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Page 1: How do I find out What size company are the …static.webfulfillment.com/tlmi/blogs.dir/31/files/2012/...Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site)
Page 2: How do I find out What size company are the …static.webfulfillment.com/tlmi/blogs.dir/31/files/2012/...Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site)

What size company are the modules designed for? NAPL’s membership base is diverse, and so is the module program. Some programs are “one-size-fits-all”, such as Performance Indicator Review, but others are designed for specific audiences including owner/operator shops, mid-size commercial operations or large manufacturers. Some modules, such as Strategic Planning Programs are offered in multiple versions for a customized delivery to the client’s business size and type.

Other examples include NAPL’s Basic Marketing Review module that can be conducted remotely, with materials being exchanged electronically and by shipment. Review and comment is accomplished via conference calls or webinar. Waste Reduction Assessment requires an on-site visit, but includes a report and follow-up conversation conducted remotely. CEO Coaching consists of a series of monthly teleconferences, while Strategic Planning modules run the gamut from on-site facilitation, programs at one of our offices, and NAPL Quick Start™ and Power Boost™ meetings held remotely. These are just a few of the 100+ modules available...and the list keeps growing!

How do you access the module program? Following a review of critical issues with a member of NAPL’s Business Advisory Team, advisory services can be delivered by use of a single module, by combining several modules into a bundle of services, or by creating an annual retainer-based program of work. The beauty of the module program is that it is flexible, affordable, and tailored to your current needs. You can access a current listing of titles and descriptions on the NAPL website.

How do you pay for modules? Modules are the packaging and system built around specific NAPL business advisory services. Whether your engagement consists of working with an NAPL professional on a single module or an entire custom-built program, you will receive a detailed engagement proposal outlining the advisory plan, the exact costs, and the method of payment. Most “one-off” programs require a down payment, with the balance due upon conclusion of the assignment. Retainer-based programs require a down payment, followed by regular payments throughout the engagement.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Mergers & Acquisitions

M&A OutreachModule Number: 6.145-B

Description: This program is for companies of all sizes that want to grow their business by merging with or acquiring another company. Our objective is to identify and reach out to potential candidates for a strategic transaction with the client. The result of this planning module will yield a list of target companies who will be contacted on behalf of the client and facilitated introductory conversations with potential strategic partners. This module will constitute two proactive campaigns per year.

Deliverables:

Outreach letter

Website write-up

Posting on www.NAPLprintmergers.org

Target list

Mutual non-disclosure agreements for client/candidate calls

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Marketing & Sales

Description: This module is a step-by-step guide to planning your important sales calls,

ways to make them relevant and help establish the next steps in the sales

process. Designed for any size company that has one or more outside sales

people. Objectives include: becoming more proactive in moving the sales

process forward. The material in this module will be covered through an online

presentation and phone conversations.

Deliverables: Weekly Sales Planning program outline and worksheets One PowerPoint presentation

Time Frame: Prep Time: 0.0 days On-site Time: 0.0 days Report Generation: 0.0 days

Weekly Sales PlanningModule Number: 9.115-B

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Operations

MIS Review

— Production Management Activity & Reports

Module Number: 8.280-C

Description: The Management Information System (MIS) Review for Production Management

Activity and Reports is a combination on-site and remote module that is designed

to: review current reporting requirements; management reporting responsibility;

processes and information flow; validate/gather process information through

value-added process reviews; identify the Voice of the Customer (VOC) and

Voice of the Business (VOB) statements for the process; identify how the MIS

processes relate to the organization's goals; and deliver a document identifying

the processes current state, deficiencies and improvement recommendations.

Deliverables:

Develop Voice of the Customer (VOC) and Voice of the Business (VOB)

statements for the process

Current state process map

Value added analysis of the reports and information idenfitying potential

adverse activities

Identify potential improvement opportunities, areas of investigation and

suggestions

Combine all components into a final report which is presented to

management

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Marketing

Marketing Review - BasicModule Number: 9.185-

Description: In this remote module, the NAPL Senior Vice President of Marketing will review

website, marketing collateral, client communications and deliver a written

summary back to the client member.Deliverables: Executive summary

Time Frame: Prep Time: 0.0 days On-site Time: 0.0 days Report Generation: 0.0 days

How are module programs delivered?

Understanding that time is money, NAPL has designed various Business Development Modules to be delivered in a number of ways. While many are most effectively delivered on-site at your location, some can be facilitated through meetings held at our offices, via webinar, or even conference call. Others combine on-site visits with follow-up phone and conference calls or are performed remotely altogether.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Module Program Titles

Business Development Module™ Program

ASSESSMENT S.W.O.T. Analysis Training (Remote) Strategic Assessment (On-Site) S.W.O.T. Analysis Facilitation (On-Site) Basic Strategic Assessment (Remote)

FINANCIAL PERFORMANCE Performance Indicator Review Vital Few Metrics & the NAPL Performance Indicator™ Program Budgeted Hourly Rate Study (8 Cost Centers) Financial Analysis Level I or Level II

LEADERSHIP & GOVERNANCE CEO/Executive Coaching – Monthly One-Hour Teleconferences NAPL’s Performance Assessment Process™ Mediation/Dispute Resolution

MERGERS & ACQUISITIONS Business Valuation & Estate Planning (IRS Compliant) M&A Financial Analysis Equipment Valuation Business Valuation – Shareholder Planning M&A Advisory Services Financing Advisory Business Valuation – Partnership Break-ups M&A Outreach Managed Liquidation Services Business Valuation – Shareholder Agreement M&A Outreach – Sale of Business Legal Document Services Business Valuation – Litigation Partner Buyout Counseling Debt Restructuring Advisory Corporate Reorganization & Planning Process Fair & Balanced First Draft Legal Documents For Strategic Transactions Ownership Planning for Maximization of Long-Term Value

NAPL TOOLS NAPL’s Competitive Edge Profile™ (Direct Mail or Email Version)

OPERATIONS Chain-of-Custody Orientation & Checklist MIS Shop Floor Intro to Mailing Chain-of-Custody Orientation MIS Purchasing Intro to Fulfillment Chain-of-Custody Basic Assessment MIS Estimating Equipment Evaluation Chain-of-Custody Strategic Assessment MIS Accounts Receivable & Billing 5S Training (On-Site) Chain-of-Custody Complete Assessment MIS Management Activity & Reports 40 Inch Press Test On-Site or Off-Site Safety Assessment MIS Order Entry Operations Training General Workflow Audit (Lite), (Medium) or (Large) MIS Order Fulfillment On-Site Quality Audit World Class Variable Data Ad Campaigns Plant Assessment Physical Plant Layout (Lite), (Medium) or (Large) Manufacturer-Specific Workflow Training Make vs. Buy Analysis (Lite) or (Large) Inplant Audit (Lite), (Medium) or (Large) Customer Training – File Preparation On-Site Waste Reduction Assessment Press Sheet Quality Assessment (Remote) Procurement Practices and Policies

MARKETING & SALES Communicating with Prospects and Clients NAPL’s Key Account Accelerator™ Before you go “MSP” “Print Service Provider” to “Marketing Service Provider” M&A Customer Analysis Process™ Website Redesign Training Account Executives to use Marketing Materials Vertical Market Primer Account Development Sales Management Fundamentals Basic Marketing Review (Plus) Basic Marketing Review Information Gathering during the Sales Call Variable Data Printing Sales Training Weekly Sales Planning Press Release Writing and Distribution (Lite) or (Full) Sales Compensation Evaluation Creating New Customers Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site) Building a Campaign (Lite) Introduction to Social Media Building and Executing a Campaign Prospect Analysis Process™ Communicating Variable Data Printing’s Value to Printers Branding and Positioning (Lite) or (Full) Communicating Variable Data Printing’s Value to Manufacturers

STRATEGIC PLANNING Strategic Program – Owner/Operator (NAPL Facilities) Strategic Plan Power Boost Meetings 4 (Remote) Strategic Program – Owner/Operator Strategic Plan Power Boost Meetings 2 (On-Site) Strategic Program – Small to Mid-Sized Companies Strategic Program – Larger Companies Strategic Planning Facilitation – Owner/Operator Companies (NAPL Facilities or On-Site) Strategic Planning Facilitation – Small to Mid-Sized Companies (On-Site) or Larger Companies (On-Site)

... and more!

Is there a listing of all the modules available? Yes, the complete, up-to-date listing is available from NAPL’s Business Advisory Team and also on our website www.napl.org. Here are some examples:

How do I find out more? NAPL offers its members a complimentary assessment to determine areas which may be ripe for improvement or remedial action. Using NAPL’s Best Practices Assessment™ tool together with follow-up conversation, the Business Advisory Team can guide you toward solutions that fit. If you have specific areas of concern or a time-sensitive issue, our team is ready to sit down and address these situations with you so we can assess your needs and bring a solution to the table. NAPL’s Business Advisory Team is available for a quick call any time.

For more information visit www.napl.org.

75 West Century Road, Suite 100Paramus, NJ 07652-1408201.634.9600 Phone800.642.6275 Toll-free201.634.0324 Faxwww.napl.org

What is the module program?

NAPL’s unique, systematic method of matching a company’s defined needs with sharply-focused programs delivered by the NAPL Business Advisory Team.

An NAPL Business Development Module™ is a specific, defined advisory service from one of NAPL’s Management Plus™ areas of business management.

Each module is detailed with the processes it involves, the deliverables that can be expected, the results that are intended, and the exact costs to be incurred – all in a straightforward, user-friendly manner.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Leadership

CEO/Executive Coaching— Monthly (Remote)Module Number: 5.100-B

Description: This module is comprised of monthly scheduled teleconferences to discuss business conditions, operations Management Information System (MIS)/performance indicators, financial reporting, sales, personnel, marketing and other critical management issues relevant to the company.

Deliverables:

Teleconference (12 calls, one per month at one hour each)

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

Page 3: How do I find out What size company are the …static.webfulfillment.com/tlmi/blogs.dir/31/files/2012/...Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site)

What size company are the modules designed for? NAPL’s membership base is diverse, and so is the module program. Some programs are “one-size-fits-all”, such as Performance Indicator Review, but others are designed for specific audiences including owner/operator shops, mid-size commercial operations or large manufacturers. Some modules, such as Strategic Planning Programs are offered in multiple versions for a customized delivery to the client’s business size and type.

Other examples include NAPL’s Basic Marketing Review module that can be conducted remotely, with materials being exchanged electronically and by shipment. Review and comment is accomplished via conference calls or webinar. Waste Reduction Assessment requires an on-site visit, but includes a report and follow-up conversation conducted remotely. CEO Coaching consists of a series of monthly teleconferences, while Strategic Planning modules run the gamut from on-site facilitation, programs at one of our offices, and NAPL Quick Start™ and Power Boost™ meetings held remotely. These are just a few of the 100+ modules available...and the list keeps growing!

How do you access the module program? Following a review of critical issues with a member of NAPL’s Business Advisory Team, advisory services can be delivered by use of a single module, by combining several modules into a bundle of services, or by creating an annual retainer-based program of work. The beauty of the module program is that it is flexible, affordable, and tailored to your current needs. You can access a current listing of titles and descriptions on the NAPL website.

How do you pay for modules? Modules are the packaging and system built around specific NAPL business advisory services. Whether your engagement consists of working with an NAPL professional on a single module or an entire custom-built program, you will receive a detailed engagement proposal outlining the advisory plan, the exact costs, and the method of payment. Most “one-off” programs require a down payment, with the balance due upon conclusion of the assignment. Retainer-based programs require a down payment, followed by regular payments throughout the engagement.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Mergers & Acquisitions

M&A OutreachModule Number: 6.145-B

Description: This program is for companies of all sizes that want to grow their business by merging with or acquiring another company. Our objective is to identify and reach out to potential candidates for a strategic transaction with the client. The result of this planning module will yield a list of target companies who will be contacted on behalf of the client and facilitated introductory conversations with potential strategic partners. This module will constitute two proactive campaigns per year.

Deliverables:

Outreach letter

Website write-up

Posting on www.NAPLprintmergers.org

Target list

Mutual non-disclosure agreements for client/candidate calls

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Marketing & Sales

Description: This module is a step-by-step guide to planning your important sales calls,

ways to make them relevant and help establish the next steps in the sales

process. Designed for any size company that has one or more outside sales

people. Objectives include: becoming more proactive in moving the sales

process forward. The material in this module will be covered through an online

presentation and phone conversations.

Deliverables: Weekly Sales Planning program outline and worksheets One PowerPoint presentation

Time Frame: Prep Time: 0.0 days On-site Time: 0.0 days Report Generation: 0.0 days

Weekly Sales PlanningModule Number: 9.115-B

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Operations

MIS Review

— Production Management Activity & Reports

Module Number: 8.280-C

Description: The Management Information System (MIS) Review for Production Management

Activity and Reports is a combination on-site and remote module that is designed

to: review current reporting requirements; management reporting responsibility;

processes and information flow; validate/gather process information through

value-added process reviews; identify the Voice of the Customer (VOC) and

Voice of the Business (VOB) statements for the process; identify how the MIS

processes relate to the organization's goals; and deliver a document identifying

the processes current state, deficiencies and improvement recommendations.

Deliverables:

Develop Voice of the Customer (VOC) and Voice of the Business (VOB)

statements for the process

Current state process map

Value added analysis of the reports and information idenfitying potential

adverse activities

Identify potential improvement opportunities, areas of investigation and

suggestions

Combine all components into a final report which is presented to

management

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Marketing

Marketing Review - BasicModule Number: 9.185-

Description: In this remote module, the NAPL Senior Vice President of Marketing will review

website, marketing collateral, client communications and deliver a written

summary back to the client member.Deliverables: Executive summary

Time Frame: Prep Time: 0.0 days On-site Time: 0.0 days Report Generation: 0.0 days

How are module programs delivered?

Understanding that time is money, NAPL has designed various Business Development Modules to be delivered in a number of ways. While many are most effectively delivered on-site at your location, some can be facilitated through meetings held at our offices, via webinar, or even conference call. Others combine on-site visits with follow-up phone and conference calls or are performed remotely altogether.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Module Program Titles

Business Development Module™ Program

ASSESSMENT S.W.O.T. Analysis Training (Remote) Strategic Assessment (On-Site) S.W.O.T. Analysis Facilitation (On-Site) Basic Strategic Assessment (Remote)

FINANCIAL PERFORMANCE Performance Indicator Review Vital Few Metrics & the NAPL Performance Indicator™ Program Budgeted Hourly Rate Study (8 Cost Centers) Financial Analysis Level I or Level II

LEADERSHIP & GOVERNANCE CEO/Executive Coaching – Monthly One-Hour Teleconferences NAPL’s Performance Assessment Process™ Mediation/Dispute Resolution

MERGERS & ACQUISITIONS Business Valuation & Estate Planning (IRS Compliant) M&A Financial Analysis Equipment Valuation Business Valuation – Shareholder Planning M&A Advisory Services Financing Advisory Business Valuation – Partnership Break-ups M&A Outreach Managed Liquidation Services Business Valuation – Shareholder Agreement M&A Outreach – Sale of Business Legal Document Services Business Valuation – Litigation Partner Buyout Counseling Debt Restructuring Advisory Corporate Reorganization & Planning Process Fair & Balanced First Draft Legal Documents For Strategic Transactions Ownership Planning for Maximization of Long-Term Value

NAPL TOOLS NAPL’s Competitive Edge Profile™ (Direct Mail or Email Version)

OPERATIONS Chain-of-Custody Orientation & Checklist MIS Shop Floor Intro to Mailing Chain-of-Custody Orientation MIS Purchasing Intro to Fulfillment Chain-of-Custody Basic Assessment MIS Estimating Equipment Evaluation Chain-of-Custody Strategic Assessment MIS Accounts Receivable & Billing 5S Training (On-Site) Chain-of-Custody Complete Assessment MIS Management Activity & Reports 40 Inch Press Test On-Site or Off-Site Safety Assessment MIS Order Entry Operations Training General Workflow Audit (Lite), (Medium) or (Large) MIS Order Fulfillment On-Site Quality Audit World Class Variable Data Ad Campaigns Plant Assessment Physical Plant Layout (Lite), (Medium) or (Large) Manufacturer-Specific Workflow Training Make vs. Buy Analysis (Lite) or (Large) Inplant Audit (Lite), (Medium) or (Large) Customer Training – File Preparation On-Site Waste Reduction Assessment Press Sheet Quality Assessment (Remote) Procurement Practices and Policies

MARKETING & SALES Communicating with Prospects and Clients NAPL’s Key Account Accelerator™ Before you go “MSP” “Print Service Provider” to “Marketing Service Provider” M&A Customer Analysis Process™ Website Redesign Training Account Executives to use Marketing Materials Vertical Market Primer Account Development Sales Management Fundamentals Basic Marketing Review (Plus) Basic Marketing Review Information Gathering during the Sales Call Variable Data Printing Sales Training Weekly Sales Planning Press Release Writing and Distribution (Lite) or (Full) Sales Compensation Evaluation Creating New Customers Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site) Building a Campaign (Lite) Introduction to Social Media Building and Executing a Campaign Prospect Analysis Process™ Communicating Variable Data Printing’s Value to Printers Branding and Positioning (Lite) or (Full) Communicating Variable Data Printing’s Value to Manufacturers

STRATEGIC PLANNING Strategic Program – Owner/Operator (NAPL Facilities) Strategic Plan Power Boost Meetings 4 (Remote) Strategic Program – Owner/Operator Strategic Plan Power Boost Meetings 2 (On-Site) Strategic Program – Small to Mid-Sized Companies Strategic Program – Larger Companies Strategic Planning Facilitation – Owner/Operator Companies (NAPL Facilities or On-Site) Strategic Planning Facilitation – Small to Mid-Sized Companies (On-Site) or Larger Companies (On-Site)

... and more!

Is there a listing of all the modules available? Yes, the complete, up-to-date listing is available from NAPL’s Business Advisory Team and also on our website www.napl.org. Here are some examples:

How do I find out more? NAPL offers its members a complimentary assessment to determine areas which may be ripe for improvement or remedial action. Using NAPL’s Best Practices Assessment™ tool together with follow-up conversation, the Business Advisory Team can guide you toward solutions that fit. If you have specific areas of concern or a time-sensitive issue, our team is ready to sit down and address these situations with you so we can assess your needs and bring a solution to the table. NAPL’s Business Advisory Team is available for a quick call any time.

For more information visit www.napl.org.

75 West Century Road, Suite 100Paramus, NJ 07652-1408201.634.9600 Phone800.642.6275 Toll-free201.634.0324 Faxwww.napl.org

What is the module program?

NAPL’s unique, systematic method of matching a company’s defined needs with sharply-focused programs delivered by the NAPL Business Advisory Team.

An NAPL Business Development Module™ is a specific, defined advisory service from one of NAPL’s Management Plus™ areas of business management.

Each module is detailed with the processes it involves, the deliverables that can be expected, the results that are intended, and the exact costs to be incurred – all in a straightforward, user-friendly manner.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Leadership

CEO/Executive Coaching— Monthly (Remote)Module Number: 5.100-B

Description: This module is comprised of monthly scheduled teleconferences to discuss business conditions, operations Management Information System (MIS)/performance indicators, financial reporting, sales, personnel, marketing and other critical management issues relevant to the company.

Deliverables:

Teleconference (12 calls, one per month at one hour each)

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

Page 4: How do I find out What size company are the …static.webfulfillment.com/tlmi/blogs.dir/31/files/2012/...Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site)

What size company are the modules designed for? NAPL’s membership base is diverse, and so is the module program. Some programs are “one-size-fits-all”, such as Performance Indicator Review, but others are designed for specific audiences including owner/operator shops, mid-size commercial operations or large manufacturers. Some modules, such as Strategic Planning Programs are offered in multiple versions for a customized delivery to the client’s business size and type.

Other examples include NAPL’s Basic Marketing Review module that can be conducted remotely, with materials being exchanged electronically and by shipment. Review and comment is accomplished via conference calls or webinar. Waste Reduction Assessment requires an on-site visit, but includes a report and follow-up conversation conducted remotely. CEO Coaching consists of a series of monthly teleconferences, while Strategic Planning modules run the gamut from on-site facilitation, programs at one of our offices, and NAPL Quick Start™ and Power Boost™ meetings held remotely. These are just a few of the 100+ modules available...and the list keeps growing!

How do you access the module program? Following a review of critical issues with a member of NAPL’s Business Advisory Team, advisory services can be delivered by use of a single module, by combining several modules into a bundle of services, or by creating an annual retainer-based program of work. The beauty of the module program is that it is flexible, affordable, and tailored to your current needs. You can access a current listing of titles and descriptions on the NAPL website.

How do you pay for modules? Modules are the packaging and system built around specific NAPL business advisory services. Whether your engagement consists of working with an NAPL professional on a single module or an entire custom-built program, you will receive a detailed engagement proposal outlining the advisory plan, the exact costs, and the method of payment. Most “one-off” programs require a down payment, with the balance due upon conclusion of the assignment. Retainer-based programs require a down payment, followed by regular payments throughout the engagement.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Mergers & Acquisitions

M&A OutreachModule Number: 6.145-B

Description: This program is for companies of all sizes that want to grow their business by merging with or acquiring another company. Our objective is to identify and reach out to potential candidates for a strategic transaction with the client. The result of this planning module will yield a list of target companies who will be contacted on behalf of the client and facilitated introductory conversations with potential strategic partners. This module will constitute two proactive campaigns per year.

Deliverables:

Outreach letter

Website write-up

Posting on www.NAPLprintmergers.org

Target list

Mutual non-disclosure agreements for client/candidate calls

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Marketing & Sales

Description: This module is a step-by-step guide to planning your important sales calls,

ways to make them relevant and help establish the next steps in the sales

process. Designed for any size company that has one or more outside sales

people. Objectives include: becoming more proactive in moving the sales

process forward. The material in this module will be covered through an online

presentation and phone conversations.

Deliverables: Weekly Sales Planning program outline and worksheets One PowerPoint presentation

Time Frame: Prep Time: 0.0 days On-site Time: 0.0 days Report Generation: 0.0 days

Weekly Sales PlanningModule Number: 9.115-B

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Operations

MIS Review

— Production Management Activity & Reports

Module Number: 8.280-C

Description: The Management Information System (MIS) Review for Production Management

Activity and Reports is a combination on-site and remote module that is designed

to: review current reporting requirements; management reporting responsibility;

processes and information flow; validate/gather process information through

value-added process reviews; identify the Voice of the Customer (VOC) and

Voice of the Business (VOB) statements for the process; identify how the MIS

processes relate to the organization's goals; and deliver a document identifying

the processes current state, deficiencies and improvement recommendations.

Deliverables:

Develop Voice of the Customer (VOC) and Voice of the Business (VOB)

statements for the process

Current state process map

Value added analysis of the reports and information idenfitying potential

adverse activities

Identify potential improvement opportunities, areas of investigation and

suggestions

Combine all components into a final report which is presented to

management

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Marketing

Marketing Review - BasicModule Number: 9.185-

Description: In this remote module, the NAPL Senior Vice President of Marketing will review

website, marketing collateral, client communications and deliver a written

summary back to the client member.Deliverables: Executive summary

Time Frame: Prep Time: 0.0 days On-site Time: 0.0 days Report Generation: 0.0 days

How are module programs delivered?

Understanding that time is money, NAPL has designed various Business Development Modules to be delivered in a number of ways. While many are most effectively delivered on-site at your location, some can be facilitated through meetings held at our offices, via webinar, or even conference call. Others combine on-site visits with follow-up phone and conference calls or are performed remotely altogether.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Module Program Titles

Business Development Module™ Program

ASSESSMENT S.W.O.T. Analysis Training (Remote) Strategic Assessment (On-Site) S.W.O.T. Analysis Facilitation (On-Site) Basic Strategic Assessment (Remote)

FINANCIAL PERFORMANCE Performance Indicator Review Vital Few Metrics & the NAPL Performance Indicator™ Program Budgeted Hourly Rate Study (8 Cost Centers) Financial Analysis Level I or Level II

LEADERSHIP & GOVERNANCE CEO/Executive Coaching – Monthly One-Hour Teleconferences NAPL’s Performance Assessment Process™ Mediation/Dispute Resolution

MERGERS & ACQUISITIONS Business Valuation & Estate Planning (IRS Compliant) M&A Financial Analysis Equipment Valuation Business Valuation – Shareholder Planning M&A Advisory Services Financing Advisory Business Valuation – Partnership Break-ups M&A Outreach Managed Liquidation Services Business Valuation – Shareholder Agreement M&A Outreach – Sale of Business Legal Document Services Business Valuation – Litigation Partner Buyout Counseling Debt Restructuring Advisory Corporate Reorganization & Planning Process Fair & Balanced First Draft Legal Documents For Strategic Transactions Ownership Planning for Maximization of Long-Term Value

NAPL TOOLS NAPL’s Competitive Edge Profile™ (Direct Mail or Email Version)

OPERATIONS Chain-of-Custody Orientation & Checklist MIS Shop Floor Intro to Mailing Chain-of-Custody Orientation MIS Purchasing Intro to Fulfillment Chain-of-Custody Basic Assessment MIS Estimating Equipment Evaluation Chain-of-Custody Strategic Assessment MIS Accounts Receivable & Billing 5S Training (On-Site) Chain-of-Custody Complete Assessment MIS Management Activity & Reports 40 Inch Press Test On-Site or Off-Site Safety Assessment MIS Order Entry Operations Training General Workflow Audit (Lite), (Medium) or (Large) MIS Order Fulfillment On-Site Quality Audit World Class Variable Data Ad Campaigns Plant Assessment Physical Plant Layout (Lite), (Medium) or (Large) Manufacturer-Specific Workflow Training Make vs. Buy Analysis (Lite) or (Large) Inplant Audit (Lite), (Medium) or (Large) Customer Training – File Preparation On-Site Waste Reduction Assessment Press Sheet Quality Assessment (Remote) Procurement Practices and Policies

MARKETING & SALES Communicating with Prospects and Clients NAPL’s Key Account Accelerator™ Before you go “MSP” “Print Service Provider” to “Marketing Service Provider” M&A Customer Analysis Process™ Website Redesign Training Account Executives to use Marketing Materials Vertical Market Primer Account Development Sales Management Fundamentals Basic Marketing Review (Plus) Basic Marketing Review Information Gathering during the Sales Call Variable Data Printing Sales Training Weekly Sales Planning Press Release Writing and Distribution (Lite) or (Full) Sales Compensation Evaluation Creating New Customers Designing Successful Marketing Campaigns Full Marketing Assessment (On-Site) Building a Campaign (Lite) Introduction to Social Media Building and Executing a Campaign Prospect Analysis Process™ Communicating Variable Data Printing’s Value to Printers Branding and Positioning (Lite) or (Full) Communicating Variable Data Printing’s Value to Manufacturers

STRATEGIC PLANNING Strategic Program – Owner/Operator (NAPL Facilities) Strategic Plan Power Boost Meetings 4 (Remote) Strategic Program – Owner/Operator Strategic Plan Power Boost Meetings 2 (On-Site) Strategic Program – Small to Mid-Sized Companies Strategic Program – Larger Companies Strategic Planning Facilitation – Owner/Operator Companies (NAPL Facilities or On-Site) Strategic Planning Facilitation – Small to Mid-Sized Companies (On-Site) or Larger Companies (On-Site)

... and more!

Is there a listing of all the modules available? Yes, the complete, up-to-date listing is available from NAPL’s Business Advisory Team and also on our website www.napl.org. Here are some examples:

How do I find out more? NAPL offers its members a complimentary assessment to determine areas which may be ripe for improvement or remedial action. Using NAPL’s Best Practices Assessment™ tool together with follow-up conversation, the Business Advisory Team can guide you toward solutions that fit. If you have specific areas of concern or a time-sensitive issue, our team is ready to sit down and address these situations with you so we can assess your needs and bring a solution to the table. NAPL’s Business Advisory Team is available for a quick call any time.

For more information visit www.napl.org.

75 West Century Road, Suite 100Paramus, NJ 07652-1408201.634.9600 Phone800.642.6275 Toll-free201.634.0324 Faxwww.napl.org

What is the module program?

NAPL’s unique, systematic method of matching a company’s defined needs with sharply-focused programs delivered by the NAPL Business Advisory Team.

An NAPL Business Development Module™ is a specific, defined advisory service from one of NAPL’s Management Plus™ areas of business management.

Each module is detailed with the processes it involves, the deliverables that can be expected, the results that are intended, and the exact costs to be incurred – all in a straightforward, user-friendly manner.

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Leadership

CEO/Executive Coaching— Monthly (Remote)Module Number: 5.100-B

Description: This module is comprised of monthly scheduled teleconferences to discuss business conditions, operations Management Information System (MIS)/performance indicators, financial reporting, sales, personnel, marketing and other critical management issues relevant to the company.

Deliverables:

Teleconference (12 calls, one per month at one hour each)

Time Frame:

Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

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The NAPL Business Development

Module™ Program

NAPL Management Plus™

NAPL’s industry-leading Business Development Module™ program takes the mystery out of engaging “outside” expertise to help with “inside” issues facing your company. The Module Program boasts an inventory of dozens of subject areas where guidance is commonly needed in the graphic arts business. Following the Management Plus™ system of defined areas of management acumen, the Module Program offers a wide array of affordable advice, insight, and guidance – all delivered by NAPL’s experienced Business Advisory Team.

Module areas:

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Strategic Planning

Strategic Plan “Power-Boost” Meetings— Two (On-Site)Module Number: 10.145-A

Description: This module is a package of two on-site Plan “Power-Boost” meetings to re-ener-gize the planning process, identify and remove roadblocks, address any tweaks to the plan and provide accountability for tactical assignments.

Deliverables: On-site Plan “Power-Boost” meetings (two at one day each)

Time Frame: Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100 | Paramus, NJ 07652 | 201.634.9600 Phone | 800.642.6275 Toll-free | www.napl.org

Strategic Planning

Strategic Planning Facilitation— Small/Mid-Sized Companies (On-Site)Module Number: 10.110-C

Description: This is a formal, on-site strategic planning process for small/mid-sized printing companies ($3mm - $10mm) with a management/planning team of up to five participants. This size company is typically rooted in a particular product or two, but diversifying into others. The management structure may not be formalized, but due to the size of the company, change is somewhat easy to accomplish when workload allows. The MIS may yield sufficient data, but may need enhancement or tweaks to be meaningful. The results of this 2 1/2 day process will yield vision, values and mission statements that correlate to the company’s current situation. Strategic Planning Facilitation will yield objectives, strategies and tactics for imple-mentation. An NAPL “Quick Start” teleconference will be conducted 30 days after facilitation.

Deliverables: Strategic Planning Retreat

Strategic Plan Executive Summary

30-Day “Quick Start” Teleconference

Time Frame: Prep Time: 0.0 days

On-site Time: 0.0 days

Report Generation: 0.0 days

75 West Century Road, Suite 100Paramus, NJ 07652-1408201.634.9600 Phone800.642.6275 Toll-free201.634.0324 Faxwww.napl.org

Leadership & Governance

Human Resources

Strategic Planning

Marketing & Sales

Situational & Strategic Assessments

Mergers & Acquisitions

Operations

Community/Industry Relations

Finance

Tools

NAPL’s Competitive Edge Profile™

NAPL’s Key Account Accelerator™

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