HoHoTO 2013 Sponsorship Deck

Supporting The Daily Bread Food Bank. Supporting Our Community.

Wh

o is

H

oH

oTO

? HoHoTO is a holiday party designed to raise sorely needed funds for Toronto’s Daily Bread Food Bank. Now in its sixth year, HoHoTO has become a hyper-connected social media movement and a remarkable example of the power of self-organizing online groups.

Using a collective network of close friends and loose ties, the founding team kicked off a process that lit up the tweetstreams and blogvines, quickly turning a much, much bigger group of people on to the same core idea:

People in our town are hungry, dammit, and we c a n m a k e a

difference

“

ü  In Toronto, people just like you made more than a million visits to food banks last year.

ü  Food bank use is growing – in fact, it’s up 23% nationally since 2008.

ü  More than 34% of the people relying on food banks in the GTA are children.

ü  The median monthly household income in Toronto is only $1,000.

ü  The median amount of money people are left with per day (after rent has been paid) is less than a TTC round trip ($6).

Wh

ere

do

es

the

mo

ne

o

?

in the

GTA Hu

nge

r

is a result of lack of MONEY

not a lack of food.

With your help, we can do more.

Who Attends the Event?

TECH ARTS YOU!

HoHoTO would not be possible without the truly generous support of our many sponsors.

A commitment to HoHoTO directly connects your brand with the shiniest and most wonderful members of Toronto’s tech, media, digital marketing, social media and PR communities.

If you choose to come on board as a sponsor, it becomes the personal mission of our team to ensure that everyone at the event (and thousands more who are following the live and post-event coverage) will get to know just how terrific you are.

Ho

w y

ou

ca

n h

el:

Give a little magic.

Get

a lot back.

Want to go above and beyond to make this year’s HoHoTO the best one yet? Please contact us to discuss the details of your contribution and our commitment to you, including:

•  Various branding and promotional opportunities – please contact us to discuss.

•  Access to your own private VIP area

•  20 complimentary tickets to the event

•  2 complimentary bottles of liquor

•  Your logo on hohoto.ca with a link to your site

•  Your logo prominently displayed at the event

•  Access to an exclusive VIP booth


•  1 complimentary bottle of liquor


•  Your logo prominently displayed at the event

•  Other branding and promotional opportunities may be available – please contact us to discuss.

Get on Santa’s Nice List Sponsor Today

Santa Claus

Daily Bread Donation: $10,000

Angel

Daily Bread Donation: Let’s talk!

•  First choice of a section of the main floor or VIP area for corporate branding


•  15 complimentary drink tickets

•  Your logo on hohoto.ca with a link to your site & prominently displayed at the event

•  Choice of a section of the main floor or VIP area for corporate branding



•  Your logo on hohoto.ca and displayed at the event



•  Your logo on hohoto.ca with a link to your site & displayed at the event

Mrs. Claus


Elf


Reindeer




•  Your logo on hohoto.ca with a link to your site & displayed at the event

Snowflake





Get on Santa’s Nice List Gingerbread

Daily Bread Donation: $500

Candy Cane

Daily Bread Donation: $250




If you would like to make a non-cash donation to support the Daily Bread Food Bank, please contact us — we’d love to discuss prizes for our famous raffle on the night of the event, and our “Hangover Auction” in the days following.

In-Kind Sponsorships We love it when sponsors want to get creative! If

you have an idea for something unique you’d like to make happen, contact us to figure it out by emailing [email protected]

Custom Packages

Please Note: Tax receipts will be issued by the Daily Bread Food Bank for all monetary or tangible donations.

If you’re interested in sponsoring HoHoTO and the Daily Bread Food Bank this year, please don’t hesitate to contact us at [email protected], or by emailing a member of the HoHoTO sponsorship team directly:

Lauren Souch – [email protected]

Jeremy Wright – [email protected]

Rajesh Kutty – [email protected]

Aran Hamilton – [email protected]

Get

tin

g

in T

ou

ch

November 9, 2013 Re: Letter of Endorsement for HoHoTO Annual Fundraising Event To Whom It May Concern: Daily Bread Food Bank is a registered charitable organization that distributes food to people in need in the City of Toronto. We work in partnership with our 170 member agencies that operate 220 food banks, meal programs and other social service programs in neighbourhoods from Etobicoke to Scarborough. In a typical week, we provide 16,000 hampers of healthy food and 3,500 prepared meals. We also provide food for drop-ins, snack programs and tenant programs. Daily Bread Food Bank is proud and grateful to acknowledge our special event partnership with the volunteer organizers of the annual HoHoTO fundraising event. Since 2008, HoHoTO has raised approximately $250,000 to help us provide our vital programs for people who are struggling to make ends meet on very low income. We feel proud to live in a city which weaves this spirit of giving so tightly into its social fabric. We value and appreciate your support in assisting the HoHoTO volunteers with their fundraising initiative for Daily Bread Food Bank. Thank you for your generosity and for embracing our fight to end hunger and create a city where no one need go hungry. Sincerely,

Gail Nyberg Executive Director

A W

ord

Fro

m

Th

e D

ail

Bre

ad

Thank You for your support, from all of us at HoHoTO

Documents

HoHoTO 2013 Sponsorship Deck