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www.canadianpackaging.com GO PLACES WITH... CANADIAN PACKAGING 2016 MEDIA KIT AND ROI BUILDER THE SILENT SALESMAN TOP 50 Packaging Ideas EXPO

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www.canadianpackaging.com

GO PLACES WITH...CANADIAN PACKAGING

2016 MEDIA KITAND ROI BUILDER

THE SILENT SALESMAN

TOP 50 Packaging Ideas

EXPO

CPAC 2016 MK PACKAGED.LAZ.indd 1 16-04-05 10:10 AM

WHEN YOU INVEST YOUR PRECIOUS AD DOLLARS, YOU WANT TO REACH ENGAGED PACKAGING BUYERS AND DECISION-MAKERS.Hear what our readers have to say….

“I bought this machine thanks to an article I read in Canadian Packaging”- Luis Javier Rendon, P.Eng., MBA, LMB Vice President of Operations Trophy Foods Inc.

“At Trophy Foods, we make premium snack foods and are experiencing great growth. We need the best in packaging technology to keep up with the increased demand for our products across North America,” declares Javier Rendon. “Reading Canadian Packaging magazine keeps us in touch with all the latest developments and successful practices in the market place. It was in a Canadian Packaging article that I first read about WeighPack Systems and had the idea that this

Canadian manufacturer could give us the horizontal re-sealable pouch packaging and scales system we needed for our new plant in Buffalo.” “A visit to the WeighPack exhibit at a Pack Expo show confirmed that what I read about in that Canadian Packaging article would be the right choice for us,” concludes Rendon.

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“Canadian Packaging is relevant to what I do.”- Hunter MalcolmPresident, Dure Foods

- Serge BohecPresident, La Petite Bretonne Bakery

“Nothing else shows me what works in bakery and food plants like Canadian Packaging”

CPAC 2016 MK PACKAGED.LAZ.indd 3 16-04-05 10:10 AM

BE CONFIDENT YOU ARE CASTING A WIDE NET WITH CANADIAN PACKAGING

FOOD & BEVERAGE: 9,340 audited principal readers (plus 26,500 additional pass-along readers)Total readership: 35,840 food/beverage processors.

CHEMICAL (PHARMA, COSMETIC, PERSONAL CARE, HOUSEHOLD CHEMICALS): 2,072 principal readers(plus 5,800 additional pass-along readers) Total readership: 7,872.

Marketing/Purchasing management

10%

Production management

25%

Executive management

65%

51,657total principal and pass-along readership in all markets

From PDF

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EDITORIAL CALENDAR 2016JANUARY/FEBRUARY Packaging Machinery Specifications Manual• Unique comparative machine

performance listings.• OEM and distributor contact

information• Automation Devices section

Focus on Line Integration & Automation.

Executive Round Table on Next Gen Automation Systems Overview on Advances in Corrugated Packaging Show Round-up International Poultry/Meat Expo.Show Preview: Seafood Expo.

MARCH

Bottling For Speed

Adhesive Applicating/Case Tape Sealing

Stretchwrapping/Palletizing

Metal Detection/X-Ray for

Food Safety

Show Preview/Bonus Distribution SIAL Food Montreal Show Preview/Bonus Distribution Canadian Produce Marketing Association Calgary Show

APRILCase Ready Packaging for the Meat Industry

AUTOMATE NOW:Focus on robotics and servo motors. Conveying systems and motion control.

PRODUCT ID NOW: Inkjet and print/apply working in tandem.Successful case histories.

Show preview: Canadian Meat Council Conference/Ottawa Show Preview/Bonus Distribution Bakery Showcase Toronto

MAYFilms/Flexibles/Stand-Up Pouch Spotlight Packaging for Shelf Life Food Safety Regulations/State of the Industry Conveying/Palletizing Case Histories

JUNE

DECEMBER

Coding/Labeling/Traceability

AUTOMATE NOW:Advice from line integrators, machine suppliers, automation product suppliers. Contract/Private Label Packaging

Show Preview: International Poultry Exhibition/Meat Expo.

SEPTEMBER OCTOBERPack Expo Chicago Preview• Focus on what to look for at North America’s largest packaging event.

Adhesive Applicating/Tape Sealing: Focus on new products and technologies. Craft Brewing: A Growing Concern/Plant Features. Communicative/Augmented Reality in Packaging

Show Preview/Bonus Distribution: PACKEX Montreal.

NOVEMBERAdvances in Package Printing/Converting. Food Safety: Role of Packaging Materials and Technology Folding Carton Plant Photo-essays. Point of Purchase Corrugated Display Solutions

Palletizing/Conveying Overview.

JUNEFilling & Capping TurnkeyOperations

AUTOMATE NOW

focus on robotics/line

integration. Palletizing/Stretchwrapping Technologies Overview Adhesive Applicating/Case

Sealing Success Stories

JULY/AUGUSTANNUAL BUYERS’ GUIDE• Most comprehensive listing of products, manufacturers, distributors for packaging in Canada.

• Manufacturer and local market contact listings.

Focus on Canada’s most progressive Consumer Packaged Goods companies. Insider Overview: How to design a better consumer package.

AUTOMATE NOW: • Spotlight on Machine Vision and Human Machine Interface Advances.

• Packaging Machine OEM photo-essays.

Modified Atmosphere Packaging

Meat/Poultry Success Stories

End of Line Automation:

Case Erecting/Packing Overview.

Publ

icat

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mai

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#400

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March 2014 | $10www.canadianpackaging.com

In thIs Issue: Packaging for Shelf-life • StretchwraPPing • Product id Now

BottoMs up!a palletizing overhaul keeps Sleeman’s home brewery

up to speed with soaring marketplace status

Story on page 12

Bret Mason,

Associate Director

of Operations,

Sleeman Breweries Ltd.

Ark Skupien,

Technical Manager,

Sleeman Breweries Ltd.

Rob Maarse,

Packaging Manager,

Sleeman Breweries Ltd.

FlyIng the coop Page 20

CPAC 2016 MK PACKAGED.LAZ.indd 5 16-04-05 10:10 AM

ISSUANCE & CLOSING DATESa. Published ten times per year.

b. Ad material is required on 15th of preceeding month.

GENERAL ADVERTISING RATESRates quoted in Canadian net Dollars TABLOID 1 TIMES 6 TIMES 10 TIMESTabloid page $5,800 $5,500 $5,300

1/2 tabloid page $5,300 $5,000 $4,700

1/3 tabloid page $3,500 $3,300 $2,900

1/4 tabloid page $3,000 $2,900 $2,500

STANDARD 1 TIME 6 TIMES 11 TIMESStandard page (7x10) $5,300 $5,000 $4,700

2/3 page standard $4,370 $3,935 $3,605

1/2 page island standard $3,000 $2,900 $2,500

1/2 page standard $2,700 $2,500 $2,400

1/3 page standard $2,300 $2,100 $2,000

1/4 page standard $1,900 $1,700 $1,500

1/6 page standard $1,035 $927 $815 INSERTS/OUTSERTS Contact Publisher for rates & mechanical specifications

DIGITAL PRINT AD MATERIAL REQUIREMENTSThe preferred method for ad submission is PDF. Please ensure your PDF is Grayscale or CMYK, Acrobat 5 (PDF 1.4) compatible, with images prepared at 300 DPI minimum. Prepare your PDF with all fonts embedded, crop marks, and bleed if required.Your file should be named to allow for easy identification, i.e.: Company_Name_Product_.pdf

FILE SUBMISSIONAll hi-res pdf files are to be uploaded to the loading dock. The Annex loading dock for all ads should be submitted via: annexnorth.loadingdock.ca

1. Enter your email address

2. Write a brief description of the file. Be sure to include the pulication name and Month

3. Under Notifications select Trina Dillon, Production Artist

4. Select the number of files you are uploading and attach file/s

PRODUCTION ASSISTANCEFor all production related inquiries and mechanical

specificiations, please contact Barb Vowles at (416) 510-5103 or

by email at [email protected]

DBL PG SPREAD - TABTrim Size: 21.625 x 15.875Bleed Size: 21.875 x 16.125Live: 20.625 x 14.1875

1/2 HOR - TABLOIDTrim Size: 10.8125 x 8.125Bleed Size: 11.1875 x 8.25Live: 9.8125 x 7

1/2 ISLANDTrim Size: 4.625 x 7.5

1/3 HOR - TABLOIDTrim Size: 10.8125 x 5.75Bleed Size: 11.1875 x 6Live: 9.8125 x 4.625

1/3 VERTTrim Size: 2.25 x 10

1/2 VERTTrim Size: 3.5 x 10

1/3 SQUARETrim Size: 4.625 x 4.875

1/4 HORZTrim Size: 7 x 2.375

1/4 VERTTrim Size: 3.375 x 4.875

1/3 VERT - TABLOIDTrim Size: 3.6 x 15.875Bleed Size: 3.75 x 16.125Live: 3.1 x 14.25

2/3 VERTICALTrim Size: 4.625 x 10

1/2 HORZTrim Size: 7 x 4.875

FULL PAGE - TABLOIDTrim Size: 10.8125 x 15.875Bleed Size: 11.0625 x 16.125Live: 9.8125 x 14.1875

TABLOID AD PAGE SIZES

STANDARD AD PAGE SIZES

STANDARD PAGETrim Size: 7.875 x 10.75Bleed Size: 8.125 x 11Live Size: 7 x 10

2016 RATE CARD 60 & MECHANICAL SPECS

WWW.CANADIANPACKAGING.COM

NOTE: All standard partial ads are indicated with grey boxes and reflect the live area. Bleed size is indicated with the red dotted lines.

1/4 VERT - TABLOIDLive: 4.625 x 7.5

1/6 HORZTrim Size: 4.875 x 2.25

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2016 RATE CARD 60 & MECHANICAL SPECS

1. SINGLE SPONSOR LEAD TRACKING E-BLASTS

Take a proactive approach to your digital advertising. Send your e-blast/e-newsletter to our 14,000 opt-in e-audience of food, beverage, drug, chemical executive and plant managment decision-makers. Get full contact/address leads from those who click on the links inside your e-blast. Rate: $200/1,000 names. Less when you bundle with a print campaign.

GET LEADS FROM CANADA’S TOP CONSUMER PACKAGED GOODS DATA BASE.

DIGITAL ROI

GET FULL CONTACT LEADS LIKE THESE.

Name Surname Job_Title Company Address1 Phone FaxTom Luczak President Brom Foods Corp. 305-5595 ch de la cte-Liesse 5147445152 5147448195Tony Dibattista Bunge Canada Po Box 618 Stn Lcd 1 9055279121 9055273306Brett Sommerville Customs Specialist Bunge Canada 2190 South Service Rd W 9058257918 9054692008Richard Dellaire Supvr Mécan Canada Bread Company Limited 553 Av Royale 4186614400 4186670048Ivan Kwok Receiver Canberra Co 50B Caldari Rd 9056605373 9056601918Ashok Sood Owner Champion Products Corp 1030 Walker Rd 5192525414 5192525030Len Currie General Manager Confederation Cove Mussel Co. Po Box 130 9024372700 9024372800George Carlos Mtce/Lead Hand Cott Beverages Canada 15050 54a Ave 6045741970 6045749464Jean-Guy Desormeaux Owner Desormeaux Meats Incorporated 1 Queen St 6139872148 6139872148Kelly Chow President Dollar Food Manufacturing Inc 1410 Odlum Dr 6042537221 6042532226Milo Shpiragu Owner EcoWater GTA 4-8633 Weston Rd 9058569695 4166284673Stéfan Cliche Prés/Prop Étiquesse Inc. 200C rue Sainte-Christine 4183899850 4183978051Collin Dykman Owner Family Meats 4207 67 St 4037832232 4037838392Ersin Kutludglu Logistics Manager Fine Chemicals Inc 501-100 Allstate Pky 9055133744 9055137681Gabby Amurao Owner G.A.A. Enterprises 7-3501 Mcnicoll Ave 4164315585 4164315585Doug Lamacraft Distribution Manager Gay Lea Foods Cooperative Ltd 100 Clayson Rd 4164013248 4164018115Lou Spizzirri President Golden Loaf Bakery Inc. 5-10 McEwan Dr W 9059519995 9059517072Steven Bager Co-Owner Grain Free Jk Gourmet Inc. 635 Petrolia Rd 4167820045 4167850686William Drori Président & Directeur général Groupe Dc Inc. 632 rue De Hull 5142763681 5142768135Michael Tan Director - Operations Gum Products International 1255 Journey’s End Cir 9058538828 9058538886Dennis Gunter Partner Gunter Bros. Meat Co. Ltd. 6200 Ledingham Rd 2503342960 2503349580Jim Gerster Purch Holland Cleaning Solutions 414 Scenic Dr 5196803899 5196803890Antonio Iaizzo President Imprimerie Fantasia Ltee 4850 rue Hickmore 5144899309 5144893571Joe Quattrocchi Director J Quattrocchi & Co Ltd 63 Church St W 6132834980 6132838472Pietro Iannicca President La Corporation Polypack Ltée 7900 rue Jarry 5143531710 5143543420Percy Rossignol Mechanic La Laiterie De La Baie Ltée 1093 Rue Aime-Gravel 4185448225 4185441834Alain Frechette President Les Aliments Poulet Doré Inc 5-405 rue Du Parc 4504720672 4504722019Francois Longtin President Les Produits de Papier Kraft 550 boul de Normandie 4503466822 4503462406Antoine El-Kahi Owner List Transport Inc 670 Av Orly 5146336336 5146336666

CPAC 2016 MK PACKAGED.LAZ.indd 7 16-04-05 10:10 AM

CANADIAN PACKAGING TV

- BE ON IT!MOVE YOUR MARKETING UP A NOTCHCanadian Packaging can produce and edit a video at your facility or at one of your customers.

EXHIBIT AT THE

TOP 50 PACKAGING IDEAS TABLE TOP EXPO Showcase your best new packaging ideas and concepts in an informal and collegial environment in the Toronto area at our 3rd running of this popular gathering for packaging suppliers and users. It is scheduled for November 4, 2015.Also: Spring 2016 Exhibit rate: $995 net. $100 extra for electrical video connection.

TOP 50 Packaging Ideas

EXPO

INVEST IN THE $5,000 CAD PACKAGE: • We shoot and edit the video.• We host it on the home page of www.canadianpackaging.com for 1 month.• We send the e-blast to our 14,000 opt-in e-audience and provide a list with full contact information on all those who click to view your video.

All Aboard With Steam Whistle Brewing Interview November 4, 2014 by Canadian Packaging StaffToronto brewer talks about its great Krones filling line with Canadian Packaging magazine.

Canadian Packaging TV

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EVERYTHING LEADS TO

CANADA’S MOST POWERFUL DIGITAL NETWORK…

Web Site Rates (net Canadian dollars) 1x 3x 6x 12x

Top Banner $1,000 $900 $700 $500 Big Box $1,000 $900 $700 $500 Text Ad $800 $700 $600 $500

2016 E-Newsletter Ad Rates 1x 3x 6x 12x

Top Banner $1,000 $900 $700 $500 Big Box $1,000 $900 $700 $500 Text Ad $800 $700 $600 $500

www.canadianpackaging.com is advertised on everything we produce. All e-newsletters and digital products funnel to our web site.

LEAD TRACKING TEXT ADS ON CANADIAN PACKAGING E-NEWSLETTERS Schedule your press releases and new product ads on our E-newsletter, and they automatically appear on www.canadianpackaging.com too.

Rate: $250 net per text ad

Big Box300 X 250

Text Ad620 X 125

Top Banner728 X 90

Big Box300 X 250

Top Banner468 X 60

CPAC 2016 MK PACKAGED.LAZ.indd 9 16-04-05 10:10 AM

“Parlez-Vous Français?”

Publishes quarterly: February/March; May/June; August/September; November/December

YOU NEED TO IF YOU WANT TO

MAXIMIZEYOUR SALES EFFORTS IN

QUÉBEC.EMBALLAGES circulates 7,500 COPIES each quarter to the most extensive consumerpackaged goods audience in Québec.

1 MARCH ISSUE Closes February 25.2 JUNE ISSUE Closes May 25.3 SEPTEMBER ISSUE Closes August 20.4 NOVEMBER/DECEMBER ISSUE Closes October 30.

AD RATES: 1 tabloid page - $3,700 net. 1 standard page - $2,775 net. 1/4 tabloid (1/2 std) - $1,925 net

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EDITORIAL LEADERSHIP IN QUÉBECEMBALLAGES Editor Pierre Deshamps has been serving the Quebec market for over 10 years in our magazine that mails separately and to its own unique Quebec-based market.

To communicate effectively with the French-speaking Quebec

food, drug and other packaging markets, it only makes sense to

use a publication that offers its own editorial voice and a separate and unique circulation only in Quebec*.

Ask about sending French-language e-blasts to the EMBALLAGES audience

Call Stephen Dean 416-510-5198

*We can translate your ads into French

CPAC 2016 MK PACKAGED.LAZ.indd 11 16-04-05 10:11 AM

Display advertising • Digital advertising • Market Research & Event Sponsorships

www.canadianpackaging.com

CONTACT:STEPHEN DEAN, SENIOR PUBLISHER

416.510.5198, [email protected] Canadian Packaging on Twitter

Canada’s gateway to the $15 Billion Packaging Marketplace and Consumer Packaged Goods companies both small and large from coast to coast.

GET BOTH READERSHIP AND FULL CONTACT LEADS IN CANADA’S FOOD, BEVERAGE, DRUG MARKETS

TOP 50 Packaging Ideas

EXPO

From PDF

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