iPad Market

iPad: • January 27,

2010• Price

determined by demand and supply

• Related products

• Wide range of uses

HP Slate

Dell Streak

Asus Eee Tablet

Compal Tablet

Notion Ink Adam

MSI

HP tablet pc

Android tablet pc

BlackBerry PlayBook

HP TouchPad,

Android Honeycomb tablets

Comparable Products

Brief Details about Substitutes

The device has four control buttons reminiscent of the favored layout for an Android-powered phone, leading to the logical speculation that the Asus tablet might well run Google’s mobile operating system.

Asus Eee Tablet

Another tablet running Android and powered by the Tegra 2 chip is the Adam, a 10-inch tablet from Indian startup Notion Ink. It uses a screen technology from Pixel Qi that combines the best of a full color multi-touch LCD display with a low-power reflective mode that’s readable in direct sunlight.

a target price somewhere between $300 and $800.

Notion Ink Adam

2 Consumer Points of View

2 Producer Points of View

Main Factors of Pricing Decision

Change in number of sellers

Prices of iPad

Quantity of iPad

Supply1

Demand

Pe

Qe

P1

Q1

Supply2

Changes due to abnormal circumstances

Prices

Quantity

Supply2

DemandPe

Qe

P1

Q1

Supply1

Rise in consumer’s income bringing rise to demand of luxury goods

Prices of iPads

Quantity of iPads

Supply Demand1

Pe

Qe

P1

Q1

Demand2

Presence of substitutes

Prices of iPads

Quantity of iPads

Supply Demand2

Pe

Qe

P1

Q1

Demand1

ConclusionGenerally, the market of iPad is determined by various factors. Although there are numerous competitors, iPad is still able to have a hedge over them.