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Chapter 4 COMPETITION

International Cooperation and Competition in Civilian

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Page 1: International Cooperation and Competition in Civilian

Chapter 4

COMPETITION

Page 2: International Cooperation and Competition in Civilian

ContentsPage

The Space Powers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 65Dominant Role of Governments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 65Comparison of National Space Efforts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ,. 65

Intersecting Lines of Competition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 66Political Competition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 66Military Competition . . . . . . . . . . . . . . . . . . . + . . . . . . . . . . . . . . . . . . . . . . . . . . . 68Economic Competition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68Intersections of the Lines of Competition , . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 69

National Programs and Strategies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 70Economic Motives for National Space Programs . . . . . . . . . . . . . . . . . . . . . . . . 70The Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ,. 70

The Workability of Competition in Space-Related Markets.. . . . . . . . . . . . . . . . . 83International Commercial Competition in Space-Related Markets . . . . . . . . . . 83Competitive Analysis of international Space-Related Service and

Equipment Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 86The Transition From Political to Economic Competition . . . . . . . . . . . . . . . . . . 95

Appendix 4A: The Main International Trading Rules of Relevance toInternational Competition in Civilian Space Activities . . . . . . . . . . . . . . . . . . . . 96

List of TablesTable No. Page

4-1. Space Expenditure. , . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 664-2. National Shares of European Space Agency Projects, 1983 . . . . . . . . . . . . . . 714-3. French Space Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 744-4. Turnover of Major French Space Firms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 764-5. Turnover in the Largest German Space Firms, 1981 . . . . . . . . . . . . . . . . . . . 76

List of FiguresFigure No. Page

4-1. NationaI Space Budgets Compared–1984 . . . . . . . . . . . . . . . . . . . . . . . . . . . 654-2. U.S, Civilian and Military Space Budgets, 1977-84 . . . . . . . . . . . . . . . . . . . . . 684-3. CNES and NASA Budgets Compared . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 754-4. Funding Organization of German Space Activities ...,... . . . . . . . . . . . . . . 764-5. Schematic Chart of Organization for Space Activities . . . . . . . . . . . . . . . . . . 794-6. Japanese Space Budget . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 82

Page 3: International Cooperation and Competition in Civilian

—.

Chapter 4

COMPETITION

THE SPACE POWERS

Dominant Role of Governments

Space activities today are primarily governmen-tal: governments finance the research and devel-opment of space technology. They launch andoperate satellites. Even though private sector in-terest in space has increased, governments stillconstitute the major markets for space-relatedgoods and services. (Civilian satellite telecommu-nications services in the United States are an ex-ception to this rule, but in most countries out-side the United States the telecommunicationsservice industry is owned and managed by thegovern merit.)

Given this governmental domination of spaceactivities, competition in space-related goods andservices is often not conducted in a free-marketenvironment. For instance, private firms supply-ing space-related goods and services have oftenacted as contractors to government agencies,rather than suppliers in a market of many buyers.The role of the private sector in some space-re-lated industries has grown more substantially. Inthe case of ground equipment for satellite com-munications, for example, domestic and interna-tional firms compete internationally for the busi-ness of many buyers. Should materials processingin space prove profitable, private commercial ac-tivity may be expected. In the areas of remotesensing and space transportation, though, gov-ernment involvement is likely to remain large,even though the role of the private sector is ex-pected to expand. Space commerce occurs–andwill continue to occur—in a context shaped pri-marily by the political, military, and economicinterests and actions of national governments.

Comparison of National Space Efforts

Globally, the constellation of space powersclosely resembles the constellation of political-military powers. The superpowers of space arethe United States and the Soviet Union, followedsomewhat distantly by Western Europe (with a

partially unified space program under the Euro-pean Space Agency (ESA)l and Japan.

When national space budgets are compared(fig. 4-1 ), the space programs of the United States

‘just as the Western European Community is not fully integrated,neither are the space programs of the European Space Agency mem-bers. About half of the West German space budget goes into ESAprojects. Less than half the French space budget goes to ESA. Mostof the smaller British, Italian, Dutch, and Spanish space budgetsgo to ESA.

25

20

15

10

5

0

.

Figure 4.1.— National Space BudgetsCompared—1984 (billion U.S. dollars)

(Est. 2:

17.5

0.85+

0.57 0.53 0.12r I I i 4

Soviet United France JaDan West EuroDeanU n i o na Sta tesa Germany Space

Agency

alncludes military space bucfget, but excludes classified militarY and intf?lli-gence programs.

bEstimated cost the Llnited States would incur to duplicate Soviet effort.

SOURCE: Office of Technology Assessment.

65

Page 4: International Cooperation and Competition in Civilian

66 ● International Cooperation and Competition in Civilian Space Activities

and the Soviet Union are by far the largest bothabsolutely and relatively. Recent estimates markthe overall Soviet space effort as substantiallygreater than its U.S. counterpart.z 3 Some 600,000people are thought to be employed in the Sovietspace programs, civilian and military (as muchas four times the total in the United States). So-viet expenditures on space in 1985 are estimatedto be some $23 billion, representing from 1.5 to2.0 percent of Soviet gross national product(GNP); total U.S. space expenditures are esti-mated to represent only about 0.5 percent of U.S.GNP.

In contrast, the French, the West German, andthe Japanese space budgets are each only about3 percent that of the United States (civilian plusmilitary). When percentages of GNP devoted tospace budgets are taken as indices of national ef-

2Alain Dupas, “Un Programme Spatial En Plein Remouveau, ” LaReclrerche, November 1984, vol. 15, pp. 1420-1427.

3Nicholas johnson, “The Soviet Space–Current Plans and Pro-grams–Future Direction, ” Space: The Next Ten Years, TMSA Pro-ceedings, 1984, p. 94.

fort devoted to space, the level of U.S. space ef-fort is approximately 6 times that of France, 11times that of West Germany, and 11 times thatof Japan. Although the governments of France,West Germany, and several other European coun-tries (plus Canada) aggregate parts of their spacebudgets in the European Space Agency, the U.S.space budget is still eight times that of ESA. Inshort, in terms of spending the United States isby far the leading space power of the non-Com-munist world, whether the measure of effort isabsolute or relative.

Table 4-1 .—Space Expenditure

As a ~ercentCountry of “GNPUnited States. . . . . . . . . . . . . . . . . . . . . . . 0.47France. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 0.08Federal Republic of Germany. . . . . . . . . 0.04Japan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 0.04Italy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 0.03United Kingdom . . . . . . . . . . . . . . . . . . . . 0.03

SOURCE: SEST/Euroconsult 1964-M.

INTERSECTING LINES OF COMPETITION

Political Competition

International competition in space began as ahighly political duel between the United Statesand the Soviet Union. The Soviet Union scoreda propaganda coup against the United Stateswhen it launched the first artificial Earth satellite,Sputnik 1, in 1957. When the U.S. Navy team,having started essentially from scratch, failed toget a Vanguard satellite into orbit, the Army’srocket team under Wernher von Braun, relyingon a great deal of accumulated experience datingfrom the German V2 program in World War 11,managed to launch Explorer 1. An informal racethen began to get the first man into orbit. TheUnited States started work on Project Mercurylate in 1958, but in 1961 the Soviet Union wonthat sprint with Yuri Gagarin in Vostok 1. Sixweeks later President Kennedy announced hisgoal of placing Americans on the Moon by theend of the decade. The United States won that

long-distance race in 1969.4 Both sides proclaimedtheir interest in exploring space for the benefitof mankind, but political motives clearly rankedhigh in the decisions to race for space.

The Soviet Union, generally inferior to theUnited States in economic and technological per-formance, was able to prove superiority in at leastsome areas. The United States, particularly in theearly years, felt a strong need to “catch up” withthe Soviet Union. Both sides found in space suc-cesses a source of national pride and self-respect.At the same time, they demonstrated to the restof the world that their respective (and competing)political and social systems were powerful and

4For discussions of the evidence as to whether the Soviets wereseriously committed to the moon race, see Marcia Smith, “ProgramDetails of Man-Related Flights” in U.S. Congress, Senate, SovietSpace Programs, 1971-75, Vol. /, Staff Report Prepared for the Useof the Committee on Aeronautical and Space Sciences, U.S. Sen-ate, 1976, pp. 218-221; see also Charles S. Sheldon, 11, “Projec-tions of Soviet Space Plans, ” ibid., pp. 502-515.

Page 5: International Cooperation and Competition in Civilian

Ch. 4—Competition ● 6 7

effective. Moreover, each hoped that recognitionas an advanced technical power would enhanceits attractiveness as a political and trading partner.

After the United States reached the Moon, thecontest became less direct (at least in civilianspace activities) between the two great spacepowers, but the element of political competitionremained. By then, several new entrants had en-tered the field. The European Space Research Or-ganization (a precursor of ESA) seems to haveoriginated in a December 1960 discussion amonga group of European scientists about the impactof space technology on science and:

the then-hot issue of the “brain drain”[owing] to the explosive development of scienceand technology in the United States. s

Although in its first years—between 1966 and1970—the European Space Research Organiza-tion concentrated on scientific research:

The stated objectives of space collaborationin Europe . . . were constantly presented in away that obscured the most fundarnenta/ reasonfor cooperation, which was to help European in-dustry develop its know-how and potential.G

Here is how the Director of Programs of the

French nat ional space agency has described

French space policy:

For twenty years France has had the constantwill to develop a European capacity in the do-main of space and to prove that our country andEurope are in a position, as much in the domainof launchers as in that of satellites and associ-ated ground equipment, to play a role on theworld level. This will, which is affirmed equallyin the national program and in the Europeancases, has permitted us to acquire, step by step,the autonomy indispensable for satisfying nation-al and European needs and for developing a dy-namic and exporting space industry. ’

There is not much doubt that the “autonomy”mentioned here means autonomy from theUnited States, During that same 20 years Francehas consistently striven for military, political, and

5A. Dattner, “Reflections on Europe in Space—The First TWO Dec-ades and Beyond, ” ESA BR-10 (Paris: European Space Agency,March 1982), p. 5.

Glbid., p. 7.7jean-Marie Luton, “La politique spatiale franchise,” Les Cahiers

Francais, No. 206-207, May-September 1982, p. 89.

economic independence from the United States.It has also encouraged its European partners todo likewise–preferably asserting European inde-pendence under French leadership.

The transformation of the French Diamantlaunch vehicle program into the ESA Ariane pro-gram was consistent with this broader French Eu-ropean policy. The French argued in the 1960sand early 1970s that Europe needed its ownlaunch capabilities, independent of the UnitedStates, so that a European satellite industry coulddevelop. They expressed fear that although theUnited States had said it would always makelaunch services available to the Europeans, itmight not actually do so if the Europeans choseto build satellites in competition with Americanproducts.

Offering to lead the development of a Europeanlauncher within ESA, the French used a cooper-ative space project for competitive purposes. TheFrench launch vehicle program was brought tobear in the French effort to compete with theUnited States for leadership in Europe. In addi-tion, European pooling of resources on the Arianehas permitted ESA to raise a challenge to U.S.domination of the market for launch services.Other ESA projects–weather observation satel-lites and communications satellites–appear de-signed to reduce European dependence on Amer-ican suppliers.

Most of the space powers, major and minor,have sought to use their space assets as politicalinstruments for cementing ties with friends andallies and for winning friends and influence in theless developed countries. (See ch. 3 for more de-tails.) The Soviet Union has encouraged the Frenchin their assertions of independence from theUnited States by offering themselves as an alter-native partner in space cooperation.8 The Sovietshave used their Intercosmos and lntersputnik co-

I$AS a congressional Research Service Analyst has put it, “Expand-ing space relations with France opened up potential opportunitiesfor the Soviets to influence the French politically, particularly inseeking the much cherished Soviet foreign policy goal of dividingthe West.” Joseph Whelan, “Soviet Attitude Toward InternationalCooperation in Space, ” ch. 3 of Soviet Space Programs: 1976 -80,”op. cit., p. 290.

The French, for their part, have found it useful to counterbalanceU.S. power by forming a closer relationship with the Soviets thanthe United States would like to see.

Page 6: International Cooperation and Competition in Civilian

68 ● International Cooperation and Competition in Civilian Space Activities

operative space programs to strengthen ties withEast European and other Communist countries.They have also given extensive assistance to theIndian space program.9

As emphasized in chapter 3, the United Stateshas a long record of international cooperativeprojects in space technology with both industrial-ized and non industrialized nations, with both al-lies and nonallies. Besides seeking the benefitsof the international pooling of resources, theUnited States has also tried to use these cooper-ative projects to demonstrate: 1 ) the relativeopenness of American society, and, particularly,American science, in comparison with the closednature of Soviet society; and 2) the advantagesof association with the United States and its ad-vanced technology.

In the arena of international organization pol-itics, the competitive aspect of space coopera-tion comes to the fore.l” The United States andthe Soviet Union have each tried to show in in-ternational forums that it was the more peaceableuser of space technology and the nation whoseactivities were most in the interests of “mankind”or the international community. The Soviet Unionhas in recent years made much of its willingnessto resume negotiations on space weapons, an of-fer made especially effective by the unwillingnessof the United States to discuss the question ofarms control measures for space. ’ 1

Military Competition

The space competition between the UnitedStates and the Soviet Union has long been mili-tary as well as political (fig. 4-2). Many Americanstook the launch of Sputnik 1 to signify that theSoviets were about to deploy large numbers ofIntercontinental Ballistic Missiles–a feat the So-viet Union did not achieve until several years after

9“ln the case of India, space cooperation was to play . . . [therole ] . . . of an instrument for expanding Soviet political influencein this leading country of the Third World, and thus furthering itslarger purpose of linking the Third World to the Soviet Union’s ex-pected global destiny.” Whelan, op. cit., p. 290.

IOSee the technical memorandum which is part of this OTA Study,UNISPACE ’82: A Context for International Cooperation and Com-petition, OTA-TM-ISC-26 (Washington, DC: U.S. Congress, Officeof Technology Assessment, March 1983).

1‘See ibid., “Appendix B: The Militarization Issue at UN ISPACE‘82, ” pp. 61-67.

Figure 4-2.—U.S. Civilian and Miiitary Space Budgets,1977.84 (millions of 1982 dollars)

“ “ 0 ~9,000 —

8,500

8,000 —

7,500 —

7,000 —

6,500

6,000

5,500 —

5,000

4,500 —

4,000

3,500 —

3,000 —

2,500 —

2,000 —

1,500 —

1,000 —

500 —o —

1 9 7 7 1 9 7 8 1 9 7 9 1 9 8 0 1 9 8 1 1982 1983 1984

❑ CivilianYears

_ Military(excluding classified programs)

SOURCE: Office of Technology Assessment.

the United States had done so. Somewhat morequietly, the United States and the Soviet Unionset about applying space technology to the en-hancement of terrestrial military power. A discus-sion of the military space programs of the twonations is beyond the scope of this report. How-ever, both sides now make extensive military useof space for purposes of geodesy, navigation,weather forecasting, reconnaissance, missile-Iaunch warning, and communications.

Economic Competition

The one line of space competition in which theU.S.-Soviet antagonistic relationship has not beencentral has been the economic. Indeed, for mostof the Space Age there has been very little inter-national economic competition at all. The SovietUnion has been the main supplier of space-re-lated goods and services to the Communist world.But, except in France and India, it did not try tocompete with the United States as the chief sup-

Page 7: International Cooperation and Competition in Civilian

Ch. 4—Competition . 69

plier to the rest of the world. Most non-Commu-nist national space programs have been highlydependent on U.S. satellites, U.S. launch serv-ices, and U.S.-licensed space technology.

The U.S. space program remains the bench-mark by which other non-Communist nationsjudge the progress of their own. At the same time,Japan and the Western European space powers(especially France) have been seeking greater in-dependence from the United States as the ma-jor supplier of space technology and of space-related goods and services. These new spacepowers are beginning to offer some competitionwhere before the United States held a virtualmonopoly. Instead of relying substantially on U.S.suppliers, they are beginning to produce space-related goods and services domestically. Someare beginning to offer export competition as well.

Competition is greatest in the areas of launchservices, satellite remote sensing services, andcommunications satellite equipment and services.Competition in the processing of materials in or-bit is currently embryonic but may become sig-nificant in the future.

Intersections of theLines of Competition

In part because space activities are so heavilygovernmental, the political, military, and eco-nomic lines of competition are not so divergentas the above analysis might indicate. In fact, theyare sometimes difficult to separate.

1. Political-economic: For example, when a gov-ernment undertakes to build a domestic launchvehicle industry (as have France and Japan),does it do so to conserve or earn additionalforeign exchange, or does it do so to removeU.S. influence over the national space pro-gram? Economic dependence may seem insep-arable from political dependence, and eco-nomic independence may be sought evenwhen it is economically inefficient. Govern-ment efforts to subsidize exports of spacegoods or services in order to gain political in-fluence over potential buyers may have “mer-cantilist” economic motives that reinforce thepolitical competition.

2.

3.

Political-military: The U.S. military space pro-gram may have important effects on the polit-ical competition. For example, if the Sovietssucceed in fostering the impression that theU.S. program is the main cause of the current‘‘miIitarization’ of space, the United Statesmay lose good will otherwise earned by its co-operative programs and its visible successes inspace technology.12 If the Space Shuttle or afuture space station are seen as dominated bythe military, that perception may reduce thewillingness of the European Space Agency tocooperate in using the U.S. vehicle or plat-form.13 U.S. cooperative programs may alsobe hampered by attempts to limit the exportof technology for “national security” reasons.

Military-economic: The same problem may af-fect the competitiveness of U.S. firms in theinternational space marketplace. Efforts tokeep American technology out of Soviet handsmay also keep it out of the hands of potentialWestern customers.14 If the process of control-ling exports appears capricious, it could givethe United States a reputation of being an un-reliable supplier. Technology kept out of handsof the U.S. civilian space program (say, high-resolution remote sensors) may weaken itsability to compete with foreign providers of re-motely sensed images.

The impact of the U.S. military space pro-gram on U.S. competitiveness in space indus-tries is complex and ambiguous. For example,billions of military dollars spent over manyyears have certainly helped to build the scien-tific and technological base, the manpower,and the plants which have made U.S. firms thecompetitors they are in international spacemarkets.ls Potential competitors with the U.S.point to this subsidization as ample reason for

I ZUNp5pACE ’82, op. cit.13ESA’5 by]aws prevent cooperation in rnilitary-related activities.

laTechno/ogy and East-west Trade: An Update, OTA-IS C-209

(Washington, DC: U.S. Congress, Office of Technology Assessment,May 1983).

I SFor a repo~ on how government work has benefited one SuP-

plier of space equipment, see james Cook, “A Paragon CalledTRW,” Forbes, July 18, 1983, pp. 102-114.

Page 8: International Cooperation and Competition in Civilian

70 . International cooperation and competition in Civilian Space Activities

their own government subsidies. On the other absorbs engineers, technicians, and special-hand, it is also true that the increasing govern- ized plants that might otherwise have partici-ment expenditure on military space programs pated more directly in the civilian competition.

NATIONAL PROGRAMS AND STRATEGIES

Economic Motives for NationalSpace Programs

The economic motives for national space pro-grams are more complex than the straightforwarddesire to compete for international markets inspace goods and services. The space-faring coun-tries commit national resources to space activi-ties

in part out of hopes or beliefs that:

space research will contribute to the generaladvancement of national scientific devel-opment;efforts in space technology will contributeto building and maintaining a strong nationaltechnology base;applications of space technology such asremote sensing or satellite communicationswill contribute to national economic growth;useful products will spin off from space tech-nology;leadership in space technology will benefitother industries in international competitionby promoting perceptions of the nation asbeing at the forefront of modern technologyin general;the space program will foster the develop-ment of space-related industries with com-petitively exportable products; andthe export of space-related goods or serviceswill help open up new markets for otherhigh-technology exports.

The mix of economic motives varies from coun-try to country. Degrees and kinds of governmen-tal support for space activities therefore vary inturn with national conceptions of how those ac-tivities might contribute to economic growth andcompetitiveness.

The Programs

European Space Agency

The European Space Agency (ESA) is somethingmore than an alliance of national space programs,but something less than a third space superpow-er. It is a mechanism for pooling the financial andindustrial resources (table 4- I ) of several Euro-pean countries in cooperative space projects (seealso ch. 3).

The French threatened in 1970 to quit the Euro-pean Space Research Organization (ESRO) unlessit reduced its purely scientific programs in favorof developing applications satellites. In 1971, theEuropean Launch Development Organization(ELDO) abandoned its planned Europa series oflaunchers. Late in 1972, the French indicated awillingness to provide the majority of funding fora European launcher. In July 1973, the ESROstates accepted the French proposal. In the sameyear, the European Space Council (with membersfrom both ESRO and ELDO states) arrived at a“package deal” in which they agreed to form theEuropean Space Agency, combining the previ-ous functions of ESRO and ELDO (the actualmerger took place in 1975).

During the late 1960s, West Germany sup-ported the French position on the importance ofa European launch vehicle independent of theUnited States. In 1969, the United States offeredthe Europeans the opportunity to participate inthe Space Shuttle program. The Germans wereinterested. More eager than the French tostrengthen cooperative ties with the UnitedStates, they were more willing to rely on U.S.guarantees that the ShuttIe would be fully avail-able for European satellite launches.

Page 9: International Cooperation and Competition in Civilian

Ch. 4—Competition 71

Table 4-2.–National Shares of European Space Agency Projects, 1983

Generalbudget– Meteosat ERS-1 L-Sat phase

Member state ESA Kourou Science exploitation Phase B ECS 1 & 2 ECS 3,4,5 C/D Spacelab ELA-2 Ariane 4

Belgium . . 4.61 4.49 4.50 3.72Denmark ., ~ ~ ~ ~ ~ ~ 2.30 2.51 2.92 1.99France. 27.47 21.40 25.00 18.31Germany 24.88 25.57 25.66 24.00Ireland. ... ., ... 0.49 0.54 – –I t a l y , 7.36 12.46 12.46 10.61N e t h e r l a n d s ” 5.50 6.00 – 5.00S p a i n 4,76 5.04 – 2.00Sweden ., ., : : ., 3.92 4,25 – 3.90Switzerland ... . 3.84 3.99 4.10 1,70United Kingdom ... 12.50 13.75 14.05 13.34

Other participants:Austria ,. .., 0.38 – – –N o r w a y , , . , , . . 0.54 – – 1,50Canada . . . . . . . .,, 1.45 – – 9.10Other income .. ..,,, – – 11.31 4.83KeyESA Kourou Launch faclhty m French Guana for the Arlane launcherScience includes Exosat–X-ray observatory satelhte

International Solar Polar MmonHlpparcos–Space astronomy satelhteGlotto–probe of Comet HalleyPartlclpatlon m NASA Space Telescope

Meteosat Exploltatlon Use of data from the ESA geostatlonary weather observation satelhtesERS-1 A remote sensing satellite, with sensors for physical oceanography, glaclology, and

cllmatatology To be launched In 1987

SOURCE European Space Agency

When the ELDO and ESRO members combinedthose organizations in the new ESA, they agreedon a division of labor among the three major par-ticipants. France would pay for 62.5 percent ofthe development of the ESA launch vehicle (Ariane).The United Kingdom would pay for most (56 per-cent) of the Marots maritime communications sat-ellite (later “Marecs A“ and “Marecs B“). Ger-many would take the lead in the Spacelab, aSpace Shuttle project, paying for 52.5 percent ofits developmental G Thus ESA’S largest single proj-ect, the Ariane launcher development underFrench leadership, was designed to deal compet-itively with the U.S. space program. The secondlargest project, the Spacelab under German lead-ership, was designed to increase cooperation withthe United States.

The explicit rationale for ESA was to allow themember states to combine their resources for ac-tivities in a field—space technology—too costlyfor any single European nation to engage in alone.The Convention chartering ESA specifically

‘bMichiel Schwarz, “European Policies on Space Science andTechnology, 1960-1978.” Research Policy 8, 1979, pp. 204-243.

3.270.33

25.9330.68

—14.780.940.171,622.13

20.15

3.190.74

26.5230,42

—13.85

1.770.533.970.55

18.46

3.701.30

———

32.8011.80

2.60——

34.30

5.071.81

12.0764.78

—1.002.533.38

—1,007.60

11.002.75

59.5521.00

—2.00

—2.50

—1.00

2.800.15

52.9020.79

0,047,752.002.501,391,603.55

— — 0.75 0.76 – –— — — — — —— — 9.00 – – –— — 3.75 – – 4.53

ECS 1,2,3,4, & 5 Series of European Commurucatlon Satellites to operate 1984-1994L-Sat Development of large, multf-purpose safellife for direct broadcasting, business communlca-

t!ons, experimentation with 30/20 GHz technologySpacelab Modular laboratory designed for U S Space Shuttle cargo bayArlane Development of vehicle to prowde independent European launch serwces and to compete

In the international launch services marketELA-2 ConstructIon of a second Artane launch stte at Kourou, French Guyana

charges the Agency with elaborating an “indus-trial policy” designed not only to “coordinate na-tional space programmed in a cost-effective man-ner,” but also to:

. . . improve the worldwide competitiveness ofEuropean industry by maintaining and develop-ing space technology and by encouraging therationalization and development of an industrialstructure appropriate to market requirements,making use in the first place of the existing in-dustrial potential of all Member States.17

Citing ESA accomplishments in space science,in satellite telecommunications, and in launchvehicles (the Ariane), an ESA official boasted in1982:

[these are] . . . cases where Europe can be de-scribed as a winning participant in the globalworld competition for space products, compet-ing successfully with the superpowers, whosespace potential is well known to everybody andwhose monopoly one thought could not bemenaced .18

17“Convention for the Establishment of a European Space Agen-cy, ” Article V1.

16 Dattner, op. Cit., p. 37.

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72 . International Cooperation and Competition in Civilian Space Activities

The members of ESA expect an economic re-turn from their participation in its activities, andthe Agency has tried to show that those expec-tations are being met. It commissioned a seriesof studies with the Theoretical and Applied Eco-nomics Bureau (BETA) of the Louis Pasteur Uni-versity of Strasbourg aimed at showing the eco-nomic benefits of being in ESA. BETA asked asample of 77 firms to identify the economic valueof the benefits they derived from having receivedESA contracts. The benefits were described as:“technological” –development of new products,diversification into new fields; “commercial”-increased market penetration; “organization andmethods” –knowledge and management tech-niques learned which improved internal opera-tions; “work factor’ ’—vaiue of building skilled de-sign and production teams.

The study concluded that the $1 billion whichESA and its predecessors had granted in contractsfrom the early 1960s through 1975 had yieldedanother $2.7 billion in benefits to some 550 con-tractors. In particular, additional exports of $622million were attributed to the “technological”and “commercial” categories of benefit:

This indicates the successes achieved by ESA’Scontractors in penetrating difficult export mar-kets such as the United States, where they havetaken part in space programmed funded byNASA and INTELSAT.19

As one judges the validity of ESA claims aboutthe economic value of its programs, one shouldof course realize that both ESA and its contrac-tors have a vested interest in showing that nation-al returns from the ESA subsidies are greater thanthe face value of the contracts. Moreover, despitethe apparent successes of some European aero-space firms, ESA programs have not necessarilymaximized European competitiveness in interna-tional markets. The European Space Agency tosome extent reflects the continuing resistance ofWestern European nation-states to genuine inte-gration into a larger political and economic unit.

For example, the European Space Agency Con-vention provides that the industries of the mem-ber states should share “equitably” in the workof ESA—that the contracts granted should be inrough proportion to the contribution of eachstate’s government to ESA. This has becomeknown as the principle of “fair return” or justeretour. The principle of fair return means that ESAis not able to choose those firms that may offerthe best combination of quality and cost, but in-stead must distribute its contracts geographically.Then, too, the necessary intermeshing of variousnational elements into a single project must im-pose additional costs on the manufacturers.

Other circumstances also deprive the Europeanspace-related industries from the benefits of com-petitive bidding. One problem is that expensivespace projects become objects of political pres-sure. Most ESA contracts are currently negotiateddirectly rather than competitively. Another prob-lem is that although three international consor-tia formerly competed for ESA contracts, thoseconsortia are breaking down because of indus-trial mergers, the juste retour principle, and thelack of sufficient business to keep all of the con-sortia working at once. z”

Differences in national priorities have led to sig-nificant departures from another important prin-ciple, that of a single European “industrial struc-ture.” The communications satellite industry isespecially fragmented. Although the Marecs mari-time communications satellite is an ESA project,with the second, Marecs B, satellite, British par-ticipation went to 69 percent, while the next big-gest share was only 13 percent, held by Ger-many. * The European Communications Satellites(ECS), for telephone and some television trans-mission, have more even participation: Germany31 percent, France 26 percent, United Kingdom20 percent, Italy 14 percent.

Zosee W. Thoma, “The Sophia Antipolis Workshop on the Rela-lg’’Economic Benefits of ESA Contracts: Summary of a Study Con- tionship Between ESA and Industry, ” ESA Bu//etin, May 1983, pp.

ducted by the Theoretical& Applied Economics Bureau of the Louis 13-15.Pasteur University of Strasbourg for the European Space Agency,” *Marecs B failed to orbit because of a launch failure. Marecs B2ESA BR-02 (Paris: European Space Agency, October 1979). was successfully launched and deployed in November 1984.

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Ch. 4—Competition ● 7 3

But in direct broadcast satellites, the intra-Euro-pean competition seems to be growing. WithinESA, the British (34 percent) and the Italians (33percent) are leading the development of the L-Sat entirely without French and German partici-pation. Germany and France are sharing in thedevelopment of direct broadcast satellites (the TV-Sat/TDF 1) entirely outside the ESA framework.Meanwhile, the United Kingdom, despite the lackof an agreed European standard for satellite di-rect broadcasting, is proceeding with its own na-tional direct broadcasting satellite.

France

In the 1960s, France identified certain indus-trial projects as “national champions’ ’—projectsintended to bring France prestige and autonomyas well as economic benefit. One such projectwas the Concorde supersonic transport, a tech-nical success but an economic failure. Anotherwas the Plan Calcul, intended to give France ahighly competitive computer industry (marginallysuccessful at best). The French Government con-tinues to try to guide the development of Frenchindustry through formal plans (the eighth suchplan is now in effect), There is less emphasis onspecific projects like the Concorde, but somespace projects seem to have taken on the roleof “national champions” pursued as much forprestige and independence as for economic re-SuIts.21’

French President Mitterand and his first Minis-ter of Research and Industry called for increasedresearch aimed at restructuring French industryto reduce imports and increase exports of high-technology products.22 The Centre National

ZI FOr a summary cfescriptiorl of recent French industrial poiicy,see “Appendix D: Foreign Industrial Policies” in U.S. /ndustria/Competitiveness: A Comparison of Steel, Electronics, and Automo-bi/es, OTA-ISC-135 (Washington, DC: U.S. Congress, Office of Tech-nology Assessment, )uly 1981), pp. 190-200.

22’’ Mercantilism for the 21st Century, ” Business Week, jan. 10,1983, p. 54. For a fuller report on French industrial policy, see thespecial report on “France,’: the same issue, pp. 45-74.

See also Jean-Pierre Chevenement, Minister of Research and in-dustry, “La Politique Industrielle,” in Industrie & Energie Francaise:Lettre d’information No. 101 (Paris: Ministry of Research and in-dustry, Sept. 7, 1982). In this speech, the Minister outlined his viewson industrial policy to the heads of the French national researchorganizations and of the nationalized industrial enterprises.

For a description of French industrial research objectives, see Re-cherche et Techno/ogie, No. 2 (monthly information letter of the

d’~tudes Spatia/es (CNES) manages most of theFrench space program (table 4-2). CNES is an in-dependent agency under the “tutelage” of theMinistry of Research and Industry. It disposes ofan annual budget of around 3 billion francs(about $325 million) (fig. 4-3). Much of thatmoney is spent with the four largest aerospacefirms of France: Aerospatiale, Matra, SEP, andThomson-CSF–firms that are themselves ownedby the French Government (table 4-3).23

CNES, like NASA, operates government researchlaboratories and oversees contractor work on sat-ellites and launch vehicles. Unlike NASA, CNESitself is a key shareholder in important commer-cial ventures. Not only has CNES managed thedevelopment of ESA’S Ariane launcher, but it isthe largest single shareholder (34 percent) inArianespace, the company created to manage themarketing, production, and operation of therocket. Similarly, CNES holds 34 percent of SPOTImage, S. A., the company which will sell the serv-ices of the French SPOT remote sensing satellite.

CNES formulated the French space policyadopted by the French Government in October1981. According to the Director of Programs ofCNES, the objectives of French space policyinclude:

To consolidate our position in the principaldomains of application (telecommunications,television, Earth observation), to construct a solidspace industry and enlarge our penetration ofthe international market for launchers, satellites,and associated services and ground equipment.24

In addition, the French space program is tocarry out basic engineering and scientific researchto prepare for changes in space systems of the

Ministry of Research and Technology), September 1982. See alsojoel Stratte-McClure, “French Technology: Preparing for the 21stCentury, ” Special Advertising Supplement to Scientific American,November 1982, pp. F1-F30.

IJOne firm, the soci~t~ Europ~ene de Propulsion (S. E. P.) nicelyillustrates the French competitive attitude. The French Governmentcreated the firm in 1969 to develop solid rocket motors for theFrench nuclear missile force. In 1971, the Ballistics and AeronauticsLaboratory (L. R. B.A.) was folded into S.E.P. to “ . . . create a unitcompetitive with the American companies in the domain of largeliquid-fueled motors for satellite launchers. ” pierre Soufflet, presi-dent and director general of S. E. P., ”La S. E.P.,” in “Les quatresgrands de I’industrie spatiale fran~aise” in Les Cahiers FranCais, No.206-207, May-September 1982, p. 11.

24 Luton, “ op. cit., p, 94.

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74 ● International Cooperation and Competition in Civilian Space Activities

Table 4-3.—French Space Programs

Project Mission Year Comment

National programsTelecom I . . . . . . . . . . . . Business telecommunications; TV; 1983

telephone; overseas connectionsSPOT . . . . . . . . . . . . . . . . Inventory of terrestrial resources by 1985

satellite remote sensingBiiaterai programsARGOS . . . . . . . . . . . . . .Operational service of location and 1978-1989

collection of meteorological andoceanographic data

ARCAD 3 . . . . . . . . . . . . .Study of the magnetosphere 1981

SARGOS . . . . . . . . . . . . .Search and rescue of ships and planes in From 1982distress

First manned flight . . . .Studies of materials, astronomy, 1982medicine, biology aboard a Soviet spacestation

Venera-HaIley . . . . . . . . .Study of Venus in 1985 and Halley’sComet in 1986 1984

TDF 1 . . . . . . . . . . . . . . . . Direct Broadcast Television satellite with 1985two France networks

Projects with European Space Agency (degree of French participation varfes)Ariane 1,2,3,4 . . . . . . . . . European heavy launcher developed under 1979-1986

supervision of CNES

Meteosat . . . . . . . . . . . . . Imaging, broadcast and collection of 1982meteorological data

MARECS . . . . . . . . . . . . . Maritime communications 1982

EXOSAT . . . . . . . . . . . . . .X-ray astronomy 1982

ECX . . . . . . . . . . . . . . . . . European Communications Satellite; intra- 1982-1990European telephone and telegraph

Spacelab . . . . . . . . . . . . .Orbiting laboratory integrated with U.S. 1983-1986space shuttle

Giotto. . . . . . . . . . . . . . . .Study of Halley’s Comet 1985

Hipparcos . . . . . . . . . . . . Study position and movement of stars 1986international programs!ntelsat V International telecommunications Since 1980

Telecom satellites 1A and 1 B; Arianelauncher

SPOT 1 satellite; Ariane launcher

French system aboard 10 U.S. NOAAsatellites

Soviet Arcad satellite; French computerand experiments

French system aboard 6 U.S. NOAAsatellites

French experiments conducted withFrench-Soviet equipment

French experiments on two Soviet probesCooperative program with West Germany;

1 French TDF 1 satellite, 1 GermanTV-sat

Ariane 1 qualified 1981; Ariane 2-3 twoflights in 1984; Ariane 4 available 1986;Financing mostly French

1 European Meteosat satellite: Arianelauncher

Marecs A lost in Ariane launch failure;Financing mostly British

Satellite planned for Ariane launch butswitched to U.S. Delta launcher

5 satellites; Ariane launcher

Financing predominantly German

Planetary probe to be launched in July1985; Overflight of Mars in 1986; Arianelauncher

Satellite to be launched by Ariane

12 satellites plus 3 options on Intelsatnetwork; Launchers: Ariane and AtlasCentaur

SOURCE: Adapted from Cahiers Francais, “Les enjeux de I’esnare,” No. 206-207, May-Sepatember 19S3, p. 91

1990s, to participate in international research, particularly in international markets, from the com-and to maintain European solidarity and coop- petence and methods acquired over 15 years.”25

eration. Although the French space program is gener-CNES is to work closely with other French Gov- ally justified in terms of its contribution to indus-

ernment agencies to respond to their special trial competitiveness, two projects in particularneeds in such areas as meteorology, telecommu- have the flavor of the “national champion” ap-nications, broadcasting, and national defense. At preach: they may be pursued as much for theirthe same time its mission also includes “the en-couragement of French industry to get full value, z5J~~n-Marie LIJtOnl “Le C. N. E.S.,” Ibid., p. 96.

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Ch. 4—Competition ● 7 5

Figure 4.3.—CNES and NASA Budgets Compareda

France: CNES

R&D Program

Sciencesupport

Applications

R&DQ ! l

United States: NASA I Launchers

aArea of circle represents relative size of space bucfgets

SOURCE: Office of Technology Assessment

contributions to visibility and prestige as for theirpromise of economic return. One project is theAriane rocket, formally an ESA program, but pre-dominantly a French one. The other is the SPOTland remote sensing satellite, which France pro-ceeded with independently when it was not ac-cepted as an ESA project (see chs. 5 and 7).

West Germany

Unlike France, which seems determined to es-tablish and promote particular space businesses(launch services and remote sensing) in the worldmarket, West Germany seems more inclined tosupport space activities for more general pur-poses: to invest in basic scientific research, toenhance the overall technological capabilities of

German industry, to be a cooperative tradingpartner and ally (e.g., Ariane and spacelab), and,in the case of communications satellites, to realizesome of the benefits of space applications.

The German space budget of about $350 mil-lion a year is administered by the Ministry of Re-search and Technology (BMFT) (fig. 4-4). An offi-cial BMFT document describes the purposes ofthe space program this way:

1. Advancement of basic research as a culturalcontribution and basis of a longer run secu-rity and productivity of our economy. Ger-many belongs to the small circle of countrieswhich have traditionally advanced funda-mental research. These countries are thesame that today possess the strongest eco-nomic power in the world and have reachedthe highest standard of living. Thanks to theadvancement so far, the employment ofspace technology has become a firm com-ponent of the methods of basic research inthe Federal Republic of Germany (FRG). Thiscomponent should be secured and furtherdeveloped.

2. Innovation through the application of spacetechnology above all for public services,where satellite communication and Earth ob-servation stand in the foreground. Further,with its extreme demands on scientific andtechnical creativity, the space programshould stimulate motivation and productivereadiness in all areas of science andeconomy.

3. Strengthening of the competitiveness of in-dustry through direct commercial utilizationof space technology. The industry shouldreach a level of accomplishment that allowsit to achieve a share of the world market forspace-technological products (table 4-4).Our own use of these products for publicservices will advance competitiveness in theworld market, 26

zGDer Bundesminister fur Forschung und Technologies, 14efte5Weltraumprogramm, Bundesrepublik Deutschland (Federal Repub-lic of Germany: Ministry of Research and Technology, 1982) (OTAtranslation of quotation).

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76 ● International Cooperation and Competition in Civilian Space Activities

Table 4-4.—Turnover of Major French Space Firms(millions of French francs)

1978 1979 1980 1981

AerospatialeSubtotal space and missiles . . . . . . . . . . . . 1,781

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9,500Percent space and missiles . . . . . . . . . . . . . 19MatraSatellites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 172

Launchers . . . . . . . . . . . . . . . . . . . . . . . . . . 67Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total space . . . . . . . . . . . . . . . . . . . . . . . . . . . 239Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2,249

Percent space . . . . . . . . . . . . . . . . . . . . . . . . . 11SEP

Satellites 7Launchers . . . . . . . . . . . . . . . . . . . . . . . . . . 344

Subtotal space . . . . . . . . . . . . . . . . . . . . . . . . 351Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 854

Percent space . . . . . . . . . . . . . . . . . . . . . . . . . 41Thomson-CSF

Satellites . . . . . . . . . . . . . . . . . . . . . . . . . . . 53Ground Equipment . . . . . . . . . . . . . . . . . . . 219Space . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 272

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6,955Percent space . . . . . . . . . . . . . . . . . . . . . . . . . 4SOURCE: S.ES.TV “L’tndustire Spatiale Dans LeMonde/’ vol. 1, Paris.

Figure 4-4.— Funding Organization of:tivities

Other GermanForeign

Projects and programs

%erman aerospace research establishment.SOURCE: DFVLR.

2,54311,400

22

16985

2542,939

9

6291297773

38

53275328

9,4403

2,64213,200

20

28555

3402,903

12

33244277908

31

13421560

12,7944

2,84516,500

17

499152

51702

4,50116

62342404

1,05538

250NANANA

Table 4-5.—Turnover in the LargestGerman Space Firms, 1981

Personnel Turnover(space (million

Company activities) dollars)Messerschmitt-Boelkow-

Blohm/ERNO . . . . . . . . . . 1,200 177.60Dornier . . . . . . . . . . . . . . . . . NA 88.80AEG-Telefunken . . . . . . . . . . 600 39.96NA—Not available,SOURCE: S.E.S.T. “L’lndustire Spatiale Dans LeMonde;’ vol. I, Paris.

Given the ability of the Spacelab to supportmanned experiments in orbit, materials process-ing in space is a logical field of interest for Ger-man research.27 (See ch. 8, “Materials Process-ingin Space.) The FRG contributes well over 25percent of the ESA microgravity research pro-gram, its share for 1984 being some $12 million.

— —2The German reason for building the Spacelab had moretodo

with wanting toacceptthe partnership in advanced technology of-fered by the United States than it did with anya priori beliefinthe usefulness of the Spacelab in developing a materials process-ing industry.

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Ch. 4—Competition “ 77

Recently, ESA approved Phase II of this program;it will run from 1985 to 1989 with a total budgetenvelope of some $170 million. Of this, the FRGhas agreed to contribute 40 percent. Total FRGspending for MPS research totaled $28 million in1984, a sum rivaled only by NASA’s 1984 expend-iture of about $25.6 million.

Japan

Over the past several decades, Japan has evolveda variety of mechanisms by which the govern-ment—particularly through the Ministry of inter-national Trade and Industry (MITl)—influencesprivate businesses so as to try to shape the na-tional economy along planned lines. These mech-anisms have included:

. . . selective access to governmental or govern-ment-guaranteed financing, targeted tax breaks,government-supervised investment coordinationin order to keep all participants profitable, theequitable allocation by the state of burdens dur-ing times of adversity , . . , governmental assist-ance in the commercialization and sale of prod-ucts, and governmental assistance when anindustry as a whole begins to decline, 28

There is considerable debate about whetherMITl has enforced a strategic “industrial policy”which successfully picks and promotes “winners”in international economic competition.29 What-ever the actual effectiveness of MITI, its economicplanners did design a new strategy they hopedwould adapt the Japanese economy to the newconditions encountered in the 1970s and ex-pected in the 1980s.

The current Japanese declaratory strategystresses growth of “knowledge-based” industriesand the development of Japan as a “high-tech-nology” society, one less dependent on the im-port of raw materials for re-export as manufac-

zschalrners Johnson, MITI and the Japanese Miracle: the Growthof /nc/ustria/ Po/icy, 1925-1975 (Stanford, CA: Stanford UniversityPress, 1982), p. 311.

Zgcf. Robe~s, Op. cit.; Philip Trezise, “Industrial Policy Not theMajor Reason for Japan’s Success, ” The Brookings Review, spring1983, pp. 13-18; Gary Saxonhouse, “Japanese High Technology,Government Policy, and Evolving Comparative Advantage in Goodsand Services” (University of Michigan, Department of Economics:photocopy, Apr. 1, 1982.); jimmy Wheeler, Merit E. Janow, andThomas Pepper, )apanese Incfustrial Development Policies in the1980s: Implications for U.S. Trade and Investment (Croton-on-Hud-son, NY: The Hudson Institute, 1982), p. 138.

tured goods and more dependent on the exportinformation and technology produced in Japan.Consistent with this approach is an emphasis onstrengthening Japanese science and technology.

JAPANESE SCIENCE ANDTECHNOLOGY POLICY

The Japanese are fully aware of their nationalweaknesses in science and technology (com-pared with, for example, the United States). Theirgovernment has outlined policies to build on Jap-anese strengths and remedy their weaknesses.Japanese research expenditures account forabout 10 percent of the world’s total, as does theJapanese GNP. Japan also possesses about 12 per-cent of the world’s researchers.30 It exports about12 percent of the world’s technology-intensiveproducts. Using a mix of indexes of technologi-cal “power,” the Japanese Science and Technol-ogy Agency found Japan to be relatively high incurrent technological capability, but lower thandesirable in the potential for developing newtechnology. In terms of royalties paid for thelicensed use of foreign technology, Japan is stilla net importer of technology. Even so, when newannual licensing only is measured, Japan has al-ready begun to export more technology than itimports.

The Japanese Government wants to reinforcethis trend. It has concluded that in order to doso it will have to increase government supportof the basic research that can lead to new tech-nology in the longer run. As other observers havenoted:

. . . there is a distinct bias in Japan’s overall re-search expenditures toward applied researchand prototype development—a bias reflectedboth in government-supported R&D and privatesector research expenditure. 31

In the latter months of 1980, the ministerswhose tasks related to science and technologymet and agreed on a set of policies intended to“make Japan into a so-called science and tech-nology-oriented country, ” The first measure inthis new set of policies was to increase govern-

JOMUCh of the following taken from “Science & Technology WhitePaper ’81 Released,” Science & Technology in Japan, January 1982,pp. 6-14.

JIWheeler, janow, and Pepper, oP. cit.

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78 ● International Cooperation and Competition in Civilian Space Activities

ment investment in research and development(R& D),32 and thereby increase the proportion ofnational income devoted to R&D to 2.5 percentand eventually to 3 percent. 33 The governmentundertook to improve the coordination of nation-al R&D policy among several ministries and agen-cies. In fiscal year 1981 it appropriated a special“Science and Technology Promotion Coordina-tion Fund” to be managed by the national Coun-cil for Science and Technology. (This fund wentfrom about $14 million in fiscal year 1981 toabout $25 million in fiscal year 1982.)

Although the Japanese Government has recog-nized the need to increase basic research, it hasalso selected some specific areas of applied re-search that it thinks will help advance the goalof becoming a “technology-oriented country. ”One such area, a highly visible one, has been thatof industrial robotics. Japan has already assumedworld leadership both in the use and the exportof computer-controlled machines in manufactur-ing.34 Another well-known project is the “FifthGeneration Computer Project,” a research efforton which Japanese Government and industry willspend about $500 million over 10 years.

THE JAPANESE SPACE PROGRAM

The Japanese space program, although not ex-plicitly a part of this “high-tech” emphasis, seemsto be consistent with it. About 16 percent of allJapanese Government research and developmentexpenditures is space-related. In 1968 Japanformed a Space Activities Commission (SAC) toformulate space policy (fig. 4-5). The chairmanof this five-man Commission is the Minister of theScience and Technology Agency; the STA pro-

32’’ Science & Technology White Paper ’81 Released,” op cit., p.11.

The other elements of the policy for promoting science and technolo-gy were as follows:

● Expansion and improvement of evaluation systems;● Establishment of an organic system for coordinating activities among

academic, industrial and government circles;. Promotion of original scientific and technological development;● Recruitment and training of science and technology personnel;● Promotion of international cooperation’ in science and technology.jJThe United States already was spending about 2.5 percent, but

about a quarter of that went to military research, while much lessjapanese research is military.

Jdsee, for example, Computerized Manufacturing Automation:Employment, Education, and the Workplace, OTA-CIT-235 (Wash-ington, DC: U.S. Congress, Office of Technology Assessment, April1984).

vides the Commission staff. In October 1969, theSAC put together the first “Space DevelopmentProgram, ” a plan it reviews annually. 35

In 1978 the SAC issued an “Outline of Japan’sSpace Development Policy,” enunciating “prin-ciples” and “priorities” for the long term. Al-though the policy statement holds as a prioritygoal “keeping Japan’s level of science abreastwith international standards, ” the key words areprobably “ . . . promoting the development ofscience and its application in ways suitable to Ja-pan.”

Space science: Japan has launched several sci-entific satellites for observing astronomical,near-Earth space, ionospheric, and atmospher-ic phenomena. They will send their first inter-planetary satellite, PLANET A, to study Halley’sComet this year. They built hardware for thejoint U.S.-Japan Space Experiments with Par-ticle Accelerators aboard the Space Shuttle’sfirst spacelab mission in 1983. Pursuing spacescience is consistent with the Japanese goalsof promoting basic research in Japan and par-taking of the benefits of international scientificcooperation.Meteorological satellites: In 1984, Japanlaunched its third geostationary meteorologicalsatellite. (It should be noted that Japanese me-teorological satellites have relied heavily onAmerican suppliers of key technology.) Theweather information provided to Japan is ob-viously of benefit to the Japanese economy,particularly because Japan is so fully a maritimenation. But by beaming its images to 13 otherAsian and Pacific nations, the satellite also rein-forces Japan’s efforts in international coop-eration.

The program contributes to Japanese inter-national policy in other ways as well. The firstJapanese weather satellite, launched in 1977,was a part of the World Weather Watch pro-gram of the First GARP (Global AtmosphericResearch Program) Global Experiment. In1978, Japan held a Joint U.N./WMO TrainingSeminar on the Interpretation and Analysis andUse of Meteorological Satellite Data for Asia

JSMasao Yoshiki, “Japan’s Space Programs, ” /nternationa/ Aero-space Symposium, Paris, june 2-3, 1981, p. 1.

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Ch. 4—Competition ● 7 9

Figure 4-5.—Schematic Chart of Organization for Space Activities

II1

--.

Laboratory4 *I

I

L hlecommunications Sateiiite- — - — . — . — - — - —Corporation of Japan i

Ministry of ConstructionI

. Ministry of iioma Affairs

*~ : ~

. . , Trade Associations.NOTES:— . — . Government funded special organization.

● Member companies and trade associations include: C. Itoh & Co., Ltd./Daicel Chemical Industries, Ltd./Daido Oxygen Co., Ltd.nhe Dai4chi Kangyo Bank, Ltd./The Fu-ji Bank, Ltd./Fujitsu Limited./Hitachi, Ltd./lshikawajima-Harlma Heavy Industries Co., Ltd./lwatsu Electric Co., Ltd./Japan Aircraft Mfg. Co., Ltd./Japan Aviation Elec-tronics Industry, Ltd./Japan Broadcasting Corporation/Japan Propallent Industry Co., Ltd./Japan Radio Company Ltd./Kawasaki Heavy Industries, Ltd./Kokusai Den-shln Denwa Co., Ltd./Kokusai Electric Co., Ltd./Kyokuto Boaki Kaiaha, Ltd./The Kyowa Bank, LTD./Kyushu Electrical Construction, Ltd./The Long-Term Credit Bank ofJapan, Ltd./Marubeni Corporation/Matsushita Communication Industrial Co., Ltd./Meisei Electric Co., Ltd./Mitsubishi Corporation/Mitsubishi Electric Corporation/Mitsubishi Heavy Industries, Ltd./Mitsubishi Precision Company, Ltd./Mitsubishi Space Software Co., Ltd./M}tsui & Co., Ltd./Mitsui Ertgkwering & Shipbuilding Co,,Ltd./NAC Incorporated/NEC-Honeywell Space Systems, Ltd./Nippon Electronics Development Co,, Ltd./Nippon Electric Company, Limited (N EC)/Nippon Oil & FatsCo., Ltd./Nippon Sanso K,K./Nlppon Steel Corporation/Nippon Telegraph and Telephone Public Corporation/Nissan Motor Co., Ltd./Nissho Iwai Corporation/Okl Elec-tric Industry Company, Ltd./Okura and Company, Ltd./Remote Sensing Technology Center of Japan/The Sanwa Bank Ltd./Sharp Corporation/The Society of JapaneseAerospace Companies, lnc./Sumitomo Corporation/Sumitomo Precision Products Co., Ltd./System Development Corporation of Japan, Ltd./lElSAN K. K.rlokyo Ak-craft Instrument Co., Ltd JToray Industries Inc.rloshiba Corporation/Tokyo Communication Equipment Co., Ltd.rThe Yokohama Rubber Co., Ltd.

SOURCE: National Space Development Agency of Japan.

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80 ● International Cooperation and Competition in Civilian Space Activities

and the West Pacific, bringing together 32 rep-resentatives of 19 countries.3b

● Launch vehicles: Building on American tech-nology (licenses to make the McDonnell Doug-las Delta), Japan is developing its own stableof launch vehicles, to culminate in the H-1 andH-11. The former will be capable of delivering55o kilograms of payload to geosynchronousorbit. (See ch. 5 for more details.) The Japa-nese launch vehicle program is consistent with ●

the principle of “autonomy.” It also opens upthe possibility that someday Japan will enter

3b’’National Paper: Japan, ” op. cit., p. 25.

the international competition in launch vehi-cle services. But that day is not on the imme-diate horizon: the modest payloads deliverableby the H-1 will not match the capabilities ofthe Ariane series, let alone that of the SpaceShuttle. Indeed, a major communications sat-ellite planned for the late 1980s by NipponTelegraph & Telephone (NTT) will be far tooheavy for the Japanese launcher.Satellite communications: Satellite communi-cations has offered one promising avenuealong which Japan can pursue its goal of de-veloping a high-technology, information-basedeconomy. NEC—with technical assistance from

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Ch. 4—Competition ● 8 1

Hughes Aircraft Corp.–has become the lead-ing manufacturer of INTELSAT satellite trans-ponders and ground terminals.37

In February 1983, Japan launched the world’sfirst operational Ka-band (30/20 GHz) commu-nications satellite. Japan plans a series of di-rect broadcast satellites and is conducting re-search on mobile satellite communications.They reportedly intend to begin launching mul-ti-beam communications satellites in 1988, asa part of NTT’s “Information Network Sys-tern. ”38

Satellite communications will allow Japan toimprove its domestic communications net-works and no doubt contribute in that way tothe advancement of Japanese technology. Butpresumably the industry will also more directlydraw on and stimulate Japanese strengths inelectronics technology. As the first, or close tothe first, operators of a Ka-band satellite com-munications system, Japanese firms may be ina position to compete more fully in any inter-national satellite market that develops for ad-vanced satellites of this type.

Remote sensing: In 1975, the Science andTechnology Agency formed the Japan RemoteSensing Technology Center (RESTEC). Since1979, Japan has had an operational Landsat re-ceiving station, In 1981, the Machinery and in-formation Industry Bureau of MITI created apublic nonprofit corporation (with funds from27 firms), the Earth Resources Satellite DataAnalysis Center. One objective of the ERS-DACis to help locate mineral resources (the Presi-dent of ERS-DAC is Director of the Japan Pe-troleum Exploration Co.). Another seems to beto lay the groundwork for marketing remotesensing services.39

JTSee U.S. Congress, House Committee on Science and Tech-

nology, Science, Technology, and Energy: Report ofa CongressionalStudy Mission, 97th Cong,, 1st. sess., Serial Q, May 1981, p. 19.

See also Neil Davis, “First japanese Mass Production Satellite PlantCompleted,” Space World, january 1983, p. 33.

spa!epDaily Aug 24 1982 p. 301.

38 a an t. Launch a Multi-Beam Communications Satellk?,” Aero-. ,

J9ER$DAC activities incl~de the following: contracting for re-search and development in computer image processing and anal-ysis software; contracting for research and development on the geo-logic applications of remote sensing for finding nonrenewableresources; engaging in foreign market research on user needs andthe technical state of the art; exploring foreign technology transferand liaison with foreign remote sensing organizations; sponsoringsymposia and publishing documents for internal dissemination of

The Japanese National Aeronautics and SpaceDevelopment Agency (NASDA) plans to launchthe first of a series of ocean and land remotesensing satellites in 1986 (see ch. 7), Mean-while, remote sensing is one of a handful offields selected by the Council for Science andTechnology as a “new vital research theme”to receive support from the Science and Tech-nology Promotion Coordination Fund.40 Onereason for Japanese Government support ofsupercomputer technology is the large-scalecomputing capacity useful for remotely sensedimage processing.41

The Japanese Government has not stated anintention to make Japan an active competitorin the international remote sensing market.Even so, the Japanese program could put Ja-pan in a position to:—satisfy future Japanese remote sensing needs

without dependence on foreign satellites orimage processing facilities;

—enter the market for image-processing equip-ment and software;

—enter the market for remotely sensed data,image processing, and image analysis; and

—offer remote sensing services to less devel-oped countries in exchange for special con-sideration in supplying nonrenewable re-sources.

As an especially knowledge-intensive, high-technology industry, remote sensing seems tobe a natural choice as a small element in thestated Japanese industrial strategy for the 1980sand 1990s.

In sum, the Japanese have been making steadyprogress in space, but their program has, for thepast several years, maintained a level budget (fig.4-6), which means that their real effort has de-clined after inflation.42 Like the other space

remote sensing analysis techniques. Source: 1982 ERS-DACbrochure.

40’’ New Fund for Coordination and Promotion of Science andTechnology Policies, “Science & Technology in Japan, january 1982,p. 21.

AI See Buzbee, et al., op. cit., P. 1189.42 Takashi Yamada, “japan’s National Space Program–Current

Programs and New Directions, ” Space: The Next Ten Years, TMSASymposium Proceedings, 1984, p. 324.

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82 ● International Cooperation and Competition in Civilian Space Activities

110 .

100 .

90 -

80 - 77.Ca

70 - A60 - 57.5A

50

40 - 36.6

30 -A

24.0

20 — ,4,8 15.4A

10

0 t

G o v .

budget

600

500

400

~

300

200

100

YearsNOTE: Since 1981, the proportion of GNP and the national budget devoted to space developments has remained constant at 0.20/. and 0.040/. respectively.

Growth of NASDA’S budget

1,100

1 ,Ooc

900

800

zal 700%c

~ 600

: W

400

300

200

100

0

7 9 7 . 5

303.4—

187.4 /1

102.8 106.3~

400

200

100

1969 1970 1971 1972 1973 1974 1975 1976 1977 1978 1979 1980 1981 1982 1983 1984

Years

NOTE: The figures in parenthesis are the percentages of the total budget.

● Dollar figures calculated, for Information only, at rate of 240 yen to the dollar (U.S.).

SOURCE: National Space Development Agency of Japan.

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Ch. 4—Competition 83

powers, Japan has accepted the assumption that and doing so with increasing independence froma government space program will ultimately con- U.S. technology and equipment. Whether theytribute to national economic well-being. Japan are to become major competitors in the interna-has not specifically identified space industries as tional markets for space-related equipment (be-“targeted” for special emphasis in export com- yond the electronic components and ground sta-petition. The Japanese space program instead tions they now sell) and for services will probablyseems aimed at developing space technology— not be apparent until the 1990s.

THE WORKABILITY OF COMPETITION INSPACE-RELATED MARKETS

As space applications become more commer-cial, questions of industrial organ ization—com-petition, monopoly, regulation—and of interna-tional trade assume a greater role in discussionsof space policy, At the same time, debates overcompetition and protection are staples of publicpolicy in many other areas of the general econ-omy; much of this wider debate is relevant to theemerging space industries. Moreover, some pol-icies in the space arena may be determined bybroad existing U.S. policies governing competi-tion and international trade in the generaleconomy.

Space transportation and satellite communica-tions are two technology sectors that provide ex-amples of this shift of focus of the space policydiscussion onto questions of industrial organiza-tion and international trade. As private sector andforeign space transportation firms challenge theposition of NASA as the U.S. Government spacetransportation “firm,” the question of whetheror not the industry can be organized competi-tively—or should be—revolves around the ques-tions of Shuttle pricing, government procurement,and U.S. and foreign government subsidization.

In international satellite communications, whichhas traditionally been organized noncompetitive-ly, technological changes, the newly competitivelong-distance telephone industry in the UnitedStates, and the Government’s drive for a broadagreement on international trade in services areamong the elements forcing the focus of thespace policy debate to change.

International Commerical Competitionin Space-Related Markets

As the earlier part of this chapter has demon-strated, the space arena has been and continuesto be the scene of political competition amongspace powers. It is also the scene of growing com-mercial competition in most space-related sec-tors. The competing enterprises may be privatefirms or governmental organizations. They aresubject to greater or lesser coverage of generalinternational trading rules that govern commerceamong nations in today’s world.43 In certain in-

43App. 4A surveys the international trading rules applicable tospace commerce.

the course of the business cycle.*

*“Over the business cycle” is an average concept. There’s no expectation that prices will ever be such that normal profitswill be earned at any one time. When there is overcapacity, competitive firms may reduce prices below long run average costuntil the overcapacity is worked off, and when there is a shortage of capacity, prices may be above Ion&run average cost untilcapacity increases.

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Ch. 4—Competition ● 8 5

stances they are also governed by domestic andinternational regulation.

The International Trading Regime inSpace-Related Equipment

The current structure of international tradingrules is primarily designed to regulate trade incommodities rather than services. Although themultilateral rules and understandings that havebeen negotiated through GATT44 and OECD45 dohave a significant effect on international trade inequipment in general, especially when the stakesare relatively small, the many exceptions, exclu-sions, escape possibilities, etc., that have beenbuilt into the rules can be used by sovereign gov-ernments to avoid effective trade discipline whenthe stakes are large or when political considera-tions dominate.

Since France and Japan, and to a lesser extentother industrial countries, have made the deci-sion to join the United States as space powers,it would be wishful thinking to believe that theywill fuIly abide by the trade ruIes i n competitionfor sales of space-related equipment. In mostareas they would probably lose out to U.S. sup-pliers in open competition, as a result of the price-quality dominance of the latter.

From the point of view of U.S. space-relatedequipment suppliers, perhaps the most damag-ing exclusion in the trade rules is the exclusionof the major non-American buyers of satellitecommunications equipment from the list of gov-ernment organizations covered by the GATTGovernment Procurement Code. These organi-zations are the European and Japanese PTTs(post, telephone, and telegraph organizations)that have communications monopolies (or nearmonopolies) in their respective countries. Thecode document, which has been signed by mostof the industrial countries, specifies which gov-ernment agencies in each country are covered,

ddGeneral Agreement on Tariffs and Trade. The name refers both

to a treaty adhered to de jure and de facto by 117 countries andto an organization, which has a permanent staff, the GATT Secre-tariat.

qsorganization for Economic Cooperation and Development.

Membership includes the United States, Canada, Japan, Australia,New Zealand, and the governments of all Western European in-dustrial market economies.

and the European countries and Japan have spe-cifically excluded their PTTs from coverage. Be-cause the PITs largely follow “buy-national” pro-curement policies, American aerospace and tele-communications equipment firms are systemati-cally excluded from a significant share of theinternational trade in satellites and ground-seg-ment equipment.

Under considerable pressure from the UnitedStates, Japan agreed in a 1981 bilateral agreementto open up government procurement for the NITto American equipment suppliers.46 This agree-ment was also extended to the suppliers of allother countries and in 1984 was extended to De-cember 31, 1986. U.S. observers currently dis-agree about whether enough progress in open-ing up NTT procurement occurred to justifyrenewing the agreement or not. No importantprogress has taken place in opening up Europeantelecommunications equipment markets.

In third-country markets, the GATT SubsidiesCode, a second major multilateral trade agree-ment, in theory, limits all kinds of subsidized ex-port competition. In practice, however, it has notbeen used to cover the important types of subsi-dies in space-related equipment exports, such asR&D subsidies and the subsidized operation ofgovernment space organizations. Although thesetypes of subsidies affect export competition, theyalso have justifications unrelated to internationaltrade that are within the sovereign powers of in-dividual nations. Separating the effects of thesesubsidies on trade from other effects has not yetbeen attempted to any extent in the case of R&Dsubsidies.

The OECD Arrangement on Officially SupportedExport Credit, a third major multilateral tradeagreement among the industrial countries, is de-signed to eliminate one particular type of exportsubsidy—subsidized credit. It applies to sales byboth private and governmental organizations andis effective to a degree in preventing competitionfor third-country markets using subsidized exportfinance. Perhaps the heart of the arrangement liesin the elimination of credit subsidies that are rela-tively small. In instances where exporter govern-

4G’’NTT Pact Extended for Three Years, Abe Holds Trade TalksWith U.S. Official,” U.S. Expor? Week/y, jan. 31, 1984, pp. 580-581.

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86 ● International Cooperation and Competition in Civilian Space Activities

ments do not choose to make large credit subsi-dies, the arrangement now keeps them and theircompetitors from offering interest rates substan-tially below commercial interest rates and in thisway lessens “unfair” competition .47 A specialOECD arrangement exists for satellite ground sta-tions; among other things, it limits the durationof export credit for ground stations to 8 years.48

There are limits, in practice, to this disciplinein the use of export credit. Despite the arrange-ment, governments find ways to subsidize large-ticket, high-technology sales to less developedcountries, both for political reasons and to pro-mote exports. No existing multilateral agreementdisallows credit subsidies with a large grant ele-ment in sales to less developed countries; theyare simply given the label of “official develop-ment assistance” when the credit subsidy ex-ceeds a 25 percent grant element.

Space-related transactions—e.g., the sale of asatellite communications system—are often largeand politically significant to exporter countries.Hence, large credit subsidies appear to be thenorm rather than the exception in sales of space-related equipment to less developed countries.The other industrial countries have justified thetrade restrictions they have erected for space-re-lated equipment and services and for subsidiz-ing competition in third-world markets by argu-ing that they are simply countervailing against thestrong subsidy and industrial-policy support theUnited States gives to its aerospace industrythrough the defense budget.

International Trading Regimes inSpace-Related Services

General international trading rules do not asyet exist for trade in services of any kind (withthe one important exception that export creditfor services is covered by the OECD arrange-ment). Thus, different international trading re-gimes exist for each different service industry. inthe four space-related service industries discussedin this report-space transportation, remote sens-

azFor an extensive treatment of the subsidy issue see Gary ClydeHufbauer and Joanna Shelton Erb, Subsidies in /nternationa/ Trade(Cambridge, MA: MIT Press, 1984).

aBunpubliShed document, supplied by the U.S. Treasury.

ing, materials processing, and satellite commu-nications—only the latter has a well-defined in-ternational trading and regulatory regime. Spacetransportation and remote sensing have only be-gun to glimpse real commercial competition andinternational trading regimes have not been de-veloped for these industries. The materials proc-essing industry (as well as its international tradingregime) does not yet exist.

The questions of industrial organization and in-ternational trading regime are discussed in thefollowing section in the context of each of theservice industries, but we note here that the in-ternational trading regime in international satel-lite communications has largely eliminated inter-national competition in both the sale of servicesand the ownership of facilities. International trad-ing regimes in finance and other auxiliary serv-ices important for international trade in large,risky, and long-lived space-related ventures, arealso highly anticompetitive in many countries be-cause of restrictive national regulation and con-stitute an important non-tariff barrier to the saleof U.S. space-related services and equipment inthese countries.49

Competitive Analysis of InternationalSpace-Related Service and

Equipment Industries

Space Transportation Services

The space transportation services industry hasrecently passed from infant industry status, whereto all intents and purposes there was only one

49By “anticompetitive” trading regimes, we mean that in the mar-kets involved, firms (particularly foreign firms) are significantly re-stricted in entering the market, in offering products or services attheir discretion, in pricing these products and services, and in in-vesting in facilities. The International Banking Act of 1978 estab-lished a U.S. Federal regulatory framework giving “national treat-ment” to foreign banks (i.e., nondiscriminatory treatment of foreignbanks vis-a-vis U.S. banks). U.S. banks and other financial institu-tions, however, are not accorded national treatment in many othercountries. In a recent survey for the Senate Committee on Bank-ing, Housing, and Urban Affairs, the Controller of the Currencyfound that significant progress had been made since an earlier 1979survey in securing national treatment for U.S. banks in six of theseven OECD countries surveyed (Canada, Finland, Norway, Por-tugal, Spain, and Sweden, but not Australia); Department of theTreasury, “Report to Congress on Foreign Government Treatmentof U.S. Commercial Banking Organizations, 1984 Update, ” sub-mitted july 5, 1984.

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Ch. 4—Competition 8 7

producer carrying commerical payloads, to amore complex competitive status. NASA is stillthe dominant producer and still receives annualcongressional appropriations for space transpor-tation, but there are now four additional actualor potential major competitive carriers, Ariane-space [Ariane], Transpace Carriers, Inc. [Delta],General Dynamics IAtlas-Centau r], and MartinMarietta Titan].

In addition to these major carriers or potentialcarriers, several specialty carriers now offer ormay soon offer minor or specialized services,such as low-earth-orbit and sub-orbital spacetransportation. Identified in this report are SpaceServices, Inc., Starstruck, Inc., Orbital SciencesCorp., OTRAG (Germany), and Bristol Aerospace,Ltd. (Canada), but other firms are likely to enterthis specialty market in the future.

Two classes of potential competitors are gov-ernment launch agencies (in the U. S. S. R.,50 ln-dia, China,51 Brazil, and Japan), which so far havenot indicated a commercially important desire tocompete in the general international space trans-portation market, and the large U.S. aerospacefirms that do not currently maintain launch ca-pability but are well entrenched in one or anotheraspect of space (e.g., Hughes Aircraft Co. or Brit-ish Aerospace).

Whether or not the fringe of the space trans-portation services industry develops or aerospacefirms enter the market will depend primarily onfuture demand for space transportation and thepricing of services by established subsidized pro-viders like NASA and Arianespace.

By far the largest current demand for commer-cial space transportation comes from the com-munications industry. This demand for placingcommunications satellites in orbit is relatively wellknown for the next 5 years, but becomes highlyuncertain thereafter. 52 This uncertainty arises be-cause satellite and fiber-optic cable technologieswill be active technological alternatives in vol-

SOThe IJ. S.S. R. has offerecj its Proton launcher to INMARSAT inwhat may be called international competitive behavior.

Slch ina has recently offered to sell Iau nch services to other na-tions. See “China Offering Launch Services to International Users,”Aviation Week and Space Technology, Apr. 8, 1985, pp. 25-26.

‘zSee chs. 5 and 6.

ume long-distance communications in the 1990s.With the greater integration of space-relatedcommerce into the economy, economic eventsfar from space will strongly influence the marketfor space transportation.

Other civilian demand for space transporta-tion—for materials processing, remote sensing,space station activities, space science and spaceR&D–is even more uncertain. Complicatingeverything will be military demand for both NASAShuttle bay capacity and, perhaps, for expend-able launch vehicles (E LVS).53

Under continuing high demand, the spacetransportation industry could mature rapidly inthe late 1980s and early 1990s. NASA, or privatesector descendants, would be providing Shuttleservices to space stations and to firms parkingfree- flyers in space or sending communicationssatellites on “upper stage” rockets to geostation-ary orbit. ELV operators, Arianespace and a num-ber of U.S. firms, would probably be providingan array of tailored services primarily to the com-munications industry. Firms providing specialtyservices might be competing for a variety of low-mass communications and materials processingpayloads. The space transportation industry coulddevelop vigorously in the normal competitivemode.

Under low demand, however, the industrystructure would be far different. There might bean excess supply of Shuttle services. Arianespacemight be the only ELV operator, with most or allU.S. aerospace firms either definitively discardingplans to offer ELV services on current-generationvehicles or simply continuing to hold back. Somespecialty firms might die out. NASA and Ariane-space might continue to provide commerciallaunches in protected home markets and engagein subsidized export competition in internationalmarkets.

Of several key decisions that will affect com-petition in space transportation, the first concernswhether competition can be the preferred indus-trial organization in this industry, as it is in Amer-ican industry in general, or whether there are spe-cial characteristics in the industry that make an

53 See ch. s for a more extensive discussion of space transportation.

38-797 0 - 85 - 4 : QL 3

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88 . International Cooperation and Competition in Civilian Space Activities

organization based on regulation necessary. Re-cently, the theory that transportation industries,absent special circumstances, operate more effi-ciently under competitive conditions has beenwidely put into practice. In the face of this gen-eral practice, proponents of regulating spacetransportation would have to argue that specialcircumstances do indeed obtain .54 Their argu-ment might emphasize the political and militaryaspects of space, the large investments often nec-essary and the need for special institutions to ac-complish national objectives.

The essence of competitive organization in anyindustry is freedom of pricing and entry.55 inspace transportation, pricing freedom would ap-ply to both private and government entities. Inthe United States, space transportation is far frombeing a perfectly competitive industry. Firms arefree to enter, but may face subsidized price com-petition from Government-owned systems (e.g.,the Shuttle). But attempting to make it more com-petitive by establishing price controls, allowingprice fixing, or maintaining entry restrictionswould be contradictory. Workable competitiondepends on firms having sufficient freedom ofboth entry and pricing that customers will havefull freedom of choice. In this, as in many otherindustries, regulating imperfect competition in or-der to improve it may prove to be counterproduc-tive. 5G

54The Department of Transportation (DOT), with the demise ofthe Civil Aeronautics Board at the end of 1984, now has full respon-sibility for both economic and safety regulation of the airline in-dustry; it also has recently been given the lead responsibility forregulating the space transportation industry. The recent history ofregulation of the airline industry may offer some guidance to whatform regulation of space transportation may take; in recent years,economic regulation of entry, price, and capacity for both passen-ger and cargo has largely been removed for domestic but not forinternational air transportation.

Sslt also needs to be specified that in space transportation or anyother market where the buyers may be government entities, “freeentry” has to mean more than just the freedom for sellers to offerprice-service combinations at their discretion. There must also bebuyers willing to purchase the best price-service offering, ratherthan be constrained to purchase only from certain sellers becauseof political directions.

s~Mixed pub]ic/private industries are a’ particular Case in pOint.

Aside from advantages in government procurement, public firmsare likely to have an advantage in their cost of capital and in theirde facto insurance against bankruptcy due to losses. Conversely,they are likely to suffer from the disadvantage of being used as anemployment utility and, generally, from political interference. Thus,there is usually no shortage of imperfections in competition involv-ing such firms. Nevertheless, the use of regulation to cure such con-

A second important decision affecting competi-tion in space transportation concerns the amountof subsidy that will be provided to NASA in thefuture to provide commercial space transporta-tion services. If it is not Congress’ intention to sub-sidize these services, NASA would have to earna market return on its investment in facilities toprovide them. Measurement of NASA’s rate ofreturn on investment in these facilities is not atrivial exercise, and key accounting determina-tions would need to be made (beyond those nowprovided by NASA) as to what facilities shouldbe counted and how much of their servicesshould be ascribed to civilian launches.

Large new investments (e.g., the purchase ofadditional orbiters) in a program to carry com-mercial cargoes would make the subsidy ques-tion salient. Under these circumstances, Shuttleprices that did not take account of capital costsrelated directly to commercial cargoes and didnot reasonably allocate costs of all kinds betweencommercial and government business, wouldconstitute the subsidization of one competitor(NASA) in a mixed public-private international in-dustry.57

A third important decision affecting competi-tion will be what stance the United States shouldtake toward international competition. It shouldbe clear that, in addition to developing otherspace-related industries, France, Japan, and othercountries are convinced that they must have aspace transportation capability. This commitmenthas been based on various theories about leading-sector industries, but it is undoubtedly alsogrounded in straightforward considerations of na-tional pride.

Given their commitment to developing launchcapability, it appears inevitable that they will alsopractice restrictive procurement when theirspace-related industries might not otherwise de-velop the minimum level of sales to justify oper-ations. Open access of U.S. producers to these

ditions may often be a cure worse than the disease, if imperfectcompetition is replaced by a government-managed cartel.

sTSimilar questions concern Arianespace, but since an ifnportantcurrent subsidy of international launches comes from discriminatorypricing in favor of non-European cargoes, a more conventional in-ternational trade approach against “dumping” is possible if serv-ices should come to be covered by U.S. antidumping statutes.

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Ch. 4—Competition 89

markets and full coverage of their space indus-tries by liberal international trade principles donot, therefore, appear to be possible in the nearfuture. Rather than attempting to prevent traderestrictions in the international market for launchservices, the United States could try to minimizetheir impact and scope.

Continued efforts to get a multilateral code ontrade in services, 58 to make general progress ongovernment procurement and subsidies, to achievean agreement on mixed credits in trade with de-veloping countries, and to make sure that spaceindustries are not systematically removed fromcoverage would probably help to achieve this ob-jective. In addition to multilateral trading rules,bilateral negotiations and reciprocity legislationhave also been advocated as mechanisms for se-curing access of U.S. firms to foreign markets.

How open the U.S. market should be to spacetransportation firms from countries that excludeU.S. firms and how to counteract subsidizedcompetition in the U.S. market and in third-country markets are related questions. The useof U.S. trade law and administrative proceduresto impose countervailing penalties has been thetraditional U.S. method of ensuring that competi-tion is fair in the U.S. market. Transpace Carriers,the U.S. space transportation company offeringthe Delta launcher, has attempted to use themand has asked the Administration to penalizeArianespace and the European governments sub-sidizing it, if negotiations fail to ameliorate anyunfair competitive practices in space transpofta-tion. 59

Satellite Communications Services

The satellite communications industry is themost mature of all the space-related industriesand has been big business since the late 1960s.If we define the international satellite communi-cations industry to be the firms that sell interna-tional communications services using communi-cations satellites, the major U.S. industryparticipants are AT&T, Western Union, RCA, IBM(through SBS), ITT, GTE, MCI, McDonnell Doug-las, United Brands,~ and COMSAT. These are thelarge, basic U.S. long-distance telecommunica-tions firms.61

After a decade of deregulatory action in long-distance domestic communications, culminatingwith the AT&T divestiture, these firms are nowvigorously competing in the various domesticcommunications/basic communications submar-kets. In addition, other U.S. firms specialize invarious types of enhanced communications anddistribute them over circuits leased from the basiccommunications carriers. A number of such firmsare those whose business has primarily been inthe information industry but which, because ofthe merging of the data processing and telecom-munications industries, are now offering satellitecommunications services of various sorts in com-petition with traditional communications firms.Private corporate networks are also a significantelement in the domestic market, since they pro-vide excess communications capacity from theirprivate communications networks for resale.Hence the U.S. domestic market is now vigor-ously competitive.G2

Saln the case of services (space transportation included), the onlymultilateral agreement of any substance that currently applies isthe OECD Arrangement on Officially Supported Export Credit, butthe United States is leading a campaign to start multilateral negoti-ations for a GATT code on services.

Sgln its June I g84 petition, filed with the U.S. Trade Representa-tive’s Office, Transpace Carriers, Inc., charged European SpaceAgency member states (particularly France) with subsidizing Ariane-space in its provision of expendable launch services. The Transpacecomplaint objected to Arianespace’s two-tiered pricing structure(lower for non-European buyers); the subsidized provision of launchand range facilities, service;, and personnel; the subsidized provi-sion of Centre National d’ Etudes Spatiale personnel; and the sub-sidization of mission insurance rates for Arianespace customers.The complaint asks the President to negotiate for an end to suchpractices, in the meantime to bar Arianespace from marketing itsservices in the United States, and to impose economic penaltiesagainst ESA-country imports under Sec. 301 of the Trade Act of 1974.(U.S. Export Week/y, june 12, 1984.)

6’JThe involvement of these firms in international telecommunica-tions is not well known. McDonnell Douglas participates throughits FTC Communications, Inc., Tymshare, Inc., and Tymnet, Inc.subsidiaries. United Brands participates through its TRT Telecom-munications Corp. subsidiary, and its ownership interest in inter-national Satellite, Inc.

61 For a more complete list of firms that sell or intend to sell basicinternational communications services, see ch. 6.

621 n recent years both the information and communications in-dustries have seen substantial technological changes that make itimpossible to draw a clear boundary between them. Digital andother communications transmissions in communications networkscan be made more efficient with computer processing (e. g., packetswitching), and computer networks also require special commu-nications facilities and software to optimize their use. Particularusers, such as banks, may benefit when their computer and com-munications hardware and software are designed as an integratedsystem. The manufacture of specialty components for such com-munications/com putation systems is now a major economic activ-

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Overseas, most countries have governmentalcommunications monopolies, for instance thepost, telephone, and telegraph organizations(PTTs) of Germany and France, and these areoften very large firms. As regulated monopolies,they typically handle all the telecommunicationsof their countries—satellite and terrestrial, domes-tic and international. Although this is the domi-nant pattern, there is some institutional variation.In Britain, the government monopoly, BritishTelecom, has recently given way to an industrywith two major firms, and both have now beenprivatized. In Japan and Canada, the internationalsatellite communications firms are regulated pri-vate rather than public monopolies.

In all industrialized countries, regulatory au-thorities have been and will increasingly be fac-ing the need to decide: 1 ) where the regulateddomestic “network” (carrier-owned equipment)ends and what customer-owned equipment canbe connected to it; and 2) where the precise di-viding line between regulated communicationsand unregulated data processing is. The need tomake and revise these determinations has alreadybrought large regulatory changes in U.S. domesticcommunications and will almost certainly do soin other countries. At a minimum, competitionwill develop in the equipment and enhancedservices industries at the fringes of the govern-mental telecommunications monopoly. The newfringe competitors, along with firms from othercountries, will, in turn, seek entry into interna-tional communications and create pressure forregulatory changes there as well. The countriesthat are experimenting with or about to experi-ment with competition in long-distance domes-tic communications will also be adding poten-tial competitors and stimuli to change to theinternational communications industry.

This is a process that is only beginning. Com-petition among carriers in international commu-nications is still highly constrained by regu Iation.The carrier selected by a consumer to initiate a

communication is almost never able to deliverit internationally over its own facilities or moregenerally to optimize an international networkfor the use of its customers. Instead, because ofU. S., foreign, and international organization reg-ulatory restrictions, it must hand off the commu-nications to other entities at some point in itsjourney with the result that linkage through awhole chain of entities is typical of internationalcommunications transmissions,

Little competition takes place between the en-tities in this chain. In all major countries, entry,prices, service offerings, and facilities in the in-ternational satellite communications industry arehighly controlled. International competition be-tween service sellers from different countries doesnot yet exist to any extent. Even connection rightsto other countries’ networks currently are severe-ly limited for all but a handful of traditional U.S.carriers.

Despite the complexity of international inter-connection, a number of large multinationalfirms, such as Citicorp (connecting 1,400 officesin 93 countries), Merrill Lynch, Texas Instruments,GeneraI Electric, Shell Oil, etc., have developedtheir own private international communicationsnetworks.63 At the present time, these networksare the closest that international communicationscome to being handled by a single entity. Facili-ties outside their premises are typically not ownedby the communicating firm, but the network isfunctionally controlled by it from initiation tocompletion of communication. These corporatenetworks are beginning to constitute a challengeto the international regulatory regime as it is nowconstituted, because excess capacity on thesenetworks (including that on U.S. domestic satel-lites) is potentially resalable to those who nowuse international common carrier facilities. Iflarge-scale competition among resellers were per-mitted internationally as it is within the UnitedStates, the competitive situation in internationalcommunications services would be very different.Hence, the issue of resale of capacity reaches to

ity. The communications service and equipment firms are enter-ing various information lines, and computer firms are enteringvarious communications service and equipment lines. The recentAT&T divestiture decision was predicated, among other things, onthe idea that it is no longer possible to draw a definitive line be-tween the two industries.

G3U.S. Department of cornrnerce, U.S. /ndustria/ ~ut)ook 1984,

pp. 46-48; “Multilevel Network Connects Worldwide Worksta-tions,” Telecommunications, North American Edition, August 1984,pp. 41-45.

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the heart of the current international regulatoryregime.

To date, INTELSAT, an international satelliteconsortium owned by the PITs (or other telecom-munications organizations designated by its 109member governments), provides most of thetransponders used in intercontinental civiliancommunications. b4 However, competitive pres-sures may change this situation in the next fewyears.

Technological developments and marketgrowth have created competitive pressures thatare likely to reduce the dominance of INTELSATin coming years. First, a number of regional in-ternational systems have come into existence in re-cent years. Second, since the AT&T divestitureand the privatization of the British telecommuni-cations industry, a number of private U.S. andBritish firms are poised to construct satellite orfiber-optic undersea cable facilities in competi-tion with INTELSAT and the traditional cable con-sortia, which have been dominated by AT&T andthe European PTTs.

Under stringent limitations to safeguardINTELSAT’S revenue base, the Reagan Adminis-tration at the end of 1984 urged the Federal Com-munications Commission to process favorably theapplications of five U.S. corporations wishing tolaunch satellites for transatlantic communica-tions. b5 The FCC, for its part, in early 1985 rec-ommended that the State Department approvethe application of a British carrier’s U.S. partner

.———GqcoMsAT, a Private firm, which functions as an intermediary

in virtually all U.S. intercontinental civilian satellite communica-

tions, is the U.S. representative.6Jlntersputnik, an international satellite organization with mostly

East bloc countries as members, INMARSAT, an international sat-ellite organization of which the United States is a member handlingmarine communications, and the “domestic” satellites of coun-tries that send communications to territories on other continents(e.g., France’s Telecom I or U.S. COMSAT satellites transmittingto Pacific territories), are the other elements in intercontinental com-m un ications at the present time. See ch. 6 for further information.

GJother systems from the United States and other countries would

seem to be in the wings, as well, if the applications of the first fiveare affirmatively acted on. For instance, France’s Telecom 1, de-signed for satellite communications with its overseas territories inthe Americas, has a reception “footprint” that covers large partsof the United States and could be used for transatlantic communi-cations to the United States.

to land a high capacity U. S.-U. K. undersea fiber-optic cable.66

If some or all of the alternative satellite andcable systems come into being, as now seemslikely, both the operations of INTELSAT and theinternational communications regime will be al-tered significantly. At present, it is not clear howthe foreign satellite link will be arranged. Thealternative satellite proposals are not definitiveon the terms of interconnection with the verysame foreign telecommunications entities that arethe part owners of INTELSAT with whose facili-ties theirs would be competing.

As it attempts to allow greater competition gen-erally in international telecommunications, theFCC should analyze whether the incentives U.S.and foreign carriers will operate under will re-sult in overcapacity in U.S. international telecom-munications. One element in this determinationinvolves the amount of capacity to be providedby the potential new satellite firms. Another in-volves the planned capacity of INTELSAT’S VI andVll series satellites. A third involves the capacityto be provided by the proposed transatlanticfiber-optic cables and the similar cables that havebeen proposed for transpacific communications.If open facilities competition should lead to over-capacity in international communications that re-sulted in higher rather than lower rates throughservice regulation, continued facilities regulationto avoid the overcapacity might be justified evenin a partially deregulated market. (See ch. 6 fora discussion of competition between satellites andfiber-optic cables.)

The FCC has regulatory authority over both theconstruction and use of U.S. international tele-communications facilities. The prevailing pattern

of FCC facilities approvals in international (butnot in domestic) communications has been to ap-prove the investment of U.S. carriers in interna-tional facilities owned by consortiums of car-riers—COMSAT in INTELSAT for satellites andAT&T and the other international service carriersin cable consortiums with European PTTs. The

66 FCC News, “Preliminary Action on Tel-Optic and SLC (Subma-rine Lightwave Cable Co. ) Cable Landing Applications, Report No.30992, Mar. 4, 1985.

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current exceptions to this involve North Ameri-can regional use of U.S. domestic satellites ownedby single carriers in communications with certainWestern Hemisphere destinations. The Commis-sion has also in the past regulated the relative useof existing satellite and cable facilities for trans-atlantic service and is investigating what its pol-icy toward facilities competition should be in theNorth Atlantic during the 1986-91 period.

The market for international satellite commu-nications services is part of the total market forinternational telecommunications, which hasbeen growing rapidly since 1970 and will prob-ably continue to do so. The fraction of this grow-ing total that will be carried by satellite (and con-sequently the demand for satellites for thispurpose) is difficult to predict. Among other fac-tors, it will depend on the relative cost of satel-lite and fiber-optic cable capacity, which remainsuncertain because technological developmentsare extremely difficult to predict. The decisive fac-tor, however, is likely to be the facilities regula-tion policies of the FCC and other governments.

In formulating U.S. policy regarding competi-tion in international communications, policymak-ers should realize how much the market wouldhave to be liberalized before it could be regardedas competitive, A not very likely competitive sce-nario can be specified as a standard for compar-ison to make this point. In a fully competitive in-dustry, hundreds or thousands of communica-tions firms from many countries would offer va-rious kinds of international voice, data, and TVservices to individual consumers and businessesaround the globe. Unrestricted leased circuits andlines would be freely available from a variety oflarge and small satellite and cable owners. Inmost places local telephone service would stillbe provided by regulated common-carrier monop-olies, but access by long-distance communica-tions firms would be on a nondiscriminatory ba-sis, regardless of their nationality and thedestination of the communication. Regulatoryproblems would be transmuted into problems oftrade-in-services, with governments negotiatingabout subsidies, nontariff barriers, and discrimina-tion in government’s procurement of communi-cations services, rather than regulating the prices,entry, and investment of carriers.

This portrait of a fully competitive telecommu-nications industry is probably unrealizable in thenext decade, because the current structures ofinternational telecommunications regulation arefirmly entrenched in many countries, and theUnited States cannot unilaterally alter them evenif it would Iike to. The policy questions that arise,therefore, will most usefully be cast in terms notof the general wisdom of competition vs. regu-lation, but rather whether the particular partialmoves toward deregulation under considerationwill produce economically and/or politically ef-fective outcomes within the time-frame envis-aged. This stance is particularly useful since manyof the proposed future actions in U.S. interna-tional communications are likely to be reactionsto developments in technology or in domestictelecommunications markets, and the issue willbe how most effectively to secure their benefitsin international communications in the contextof continuing restrictions.

Remote Sensing Services

Remote sensing from space provides data re-lating to the Earth’s atmosphere, land masses, andoceans. In all three cases, these data have “pub-lic-good” characteristics.67 Different governmen-tal responses to their public good aspects, de-pending on whether they originate from meteor-ological, land, or oceans remote sensing systems,have resulted in different industry structures anddifferent competitive patterns from those char-acterizing the other space applications technol-ogy sectors.

b7’’Public good” is used here in the technical sense used in for-mal economic theory to refer to those goods or services like na-tional defense, city parks, and public health services, where thecost of servicing an additional consumer (marginal cost) is negligi-ble and where it is often impossible or undesirable to charge con-sumers for the service they consume. The general principle thateconomic efficiency is served when consumers pay just the extracost of servicing them is only approximately honored in most in-dustries, but in the case of industries producing public goods, itis either impossible, infeasible, or undesirable even to approximateit. Hence, alternative arrangements are common in the provisionof “public goods, ” often involving government subsidy and pro-duction. Although consumers who do not pay for the data maybe excludable from consumption (e.g., by coded signals), the trans-actions costs of excluding them may be large compared with mar-ginal cost of servicing them. See app. 4A, for a fuller treatment ofpublic goods.

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Ch. 4—Competition 93

In the United States and other countries, thepublic benefits of having a meteorological remotesensing capability have been considered largeenough to justify subsidized Government produc-tion. Accordingly, industry participants in theUnited States and elsewhere have been govern-mental organizations producing meteorologicaldata and distributing them free or at the cost ofreproduction. 68 Currently, both the geostationaryand the polar-orbiting meteorological satellite sys-tems are operated by the National Oceanic andAtmospheric Administration. NOAA provides freedirect data transmission to Earth receivers aroundthe globe and a variety of data products whichcan be purchased for the cost of reproduction.

Commercial operation of the meteorologicalremote sensing system might be both possibleand profitable for private firms, but because ofthe public good aspects of the industry, the levelof operation and the pattern of distribution ofbenefits that would result would not be economi-cally efficient. Congress, in fact, acted in 1983 toprevent transfer of the U.S.-owned meteorolog-ical satellites to the private sector (Public Law 98-166) for this and other reasons.

Land remote sensing shares some of the pub-lic good characteristics of meteorological remotesensing 69 but there are two important differencesin how the government and the public at largeregard it. First, the public interest in assuring thatthe land remote sensing industry operates effi-ciently (in the sense that additional users pay onlythe extra cost of servicing them) is not as greatas in weather remote sensing where universal ac-cess to the data is an important public goal. Sec-ond, fewer citizens benefit directly from land re-mote sensing data than from meteorological data.

——beAlthough it would be possible to charge for weather-related sat-

ellite data, the costs of doing so are disproportionately large. Firstof all, the cost to NOAA of supplying data transmission to one morereceiving station is zero. Society would also suffer an extra costif data leading to weather forecasts were subject to user charges.If the general public were not informed about weather dangers,society as a whole would suffer avoidable costs from weatherdisasters.

bgocean remote sensing also shares pubi(c good characteristicsbut will not be discussed here. The United States is planning anocean remote sensing system to be operated by the Navy; the NavyRemote Ocean Satellite System (N ROSS) is scheduled for deploy-ment in 1987. NOAA is planning to distribute data from NROSSto civilian users.

Moreover, the few users there are can sometimesuse alternative aerial-photogram metric and ground-observation data sources. Hence, U.S. policy-makers have chosen to attempt to transfer theGovernment’s Landsat system to the private sec-tor (Public Law 98-365).

The difficulties in implementing this policy stemprimarily from the fact that the market for landremote-sensed data is not currently large enoughto sustain a single, unsubsidized, self-sustainingprivate enterprise, let alone a competitive indus-try. Only small amounts of land remote-senseddata have actually been sold to private sectorbuyers in either raw or analyzed form. At pres-ent most of the consumers of land remote-senseddata are governmental agencies.

Private sector users are either firms that proc-ess the data for their own use, principally petro-leum or other minerals firms, or “value-addedfirms,” such as Earthsat Corp. and ERIM, Inc.,which purchase raw data from the U.S. Govern-ment, analyze them and convert them to infor-mation suitable for clients. These companies areessentially in the information business. Suchfirms, for example, offer enhanced data for saleto agribusiness, forestry, and mineral-explorationcompanies.

Much of the potential demand for satellite re-mote sensing that has been identified is price sen-sitive and will not materialize at high prices. ’oData consumers will continue to use photogram-metric data when they are inexpensive enough,or do without.

Despite the current meager prospects for com-mercialization, international competition has nev-ertheless emerged. SPOT IMAGE, S. A., a FrenchGovernment-owned remote sensing company,will soon begin offering remotely sensed data tocustomers in the United States and elsewhere inthe world.

Because of the characteristics of the two sys-tems, data from SPOT and from the Landsat sys-tem are not perfect substitutes. The SPOT system,

zOThe Steep decline in sales of multispectral data after the Priceincreased in October 1982 is evidence of such price sensitivity. Theavailability of aerial photogrammetry and ground observation areone reason for this price sensitivity. See Remote Sensing and thePrivate Sector: Issues for Discussion, op. cit., ch. 5.

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for instance, provides relatively high resolutiondata (20 meters) in three color bands (or 10 me-ter resolution in black and white). It also providesquasi-stereo, an important feature for mineral ex-ploration and mapmaking. The U.S. Landsat sys-tem has two instruments providing data: relativelylow resolution data (80 meters) in four wave-length bands; and higher resolution data (30meters) in six wavelength bands. Given these fac-tors, and the current uncertain state of privatesector entry into land remote sensing in theUnited States, exactly how the competition willdevelop is a matter of conjecture. SPOT IMAGE,nevertheless, has already embarked on an aggres-sive data marketing effort in the United States.

The present inadequate size of the market leadsto the question of how much subsidy, if any, isdesirable for this infant industry and how longit should be maintained. Both the United Statesand France will have to answer this question ona continuing basis; both currently are providingsignificant subsidies to establish the firms. The in-adequate size of the market and other considera-tions also lead to the question of how much reg-ulation should be imposed on the U.S. privatesatellite operator or operators.71 (See ch. 7 for afuller discussion of these issues.)

Materials Processing Services

Whether or not an industry processing mate-rials in space will come to exist for any substan-tial volume or value of materials processed is stillhighly uncertain. The industry analyzed in thissection, therefore, should be thought of as a po-tential industry rather than an actual one.

The set of firms likely to be processing materialsin space is potentially a diverse one. Two maingroups of firms will probably be, first, largepharmaceutical, metallurgical, electronics, orceramics firms processing materials for them-selves; and, secondly, specialized firms sellingmaterials processing services, such as unmannedorbital processing units (“free-flyers”), specialmetallurgical furnace services, or microgravityprocessing facilities. The large cost of establish-ing a credible space processing facility will limit

TIThe Department of Commerce currently has regulatory respon-

sibility.

entry to existing firms or entrepreneurial groupsthat can marshall substantial resources. Joint ven-tures, like the one already in existence betweenMcDonnell Douglas, Ortho Pharmaceutical, andNASA might be common as the industry getsunderway. Although the cost of entry may behigh, there appear to be a large number of firmsin materials-using industries and aerospace firmsable to deploy sufficient resources, particularlyif NASA offers subsidized shuttle services to them.

It is uncertain whether the relatively high ex-pense of processing materials in space will sub-stantially deter their marketability. Even if a ma-terial were produced in space, and marketed insufficient volume, there would always remain thepossibility that the space-based operation couldbe undercut by terrestrial production of an ade-quate and less costly substitute.

The industry, it should nevertheless be empha-sized, is poised for rapid development if the risksare reduced and if a high value material is foundthat can be produced most efficiently in space.For example, if the McDonnell Douglas electro-phoresis process should efficiently produce high-purity interferon in space and if interferon shouldprove to be the wonder drug of the decade, anumber of pharmaceutical firms and aerospacefirms catering to the pharmaceutical industrywould be able to enter rather quickly. Such a de-velopment would also produce increased de-mand for space transportation and materials proc-essing capacity.

Among U.S. pharmaceutical, metallurgical, andother manufacturing firms which might manufac-ture materials in space for their own use, com-petition is now the organizing principle in mostcases and would undoubtedly continue to be, aslong as firms were allowed nondiscriminatory ac-cess to space processing facilities. Competitionwill probably also be the organizing principle ofthe processing services industry. However, if asseems likely, the market for processing is bothsmall and broken up into specialized segments,society will have to rely on potential rather thanactual new entrants to contest the several littlemonopoly markets and keep prices down.

There would probably be few barriers to inter-national competition in the materials processing

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industry. Materials processed by a French firm,for example, and brought down from space inFrance could be imported into the United States,subject, presumably, to whatever tariffs were ap-plicable. The principal, and probably the only im-portant, barrier to free international competitionin materials processing, will be the question offoreign access to the NASA Shuttle, as it is cur-rently the most practical way to retrieve proc-essed materials from orbit.

The Transition From Political toEconomic Competition

In this chapter we have looked at the variouspolitical and economic aspects of internationalcompetition in civilian space activities. With theincreasing commercialization of space, a num-ber of space-related activities are caught betweenthe political competition of “national space pro-grams” and the economic competition of inter-national commerce.

Prior to the development of vigorous commer-cial civilian space activities, the arguments in fa-vor of continued support of space activities areusually scientific and political, although theyusually also include subsidiary industrial-policyreasoning. Congress supports the national spaceprogram both for national pride and also for tech-nological development that may lead to later eco-nomic growth and exports.

As commercial activities develop, however, thearguments used to justify government space activ-ities begin to be measured against general con-cepts of international trade. Previously unfetterednational space policy—in its competitive as-pects–becomes challenged as to its fairness andconsistency with general international tradingruIes. Appropriations for the national space pro-gram in areas of commercial activity are nowcharacterized by some as subsidies against whichcountervailing duties can in principle be assessedor against which other retaliatory measures canbe taken. The government space agency now be-comes a government entity covered or potentiallycovered by the GATT government-procurementagreement. Assistance to developing countries in

satellite communications or launch services, pre-viously seen as an essential part of bringing thebenefits of space technology to all mankind, nowbecomes the subject of international negotiationson export credit subsidies. And trade negotiatorshave to deal with whether or not space-relatedservices should be included among those to becovered by potential future agreements on inter-national trade in services.

This process is actually the natural outgrowthof successful commercialization and the begin-nings of healthy international trade, rather thana threat to them. I n space-related equipment theprocess has been clearly underway for some time.Trade restrictions and subsidies in space-relatedequipment manufacturing industries are increas-ingly seen as part of industrial policy in these in-dustries and referred to as “targeting.” As in otherindustrial contexts, government-supported R&Din early phases of an industry are difficult to dealwith under the international trading rules, but in-sofar as the targeting takes the form of large cur-rent subsidies or trade restrictions, it becomes thesubject of trade negotiations, like those, for in-stance, that have taken place with Japan on space-segment satellite communications equipment.

In space-related services, the process is lessclear, mainly because general international trad-ing rules on services have not yet been agreedon even within the industrialized countries, andeach trade sector currently has its own rules. in-ternational satellite communications services, forinstance, are subject to the unique regulatory re-gime that governs international telecommunica-tions services generally.

What this implies for an understanding of com-petition in international civilian space activitiesis that as each space sector matures commercial-ly, it becomes subject not only to the internationalpolitics of space but also to the broader and morecomplex politics of international trade and reg-ulation. A national political commitment tospace—and to competition for leadership in spaceactivities—may come into conflict with anothernational commitment to fair competition withinan open world trading system.

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APPENDIX 4A.–THE MAIN INTERNATIONAL TRADING RULESOF RELEVANCE TO INTERNATIONAL COMPETITION IN

CIVILIAN SPACE ACTIVITIES

The general international trading rules have beenthe subject of extensive negotiation in recent years.Trade specialists generally agree that the rules are hav-ing a significant effect on the sales of equipment, butthat this effect is somewhat hard to quantify. With re-spect to services, general international trading rulesdo not yet exist to any extent, although informal ne-gotiations are currently underway to explore the pos-sibility of a services code.

Three major trading rules affect “unfair” competi-tive practices in international trade in equipment, inaddition to the general GATT principles of equal ac-cess and equal treatment:

1. the OECD Arrangement on officially supportedexport credits,

2. the GATT code on subsidies, and3. the GATT code on government procurement.

These three codes fill gaps in the GATT treaty but donot have universal coverage. They are largely re-stricted to the industrial countries, but a few devel-oping countries are signatories.

in their present form they are quite new. Althoughthe OECD Arrangement has existed since the early1970s, the minimum interest rate levels allowed forofficial export finance had until recently been so muchlower than commercial interest rates that a large sub-sidy element remained. However, starting in 1982, theminimum rates have been close to commercial rates.When they are adhered to, these minimum rates nowserve effectively to discipline export finance subsidiesin equipment sales. The new GAIT codes on subsidiesand government procurement are also quite recent;they entered into effect only in 1980 and 1981, re-spectively, and experience with them is still limited.

in addition, because of incomplete country cover-age, specific exclusions, ease of escape, differencesin interpretation, and ineffective enforcement, thetrading rules are observed, when they are observed,through a combination of deterrence and negotiation.Essentially they set a standard that can be followedvoluntarily or against which deviations can bemeasured.

The deterrence effect probably constitutes the ma-jor effect of the rules. Governments comply voluntarilywith the rules because they want to avoid being con-fronted by other governments asserting that they haveviolated agreed trade rules and threatening retaliation.

The trade rules also set the standard for negotiation,which is the predominant way that they are “en-

forced.” Although the term is used, enforcement isclearly the wrong concept. The conciliation and ne-gotiation activity referred to as “enforcement” doesnot even approximately resemble an adjudicatory pro-ceeding. It is primarily carried out on a bilateral basisbut also takes place, on occasion, in the GATT multi-lateral framework, Bilateral negotiation (or negotiationamong small groups of countries) may concern ques-tions of compliance with the general trade rules, butoften these negotiations will be sector-specific, e.g.,for aircraft or satellite ground stations. Frequently, theparticipants in such negotiations hammer out sector-specific arrangements that may conflict significantlywith the principles embodied in the general rules.

GATT dispute settlement panels complement bilat-eral negotiations in “enforcing” the trade rules in sev-eral ways. First, a GATT panel may award the rightto take retaliatory action as “compensation” for atrade rule violation after conciliation has failed. Le-gitimizing retaliatory action in this way reduces thepossibility that a generalized trade feud will result fromretaliation against retaliation. Secondly, the possibil-ity that a retaliatory action taken on the basis of acountry’s domestic law might subsequently be foundby a GAIT panel to be itself a trade rule violation tendsto lessen the incompatibility of these actions with therules. The major limitation on the usefulness of theGATT panels is that panels in the past have typicallydecided cases on the narrowest of grounds.

The actual workings of the trade codes have not al-ways been transparent. Only narrow specialists, ingovernment agencies and in specialized private lawfirms, are fully aware of all the relevant provisions ofthe various agreements and statutes bearing on a par-ticular problem area and how they work together. Ina given case, these complexities may result in a deter-mination quite different from what a nonspecialistmight expect from a straightforward reading of thedocuments.

One topical example of the complexity of tradecodes and laws is the question of how to classify alaunched satellite under U.S. trade law. Suppose aFrench company offered to sell a satellite with subsi-dized financing to an American buyer delivered CIFspace. Would imposition of a countervailing dutyunder section 301 of the Trade Law of 1974 be avail-able as retaliation against such an unfair trade prac-tice as it would be in the cases of other subsidizedsales of equipment imported into the U.S. market?

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Under U.S. trade laws, the satellite would be classifiedas an export from France but it could not be classifiedas an import into the United States, since it had notphysically entered through customs. Because it wasnot an import, countervailing duties or charges there-fore could not be levied under section 301. However,under section 1912 of the Export-Import Bank statute,the Secretary of the Treasury may direct the Em-lmBank to subsidize the sale of an American product inthe U.S. market in retaliation, if that product is com-peting with a subsidized foreign product. This actionis available even when the equipment has not passedthrough customs.

It appears to be the consensus of the trade expertsthat the trading rules should be seen as “working”in the general international trade in equipment, pri-marily by their deterrence effect but also through ne-gotiation. This is particularly true when the stakes arerelatively small. When the stakes are large, however,the many exceptions, exclusions, and escape possi-bilities that have been built into the rules, can be usedby sovereign governments to avoid effective trade dis-cipline. Roughly speaking, where international tradeper annum in a sector on the order of $1 billion ormore is involved, the trade rules are likely to be seri-ously breached by governments.

Exclusions and Exceptions KeepSpace-Related Equipment From Being

Effectively Covered by theInternational Trading Rules

None of the three major codes referred to aboveeffectively constrain “unfair” competition in space-related equipment because of exclusions and excep-tions. Perhaps the most damaging exclusion involv-ing space-related equipment is the exclusion of themajor non-American buyers of satellite packages (sat-ellites transported into space and insured) from thelist of government organizations covered by the GATTgovernment procurement code. These organizationsare the PTTs (post, telephone, and telegraph organi-zations) that have communications monopolies intheir respective countries.1 The code document spe-cifies which government agencies in each country arecovered, and the European countries and Japan spe-cifically excluded their PTTs. (Because of this refusalto include the PTTs, the United States, in retaliation,excluded the Corps of Engineers from its list. NASA,however, is included.) Because the PTTs do largely

1 See ch. 6 for discussion of recent events concerning transfer of some PTTownership to the private sector and the introduction of limited competitionIn telecommunlcat)ons in the United K~ngdom and japan.

follow “buy-national” procurement policies, Ameri-can firms are systematically excluded from a share ofthe international trade in satellites and communi-cations equipment.

In practice, the subsidies code does not effectivelycover the types of subsidies that are important ininternational sales of space-related equipment. Al-though the code contains broad language prohibitingunfair subsidies that affect international trade, it illus-trates what a subsidy is only by a short list of examples,all of which relate directly to international trade ex-cept for a general “any other subsidy” category. Notby accident, none of the examples relates to researchand development expenditures or generally to thesubtle types of assistance included under the rubricof “industrial policy. ”

Whether or not the subsidies code will be of anyuse in disciplining international trade in space-relatedequipment is problematic, because R&D and indus-trial-policy subsidies frequently occur in the space sec-tor, and they will be the hardest to bring effectivelyunder the subsidies code. To be sure, the category in-cluding “any other subsidy, ” defined as “any subsidy. . . which operates directly or indirectly to increaseexports of any product from, or to reduce imports ofany product into, [the] territory” of a contracting party,is a very broad one which could easily be interpretedto cover R&D and industrial policy in general. It hasnot been effectively tested, however. The general im-pression among trade specialists is that it will be diffi-cult to apply the subsidies code to those subsidies,whose focus is primariIy domestic, even if their im-pact on international trade is substantial.

The United States has plainly been the country thathas most heavily used R&D and other industrial-policysubsidies in the aerospace industry. This has not es-caped the attention of other industrial countries andhas been a point of contention in recent trade nego-tiations. It should also be noted that the process ofcountervailing against industrial policy measures is nota trivial technical problem; such things as “reasonableprice,” subsidy margin, and injury would be difficultto determine in a satisfactory way in order that anappropriate countervailing duty or other measuredretaliation could be imposed.

The OECD Arrangement on export credits appliesuniversally to the official export finance of 22 OECDsignatories (excluding Turkey and Iceland), whetheror not the exports are undertaken by a governmententity or a private firm. Nevertheless, it has a big ex-ception in it where sales to developing countries areconcerned. Soft terms can still be offered on big-ticketitems to developing countries with relative impunity,as long as they are called “official development assist-ance” (ODA) rather than “officially supported export

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98 ● International Cooperation and Competition in Civilian Space Activities

credits. ” There has to be a “grant element” of greaterthan 25 percent in order to escape into the ODA cat-egory and be free of the strictures of the export creditagreement. 2

A separate OECD Arrangement on Mixed Creditshas recently been discussed within a working groupof the Development Assistance Committee of theOECD (as opposed to the Export Credit Committee),and it would supposedly further discipline the use ofmixed credits (i.e., development assistance mixed withexport credits). Disentangling true development assist-ance from commercially motivated sales would be de-sirable and is probably manageable in practice. Howmuch success any ODA arrangement would have,though, is in doubt in the light of the demonstrateddesires of some of the negotiating governments to sub-sidize exports to developing countries by granting aid.Subsidized credit to developing countries will there-fore probably continue to be substantially undisci-plined in high-cost items such as the sales of satellitepackages and other space-related equipment. On theother hand, smaller sales of instruments and otherequipment may well generally take place in confor-mance with the OECD guidelines and not be the oc-casion for heavy-handed official competitive jockeying.

To summarize this section on exclusions and excep-tions, each of the three major trading rules has an im-portant exclusion or exception that removes a largepart of international trade in space-related equipmentfrom its coverage.

International Trading Rules for Services

In the area of services, there have been indications,starting at the GATT ministerial talks in 1973 and ex-tending to Economic Summit meetings since that time,that the major industrial countries might be willing toconsider a code on services.

There are a number of barriers to an agreement oninternational trade in services, however. Europeansdo not regard services as trade in the classic sense,are worried about cultural imperialism from theUnited States, and have service industries that areheavily regulated and not very entrepreneurial. In thearea of telecommunications services, for instance, acomplicating factor is the fact that revenues from thePITs often subsidize unrelated activities, including busservice. In this context it is unlikely that much will be

‘Grant element IS defined as one minus the ratio of the present value ofthe stream of payments that are proposed divided by the present value O(the stream that would occur if the Arrangement terms governed, both dis-counted at the appropriate Arrangement rate. Deals, with financing still la-beled as officially supported export credits, with grant element between 20and 25 percent are permitted, but there must be advance notification to themember governments adhering to the Arrangement.

accomplished for telecommunications services in mul-tilateral negotiations.

What can be accomplished in the relatively near fu-ture, however, would nonetheless be useful. Removalof the nontariff barriers to the movement of commod-ities, such as insurance and banking industry restric-tions, might be one accomplishment. Another wouldbe to develop rules regarding competition with state-owned monopolies. A third would be to developguidelines on the cost of capital that state-owned orregulated service enterprises must be charged.

Sovereignty Considerations LargelyDominate the General Trading Rules

When They Are Applied toSpace-Related Equipment

The international trading rules are not strong enoughto restrain sovereign governments from taking actionthey deemed to be of substantial importance to sov-ereignty and defense, including certain actions inspace with respect to goods and services. The escapeclauses, exclusions and fuzzy areas built into the traderules provide governments with plenty of opportunity,in cases of particular importance to them, to eludethe bite of the trade rules. Because France and Japan,and to a lesser extent other industrial countries, havemade the decision to develop wide-ranging space pro-grams, it would be wishful thinking to believe that theywould fully abide by the trade rules in competitionfor sales of space-related equipment or space trans-portation services, because for some time at least, theywould probably lose out in open competition withAmerican suppliers such as Hughes Aircraft.

However, the debate is not all one-sided. One jus-tification other industrial countries have offered for thetrade restrictions they have erected in the space areais that they are simply countervailing against the strongsubsidy and industrial-policy support the United Statesgives to its aerospace industry.

How International Trading RulesActually Affect Competition for U.S.

Exporters of Space-RelatedGoods and Services

The question of whether or not the internationaltrading rules affect competition at the level of the ac-tual marketplace, of course, goes beyond the ques-tion of whether or not the general trading rules do ordo not have effect. For one thing the recent exchangerate divergence of the dollar and other foreign cur-

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Ch. 4—Competition 99

rencies, has had a more damaging effect on the over-all position of U,S. equipment exporters than all ex-isting tariffs and quotas combined.

From the business point of view, the governmentdecision to take complaints to bilateral negotiation orto GATT panels rests on a prior business decision “tofight this thing out through government channels,”Considering that victories “through government chan-nels” may be pyrrhic or much delayed or not valua-ble, the reality of engaging in competition in interna-tional markets is that competition takes place on manyfronts, including price, quality, service, political con-nections, and regulatory action. Some markets willsimply be off bounds to U.S. exporters no matter what

general or special agreements exist. Others may, infact, be penetrable despite supposedly formidablebarriers.

One tactic that has been used by American equip-ment manufacturers, in the defense area and also inother equipment areas, is to develop non-U. S. com-ponent suppliers with the conscious purpose of ob-taining political support for entering the market in thecomponent supplier’s country. In pursuit of this goal,the seller may acquiesce in or seek out offset arrange-ments that it would not otherwise consider. Formalinternational trading rules would have difficulty underthe best of circumstances in countering such subtletrade restrictions.