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Tested Methods that can Transform Your Annual Income into a Monthly Income By Unlocking the Revenue Generating Power
Of The Telephone!
Teleseminar Secrets™
Presented by Alex Mandossian
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 2
Great News! The teleseminar secrets
you’ll learn today DO NOT require the
following:
Technical Knowledge
_______________________ _______________________
_______________________ _______________________
_______________________ ________________________
Booking Agents
Speech Memorization
Travel/Lodging
Hiring Employees Cold Calling
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 3
Today’s Most Important Question
As a professional speaker … what’s the fastest, easiest
and most economical way to transform your ________
income into your _________ income?
annual
monthly
The ANSWER: ____________ Teleseminars
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 4
1. Tele- ______________ Strategies
2. Tele- ______________ Strategies
3. Tele- ______________ Strategies
4. Tele- ______________ Strategies
The 8 Time-Proven Tele-Strategies That Catapult Your Professional Speaking Profits:
Topic
List Building
Attendance
Registration
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 5
5. Tele- ______________ Strategies
6. Tele- ______________ Strategies
7. Tele- ______________ Strategies
8. Tele- ______________ Strategies
The 8 Time-Proven Tele-Strategies That Catapult Your Professional Speaking Profits
Content
Repurposing
Outsourcing
Persuasion
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 6
Tele-Topic: 6 “Virtual” Platforms
“Program your mind to attract more wealth” (Bob Proctor)
“Law of Attraction & Success Principles” (Jack Canfield)
“Deliver effective platform presentations” (Les Brown)
“Making money like the wealthy do” (Loral Langemeier)
“Crack the millionaire code” (Mark V. Hansen/Bob Allen)
“Attract anything you want out of your life ” (Joe Vitale)
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 7
AskBobProctor
CASE STUDY #1: www.____________ .com“Program your mind to attract wealth” (Bob Proctor)
Your picture
goes here
Your audiogoes here
Your content comes here!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 8
CASE STUDY #2: www.___________ .com“Deliver more effective presentations” (Les Brown)
AskLesBrown
Tele-Topic
Tele-Content
(No “opt-in”)
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 9
CASE STUDY #3: www.____________ .com“Law of Attraction & Success Principles” (Jack Canfield)
AskJackCanfield
Instantly captures
Tele-Registrants!
First Wednesday of every month at 10am PDT/1pm
EDT
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 10
CASE STUDY #4: www.________ .com“Act and think like the wealthy do” (Loral Langemeier)
AskLoral
Your Tele-topic
goes here
Your product
goes here
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 11
CASE STUDY #5: www.____________ .com“Crack the millionaire code” (M.V. Hansen/B. Allen)
AskMarkAndBob
Instantly captures
Tele-Registrants!
Your theme and
“header” go here
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 12
CASE STUDY #6: www.__________ .com/replayListen to tele-replays by typing-in “/replay” after “.com
AskJoeVitale
“Replay” Page
“Ask” Page
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 13
Your Name
Your Target Market
Your Expertise Topic
Your Name
Your Name
Your Visitors Fill This
Here’s Your “Ask” Page Template
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 14
The “Traditional” Platform Method
MESSAGE MEDIUM MARKET
___ ___ ___1 2 3
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 15
The New “Virtual” Platform Method
MESSAGE MEDIUM MARKET
___ ___ ___3 2 1
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 16
Tele-Attendance: 2 Major Methods
Method #1: ________ method such as “auto responders”
Off-page
Method #2: ________ method such as “thank you” pages
On-page
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 17
(Please PRINT this email and tape to your wall)
Hi Jane,
We're so glad you decided to join us...
Here's your important dial-in information for our next Access To Leaders tele-training call for which you registered just moments ago:
~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~Date: Thursday ~ July 13th, 2006Starts: 5pm Pacific / 8pm EasternDial-In: 1-512-225-3110 / Passcode: 88123#Topic: Program Your Mind To Attract MoneyDuration: Approximately 70 minutes~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~
CASE STUDY #6: Sample _____confirmationemail
Tele-Attendance: “Off-Page” Method
The dial-in #, access
code, topic, duration
Makes “virtual”
email message into
“physical” paper
reminder
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 18
CASE STUDY #7:
www.____________.com/askthanks.php AskBobProctor
Phone #PasscodeDate & Time
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 19
CASE STUDY #7 (cont):
www.____________.com/askthanks.php AskBobProctor
Free Bonus“Ethical Bribe”
“Tell-A-Friend”
pulls 38% moretele-
registrants!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 20
Articles
Blogs
Testimonials
Books
Joint Ventures
Business Cards
Speeches
Tele-List Building: 7 Low-Cost Ways
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 21
CASE STUDY #8: List-Building ____________business cards
(Sample “CTA” on the backside of Alex’s business card)
Want to discover the 7 secrets to get more done, faster, better and with less effort?
Please visit: www.ActionSecrets.com
You’ll get free instant access to Alex’s 65-minute teleseminar and you will also be eligible to claim the enhanced PDF transcript (27 pages) at no cost!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 22
CASE STUDY (cont): List-Building ____________business cards
Automatic list-building
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 23
CASE STUDY #9: List-Building ___________testimonials
Your testimonialscan build your list
Track your traffic sourceswith different domains!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 24
The “Virtual Platform” Advantage
Traditional Method
• $5,000 speaking fee• 1 person in database
• Travel/lodging costs• Annual re-bookings
New“Virtual”Method
• $5,000 speaking fee• 200 person database!
• Zero travel/lodging!• Weekly re-bookings!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 25
STEP #1: Ask your target audience what they want most
Captures the responses for your content
Automatically
builds your list!
Tele-Content: Putting All Together!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 26
STEP #2: Give your target audience what they want most
Title derived from survey
The 1st most requested
topic
The 7th most requested
topic
Your Audience Writes Your Sales Page
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 27
STEP #3: Sell your “repurposed” tele-content for profit
Transcripts from live
teleseminar
Recordings from live
teleseminar
Tele-Content: At Speed Of Sound!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 28
It all starts with… your TELEPHONE!
Tele-Repurposing: Start doing it now!
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 29
Here’s Your “Repurposing” Template
Professional Speech
? ? ? ?
? ? ? ?
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 30
HANDS-ON: “Repurposing” Tele-Content
? ? ? ?Audio CD
Course ? ? ? ?
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 31
Teleseminar Secrets™ Pop Quiz
Which one is NOT a recommended time-proven Teleseminar format?
(a) Client FAQ Calls (b) Virtual Book Tour Calls
(c) 1-On-1 Cold Calls (d) Workshop Preview Calls
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 32
Which one is NOT a recommended “reminder” method to boost your Tele-Attendance rate?
(a) Voice Broadcasts (b) Fax Broadcasts
(c) Radio Ads (d) Audio Postcards
Teleseminar Secrets Pop Quiz
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 33
How many free calls does Alex recommend before encouraging you to host paid calls?
(a) 1 free call (b) 2 free calls
(c) 5 free calls (d) 20 free calls
Teleseminar Secrets Pop Quiz
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 34
What is the ideal time to encourage youraudience to take action during Teleseminars?
(a) Min. 1 – Min. 5 (b) Min. 10 – Min. 40
(c) Min. 60 – Min. 65 (d) Never
Teleseminar Secrets Pop Quiz
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 35
Tele-Persuasion: The 9-Step Timeline
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 36
If you still want to transform your ANNUAL income into MONTHLY income, you must outsource these activities:
___________________ __________________
___________________ __________________
___________________ __________________
Audio Recording
Audio Editing
Transcriptions
Website Design
Client Care Book Keeping
Tele-Outsourcing: 6 Necessary Tasks
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 37
The 12 Key Attributes of Reliable Vendors
Networking Skills
Deadline Sensitive
Relationship Focused
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 38
2 Key Advantages of “Outsourcing”
Advantage #1: Accelerates your _____________
productivity
Advantage #2: Increases your __________leverage
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 39
P & L = PRODUCTIVITY & LEVERAGE
results
Here is a 5-word definition of “PRODUCTIVITY”
“Maximum _________ in minimum ______”time
Here is a 5-word definition of “LEVERAGE”
“Maximum _____________ with minimum ________”productivity
effort
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 40
How To Attract Teleseminar “Strategic Alliance” or “Joint
Venture” Partners
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 41
What about Strategic Alliances who are
really, really, really, really hard to reach?
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 42
How to “PITCH” the former President ofthe United States in less than 30 seconds!
He is 6’- 4”on a bad day
He is 5’- 10”on a great day
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 43
CASE STUDY #10: www.____________.com
Your Web Pitch has4 “Thank You” pages
AskBillClinton
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 44
How Many Times Have You Seen This Logo During Your
Lifetime?
(a) 1-5 (b) 6–20 (c) 21-50 (d) 51-99 (e) Over 100
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 45
1) Just _____ your target audience what is most
important to them about your “topic of expertise”
to create winning Tele-Content with less effort!
ASK
This Is “The 10%” To
Remember Most
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 46
This Is “The 10%” To
Remember Most
2) ___________ your Tele-Content to boost your
professional speaking income with less effort!
REPURPOSE
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 47
3) Professional speaking via the ________ Platform
is your fastest and easiest way to transform
your annual income into a monthly income!
VIRTUAL
This Is “The 10%” To
Remember Most
© 2007 Heritage House Publishing, Inc. ALL RIGHTS RESERVED 48
www.TeleseminarSecretsTraining.com
“It's amazing how much people can do when they divorce themselves from concern over who gets the credit.”
~ Cavett Robert