philosophy.”

b

growing its greatnessGreat Hotels of the World, the premium collection of

upscale superior hotels, is swelling its offering, with a

number of new members confirmed as having been

welcomed into the assortment.

Particularly notable is the arrival of the first prop-

erties in Tanzania and Vietnam to be added to the

portfolio, Lake Duluti Lodge, Arusha and The Windsor

Plaza Hotel, Ho Chi Minh City respectively

Lake Duluti Lodge is prided as being one of the finest

countryside retreats and lodges in Tanzania. Set on

the grounds of a coffee farm, the property features 18

spacious and modern chalets, offering private decks

and personalised services.

Meanwhile, ideally situated in the heritage quarter of

old Saigon, Windsor Plaza Hotel combines Vietnam-

ese hospitality with the latest technology. The hotel

boasts 386 spacious guestrooms and suites.

Other new additions include Hotel Brunelleschi, Flor-

ence, Italy, which overlooks Brunelleschi’s Cathedral.

The hotel is home to 95 spacious

guestrooms and suites.

Elsewhere in Europe, Porto Palacio

Congress Hotel & Spa in Portugal

and Hotel Barcelo Sancti Petri, Cadiz,

Spain have also been recognised as

new members, the former comprised

of 251 rooms, including 18 suites, and

the latter home to 195 rooms, includ-

ing four suites

Lastly, The Elephant Corridor, Sigiriya,

Sri Lanka is prided as being a unique

luxury boutique, built on an actual

elephant corridor, with 22 superb

suites, includ-

ing one villa,

spread over the

grounds of the

property.

A n

Am

e k

no

wn

Ar

ou

nd

th

e w

or

ld

Having long nurtured its strategy to de-

velop the Harrods brand internationally,

Qatar Holding has settled on expanding

The Harrods Group portfolio by opening

Harrods-branded hotels in London, as

well as other prime locations around

the world.

Qatar Holding ultimately intends on grow-

ing the high-class Harrods brand into a

global enterprise that defines the luxury

retail and leisure sectors.

The overall target plan, which is to deliver

this esteemed name to places near and

far, is focused upon the opening of

Harrods hotels in key cities, such as Kua-

la Lumpur, New York, Paris, and China.

Preference will be given to construct on

sites already owned by Qatar Holding

or its affiliates, for example at Chelsea

Barracks in London or Costa Smeralda in

Sardinia.

In the meantime a Memorandum of

Understanding (MOU) was signed in

Malaysia between Qatar Holding and

Jerantas Sdn Bhd. This step was taken

to permit the potential development of

a Harrods Hotel in Bukit Bintang, Kuala

Lumpur to be faithfully analysed and

instigated.

Qatar Holding and property developer

Jerantas Sdn Bhd plan on jointly investing

$6.3 million to build a Harrods Hotel in

Kuala Lumpur.

9news

menaluxury.com

the overall target plan is to deliver this esteemed name to places near and far, in key cities such as new york and paris.

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10

renowned recognition

fruItful collAborAtIon

ess than three months since it opened its doors to the world, The Keraton at The Plaza, a Luxury Col-

lection Hotel, has been recognised by DestinAsian magazine as a Top 15 Hotel in Asia for its exceptional

service, indigenous design and product quality.

Located in the heart of Indonesia’s capital city of Jakarta, The Keraton at The Plaza is prided as being an iconic

oasis of quiet luxury.

With its unique modern ambiance reflective of Jakarta’s rich indigenous culture, a luxury spa and a full suite of

distinctive amenities and epicurean experiences, The Keraton at The Plaza is an inimitable focal point for distin-

guished business and leisure travellers.

Klaus Woizik, general manager, The Keraton at The Plaza expressed: “The Keraton at The Plaza seeks to provide

our guests a luxurious home away from home with our distinct contemporary setting that is infused with Indone-

sian culture and a service that resonates with the renowned Indonesian hospitality. This recognition affirms our

direction and commitment, and we look forward to welcoming more guests to the Luxury Collection experience.”

The Keraton at The Plaza offers 140 spacious guest rooms and suites, including four sumptuous Keraton suites

more than 135m² each. Each room offers state of the art in-room technology, including a 42-inch LCD TV with

cable, as well as a 22-inch LCD TV in the study with iPad, iPod and PC connectivity. Each suite additionally comes

with a personal 24-hour butler service which includes a nightly turn-down.

A new beginning is upon Four Seasons Hotels and

Resorts which, in collaboration with UAE-based

holding company Bright Start, has formally an-

nounced its plans to create a resort property in the

heart of Jumeirah Beach, Dubai; the latest addition

to a robust developmental pipeline.

The property is to be situated on an 11-acre natu-

ral waterfront site along the Arabian Gulf and is

expected to open by mid-2014, lavishing the Four

Seasons-touch on both leisure and business guests,

capitalising on its prime location in one of the emir-

ate’s most elite residential districts, a mere two

kilometres from Dubai’s central commercial district

and key tourism landmarks.

Located at the northern end of Jumeirah Beach

Road, away from the city’s other resorts clustered

in the Palm Jumeirah area, guests at Four Seasons

Resort Dubai at Jumeirah Beach will enjoy exclusive

access to 270 metres of beach fronting the warm

blue waters of the Arabian Gulf. Easy access to

Dubai’s airports and an excellent

public transport system will ensure

guests enjoy seamless connectivity

to the entire city.

With 237 rooms, including 49 suites,

the resort will embrace a distinctly

residential style while offering

business guests the personalised

support and service synonymous

with Four Seasons across the globe.

The resort is to play home to at least

three restaurants, and poolside din-

ing. The function spaces, which have

beachfront access, have been de-

signed to include a 600m² ballroom

and five meeting rooms. In keep-

ing with its resort positioning, the

property will also be home to a world

class spa, indoor and outdoor pools,

tennis courts and private beach club.

A s

eA

ml

es

s b

le

nd

Set amongst boulders on a secluded

hill in the heart of Baja California lies

Endémico, Design Hotels’ very first

member-hotel in Mexico’s premier wine

growing region.

Having opened June 29, 2012, Endémico,

Spanish for ‘endemic’, was designed to

highlight and pay homage to the or-

ganic beauty of the landscape: from stark

desert to lush vineyards. Accordingly, 20

luxury cabins were created, designed to

blend seamlessly with their natural sur-

roundings.

Hotel owners, Carlos Couturier and

Moisés Micha, are avidly committed to

investing in environmental, social, eco-

nomic, and cultural preservation. Here,

the eco-friendly cabins are raised off of

the ground to minimise their impact on

the landscape and are constructed from

Corten steel and wood to ensure that they

weather over time.

The rustic tranquillity of the environment

also inspired the refreshingly understated

interior design of the cabins, which all

feature simple yet chic furnishings.

Minimal as the cabins may be, modern

comforts and luxurious touches have not

been overlooked. Private terraces of-

fer unobstructed views over the Valle

de Guadalupe and the traditional clay

fireplaces, known locally as kivas, allow

guests to sit under a blanket of stars and

sip regional wines while being warmed by

a roaring fire. From the pool, guests can

soak up the calming solitude, while gaz-

ing out over the vast expanse.

The property’s area, with its old fishing

and mission towns, offers a unique blend

of modern and traditional Mexican culture

and landscape.

l

newsmenaluxury.com

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12viewed and reviewedmenaluxury.com

viewed and reviewed

Arriving at The Address Dubai Mall,

I was tired after a long journey over

from Cyprus.

After the busy airport and the

energetic streets of Dubai, the

discreet luxury of the lobby – with

its high ceilings, inviting couches,

and simple yet elegant decor – was

just what I needed to start feeling

relaxed.

And, on top of that, the service was

just great; it was a really personal

and efficient check-in experience.

Getting to my residential suite, I was

pleased to see it was spacious and

very homely.

It was so comfortable that I started

to feel like it could have been my

own apartment; except, the quality

of the amenities was far superior to

what you would find in any home.

The lounge was complete with

relaxing sofas – as well as a feature

chaise longue – and a widescreen

television. Compartmentalised

spotlighting meant you could choose

the level of lighting depending on

your mood.

Complimentary coffee and tea mak-

ing facilities were available in the

kitchen, which also had a washing

machine – a really useful addition if

you’re on a business trip.

With a big, sumptuous bed, soft

lighting, really sleek interiors, and

luxury amenities, the bedroom

and bathroom were more than I

imagined they would be, and I was

pleased to see that I had a very

large private balcony upon which I

could sit and watch the city buzz by.

Something must, of course, be said

for the location of the property. The

hotel connects straight through to the

Dubai Mall, in which you could

probably spend two whole days and

still not have seen everything.

Most impressive for me were the

Dubai Fountains: being in such close

proximity was just ideal considering I

didn’t have long to stay in Dubai.

There were also, however, luxury

leisure options to keep you en-

tertained within the hotel as well,

ranging from the spa that is open

until 22.00 and the elevated open

air swimming pool, to the upmar-

ket food and beverage outlets; the

breakfast alone I would describe as

exotic: such good quality combined

with unique dishes.

Overall, I’m only sorry that I didn’t

get to stay for longer at this hotel

that lives up to its name: if you want

to explore the emirate from a luxuri-

ously comfortable and personal

base, The Address Dubai Mall really

is the place to be.

Adjacent to the Dubai Mall, the Burj

Khalifa, and the Dubai Fountains,

this hotel also happens to be pure

class: a truly coveted address

for any traveller.

www.theaddress.com/en/hotel/the-

address-dubai-mall

THE ADDRESS DubAi MAllDUBAI By Panayiotis Philippou

ElySiuM HoTEl PAPHoSCYPRUS By Chloe Panayides

sleepy Sunday morning demands culinary indulgence; the care of a five-

star establishment waiting upon the every desire that your belly emits.

Those residing within, or visiting, Cyprus’ coastal town of Paphos –

marked by its irrefutable calm, stroked by the silky Mediterranean sea – searching

for a sundry breakfast, are rightly beckoned by the beacon of luxury that is the

Elysium Hotel Paphos.

With its Lemonia Piazza Restaurant boasting one of the finest breakfast buffets,

complemented by quaint terrace seating shrouded by beautifully bright bougainvil-

lea and homely stone-built arches, so it was that I found myself under the thrall of

this exquisite property one weekend away in Paphos.

Descending the elaborate staircase to the ground floor restaurant abode to be met

by the most genuine floor manager I have ever encountered set the tone for this

perfectly memorable morning. Delivered to my seat, I was charmingly challenged

by staff to attack the buffet with as much verve as I could.

I soon discovered that taking your time during the process of exploring the buffet

options is key; five separate stations invitingly set up composed a symphony of

senses, with fresh fruits galore, heavenly tasting baked goods of every kind, eggs

made exactly to your liking, hot traditional choices, and cold meats and cheeses all

creating a cadence to morning bliss. Complimentary champagne was also on hand

for those who may be celebrating an occasion.

Personally, I was pleased to find fragrant freshly brewed coffee waiting at my table

upon my return: service success number one.

Thereafter, discovering my food caringly covered after I had stepped away for

a moment equated to service success number two, and absolute confidence in

the subtlety and conscientiousness of the staff, sincerely interested, obviously, in

ensuring that you have a pleasant dining experience.

And, indeed, as I sat listening to the gentle lull of the swallows flitting to and fro

whilst availing of the delectable food and beverage at my fingertips, I happily

concluded that albeit a sleepy sundry Sunday morning breakfast might be one of

life’s little luxuries, it is certainly one worth investing in, and Elysium Hotel Paphos

is perfectly pleased to engage in the business of leisure with you.

A grand resort sprawled out upon the warm Mediterranean shores of Cyprus,

Elysium Hotel Paphos is home to some of the finest dining to be found around.

www.elysium-hotel.com

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The newly renovated Cypria Maris Hotel in Paphos was just fabulous. I

couldn’t help but exclaim in wonder when I first entered.

Since its refurbishment it has become ‘adults-only’ and, sure enough,

the elegance and sophistication spread throughout is beyond tasteful.

As soon as you walked in, you felt the freshness of the overhaul, with

brilliantly high ceilings, modern décor, marble floors, and massive

silver chandeliers to complement the white and blue tones. There

were also orchids, and these beautiful big bonsai trees carefully placed

throughout the lobby, really lending to an organic ambience.

Check-in was beyond pleasant. Without prompting, we were brought

a glass of fresh orange juice; such a simple touch, but it made all the

difference.

Our luxury suite was home to the biggest bed that I have ever seen,

with the bathroom separated by a very cool frosted window.

Full amenities decorated the room, and the joy of finding the little fin-

ishing touches is just indescribable: we found our towels, for example,

shaped into swans.

Being adults-only, there was absolutely no intrusive outdoor noise; we

couldn’t hear a thing.

And the relaxation didn’t stop there. A spa whereby you could undergo

your treatments under a canopy by the pool is available, coupled with

adult-geared entertainment, such as water aerobics, water polo, syn-

chronised swimming, and darts.

For the thrill seekers, there’s a full selection of water sports, spanning

paragliding to jet skiing.

Right on the beach, it really is a luxurious leisure offering. Cypria Maris

Hotel has actually become a favourite for weddings, with 150 ceremo-

nies staged there last year alone.

This year will be the first year that the hotel shall stay open all year-

round; so, come rain or shine, Cypria Maris Hotel Paphos is ready to

welcome you to its stylish seaside abode.

A mainstay of the Paphos hotel scene, Cypria Maris Hotel’s new facelift

is quite the image to behold – with modern décor, particularly special

service, and a beautiful expanse of gardens and sea ready to spoil

adults seeking refuge in any season.

www.cyprotelcypriamaris.com/

CyPRiA MARiS HoTEl PAPHoSCYPRUS By Elaine Hockley

13viewed and reviewed

menaluxury.com

As this weary traveller arrived in Dubai

following a long journey, the last thing I

wanted to experience was another taxi

ride to my accommodation. I have been

to many hotels in my lifetime, espe-

cially on business, so, truth be told, the

excitement has, for the most part, worn

off. However, as the colossal arch of

Mövenpick Hotel Ibn Battuta Gate – Du-

bai came into view, I found myself sitting

forward in the taxi to take in as much of

the magnificent sight as I could.

My revived vigour for adventure was relit

as I was ushered in through the lobby to

the front desk, and the splendours of the

luxurious surroundings began to stroke

my senses.

I was particularly impressed with the

traditional yet very tasteful decor, which,

as the name suggests, reflects the jour-

ney of Ibn Battuta himself. These subtle

touches were the theme throughout the

hotel, completed with grace and steering

clear of any cliché: the names of the

food and beverage outlets, which were

all a delight; each floor being named

after a country; the grandeur of Al Bahou

hall – all enticed the adventurer in me to

explore all corners of the hotel.

My room was located on the Turkey

floor, and was another area to discover.

The room’s bathroom with rain shower

was a welcome sight and experience, and

one I greatly enjoyed after my long travels.

What sets Mövenpick Hotel Ibn Battuta

Gate – Dubai apart from other hotels,

besides its exuberant offerings, is the

convenient location.

Positioned slightly outside the mad

hustle and bustle of Dubai centre, and

adjacent to Ibn Battuta Mall, the hotel

really is an escape from the speed of the

centre, but also an ideal place to set out

on your journey of Dubai, whether it is

for business or leisure.

Enjoy the sights, sounds and tastes

of Mövenpick Hotel Ibn Battuta Gate –

Dubai, as well as the enjoyment of a

shopping experience at the adjacent

Ibn Battuta Mall.

www.moevenpick-dubai-ibnbattuta.com

MöVENPiCk HoTEl ibN bATTuTA GATEDUBAI By Eleni Henderson

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Catching a red-eye flight to Qatar, with

a short transit through Bahrain, is not

what I would classify as an ideal way to

start the day. To top it off, exiting Doha’s

airport and entering the Middle Eastern

heat was a breath-taking-away experi-

ence I’m sure not many would envy. But

that is as far as my discomfort peaked

– from the moment I entered the cool

limousine to the minute I entered the ho-

tel, I was met with welcoming, genuine

smiles of hospitality; a warmth I could

actually appreciate.

Unlike some hotels where the recep-

tion is behind a standardised desk, I

was ushered to a more intimate room,

and was served by a dedicated check-in

receptionist. The whole procedure felt

more like a conversation than a formal-

ity, and added to the wealth of comfort

I began to feel almost immediately.

Upon completion, I was taken to one of

the lobby’s lounge areas, and served

a mint-infused lemonade, which was

complimentary, whilst the concierge took

my luggage up to my room.

The room itself exceeded comfort, and

was supported by a feeling of ‘home’.

All modern amenities were available,

including an extensive television channel

list, and tea/coffee making facilities; the

latter for me is a necessity. What im-

pressed me was the range of food and

beverage options in the room service

menu. Let’s face it, when you’re in meet-

ings all day and just want to relax in your

room, some hotels fail on the quality

and quantity of offerings. I was pleased

to see above and beyond the usual

sandwich selection, and can confidently

report that the food was excellent.

Continuing on the food theme, I had the

privilege of sampling the delights of the

hotel’s signature restaurant, Chopsticks,

a fusion of Asian delights. The flavours,

textures and innovations in all the dishes

I had were above and beyond most

Asian restaurants I have experienced

in my lifetime. My colleague is allergic

to seafood, so the chef prepared us a

selection of non-seafood sushi and maki

dishes and, having sampled both, can

vouch for the non-traditional type

of sushi.

Wyndham Grand Regency is a property

that understands the essence of hospi-

tality, and this permeates throughout all

of its elements.

www.wyndhamgrandregency.com/

WyNDHAM GRAND REGENCy DoHAQATAR By Eleni Henderson

Shangri-La Hotel Dubai may be one of the oldest properties along Sheikh

Zayed Road, but its age is to its absolute credit. The distinction in service from

its years of experience is just unsurpassed; it really is a distinguished hotel,

which emits a completely different feel from its five-star rivals.

I stayed on the Horizon Club floor, so check-in – besides being notable for the

Asian respect and attention – was done in privacy and space.

I couldn’t quite believe the size of my room following the formalities of arrival:

a 60m² recently renovated abode, with a lounge area, working desk and supe-

rior amenities. It’s clear that Shangri-La Hotel Dubai knows how to look after

its corporate clientele with the luxury leisure touches.

Breakfast was served on the Horizon Club floor, so the convenience of avoid-

ing the usual morning rush made a true difference to my overall composure;

there was no stress, only an exceptional selection of food.

Even more commendable, still, is the recently opened Beirut-style lounge

area, located near to the pool: big comfy sofas carefully placed under the night

sky, from which cocktails and nibbles may be enjoyed, cadenced by mood

lighting. In moving away from its traditional Asian style, Shangri-La Hotel

Dubai has succeeded in bringing the cosmopolitan-Arabic wonderfully to life.

All of this, coupled with the hotel being positioned right in the heart of the

business area, as well as being only a distance from the mall, meant that the

pleasure of staying at Shangri-La Hotel Dubai was, truly, all mine.

Pulsing in the heart of the emirate, the distinguished Shangri-La Hotel Dubai’s

service will never go out of style; a timeless choice for both corporate and

leisure travellers.

www.shangri-la.com/dubai/shangrila

SHANGRi-lA HoTEl DubAiDUBAI

14viewed and reviewedmenaluxury.com

By Tony Fields

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15profile

menaluxury.com

The Seychelles is famously a paradisiacal hideaway. Do

you feel this automatically equates the island collection

with luxury?

For us, the art of people being able to find themselves con-

stitutes luxury travel. It is certainly not about mass tourism.

We’re vehement in protecting against mass tourism, trying

to direct a more personalised travel experience. We actually

aspire to control our numbers.

Luxury travel does not necessarily equate with high-end

and extravagant capital, but rather focuses on the individual;

nothing is worse for us in the Seychelles than the thought of

our tourists becoming mere numbers.

you have been supporting the Seychelles’ tourism rise for

a long time. Professionally, what are your aspirations for

the future of the luxury tourism sector in the Seychelles?

Preservation of our natural beauty is the key to our tourism

identity. We want tourists to be able to come today, be in

awe of our beauty, and then come back tomorrow and the

day after that, and still feel the same.

If there were hotels everywhere, we would just become an-

other destination. This is why we place a lot of emphasis on

planning our development, which we perceive as being vital.

Over 50 per cent of our landscape is still natural, having

been declared a national park. Our future is to continue pre-

serving against being over-built to not lose our uniqueness.

A writer esteemed for your expertise on the subsequent

topics, how far do you feel events such as the Seychelles

Regatta and Carnaval international de Victoria assist in

positioning the islands atop the pedestal of distinguished

destinations?

My love of history, and exploring these topics, comes from wanting to

document how things have developed so people may learn from this.

We believe in visitors meeting our inhabitants, celebrating with them,

sharing our joys as a nation, and thereafter building a friendship; really

getting to know each other and creating a lifelong bond.

The Seychelles Regatta and Carnaval International de Victoria are

perfect forums for this to happen; we express our heritage and culture,

and the discerning tourist will certainly find themselves allured by the

prospect of getting to know us.

Having studied hotel management, you’re no doubt very well aware

of the wants of sensitive travellers. How symbiotically do you hope

to see all factions of the tourism industry working to ensure maxi-

mum service and a seamless travel experience?

The Seychelles Tourism Board (STB) is a private sector partnership. It

is fully invested in this industry and has really become the driving force

in protecting what we have.

The tourism board stands at the top of all factions, leading them by

example of ensuring that the style of travel encouraged and facilitated

is balanced on quality, where people remain people and are not herded

through the Seychelles like cattle.

Having previously held the position of CEo of STb, what new op-

portunities are you embracing in your current role to showcase the

Seychelles worldwide?

It’s a very challenging position. I feel myself trying to take the concerns,

aspirations and objectives of the private sector and the government

respectively, and bringing them into congruence.

I’ve embraced this new position as a golden opportunity to forge

through political matters in support of a sound tourism product.

My main concern is establishing a tourism master plan, a creative ap-

proach that will see private sector and government working together.

q&

A With gracious strokes of speech and colourful insight, Minister Alain St. Ange, Minister of Tourism & Culture, Seychelles paints a picture for ttgmena luxury of this island nation: behold its beauty

MEET… AlAiN ST. ANGE

What childhood experiences inspired you to enter the tourism industry?

When I was very young, my father opened one of the first hotels in the Sey-

chelles. I remember still being at school and helping him out with this venture.

It certainly influenced me in thereafter studying hotel management.

What is your biggest luxury travel aspiration?

I have to say, my ultimate experience would be a visit to the Seychelles’ atoll,

Aldabra. Only about 0.0001 per cent of our visitors can get there. It’s a capsule of

nature, untouched, undeveloped, absolutely preserved for the future. Princess

Anne of England recently wanted to visit, and we managed to facilitate getting

her there. Needless to say she enjoyed it.

What are your personal hopes for your professional future?

In my current position, I feel almost empowered at having

been on both sides of the fence: private and public. I really

want to use this experience to be able to help better deliver

the aspirations of people, and to safeguard our industry.

We believe in visitors celebrating with us and sharing our joys as a nation.

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sweet surrenderWith buds tingling for the taste of distinction, luxury travellers are in for a treat: the sweet sting of sumptuous gastronomic experiences has finally taken its place at the heart of luxury travel: a true expression of the art of living

Relais & Châteaux, an

association of the world’s finest hoteliers,

chefs and restaurateurs, seemingly created

the perfect travel recipe with its inception over

half a century ago, the taste of which is only

truly being savoured now, fifty years later.

Setting new standards for excellence in hos-

pitality and the redefinition of luxury, meant,

for the association, emphasising holistic

experiences hoped to transport guests, take

them on a sensual journey and introduce

them to the art de vivre, the ‘art of living’.

Culinary creations thus metamorphose from

being mere complementary offerings, to be-

ing integral to the heart of distinguished travel

and hospitality; in essence, the good life.

Whilst in the beginning there were only eight

establishments decorating the road between

Paris and the French Riviera belonging to

Relais & Châteaux, today over 500 members

declare their loyalty to the association, per-

petually, passionately, endeavouring to deliver

quality cuisine and hospitality.

Having been hypnotised by the delectable

flavours of its practice, travel contemporaries

have been learning from Relais & Châteaux’s

fine dining example.

For satiation up in the air, Air France has been

collaborating closely with Guy Martin, the

Michelin-starred chef renowned for his work

at Le Gran Vefour, Paris.

Business class passengers are able to enjoy

exclusive signature dishes designed by the

master chef especially for their service.

Descriptions of the dishes paint a picture

any eyes would beg to behold and stomachs

yearn to savour, detailing sautéed shrimp,

pasta shells and zucchini caviar, complement-

ed by a coconut sauce enhanced by Espelette

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17trends report

menaluxury.com

chili pepper. Christian Herzog, senior vice

president marketing, Air France, shared in-

sight into how guests of the airline have been

responding: “These dishes have met with

real success with our customers and provide

them with new surprises every day.

“With its redesigned cuisine, Air France is

constantly renewing its offer in the Business

cabin to ensure passengers enjoy exceptional

moments of serenity and relaxation.”

The condiment of peaceful indulgence, the

spice of surprise: the elegance of innovative

cuisine brought to life by expertly trained

hands and hearts does not fade, it appears,

with the momentariness of the flavour.

Nick Flynn, director of food and beverage,

InterContinental Doha The City elaborates in

relation to the property’s signature restaurant,

Strata: “The response to Strate has been in-

credibly strong; we have already seen a great

deal of repeat business.”

Of the opportunity of such a refined estab-

lishement to elevate the entire perception of a

hotel, Flynn contributes: “The unique concept

of Strata is absolutely one of the hotel’s key

strengths, and assists in positioning the hotel

as a luxury destination.”

Besides influencing one’s daily and hourly

disposition, the culinary is also being explored

as a learning tool to import life-long apprecia-

tion and opportunities for enrichment.

Javier Echecopar, regional sales director,

South America, Abercrombie & Kent, steps in

to elaborate: “We see more people interested

in an experiential approach to food.

“While clients used to conform to eating at

top restaurants, luxury clients are today more

willing to participate in cooking classes, or to

visit the local markets.”

Probing deeper, Echecopar elucidates:

“There’s also increased interest in meeting

the characters behind the food and beverage.

For example, while travelling in Chile and

Argentina, clients are interested in meeting

the owners of the wineries. Understanding the

passion behind wine-making seems to be as

exciting as tasting the actual wine.”

And from whence does this curiosity stem?

“In general, luxury travellers are well-edu-

cated and refined people, and are interested

in learning about the food and drink that a

country has to offer,” says Echecopar.

“This is ideal for us, as we believe that show-

casing the culinary aspects of a local culture

is one of the best ways to provide a unique

experience for luxury travellers.”

Distinguished global hoteliers, Four Seasons

Hotels & Resorts, has been engaging, likewise,

in this very practice, developing interactive

culinary options at its properties worldwide

reflective of the specific locale.

Labelled a ‘trend setter’, Four Seasons Resort

Chiang Mai established one of the very first

cooking schools in Thailand in 2008. Homed

by the resort, guests are given an insight and

insider taste into the fascinating indigenous

cuisine. Kaow soi gai (Chiang Mai curry noo-

dle soup with chicken) and tom yum goong

(spicy prawn soup with lemongrass) are just a

few of the specialities taught.

Targeting a younger audience, recognising

the pleasure and enhancement to a child’s

mind that may be borne by baking, Four

Seasons Resort Mauritius at Anahita has

introduced regular baking master classes

with the head pastry chef: a creative means to

entertain and educate.

Inspired by such ventures on land, Holland

America Line is investing in recreating them

over sea, with the inception of its Culinary

Arts Centre Programme, through which five of

the world’s most celebrated chefs showcase

their expertise on board.

Sharing, also, secrets as to how to procure

distinguished gastronomy, the programme

has been developed along the guise of ‘culi-

nary enrichment opportunities’. Activities span

cooking shows to hands-on themed cooking

classes for adults and children.

Luxury travellers are, indeed, ever increas-

ingly so inspired to engage with a locale’s

history and culture through exploring its

culinary shades, aromas and zest.

The enticement of interactivity and indulgence,

it seems, is truly too sweet a temptation to

resist, and judging by the fine gastronomic

initiatives being rolled out by the industry, all

are surrendering.

Expanding economies, increasingly young

and affluent populations, a growing desire

for rare and rewarding experiences and an

explosion of digital peer-to-peer research

is breeding new and exciting groups of

luxury travellers across Asia, according

to the latest research from International

Luxury Travel Market (ILTM) Asia, which

took place in early June.

Alison Gilmore, exhibition director, ILTM

Asia explained: “These new luxury travel

‘tribes’ represent huge opportunities for

brands to meet their challenging, some-

times contradictory, demands.”

‘New Sophisticates’ from China, India and

Indonesia are credited as valuing experi-

ences above status, whilst ‘Status

Hunters’ seek brands that can offer ‘be-

hind the scenes’ insights. ‘Young Guns’ is

the name used to depict those who read

social media reviews to comparison-shop

their way around the world. So-called

‘Luxe Pack’ travellers tour the globe

with friends in tow, in contrast to ‘Single

Saris’ – women from India travelling

alone for the first time. ‘Luxury Pilgrims’,

meanwhile, are looking for travel brands

that offer five-star retreats in India for

their religious pilgrimages, and ‘Ultra-

Honeymooners’ are being seen spending

$314,000 on matrimonial packages.

The tribe overview concludes with ‘Frugal

Millionaires’ - challenging brands to

deliver luxury with elements of economy

- and ‘Green Shoots’, leading the environ-

mentally sensitive and culturally aware

travel movement to destinations such as

Sri Lanka, Cambodia, and rural China.

Gilmore concluded: “Culture is undoubt-

edly one of the most important influencers

on luxury travel choices. The new groups

of high end travellers we have now identi-

fied are not neces-

sarily defined by

region but by their

cultural behaviour

and needs.”

TRAVEL TRIBES

The condiment of peaceful indulgence, the spice of surprise: the elegance of innovative cuisine brought to life.

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18

scArlet fever

The luxury of seeing spectacularly coloured coral igniting beneath the sea surface, of inhaling warm scented air beneath the sun’s rays, and of building castles out of perfectly crisp, golden sand: in essence, an idyllic beach destination.However, the Red Sea’s luxury waters run deeper still. Board, luxury seeker, this ship of scarlet wanting, and discover the heart of this seawater inlet

feature red seamenaluxury.com

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2020menaluxury.com

feature red sea

citizens, couples, or leisure travellers, what

with spa at many of our properties and two

18-hole championship golf courses at Jaz

Little Venice Golf Resort and Ain El Sokhna,

both designed by the famous Sanford Golf

Design.”

Fellow Egypt-based group, Sunrise Resorts

& Cruises, utterly supports El Khanagry’s

customer-focused convictions, thriving,

likewise, through its multiple options.

Mühlemann elaborates: “We strive to pro-

vide our guests with a special holiday.

“Our Grand Select properties offer luxurious

treatments for body and soul, with interna-

tional dining facilities available for guests

to discover the tastes of the world whilst

enjoying the 365 days of sunshine.”

Epitomising the desires of privacy-seeking

couples, Mühlemann shares details of new

features set to be lavished upon the luxury

world: “We are introducing new room types

comprised of swim-up rooms, and suites

with private pools or private Jacuzzis.

“To also please the peace and relaxation of

couples, we are instigating an adults-only

concept in our Grand Select properties.”

With the astute perception in tow that

seasoned travellers long for an expression

of the personal, the group has similarly

tended to its Grand Select cruise ship: “Our

M/S African Dreams has been created so

that every deck is designed in a unique way.

For example, there is an African style deck,

a Nubian styled deck, and one infused with

modernity”; something, in essence, to sati-

ate every taste.

Across the Red Sea bay in Aqaba, Jordan,

Looking back, searching the horizon where sea and shore meet, have we sailed far enough? Have we fathomed the enigma?

rought to life by its own name,

the Red Sea, it seems, is trapped: it has

become known only as a beach destination.

“People throughout the world come to enjoy

the sensations of the underwater world,”

explained André Mühlemann, CEO, Sunrise

Resorts & Cruises, Egypt.

Whilst it enjoys being idealised as one of the

most exquisite beach destinations, industry

insiders nurturing the luxury segment per-

haps feel the firm grasp of this reputation

eliminating all other potential.

And the industry’s aspirations to explore

other travel possibilities are not exclusive to

their wanting, as Mohanad Malhas, manag-

ing director, Abercrombie & Kent Jordan

(A&K Jordan) shares: “Our guests staying at

Aqaba are now not only looking for a beach

vacation; they are looking for something

beyond this.”

Illuminating, first, their glorious expressions

of luxury, the industry’s compass points,

thereafter, toward the unexplored Red Sea

enigma and we, together, shall follow.

Hoisting the mainsail

Taking the helm of this seafarer with convic-

tion is Nadine Abubakr, public relations

coordinator, Four Seasons Resort Sharm El

Sheikh, Egypt, who confirms that discerning

travellers frequenting the Red Sea want it

all: “Luxury seekers are looking for quality

in everything: quality in service, in food, and

all other facilities.”

As to how this is most faithfully accommo-

dated, Abubakr explained: “We express it

through anticipating our guests’ needs.”

Divulging a few further details exclusively

for your consideration, the industry lends a

lesson in appreciation of just how tirelessly

it tackles every storm to keep its on board

travellers happy.

Hany El Khanagry, regional director of sales

and marketing, Jaz Hotels, Resorts & Cruises

begins, sharing the group’s philosophy of

providing quality and overcoming any chal-

lenge, coupled with the creation of diversity:

“Our position as leaders in the Egyptian hos-

pitality industry comes from the diversity of

the products we offer to cater to the differ-

ent tastes of today’s discerning travellers.”

With an ultimate goal of guest satisfac-

tion, El Khanagry assures that this is a bid

actively engaged with: “We so much value

guests’ requirements that we spare no ef-

fort to make sure we get their feedback on

their experience with us.

“Accordingly, we perpetually create our

enhancement plans and set future goals.”

An example to further widen your eyes

with wanting: “Following this philosophy, we

have upgraded our ‘all inclusive’ formula to

include more features to further satisfy.

“Our new ‘All Inclusive Plus’ formula

features a free gala dinner buffet once per

week. Guests will also get to enjoy the new

add-ons of the enriched ‘Pharaoh Club’ and

‘Galaxy Club’, concepts that include a free

30-minute massage per guest.”

With this sensitive response to travellers’

needs, El Khanagry confidently asserts:

“In this way, our products fulfil the needs

of various segments, be it families, senior

B

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from the sea, is fully supported as also be-

ing a worthwhile venture.

El Khanagry asserts: “Yes, the Red Sea is

famous as a beach holiday destination, but

there are other attractions that we should

focus on promoting as well.

“For instance, the religious tourism attrac-

tions in the area include Egypt’s two oldest

Coptic monasteries: St. Anthony’s Monas-

tery, the oldest and largest in Egypt dating

back to the end of the fourth century, and

St. Paul’s Monastery, the second oldest in

Egypt, founded during the medieval period.”

Agreeing that a locale’s ancient features

provide for distinguished experiences,

Malhas relates: “Arranging a special private

dinner inside Aqaba castle, catered by one

of the five-star hotels in Aqaba, is an experi-

ence that won’t be forgotten.”

A final expedition that would surely infuse

excitement and pleasure into any adven-

ture-seeking traveller’s getaway is shared

by El Khanagry: “Definitely an additional

attraction is the massive Eastern Desert,

a great expanse of desert country that

extends eastward from the Nile valley to the

Red Sea rift, exploration of which should not

be missed by any desert safari lovers.”

New waters

Breaching outward and onward to intensify

the here and now of a Red Sea holiday

seems to be the final luxury embellishment

that brightens an already brilliant offering.

Indeed, using the tranquillity and serenity

of the Red Sea as one’s base, and thereaf-

ter venturing forth for a few days to sites

further afield, seems to be the future that

the industry powerfully hopes for.

Malhas begins: “Of course, visiting Petra

while staying in Aqaba is a must, as it is

only one hour and 45 minutes away.

“We can also arrange a visit to Wadi Rum to

explore the beautiful desert during camel

rides at sunset, followed by an exclusive

dinner under Bedouin tents.

“Ballooning at Wadi Rum is always a must-

do, as well.”

Mühlemann agrees on behalf of Egypt: “The

Red Sea is not far from the ancient sites,

such as the Pyramids in Cairo, or the tem-

ples of Luxor. Therefore, the Red Sea is an

ideal way to combine cultural experiences

with relaxing moments to rest one’s soul.”

The lesson, it seems, is this: sailors, be

aware. Azure waters and lemon sands

glistening under the sun may nicely beguile,

but as these colours cease with the ebb

and flow of the gentle waves, the warmth

of flaming red, the unique glow of a scarlet

moon lighting up the

other side of the Red

Sea, is unforgettable

and unfading; a fever

that will last forever.

To the heart of the storm

And so, we arrive at a crossroads.

Looking back, searching the horizon where

sea and shore meet, have we sailed far

enough? Have we fathomed the enigma

of this deep Red Sea? Our luxury insiders

respond definitely and resoundingly: no.

With distinguished service and elaborate

amenities in place, it is time to consider

what the Red Sea and its surrounding areas

uniquely possess.

Jaradat commences with perhaps the most

famous attraction attributed to the Red Sea.

“Diving here is a pretty special attraction, full

of colourful fish, coral and marine life.”

A selection of the best dive sites are rec-

ommended by Jaradat as being Aqaba’s

‘Japanese Garden’, ‘Eel Garden’, ‘Gorgone’,

and the Saudi border.

To help guests explore these underwater

wonders, Four Seasons Resort Sharm El

Sheikh is poised and at the ready.

Abubakr elaborates: “We have our own div-

ing centre with superior equipment, expert

instructors and marine biology specialists

offering programmes for all age groups.”

And availing of the sea’s spectacular value

need not cease with diving.

Malhas details additional activities that may

be organised for those who wish to appreci-

ate the sea from a dry distance: “If guests

like fishing, then they can rent a luxury yacht

to go deep sea fishing. Likewise, sunset

cruises with champagne on board courtesy

of one of our yachts can be arranged.”

Exploring the surrounding expanse, away

Dima Jaradat, communications manager,

Mövenpick Resort & Spa Tala Bay lavishes

praise upon the resort’s Zara Spa, which

awaits welcoming guests.

“It occupies over 1,200m² of spa and well-

ness area, which is specialised in a variety

of treatments, with 11 treatment rooms, a

hairdresser, as well as a nail studio.”

Jaradat concludes: “No expense has been

spared to ensure we provide the ultimate

spa experience for our guests.”

And it seems, indeed, that ultimate experi-

ences are not hard to come by in Aqaba,

with thanks to the ever conscientious pro-

fessionals who nurture its travel industry.

Malhas reveals of A&K Jordan’s practices:

“We are committed to providing travel that

enhances and changes lives. We do so by

delivering inside access in peerless comfort

with unparalleled value, and expertise.”

Thus, luxury graduates from material worth

to the gratifying indulgence of the individual.

“We offer the best possible services we can

by contacting the best suppliers, and by

training our staff and suppliers so that they

can exceed guests’ expectations.

“We also have guest relation staff follow-

ing up with our travellers on a daily basis

throughout the trip to make sure that they

are enjoying it and to be able to solve any

issues on the spot.”

With further assurance, Malhas explains:

“On top of this, we have our own full time

guest relation staff based in Aqaba to be

able to cover any questions and also to

accommodate anything that our travellers

might need.” 21feature red sea

menaluxury.com

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22menaluxury.com

feature red sea

PRIVILEGING GUESTS WITH A WHOLE NEW WORLD OF LUxURy

Poised to set a new luxury benchmark, Baron

Hotels & Resorts Egypt is tending to the opening

of its five-star deluxe Baron Palace Resort Sahl

Hasheesh, due to be birthed summer, 2013.

Nestled on the newest destination along the Red

Sea, Sahl Hasheesh, the resort is a secluded haven

landscaped on 100,000m² of space.

A divine diving and snorkelling paradise, 80,000m²

of the property is occupied

by a blend of luscious scen-

ery edged by mega-sized

palm trees and vegetation.

The front of the hotel,

extending over 600m of private white sandy beach,

privileges rooms and public areas with exceptional

full sea views and bright sunlit interiors. On the

backdrop are miles of unspoiled desert.

The classic Mediterranean architectural flair of this

resort has been infused with traditional nuances of

Arabian palaces. Infinity pools have been nestled

into the gardens creating an oasis of tranquillity.

The property comprises 650 elegantly-appointed

rooms, suites, suites with a private swimming pool,

and royal suites with private swimming pools and

butler service.

Baron Palace Resort Sahl Hasheesh also features

a range of carefully-selected culinary offerings including 18

restaurants and bars: from Egyptian, Mexican, and Asian fu-

sion, to seafood and grill, an Italian restaurant, a Teppanyaki

sushi bar, a teenagers’ bar, and a VIP beach lounge.

In addition, for the adults, the resort boasts a vast array of

pools spanning 5,000m², including the main, cascade, and

relax pools and whirlpool, as well as a shopping arcade, a

Roman amphitheatre, a comprehensive recreation complex

including floodlit tennis courts, a jogging and cycling beach

promenade, a diving centre, water sports, and an exception-

al spa and wellness centre with massage areas with double

and single treatment rooms, mud bath chamber, couples

and honeymooners private spa suites, juice bar, beauty

salon, beach massage tent, and a top-of-the-line gym.

For junior guests, the hotel shall run a children’s club, with

a pool and interactive water park, in addition to playgrounds,

cinema rooms, a library, and computer stations.

In a bid to also cater to business travellers, there shall also

be a multi-purpose MICE complex.

Makkah Clock Royal Tower, A Fairmont Hotel,

may not be perched right on the edge of the

Red Sea’s sandy shores. And, yet, a fruit-

ful collaboration between the Holy City and

beachside paradise is ticking away.

Khaled Yamak, group director of communi-

cations and business development, Fairmont

Raffles Hotels international is on hand to

elaborate exclusively for ttgmena luxury

What is your philosophy relating to luxury, and

how do you express this as a hospitality option?

Luxury is defined by attention to details – it is

a combination of our opulent atmosphere and

extraordinary services.

We are committed to providing attentive and

personalised service in the finest facilities and

location in the Holy City.

The Red Sea is world-famous for being one of

the most beautiful diving sites: how involved

are you in promoting the locale’s luxury experi-

ences to your guests? What responsibility do

you feel as a fellow kSA property?

We recognise that we are in a unique position to

promote and highlight the Kingdom’s many amaz-

ing landmarks and attractions, not just those in the

Holy City.

The Red Sea is an important gateway for thou-

sands of pilgrims throughout the year and our

guest services team is always happy to assist

our guests with plans and recommendations for

exploring the Red Sea during their visit.

What news can you share regarding recent

changes to your product, or any plans for future

developments? From where do you find your

inspiration to develop your products?

We are constantly developing new products

and services.

Our motivation is two-fold.

Firstly, to make sure that we are always evolving

with our guests’ changing needs and require-

ments, and responding to them.

And, secondly, to exceed our guests’ expectations

by developing innovative products and services

that underscore our position as leaders and for-

ward thinkers in the hospitality sector.

In the Makkah Clock Royal Tower, A Fairmont

Hotel, we recently launched ‘Fairmont Gold’, which

promises a ‘hotel within a hotel’ experience for

travellers seeking a one-of-a-kind experience.

Members have access to a private check-in and

check-out area, a lounge, a dedicated Fairmont

manager and 24-hour butler service.

The hotel also recently opened its breath-taking Al

Jiwar ballroom, which is comprised of more than

3,200m² of state-of-the-art functional space and

can host more than 1500 guests.

Also, Raffles Makkah Palace, our residential

sanctuary in the Holy City, recently opened new

apartments overlooking the Grand Mosque and

Kaaba. The new terrace apartments include a

designated area for ablutions, the first of their kind

in the Holy City. Also exclusive to Raffles Makkah

Palace are the male and female wellness centres.

q&

A

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23

Half way through your first year as Rizon Jet’s CEo, what

are the initial duties you’ve undertaken in your new role?

I must say that I am truly honoured and excited to lead Rizon

Jet at this important stage in its growth and expansion.

My vision for Rizon Jet is to maintain our commitment to

seven-star service; whether that means providing unparal-

leled world-class executive passenger handling facilities

and services, or managing and maintaining business jets to

standards that exceed industry norms.

Rizon Jet itself is still a relatively young company having

been founded as recently as 2006. What were the reasons

behind the company’s creation?

Aviation plays a key role in the development of global

economy, and private aviation is no longer a luxury; it is now

considered a requirement and complements the modern

business environment. And it is this vision that was the drive

behind Ghanim bin Saad Al Saad & Sons Group Holdings

(GSSG) venturing into the private aviation industry. In addi-

tion to our corporate headquarters in Doha, GSSG also has

five international offices located in London, Zurich, Cairo,

Singapore and Dubai. That is why the company understands

the modern businessman’s requirements.

Rizon Jet wants to support the mobility of the business

travellers and enable them to be where they want whenever

they want in order to increase efficiency and manage their

time in the best way.

What role is Rizon Jet playing in Middle Eastern aviation

and how do you feel you fare with your main competitors?

As we strive to be the best, so the rest can follow; having

competition around just makes us work harder to maintain

our lead in customer service and excellence. Rizon Jet aims

to be a luxury travel brand of choice, and where we can, of-

fer innovation in the industry.

We continually ask ourselves how we can improve and

how we can be the best there is. We also see the executive

jet market in a unique way. We see our product as captur-

ing and offering the ‘Fine Art of Flying’. We go beyond just the flight

to make the whole experience tailored to the customer. We want our

customers to feel they are a part of the Rizon Jet experience and not

just passing through it. So, in terms of competition, we already commit

to providing exceptional levels of service, and the competition helps us

to constantly develop and raise the standard even higher.

How do you ensure that each aircraft is suitably prepared to meet

the needs of even the most discerning clientele?

Rizon Jet aims to provide an executive flying experience that is

exceptional in every way. We can meet this high ideal thanks to the

excellence of our highly skilled staff, our modern fleet of private jets

and our very own luxurious FBO/VIP terminals. At all times, we ensure

levels of luxury, comfort and security that are quite simply unparalleled

in the world of private aviation. This can even start before you arrive

at the aircraft; for a totally relaxing and stress-free journey, we collect

you from your home or business by helicopter or limousine and take

you direct to our FBO/VIP terminal.

At every level, Rizon Jet offers bespoke turnkey solutions for today’s

discerning traveller. Our state-of-the-art fleet includes some of the

world’s most successful business and private jets, each strategically

located at ideal gateways to serve Europe, the Middle East, Africa, Asia

and beyond.

What future developments can we expect to see from Rizon Jet and

what is the reasoning behind them?

First of all, Rizon Jet is focusing on increasing awareness in the

local community and neighbouring markets where we are seeing

huge potential.

In addition, after successfully completing the development of our

executive terminals at Doha International and at London’s Biggin Hill

Airport, Rizon Jet is laying plans for a further FBO development at

Paris Le Bourget Airport for 2014. Paris Le Bourget is Europe’s busiest

business aviation airport, dedicated exclusively to private aircraft. The

closest of Paris’ three airports to the centre of town, Le Bourget is a

true hub for business aviation. Paris is the world’s most visited city

and Rizon Jet would then be at the very centre of Europe’s business

aviation market. Le Bourget is certainly a challenging and competitive

FBO market, but there is a great opportunity for a well-funded and

positioned newcomer like Rizon Jet to provide clients with the capacity

and capabilities they are not receiving from existing providers.

q&

A Executive and exceptional: Hassan Al-Mousawi, CEO, Rizon Jet speaks exclusively with ttgmena luxury, revealing how the company ensures its elevated global reputation

MEET…HASSAN Al-MouSAWi

What has been the biggest inspiration for you so far in your career?

Since I was a young man, I have been inspired by flight.

As my career developed I discovered that flying is more than just a means of

transport; done properly, flying is an art. That is what inspires me and that is

what I hope to achieve with Rizon Jet: to make flying an art and something to be

embraced and enjoyed.

What provides you with the most joy and happiness in your job?

Success and satisfaction. Seeing members of my team achieve personal growth

reminds me that I have a duty to lead. Seeing passengers use our terminals, or

aircraft owners use our facilities and receive an excellent service reminds me

why we do this job. The best reward you can get is a simple thank you.

What, for you, constitutes the most luxurious experience?

I spend my working life involved with luxurious products

and that is great, but for me, personally, the most luxurious

experience is my family. Spending time with my family,

enjoying the time we spend together and each

other’s company.

menaluxury.com

profile

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24menaluxury.com

feature africa

A game of thronesA regal predator, Africa is stalking its luxury traveller-prey, gaining wealthily. There was a time when its prey stood with muted muscles, frozen between fight and flight. Now, glimpsing the crown of Africa’s majestic travel scene, the luxury traveller’s desires are biting back at the neck of this destination giant, belly aching for the chase of discovery. None, it seems, can resist this dance: the game of predator and prey has only just begun

The emanating majesty of the massive land-

mass that is Africa is perhaps most simply

depicted by Paul Gardner, marketing director,

The Mantis Collection, who discussed the

eruption of typical African-style five-star

lodges that are sinking their teeth into world-

wide locations: “I’ve noticed the lodge crop up

in Australia, India, and even in the UK.”

Gardner’s conclusion as to why characteris-

tics of the continent’s hospitality industry are

becoming intercontinental?

“We seem to have a winning formula.”

And, faithful to this remark that exclaims

belief in Africa’s rightful luxury positioning,

Danny Bryer, director of sales, marketing and

revenue, Protea Hospitality Group asserted

without a doubt: ‘Hoteliers know that the

phrase, ‘but we’re in Africa’, is not a reason

for anything less than superb service and the

finest accommodations and dining.”

Anna Thacker, owner, Fairlawns Boutique

Hotel & Spa, South Africa complementarily

contributes what she perceives as being

Africa’s innate qualities that may be used to

the continent’s, and the discerning travel-

ler’s, benefit: “Africa has always stood apart

from other continents, perhaps because of its

authenticity and abundance of unspoilt areas.

“It offers solitude, excitement, genuine expe-

riences, wildlife, beautiful scenery and, most

importantly, open and friendly people that

have a genuine desire to share this lovely

continent with visitors.”

And so, the game between exotic Africa,

steeped in history and culture, and the luxury

demanding traveller – predator and prey –

comes into play.

Encompassing this interaction and the duality

of these roles (for, surely, a traveller is as

much the predator, come to see and feed off

of the heart of a country, as is the country

that takes steps to capture this audience, its

prey), James Kimani, marketing manager,

Windsor Golf Hotel & Country Club related:

“Unlike zoos, the wilderness of Africa offers

both the traveller and

the game animals

their rightful place on

earth.”

So observe, hungry

readers, Africa showcasing the wonders of

her wilderness.

Fresh meat

“As political stability and business opportu-

nities increase, there is a greater need for

hotels and we’re leading the charge,” Bryer

proudly asserted.

Divulging further details of this expedition,

Bryer shared: “Nigeria’s first five-star African

Pride Hotel, the deluxe brand of the Protea

Hospitality Group, is currently under con-

struction in Ikeja, Lagos.

“Furthermore, the African Pride Avalon Hotel

& Spa opens next year, and will have150

rooms, conferencing facilities for 500, a spa

and wellness centre, a swimming pool, and

retail outlets on site.”

Explaining the group’s abounding faith in

Africa, Bryer said: “This is one of ten new

hotels we’re opening over the next year in

Nigeria, Uganda and Zambia.

“This expansion programme from Africa’s

largest hospitality company represents a

show of faith and belief in the future of

Africa, in respect to both leisure and

business travel.”

Others are also responding to Africa’s rather

sudden surge in economic development,

resulting in growth that is seeing demand

being hurriedly supplied for.

Gardner detailed The Mantis Collection’s

plans for growth: “We’re opening three

boutique hotels in Nigeria, two in Lagos, and

one in Abuja.

“We’re very excited about launching the

Mantis brand in West Africa, as the region’s

economy is where India and China were ten

to 15 years ago, so watch this space – West

Africa is going to fly.”

Seasoned to taste

With a wonderfully eclectic mix of existing

luxury properties desiring nothing more than

choreographing traveller and continent’s

initial meeting, indulgent leisure options are

being moulded accordingly.

Kimani begins: “For the international travel-

ler, it is almost obvious that one may encounter a

‘cultural shock’ upon visiting Africa.

“At Windsor Golf Hotel & Country Club, we are con-

stantly investing in offering customers experiences

of Nairobi, and Kenya, overall.

“We have recently launched a five kilometre bike

track where we lease out professional mountain

bikes to hotel guests – it’s the perfect means of

exploring the surrounding area.”

For those wishing to venture into the heart of their

locale’s food and beverage resources, two South

African-based abodes are leading the way in rein-

vigorating their offerings.

Of The Mantis Collection’s initiatives, Gardner

revealed: “We are revamping a wine lodge called

L’Avenir in the heart of the Stellenbosch region.”

Having been brought to life on a working wine

farm, L’Avenir is prided as being ideal for access-

ing the winery and cellar, tasting the sweet fruits

of the wine region’s labours, for those who wish to

immerse themselves in this very distinct faction of

the destination.

The Mantis Collection’s quest to link nature with

our appetite for all things fine does not cease here.

Television-famed chef, Valentine Warner has been

invited by Mantis properties spread throughout

Africa to teach food curious travellers how to work

with nature to create delicious outdoor feasts.

Similarly focusing on providing for delectable food

offerings that serve to introduce the travellers

with indigenous produce, is Miguel Brunido, key

accounts and revenue manager, Saxon Boutique

Hotel, Villas and Spa, who shared: “Award-winning

Chef David Higgs has recently been appointed as

the new executive chef. His avant garde approach

to seasonal ingredients as well as signature dishes

Africa offers solitude, excitement and genuine experiences.

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has changed the entire philosophy of the din-

ing experience for guests.”

Meanwhile, aspiring to bring its guests’

wellness – mind, body, and soul – into order

with its suburban surroundings, Fairlawns

Boutique Hotel & Spa has been devoted, of

late, to revamping its spa.

Thacker described: “We are pleased to an-

nounce the expansion of the spa with the

acquisition of an adjoining property into a

wellness centre. With this greater offering of

facilities, there is the opportunity of creating a

retreat, comparatively separate from the rest

of the hotel, where guests can relax in the

gardens and around the covered dedicated

pool in their gowns without feeling out of

place among non-spa going guests.”

Capitalising on its potential to truly be a

retreat, inspiring composure, calmness, and

clarity, Thacker also revealed of the devel-

oped options: “Yoga, meditation, and several

other relaxation therapies will be offered”

Finally, departing from the leisure of indul-

gence and greeting, instead, the invigoration

of mind to be gotten from educational expe-

ditions, Four Seasons Marrakech is proudly

reeling from the recent unveiling of its new

Maarifa Cultural Centre, housing exhibitions,

hosting workshops and providing for fine

crafted items to take home: a space, in total,

dedicated to the art and culture of Morocco.

With such educational force at guests’ finger-

tips, it is perfectly fitting that the centre has

been named Maarifa, meaning ‘knowledge’.

life’s cycle

Exclusively sharing their expert knowledge

with ttgmena luxury, a few ultimate unique

experiences have been composed for your

dreaming pleasure, courtesy of the profes-

sionals who work tirelessly in pursuit of the

luxury travel market.

The cities are, firstly, tantalisingly served on a

platter for your taste buds.

Thacker increasingly describes: “It’s worth

investing in a luxury Trans-Karoo train

journey to Cape Town and the surrounding

wine lands. Nowhere else in the world does

an area of such spectacular beauty and such

rich bio-diversity exist almost entirely within

a metropolitan area.”

Bryer concurs, crediting the South African

city as being ideal for golf enthusiasts, with

some of the best golf courses in the world.

Meanwhile, Brunido recommends another

city gem: “The largest city in South Africa,

Johannesburg, is also the wealthiest; the

economic powerhouse of Africa.

“A few key recommendations within reach of

our property nclude the Apartheid Museum

and the Origins of Man Centre, as well as art

galleries such as The Everard Reed Gallery,

which would be in keeping with the hotel’s

own magnificent art collection.”

Striking an analytical note, Brunido shrewdly

observes: “Luxury travel has changed during

the last six years, as the discerning travel-

ler’s objective is to enjoy an experience that

they cannot have ‘at home’. It is not simply

about sight-seeing anymore, but more about

understanding a country, its culture and eve-

rything that contributes to its daily existence.”

With its plethora of wildlife, eclectic mix of

people, and varying landscapes, Africa is a

journey incarnate: of life cycles intermingled,

of a more natural expression of the world,

devoid of, as Thacker also points out, the

trappings of materialism.

It seems fitting, therefore, that the most fa-

mous experience associated with Africa, the

safari, actually means ‘a journey’.

For Brunido’s satisfaction, the following

would constitute the ultimate safari option:

“A luxury safari at Shambala Private Game

Reserve in the Waterberg is a must. It allows

guests the opportunity to see the big five,

engage in an elephant back safari, spa treat-

ments and a five-course tasting menu.”

Gardner, on the other hand, is enamoured

by the opportunity of taking to the waters to

discover wildlife at its most tender: “I’d have

to suggest a cruise on board our very own

floating hotel, the Zambezi Queen. It’s an

incredible way to go on a safari.

“You wake up in the morning to find up to 500

elephants bathing outside your cabin – it re-

ally doesn’t get much better than that.”

Indeed, this description seems to be an

incarnation of Thacker’s assertion that, for

many, Africa is a grounding experience,

bringing one right back to what is important:

an appreciation of nature, and life.

Infused with this inspiration, predator and

prey - Africa and luxury traveller - search-

ingly explore each other’s stare, eyes locked

in a battle of desire, and mutual respect, as

both demand their crowning travel glory.

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dIvInIty In motIonInhaling, the waves retreat, massaging the sea’s pebbled underbelly. With a crash, the waves forge forward, foam effervescently spilling out upon the shore and, with it, a lady in full form: perfection incarnate, goddess of beauty and love, Aphrodite.

A famous Greek mythological telling that has had the luxury of surviving people’s memories, the weddings and honeymoons industry is taking inspiration from such stories, lending their expertise to cause waves, produce perfection, and memories that last a lifetime

“Luxury is as naturally suited to

weddings and honeymoons as love is to

marriage,” confided Trudy Cook, EAM - sales

and marketing, Dusit Thani Bangkok.

Stepping in to elaborate with reasons in

tow, Simon Hirst, general manager, Raffles

Praslin, Seychelles explained: “Weddings

and honeymoons fit perfectly with the idea of

luxury, since they are of the most significant

moments in people’s lives, and they deserve

the very best on these occasions.”

Whereas once, however, luxury – and

therefore the very best – was defined by how

much money was spent, with opulence and

abundance serving as bridesmaid and page

boy, a changing tide is being felt.

Kathrin Teigschl, banquet manager, Hotel

Sacher, Vienna shared her insight accord-

ingly: “We believe that weddings are about the

people now more than anything else.

“It’s the people that make the celebration so

very special, not the amount of money that

was spent.”

And so it is that weddings and honeymoons

are developing upon this wave of personal

perfection.

“We try to interpret the couple’s tastes in

order to suggest the best solution for them,”

assured Teigschl.

“We believe in being trustful consultants.”

Hirst concurred, depicting the paradisiacal

hideaway property’s plan of wedding action

thus: “We always gather the maximum infor-

mation on our clients prior to their arrival in

order to anticipate any of their needs.

“We also get to know about their story: where

they met, their favourite cocktail and dish, and

we make sure that we integrate these ele-

ments into our offerings.”

The ultimate goal of this tenacious work

translates to what Hirst depicts as being an

amazing experience of great emotional value,

people, and service,

which takes into ac-

count every detail to

create a memory that

lasts a lifetime. n

menaluxury.com

weddings & honeymoons

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Akin to the Mediterranean waves that

bore Aphrodite onto Cyprus’ shoreline, the

industry is working fiercely and furiously to

give birth to a divine matrimonial occasion:

personal perfection and memorable; mythol-

ogy in the making.

Devotion to details

The presence of a wedding specialist has

clearly become an expected practice, with

Victoria Hilley, director of sales and market-

ing, Dusit Thani Maldives explaining: “Each

wedding event is treated in a bespoke and

professional manner, and we have wedding

coordinators that will be on hand to guide the

couple through every detail.

“Each event will be tailor-made to ensure the

highest satisfaction.

“For us, when it comes to the weddings, the

creativity of the event means that there is

no limit.”

The idea of creativity, however, is being

imported with a new understanding, wash-

ing away ideas of the outlandish and lavish,

and rolling up from the deep, instead, the

personal gestures that, quite simply, make a

couple feel special; divine.

Ensuring that the se-

cret desires of every

couple are effectively

spoken to, allowing

childhood dreams to

erupt into pure indulgence, has come with

full force to the fore.

Hirst gives the first example: “We make a

point of surprising our guests and creating a

‘wow’ effect at each key point of their

journey with us.

“Our Raffles butlers are a very important part

of the experience, as they offer welcoming

service and thoughtful and graceful assist-

ance around the clock.”

Magdalena Rungaldier, marketing manager,

Baros Maldives placed similar emphasis

upon the importance of the property’s butler

service – bestowing it with the adjective

‘discreet’ – overall priding Baros Maldives’

culture as being one of ‘high service’.

“We continuously develop special packages

dedicated to newlyweds, such as the Honey-

moon Perfected package, which welcomes

couples on arrival with a bottle of bubbly

or sparkling grape beverage, a BBQ dinner

exclusively for two, an intimate and secluded

candlelit dinner for two on the beach, and a

daily breakfast for two.”

And, indeed, these creative extras may

breach destination-wide.

For those, for example, tying the knot in the

Seychelles, with the silky Indian Ocean roll-

ing softly around them, Hirst recommends a

sunset cruise to privately explore the locale

that is to witness their wedding: “We organise

romantic sunset cruises aboard a yacht for

our wedding couples, where they can choose

their own menu for their dinner, or choose to

have a massage on-board.”

Hotel Sacher, likewise, utilises its charming

position in the heart of Austria’s graceful

capital to wedding couples’ benefit.

Teigschl explained: “Vienna is one of the

most romantic cities in the world; so people

are often more than enchanted by the city.

“Many couples coming from abroad are

interested in sightseeing tours, or horse car-

riages, or a ride with the famous ‘Riesenrad’,

the Ferris wheel, to entertain their guests

and to show them the city that they are get-

ting married in.

“We, of course, are always delighted to assist

couples with their individual requirements in

this respect.”

Simplicity, attention to detail, and devotion to

the couple’s desires is being aligned, more

and more, with wedding perfection.

Fruitful relationship

As this new wave in the weddings and

honeymoons’ market spreads out upon the

shore, a climax of personalised luxury clam-

ours: with cheers ringing out as the rings are

slipped upon the hands of the betrothed, a

full circle comes to a close, perfectly.

A final celebration is to be nurtured.

Hirst explains: “We created and launched the

‘tree of love’ celebration as part of our wed-

ding package. The couple can plant a tree at

the resort which commemorates their union

and is a pledge of everlasting love.

“Personalised with the couple’s name, the

tree symbolises their fruitful relationship

and every year on their wedding anniversary,

the couple will receive a picture of the tree

growing at the birthplace of their union.”

As the bride and groom are joined together

by love in matrimony, they are likewise con-

nected with the birthplace of their union by

the luxury that created their mythology; their

personal wedding experience perfected,

memory mastered, and divinity motioned.

As the bride and groom are joined together by love in matrimony, they are likewise connected with the birthplace of their union by the luxury that created their mythology.

n

weddings & honeymoonsmenaluxury.com

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Realising that a wedding is a mere step in amongst a

lifetime of milestone events, two properties are

spearheading the trend of tending to the before and

after events.

For an idyllic pre-nuptial night, Sofitel Legend Old

Cataract Aswan is carefully catering to both the ladies

and the gents.

Khaled Helmy, general manager, Sofitel Legend Old

Cataract Aswan explains: “So SPA, can be booked

exclusively for the bride and her guests, the ‘ladies of

the bride’, to enjoy a traditional hen night, starting with

a relaxing session in the Turkish Hammam and the

indoor pool.”

And the groom? Helmy assures that he has not been

forgotten: “Meanwhile, the groom and his guests can

exclusively celebrate the bachelor party at the Nile

Terrace located in the Nile wing renowned for its

magnificent view, where the sunset watching rituals are

profoundly cherished and complimented with spectacu-

lar elevated views of the Nile.”

When all is said and done, Dusit Thani Laguna Phuket

steps in to tend to the post-wedding bliss, with its

newly launched ‘Wedding Anniversary Getaway’.

Peter Komposch, general manager, Dusit Thani Laguna

Phuket details: “Recently, we have devised a special

promotion for all wedding couples who were married

at our resort over the past 10 years.

“In keeping with our striving to create a heaven on earth

for guests’ dreams, we designed the ‘Wedding Anniver-

sary Getaway’ promotion especially for these couples

who have shared their day with us.”

A prime aspect of the package involves the couple be-

ing given the opportunity to revisit the now grown-up

tree that they planted upon getting married, with even

the option to organise a renewal of vows ceremony.

on the edge of forever, and thereafter

In keeping with our striving to create a heaven on earth for guests, we designed the wedding Anniversary getaway promotion.

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32

A question posed for the fancy of your esteemed expertise: what, in your estimation, constitutes evolutionary?

chIldren of the evolutIon

Are images – with thanks to Charles Darwin

– of giant tortoises trudging through the

organic expanse of the Galapagos Islands,

with morning dew dropping upon their de-

fensive shells, conjured in your minds?

Or perhaps your brain’s light bulb illumi-

nates pictures of space, of you surfing along

the galaxy’s Milky ways.

Maybe, even, upon being presented with the

idea ‘evolutionary’, that yearning for space

is awakened through which you are given,

instead, the gift of time and tranquillity, and

you imagine an inner journey of personal

evolutionary capacity.

Whatever your defi-

nition, the tendency

to open one’s self

up to different travel

opportunities is being supported by both

industry and consumer.

And, with luxury at the core, the potential to

unravel greatness into an explosion of evolu-

tion, a heightened state of travel, is limitless.

Behold, your wildest whims, your fearless

fancies, imagined and created; you, desirers

of that something more, are the children of

the evolution.

ice age

In Sweden’s northernmost part, homed by a

village of tiny magnitude, reside 900 people

and 1,000 dogs.

Each winter, however, the river is rocked

and the ground shudders, as anywhere

between 50,000 and 60,000 people visit this

It is the luxury of space, the journey of self-discovery: a no less evolutionary imagining of space travel

evolutionary encountersmenaluxury.com

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33

village of Jukkasjävui.

Holding a magnifying glass over this otherwise unknown

and unassuming place, is the world’s very first hotel made

entirely of ice; yes, ice.

Helena Sjöholm, press relations manager, Ice Hotel,

revealed that this extravagant venture was born out of the

need to fill a particularly quiet slump that Jukkasjävui felt

during its winter months. Sjöholm further shared that it

has been built upon the motto, ‘dig where you stand; much

remains to be done’; a recipe for success?

Accordingly, yes. The Ice Hotel has singlehandedly created

a tourism product using nothing more than the innate quali-

ties of its surrounding locale, being rebuilt every year from

1,000 tonnes of ice from the Torne River.

And, besides the multitude of tourists who come to visit and

sleep, quite literally, on a bed of ice, the hotel has been uti-

lised as a unique venue for fashion photo shoots, spanning

haute couture brands, Versace, Hermés, and Hugo Boss.

The wonder of being encompassed by the material form

of ice that, otherwise, is given little attention save for as a

vital cooler of drinks in swelteringly hot summer months, is

clearly overwhelming.

Indeed, it is related that countless guests of Ice Hotel have

likened their stay to a fairy tale, perhaps

inspiring reminiscence of Hansel and Gretel,

or the Snow Queen.

An industry hoping to reignite its vivacity,

coupled with a consumer with a wish to

escape reality that wills the wanting of such

out of the ordinary experiences creates, col-

lectively, a lucrative market match.

Ice Hotel, despite its resounding

success, has not slowed down in its pio-

neering endeavours.

Along with the fervent inception of 2012,

the unique hotel partnered with Spaceport,

Sweden to grant guests’ dreams of seeing

the spectacular Northern Lights up-close,

in the air.

Space jam

Searchingly interrogating the stars above,

questioning the man in the moon as to how

he landed there, has indeed developed from

idle imagining to the concrete ascension of

the ladder piercing its way through air travel

into space.

Two innovators in the field of space travel,

SpaceX and Virgin Galactic, have, of late,

taken people’s breath away with their

advancements.

With visionary leadership and unmiti-

gated determination, SpaceX successfully

launched the Dragon spacecraft atop a Fal-

con 9 rocket from Cape Canaveral, Florida.

Are we witnessing a change to the course

of history?

Charles Bolden, administrator, NASA seems

to think so. Of the occasion, he said: “It

marks the beginning of a new era in explo-

ration. The significance of this day cannot be

overstated; a private company has launched

a spacecraft to the International Space

Station, to dock there for the first time.”

Of the significance to the commercial mar-

ket, Elon Musk, founder, SpaceX explained

of being warmed by the pastel hues of the

sunrise of this new era: “There is a much

bigger role now for commercial space

companies. I think perhaps there’s some

parallels to the internet in the mid-90s

where the internet was created as a govern-

ment endeavour but then the introduction of

commercial companies really accelerated

the growth of the internet.”

With throttle floored and sight fixed upon

the mesmerising sight of delivering passen-

gers to space, Virgin Galactic steps in as the

world’s first commercial spaceline that has,

just recently, been granted an experimental

launch permit from the Federal Aviation

Administration (FAA) for its suborbital

spacecraft, SpaceshipTwo, and the carrier

aircraft, WhiteKnightTwo.

And George Whitesides, president & CEO,

Virgin Galactic was not coy regarding

revelling in this feat: “This important mile-

stone enables our team to progess to the

rocket-powered phase of test flight.”

But what does this all mean for the discern-

ing traveller wishing upon the stars? White-

sides assuredly and undoubtedly professed:

“This move brings us a major step closer to

bringing our customers to space.”

The incredible journey

On the outskirts of Bangalore, verdant

blooms grow tenderly, illuminating the

adjacent herb and vegetable gardens and

quiet sitting areas. The retreat, Shreyas, is

warmly embraced by 25-acres of land that

permits peace, tranquillity, meditation: it is

the luxury of space, and thus the journey

of self-discovery; a no less evolutionary

imagining of space travel.

A member of world-renowned Relais &

Chateaux, Shreyas Retreat is recognised as

being one of the finest ashrams – a spiritual

hermitage – balancing delicate luxuries with

the battle to rebirth one’s self.

The accommodation is depicted as be-

ing exquisite, with all the amenities that

any ultra-luxury leisure property spread

throughout the industry might boast of.

The expansive gardens host twin cottages,

double poolside cottages and one three-

bedroom suite cottage all neatly spread out

to ensure privacy.

Serene, earthly colours minimally decorate

the havens furnished with the highest qual-

ity linens, bathrobes and slippers, with tea

and coffee making facilities, an electronic

safe, and complimentary Internet access

also lavished upon those seeking respite at

this stylish and comfortable hideaway.

Even the little luxuries are afforded, such as

a 24-hour check in and out policy.

Coupled with an outdoor Jacuzzi, a swim-

ming pool, two spa treatment rooms

offering Indonesian, Swedish, and Thai

massages alongside facials, manicures and

pedicures, a library, cooking classes for

healthy cuisine, and a home theatre, one

may very innocently forget that they have

chosen Shreyas Retreat to practice wellness

of body, mind and soul, seeking self-mas-

tery through Yoga.

Ashrams have long held a powerful position

amongst Hindu history, as have abodes

made of strange materials gripped the fairy

tale, and images of space rockets decorated

the pages of the greatest literature, and

thus childhood minds.

Now, with the current climate of chaos that

threatens to consume, with personal and

professional trials never-ending, these

places devoid of outside pollution, permit-

ting evolution, are increasingly infiltrating

high-end travellers’

wish lists; desirers

of the luxury of a

most extraordinary

encounter.

evolutionary encounters

menaluxury.com

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34profilemenaluxury.com

MEET…GAbRiEl ESCARRER

A new bud burst forth, Gabriel Escarrer, vice chairman & CEO, Meli Hotels International exclusively shares with ttgmena luxury the charm-ing scents of this reinvented group, in the prime of its blossoming

During the initial stages of transition, when Meli

Hotels international (MHi) aroused from the estab-

lished name of Sol Meli , what were the principal

focal points concerning your reorientation strategy?

These days, a multinational hotel company should

always be ‘reinventing itself’ and we are currently car-

rying out a new strategic plan for the next three years.

I would say that the most important strategy has to do

with internationalisation. Therefore, we are now foster-

ing corporate and support services in our main hubs

throughout the different regions.

This process is also enabled by the reorientation of our

business model, from a more asset-heavy model to a

clearly management-oriented ‘asset-light’ company, for

which we have developed strong values and a sound

track-record worldwide.

How has the transition from Sol Meli to MHi helped

you along your journey?

We had a very strong brand with Sol Meli but it was

linked too much to our Spanish origins. MHI is a much

better fit for our current reality and strategy, as a com-

pany established in 37 countries with a global philosophy

and focus. It is important to our growth internationally,

especially in the so-called emerging markets. We are

a Spanish-based multinational hotel company now, not

just a Spanish or a regional hotel chain.

What lies at the very core of a Meli experience,

and what are the stand-out differentiating fac-

tors that set MHi apart?

MHI has seven hotel brands, with different products that address all the current segments

of travel. Within this wide brand portfolio, Meli Hotels is our most acknowledged and

more international hotel brand and its motto, ‘You are the journey’, really encapsulates the

core of our experience. Meli Hotels is a client-centric brand and the extraordinary service,

along with value for money, has been its foremost attributes for decades.

Now, we have evolved all of our brands to exceed expectations. I would say that our dif-

ferentiating factors across all brands are that we aim to offer the best experience to our

customers, whether they are looking for a perfect Caribbean holiday in our Paradisus

hotels with a luxurious, ultra-inclusive concept, or if they book an urban hotel for business,

or even a weekend getaway as a couple or family in a Meli , an Innside or a TRYP hotel.

The launch of Meli Dubai undoubtedly created a buzz within the region. Has this

fledgling been able to live up to the hype since its recent inception, and can we ex-

pect the birth of further Melia ‘siblings’ across the Middle East region?

I think we definitely have started strong in the market, and we are responding to the ex-

pectations created. Although there has been very little time to show what we are capable

of, I think we have provided a new concept to the Dubai market – a lifestyle-boutique

hotel with intense night life and signature restaurants.

Regarding development within the region, albeit still confidential, we are working on

some other extraordinary new hotels in different countries of the Middle East.

What harmonies are there between the Meli brand and the MENA region?

Of course, I think it has to do with the common history and the ‘roots’ that the MENA

people share with the Spanish. We have so many historical links and cultural roots

that we immediately understand each other. I am really enjoying the fact that we are

exchanging know-how and service cultures, and the Arab hospitality culture is great and

very interesting to learn from. We firmly believe that international expansion should be

developed hand in hand with local partners, and we have the privilege to have very good

partners for our first MENA project.

keeping abreast of hospitality trends and placing customers at the very heart of the

organisation are hailed as just some of your key priorities. As CEo and vice chair-

man, just how hands-on should you be with regards to this?

I think I have to be personally involved in the key strategic priorities, but of course I have

a very efficient executive team to deal with each of our strategic lines. I´m personally

aware of every step we take to be closer to our clients’ expectations and on a daily basis

I deal with my team and try to keep updated and active as far as social networks are

concerned, to keep in touch with our current and potential customers.

Thanks to this proximity to the business day-to-day, I´m also able to travel with them to

all the markets as far as my corporate duties allow me to do so. I understand our busi-

ness as a purely global one and I see these continuous travels as the essence of our

success in the long term.

In parallel, we are also reinforcing our regional headquarters in order to gain time to

market and increase our understanding of the different countries.

q&

A

Passion is a unique aspect of the Meli brand. How do you define this passion?

For years, ‘passion for service’ has been our company´s claim and it has to do with

our feeling towards our clients: we are devoted to their comfort, their enjoying their

five senses and their highest expectations.

Our aim is to create that emotional engagement with our brand and we achieve this

connection through personalised service and care for details.

From a personal perspective, what are you more passionate about?

For me, passion is what I feel for this business, in which you are able to create unique

buildings, provide jobs and wealth to regions throughout the world and most impor-

tantly make millions of clients happy every year.

Which Meli property currently best matches your own personality?

It depends on the context and the mood: personally I can feel at home in many of our

hotels worldwide, whether at a wonderful Paradisus resort in the Caribbean, or just

staying at a boutique urban hotel in Paris.

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35

trAvel In styleCruising to the depths of your imagination’s fancy and back, trailblazing by rail through sublime scenery and iconic cities, inspired airlines smoothly stirring the dust of your luxury wanting: travelling in style is more than just comfortable seats and opulent interiors; it is the satiation of your every desire, the sweet serenading of a song written especially for you

travel in stylemenaluxury.com

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36menaluxury.com

sky h igh connect iv i ty

vIntAge luxury trAverses europeA symbol of intrigue and luxury, renowned for linking the far corners of Europe, the

iconic Venice Simplon-Orient-Express (VSOE) is making its history by invigorating its

future, with the embarkation on a series of newly scheduled rail voyages that will take it

up to Stockholm for the very first time.

Its Scandinavian debut is due in 2013, having been mapped out as an elegant, scenic, and

unique two-night rail voyage from Venice to Stockholm, via an overnight stop in

Copenhagen. Departing Venice on April 8, 2013, the VSOE anticipates travelling through

Italy, Austria, Switzerland, Germany and Copenhagen before arriving in Stockholm.

Gary Franklin, managing director, Orient-Express Trains & Cruises announced: “This is

the most romantic of journeys coupled with stunning scenery, elegant service and culi-

nary treats, all bound up in the original and iconic 1920’s carriages of the train.”

The vintage 1920’s and 1930’s art deco carriages of the VSOE transport guests to a more

chic age of travel. Romance, adventure and style are all intimately woven into the very

core of these journeys and tours that traverse Europe.

The Venice to Stockholm tour commences in true style with a two-night stay at Hotel

Cipriani; a celebrated luxury hotel ideally situated with superb views across the entrance

of the Grand Canal to the renowned St. Mark’s Square.

pioneering British company, Virgin

Atlantic has taken yet another step

affirming its position as an industry in-

novator by introducing a service that will permit

passengers to make and receive phone calls in

the air, at 11,000 metres high.

Passengers may also be able to send and

receive text messages, emails, and enjoy web

access via GPRS.

This move comes as Virgin Atlantic officially

unveils its new aircraft – the Airbus A330-300

– which is a part of a $156 million investment,

featuring, also, a redesigned Upper Class cabin

complete with a ‘technology hub’ to connect

smart phones, USBs, and tablet devices.

The new mobile phone system is targeted

toward business travellers, who, evermore,

require absolute connectivity to perform

at their best.

Brad West, country manager UAE, Virgin

Atlantic explained: “We have listened to what

customers want and connectivity in the air is

always on the wish list.

“Many people will have experienced that mo-

ment when you’re about to take off on a 10-hour

flight and you need to send an important mes-

sage to the office, or even reminding a family

member to feed the cat.

“It’s also quite fun to call home and ask, ‘Guess

where I am?’ Not many people will believe

you’re travelling at 11,000 metres above

the Atlantic Ocean.”

The service will be available on the new A330

aircraft presently flying from London to New

york and will also feature on the airline’s B747

aircraft, which are currently going through a

$78 million facelift.

Come the culmination of 2012, nearly 20 aircraft

are scheduled to provide this increasingly rel-

evant service; the luxury of staying connected,

wherever you are.

A

travel in style

With an ultra-luxury fleet already

in tow navigating the high seas,

Silversea Group has engaged in a

most affluent transaction by pur-

chasing Canodros, the premier

Ecuadorian tourism company that

operates in the Galapagos Islands.

This new venture also brings

Canodros upmarket expedition ship,

Galapagos Explorer II, under

Silversea

Group’s juris-

diction.

It is intended

for the new

ship to be added to the group’s fleet

of six ships next year, after the vessel

undergoes a major refurbishment in

September 2013.

Until that time, Galapagos Explorer II

will continue on its planned schedule

of cruises and will continue to be

operated by Canodros.

The acquisition will enable the

award-winning cruise company,

chaired by Manfredi Lefebvre, to

expand its ‘Expeditions’ brand.

Its existing expedition ship, Silver

Explorer, is regularly deployed in the

polar regions and the addition of a

second vessel means Silversea will

have the opportunity to offer the ad-

venture traveller a broader portfolio

of itineraries, encompassing some of

the world’s most desired regions.

The Galapagos Explorer II comes

complete with attentive service and

an enriching naturalist education

programme. All of its 50 spacious

suites feature ocean views and 24

include private balconies. Public

spaces include a restaurant, piano

bar, library, Internet station, main

lounge, outdoor bar, two outdoor

whirlpools, and an observation deck.

exploration galore

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37

The UK-based aerospace event, Farnbor-

ough International Air Show – having taken

place between July 9 and 15 – served as

the showroom for distinguished airline,

Qatar Airways, to unveil its new Boeing 787

Dreamliner for the first time to the world.

The global reveal of the 787 by Qatar

Airways, Boeing’s Middle East launch

customer of the aircraft, was a highlight at

the show, with more than 120,000 visitors

estimated to have been in attendance.

The 787 was on static display at the event,

which attracts over 1,400 exhibitors of

aircraft, equipment and latest technolo-

gies across the commercial and defence

aerospace industries.

The debut of the airline’s new 787 Dream-

liner in Qatar Airways’ colours marks a

significant milestone as the carrier makes

its final preparations to officially commer-

cially introduce the first of 60 aircraft on

order this year. Qatar Airways is due to take

delivery of five 787s during 2012.

Akbar Al Baker, CEO, Qatar Airways said

that the airline’s prominent presence with

the unveiling of the first Qatar Airways 787

Dreamliner at the largest global aviation

event of its kind signals the start of an ex-

citing new chapter for travel in the Middle

East and worldwide.

“We’re very excited that a new era of air

travel with an unrivalled passenger experi-

ence is imminent, further proving Qatar

Airways’ commitment to expand with one

of the youngest and technically advanced

fleets in the industry.”

Business Class is configured 1–2–1

featuring seats that convert into fully flat

horizontal beds.

Key features include an award-winning

iTouch control unit, over 1,000 movies,

programming and audio entertainment

options, an iPort, USB port, remote data

outlet, a custom-designed culinary offering,

and plenty of storage space for safe keep-

ing of personal items.

Customers of the esteemed national carrier of the

Kingdom of Bahrain, Gulf Air, are being further

spoilt for choice, following the announcement that

the airline has introduced nine new international

television channels on ‘SkyHub’, its world-first

inflight entertainment suite.

Having commenced July 1, 2012, the range of op-

tions has expanded to include HBO, Warner, FOX,

E!, CBS, Disney, National Geographic, MBC, and

Star Plus, providing passengers with 220 hours of

continuous viewing, enough for 33 consecutive trips

from Bahrain to London.

Gulf Air’s ‘home viewing in the sky’ experience is

said to be the first that offers programme selection

through channel, rather than genre.

Samer Majali, CEO, Gulf Air commented: “In the

past 10 years, in-flight-entertainment has dramati-

cally improved and is now a decisive factor for

choosing an airline. In today’s competitive environ-

ment, staying ahead of the technology curve is

crucial. Last year we launched ‘SkyHub’ offering

passengers full broadband connectivity to access

the Internet, mobile phone services and a global,

live television service.”

Majali said of the new move: “Through the launch

of these nine international network channels pas-

sengers, for the first time ever, can watch television

the same way in the air as on the ground.”

In addition to pre-recorded programmes, the airline

provides live telecast of F1 races on Sport 24, foot-

ball matches on Barclays Premier League channel,

as well as award-winning news channels such as

BBC Arabic. An extensive range of movies in over

seven languages is also available.

distinction for distinguished air l ine

ho

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he

AIr

When autumn leaves start to fall, The Steigenberger

Hotel Group shall set sail for warmer pastures, invit-

ing its guests along for the ride.

As of October 2012 the group will, for the first time,

commence operations of three luxury cruise ships,

namely Minerva, Legacy and Omar El Khayam, jour-

neying the River Nile and Lake Nasser.

The five-star deluxe cruise ships shall encompass the

high-quality of Steigenberger Hotels and Resorts.

Minerva and Legacy will operate on the Nile between

Luxor and Aswan in three-, four- and seven-night

itineraries, whereas the Omar El Khayam will operate

on Lake Nasser between Aswan and Abu Simbel in

three- and four-night cruises.

All three luxury vessels have been recently con-

structed and offer 70 to 80 cabins, including elegant

suites, and a range of restaurants and pools, ensuring

absolute leisure on board.

The ships will be operated in co-operation with the

Cairo-based company Travcotels.

The new cruise ships will pertinently enable the

Frankfurt-based Steigenberger Hotels Group to sup-

plement the already existing range of distinguished

hospitality venues it provides in Egypt, where it

nurtures four five-star hotels in Hurghada, Luxor and

El Gouna.

cruIs Ing down the nIle

travel in stylemenaluxury.com

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38premium picksmenaluxury.com

TTGMENA LUXURY SELECTS SOME OF THE MUST-HAVE ACCESSORIES FOR YOUR TRAVELS IN 2012

STARWAlkER RED GolD by Montblanc The StarWalker Red Gold Resin impresses with a precious black resin featuring red gold-finished fittings. The rhodium-plated 14 K gold nib presents a true mark of quality, while the presence of the inimitable Montblanc emblem is floating inside a transparent capwww.montblanc.com

accessorise me.. .

SEAMASTER AquA TERRA olyMPiC CollECTioN by omega To commemorate its role as Official Timekeeper of the Olympic Games, OMEGA has introduced special editions of its Seamaster Aqua Terra collection. www.omegawatches.com

No1 by Clive Christian in conjunction with baccarat Crystal The fragrance bottle comes in a cut glass crystal flacon topped off with a five-carat large diamond, an 18 carat gold collar and the bottle contains half a litre of perfume. The perfume will be sold exclusively at top luxury store, Harrods €170.000 www.harrods.com

MEDiuM SATCHEl FoR THE iPAD by Saddleback leather • 100-year warranty • 100% full grain boot leather• Quickly converts to a backpack• Stout rivets at all stress points• Tough pigskin lining, second only to kangaroo €267.00www.saddlebackleather.com

fIve steps to dIn Ing blIssDukes London: a discreet, five-star address in the heart of the capital’s bourgeois West End. Nigel Mendham: Michelin-starred chef who works meticulously, lovingly, to craft delectable modern British food with a classical twist.And so, Thirty Six By Nigel Mendham at Dukes London, is born; fine dining to delight any Mayfair wanderer.Nigel Mendham, executive head chef, Thirty Six By Nigel Mendham describes the perks of the newly created ‘Power Lunch’ that, in five simple steps, couples exquisite food with a personal concierge service.

NiGEl MENDHAM PRESENTS…

For more about Dukes visit www.dukeslondon.com

1 Arr i v e a n d o r d e r Would you like a pedicure and the

prawns? Or perhaps you require

theatre tickets, accompanied by the

butternut squash? Your wish is

our command1 3.00

2spa t imeDescend upon the spa for a half

hour treatment, or relax in the

restaurant and enjoy a glass of wine as

I prepare the food and our concierge team

handles your requests.

1 3.05

3bon appetitEnjoy a delicious and

light lunch cooked

especially for you with care.

1 3.30

13.45

5wish grantedCollect your shopping

from our concierge and

be on your way: relaxed, energised,

with all of your jobs done.

4sweet del ightsMaybe indulge in a quick

pudding before

dashing off to embrace the rest of

your day?

1 4.00

premium picks

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gallery

Famous model, actress and fashion designer, Elizabeth Hurley, drops into Kempinski Hotel Barbaros Bay in Turkey to capture her latest swimwear collection in a lavish photo shoot

Carlson Rezidor Hotel Group is re-vamping the image of its management team in the Middle East, working with wardrobe sponsorship from global fashion brand Ted Baker

Eclipse Aerospace, manufacturer of the world’s first very light jet, has an-nounced the launch of production of its new model Eclipse 550 twin–engine jet

Britain is revelling in its hosting of this year’s summer olympics, with its legendary sports personnel all showing support for this landmark event

Headed by Michelin-starred Chef Gilles Bosquet, The St. Regis Doha’s Opal by Gordon Ramsey offers culinary delights in a bistro-style environment

British Colonial Hilton Nassau welcomed HRH Prince Henry of Wales during his visit to Nassau in celebration of the Queen’s Diamond Jubilee

40gallerymenaluxury.com

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5

2 3

1

4

8

6

7

Raffles Hotels & Resorts is celebrating 125 years of hospitality excellence since the inauguration of Raffles Singapore in 18871. Raffles Hotels & Resorts’ president, John Johnston, addresses the media at the New york celebratory event 2. The Raffles Hotels & Resorts’ signature, known throughout the world of hospitality 3.A wall made out of ice at the entrance of La Cuisine restaurant at Le Royal Monceau Raffles Paris, where the other event took place 4. Jennifer Greene PR director, Johnston and Diana Banks, vice president, sales and marketing, Raffles Hotels & Resorts 5. Omer Acar, general manager, Le Royal Monceau Raffles Paris, Hadley Schroll, PR manager, Raffles Hotels & Resorts 6. Barkley Hickox, director of sales and marketing, Indagare, Banks, and Alexandra Erdman, travel specialist, Inda-gare 7. Johnston and Banks 8. A Singapore Sling cocktail, served at the events in honour of the genitor property

41gallery

menaluxury.com

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THE FACTS

WHEN:

October 1 – 3, 2012

WHERE:

The Riviera Maya, Mexico

THE DESTiNATioN:

The Riviera Maya, Mexico,

provides a fitting destination

to host the first edition of ILTM

Americas. As the birthplace of

Ancient Maya grandeur from

circa 2000 BC to 1546 AD, the

Maya built a civilization whose

architecture is now the most

tangible aspect of Mexico’s an-

cient heritage. There are some

40,000 archaeological sites in

Mexico, making this the sixth

country in line to hold the most

UNESCO world heritage sites.

THE VENuE:

Fairmont Mayakoba Resort

EVENT SyNoPSiS:

By invitation only, ILTM

Americas will aim to bring

together the world’s most

sought after collection of in-

ternational luxury experiences

for the most discerning luxury

travel buyers of North, South

and Central America.

EVENT PRoGRAMME:

Monday october 1

16:00 – 17:00

Seminar Programme

17:30 – 18:45

Opening Forum

19:00 – 21:00

Welcome Reception

Tuesday october 2

09:00 – 18:00

Pre-scheduled table

top appointments

19.00 – 22:00

Gala Reception hosted by

Riviera Maya

Wednesday october 3

09.00 – 18:00

Pre-scheduled table

top appointments

20.00 – 22:00

Dinner at Maroma Resort &

Spa by Orient Express

HoSTED buyERS:

With demand from luxury trav-

el buyers across North, South

and Central America to attend

ILTM, Cannes, outweighing

capacity, ILTM Americas will

provide those VIP Buyers who

do not normally attend ILTM an

opportunity to meet with over

130 of the most indulgent inter-

national luxury experiences.

ExHibiToRS:

To ensure the delivery of a

truly exceptional collection of

international suppliers, like the

VIP Buyers, all exhibitors go

through a qualification process.

Exhibitors must meet luxury

travel criteria before they are

invited to exhibit at the show.

DATES FOR YOUR DIARY

iTb Asia October 17 – 19 • Singapore

World Travel Market November 5 – 8 • london

international Golf Travel Market November 12 – 15 • Algarve

ilTM Cannes December 3 – 6 • Cannes

Three months prior to its debut, ILTM

Americas reached maximum capacity,

with a stellar line-up of travel products

having confirmed participation.

Scheduled to take place from October

1 – 3 in the luxury resorts that com-

prise Mayakoba on the Mexican Riviera Maya, the invitation only ILTM

Americas will host a now complete list of 130 high-end international

travel suppliers to meet a similar number of individually selected

travel agents from across North, Central and South America.

Simon Mayle, head of marketing and buyer programmes, ILTM, re-

flected on the host destination: “Riviera Maya is all about luxury travel

today – the perfect host for ILTM Americas. Very few destinations

offer such an overwhelming ‘sense of place’ and the resort is one of a

kind, nestled amongst jungle mangroves and lagoons.”

The final guest list of exhibitors at this inaugural event includes some

of the world’s most unique hotels, discoveries, spa and wellness es-

capes, as well as gastronomic, cultural and wilderness experiences.

“With the first ILTM Americas selling out at such an early stage, this is

the perfect environment to create new levels of innovation, style and

creative travel solutions. It is clear that introducing ILTM inspiration to

the Americas most productive buyers within a truly authentic, luxury

resort in one of the world’s fastest growing economies is perfect for

all involved in serious luxury travel business,” Mayle concluded.

dia

ry Iltm AmerIcAs 2012 d Iscover. experIence. luxury.

42diarymenaluxury.com

The final guest list of exhibitors at this inaugural event includes some of the world’s most unique hotels and experiences.