GK - Teleseminar Secrets v1teleseminarsecrets.com.s3.amazonaws.com/eben/TSSOffer... · 2011-02-15 · Teleseminar Secrets™ Tested Methods that Can Transform Your Annual Income into

Teleseminar Secrets™

Tested Methods that Can Transform Your Annual Income into Your Monthly Income by Unlocking the

Revenue Generating Power of Your Telephone

by

Alex Mandossian

Exclusively prepared for

Eben Pagan’s Hot Topic Media 2011 Exclusive Teleseminar Special Offer

© 2011 Heritage House Publishing, Inc. Please visit www.TeleseminarMarketing.com now.

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WHY is Teleseminar marketing the key to increase sales and profits, especially during economic slumps?

1) 2) 3) WHAT is the definition of Teleseminar marketing?

HOW does a successful Teleseminar work step-by-step?

Step 1: Step 2: Step 3: Step 4: Step 5: WHAT IF you add Teleseminars to your marketing mix?


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The “Traditional” Marketing Method

MESSAGE MEDIA MARKET

___ ___ ___

The “Teleseminar” Marketing Method

MESSAGE MEDIA MARKET

___ ___ ___

CASE STUDY #1: www._____________________.com “Programming your mind to attract wealth” (Bob Proctor)

Your picture goes here

Your audio goes here

Your content comes here!


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CASE STUDY #2: www._____________________.com “Growing business faster, better, easier” (Jay Abraham) CASE STUDY #3: www._____________________.com “Law of Attraction & Success Principles” (Jack Canfield)

Tele-registrants automatically builds hyper-responsive list

Instantly captures Tele-Registrants!

Teleseminars on 1st Wednesday of each month at

10am PT/1pm ET

Tele-Interview Series Brand


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Partial List of Alex’s Teleseminar Interviews

“How to think big in life and business” (Donald Trump)

“Achieve more through personal fitness” (Kathy Smith)

“Learn the 4 roles of the Entrepreneur” (Michael Gerber)

“Harness more ‘vocal power’ with others” (Arthur Joseph)

“Make the rest of your life the best your life” (Art Linkletter)

“How to become happy for no reason” (Marci Shimoff)

“Find a major publisher or self-publish” (Rick Frishman)

“Investment strategies for late starters” (David Bach)

“Find the Path to Profits, Passion & Purpose” (Tony Hsieh)

“How to Overcome Any Obstacles in 9 Steps” (Lisa Nichols)

“How to create a 4-hour work week” (Timothy Ferriss)

“Memoir of the early years in my life” (Julie Andrews)

“Prevent sabotaging your happiness” (Barbara DeAngelis)

“Future of alternative health & medicine” (Joe Mercola)

“How to Dispel the Myth of Multi-Tasking” (Dave Crenshaw)

“He who has a why to live for can bear with almost any how.”

Friedrich Nietzsche (1844 –1900), German philosopher, critic and classical philologist.


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OBSTACLE 1: Uncovering your MESSAGE STRATEGY A: List 2 “Niche Markets”

Examples: single moms, professional speakers, spiritual healers, college students, retired professionals, massage therapists, authors, CPAs, coaches, network marketers, married couples, veteran real estate investors, human resources personnel, CEOs, etc.

Niche Market #1: ___________________________ Niche Market #2: ___________________________

STRATEGY B: List 2 “Topics of Interest”

Examples: changing limiting beliefs, creative writing, time-management, yoga, teleseminar marketing, networking, fundraising, book promotion, weight-loss, money management, negotiation, accelerated learning, spiritual psychology, teaching piano, etc.

Topic of Interest #1: _________________________ Topic of Interest #2: _________________________

“The palest ink is better than the best memory.”

Ancient Chinese Proverb


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Fill-In Your “Ask” Webpage Template

Your Headshot

Picture Goes Here

As a ___________________________, what is your single most important question about _________________ ________________________________ ________________________________

Welcome to www.Ask___________________.com

You’re listening to:

_________________

DIRECTIONS: Type your question in the space below and click the “Here’s My Question, __________!” button

(Your “target audience” website visitors type their questions here)

“Here’s My Question, __________!”


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ATS Formula: Putting It All Together

STEP #1: Ask your target market what they want www.JustAskBrian.com

Captures the responses for your content

Automatically builds a list!

“We don’t see things as they are. We see things as we are.”

Anais Nin (1903 – 1977), novelist and diarist.


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STEP #2: Thank your target market for “content” www.JustAskBrian.com/teleseminar

Title derived from survey

The 1st most requested topic

The 7th most requested topic

“Ethical bribe” to capture more Tele-Registrants


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STEP #3: Sell your “repurposed” content for profit

www.JustAskBrian.com/product.htm

Additional Notes:

“If you don't have much money, the only things you can do for humanity is limited to your physical presence.”

Bob Proctor – author, speaker and teacher featured in The Secret movie.

The audio recordings from the

Teleseminar

The audio transcripts from the

Teleseminar


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OBSTACLE 2: Building your ONLINE LIST

STRATEGY: Powerful, yet easy traffic tactics

2

1

Teleseminar (Recorded or Live)

Ultra-Responsive Online List

3

4

5

6

7

8

9

“Pain is inevitable; suffering is optional.”

Unknown


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CASE STUDY #4: List building with “Business Cards”

24-HourMessage

If you’re an Entrepreneur who wants to get more done, faster, better and easier, visit:

www.ProductiveToday.com

Your email is NOT required. Visit our Fan Page so you can get free instant access to productivity video tips posted online daily.

Alex’s Business Card (Back)

I’m really looking forward to meeting you again at this event. Look for me…


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OBSTACLE 3: Persuading people to BUY

STRATEGY: Make your OFFER at the mid-point

Step #1: Welcoming – encourage audience introductions

Step #2: Introduction – WHO is on, HOW call happened, WHY listen

Step #3: Content – case studies, stories, how to, endorsements

Step #4: Call-To-Action 1st time (Approx. 15 minute mark)

Step #5: Call-To-Action 2nd time (Approx. 30 minute mark)

Step #6: Call-To-Action 3rd time (Approx. 40 minute mark)

Step #7: Ethical Bribe – magic word, pop quiz, contest … etc.

Step #8: Summary – summarize key points and give CTA 4th time

Step #9: FAQ Session – after “formal tele-training” (if applicable)


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The 4 Critical Steps to Mastery CRITICAL STEP #4: Mastery (Skills & Tools)

CRITICAL STEP #3: Teaching (Skills & Tools)

CRITICAL STEP #2: Learning (Skills & Tools)

CRITICAL STEP #1: Studying (Skills & Tools)


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Here’s “The 10%” to remember most

1) ______ your target market what’s most important about your “topic of expertise” so you can create world-class content faster, better and easier.

2) ________________ your tele-content accelerates

your revenue growth faster, better and easier.

3) The best time to deliver your “Call-To-Action” during a live Teleseminar promotion is between minute ____ and minute ____ … NOT at the end!

“When the true leader’s job is done, all the people say, ‘We did it ourselves!’”

Ancient Chinese Proverb


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Answers to Frequently Asked Questions

QUESTION: “Can I register even if I don’t yet have a product to sell?”

ANSWER: Of course. Over the years, about 67% of Alex’s students do NOT have a product or service to sell when they start taking his tele-trainings. Module 1 is specifically tailored for you because you’ll learn the 4 simple steps to uncover your Message and how to find your Market niche for the ideal Message-to-Market match.

QUESTION: “Will I get 1-on-1 coaching if I have specific questions?”

ANSWER: Yes. Each week – for a full year – you’ll get 1-on-1 access to our head coach who will answer your specific questions and even your “Study Buddy” is invited to attend. These weekly tele-coaching sessions are on Tuesday nights (6pm Pacific) and last 2 full hours.

QUESTION: “How soon will I get access to the course materials?”

ANSWER: All new students and their “Study Buddies” will get their User Name and Password via email within 5 business days of your order being confirmed as the “primary” student.

QUESTION: “What should I do first upon entering the Members area?”

ANSWER: Sit back, relax and watch the “Quick Start” video which is specifically designed to give you a complete overview of how to accelerate your consumption of the Teleseminar training calls.

QUESTION: “What are the specifics of your refund policy?”

ANSWER: If this training doesn’t exceed your expectations, you may receive a full refund within 30 days of registering. Once we receive your “LearnPod” (if you received one at the event) you’ll be promptly credited the tuition you paid within 5 business days.


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Frequently Asked Questions (continued) QUESTION: “What technology know-how do I need to succeed”

ANSWER: If you know how to cut and paste text … If you have a landline phone … If you know how to purchase a domain from any of the registrar services … If you are willing to hire a transcription service to “repurpose” your spoken word content into written content … If you are capable of following a step-by-step template that is time-proven to work with practically any Teleseminar format ... then you have the TECHNICAL KNOW-HOW to make a fortune with Teleseminar Marketing.

QUESTION: “Will my Study Buddy get access to all course materials?”

ANSWER: Yes, absolutely. The purpose of having a hand-picked Study Buddy to experience the course materials with you is to get maximum results in minimum time. Most students find that their spouse, web master or executive assistant are ideal Study Buddies.

QUESTION: “How much working capital is required to run a wildly successful small business that’s driven by Teleseminar marketing?”

ANSWER: If you’re a start-up, you’ll need $80 to $250 each month to cover the costs of your e-business tools, website development, etc.

QUESTION: “What’s a reasonable 90-day goal I can expect to achieve?”

ANSWER: Your single most important goal as a Teleseminar marketer is to “turn pro” by making your first dollar. It takes ONE dollar to move from an amateur to a professional. It is now within your reach, but YOU must take 100% marketing responsibility of your future.

Documents

GK - Teleseminar Secrets v1teleseminarsecrets.com.s3.amazonaws.com/eben/TSSOffer... · 2011-02-15 · Teleseminar Secrets™ Tested Methods that Can Transform Your Annual Income into