Media Kit 2014. Original concept by Folch

Eldorado is an editorial platform that gathers capsules of lived experiences throughan intimate, aestethic and creative approach.

Eldorado. Concept

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Eldorado stems from the observation of context the tides, the swell, the surroundings gathering the sport and its rituals in both

a printed publication and an open platform where lived experiences are shared in first person.

Eldorado. Concept

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It is not about the performance itself: it is aboutthe unforeseen, the relationship with nature,the inner time against the real time, the most

blissful and the saddest moments, the encounters,the hustle, the boredom and the adrelinaline.

Eldorado. Concept

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Surf Morocco

Available at eldorado.folch.co and on printed publication

Surf Panama

Available at eldorado.folch.co and on printed publication

Freewheelin' Asia

Available at eldorado.folch.co

the platform the magazine

What is Eldorado?Eldorado is the core of a comprehensive project which involves an online platform, where capsules

of experiences will get together, and a yearly publication edited from within the studio.

Eldorado. Concept

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dizy diaz panama, feb 2014Dizy Diaz Panama, Feb 2014

Eldorado is a collaborative project: capsules of experiences related to sport,its side aspects, surroundings and rituals

converge on the online platform.

the platform

Eldorado. Concept

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Dizy Diaz Panama, Feb 2014

Eldorado is a yearly publication &audiovisual content that portraits through every

issue experiences around surf travelling.

the magazine

Eldorado. Concept

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Authors tell us your storyIf you are planning a journey so-mewhere or you have visual and text material from a previous one you did, get in contact with us. We will be plea-sed to give you further instructions, edit your story together and feature it in our editorial platform.

spreaD the projectA great way to contribute to Eldorado is by helping us to make this project visible to the world. As a media partner you have the opportunity to share each Experience of Eldorado throughout your network.

Sponsors share our ValuesSponsorship makes your brand an offi-cial presenter of all Eldorado activities and will relate it closely to the values and Experiences shared in Eldorado.

Backers support the experiencesEvery Eldorado experience on the platform is funded by readers and subscri-bers. Backing an experience is the best way to make it exist and to support people and ideas behind it.

Photo/video makers make the ViDeos with usEldorado is looking for photographersand videoproducers who shareEldorado's aesthetic and visual feeling:contact us, meet travellers and setout on a journey with them.

Media Partners

How is it possible?Through these organization we will be able to develop Eldorado as a relevant 360 concept.

Eldorado is a project open to ideas and proposals, if you've got something in mind, get in touch!

Eldorado. Concept

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What people is saying about EldoradoA selection of posts by renowned websites discussing the first

publication of Eldorado experience one: Surf Morocco

Eldorado. Press

Frizzifrizzi it - 30,000 facebook followersA project that is pure freedom, expres-sed through the adventures in each issue, (...) Folch defines their publis-hing initiatives "publications" and not magazines as it doesn't obey a strict timetable.

Coolhunting usa - 78,140 facebook followersKnown for their consistentlyon-point design work, Barcelona's Folch Studio launches their first print publi-cation, Eldorado, with a brilliantly exe-cuted collection of photos, illustrations and words around surfing.

It's Nice That uk - 75,121 facebook followersFor a studio whose serious design pedigree weve long admired, we were delighted to hear that Barcelona-based Folch are bringing out their own publi-cation (...) The short promo video below is also a thing of real beauty. Nice one Folch fellas!

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Dizy Diaz Panama, Feb 2014

Eldorado. Who is behind it?

Folch is a graphic design& art direction consultancy based in Barcelona.

The studio's approach is defined by its engagement with all stages of any givenproject from inception to final form,

participating actively in aspects that furtherart direction and merge with edition.

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Selected editorial projects1. Odiseo (Founded in 2012)2. Tunica Magazine (Founded in 2012)3. Apartamento Magazine (Founded in 2008)4. Strange Plants

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Eldorado. Who is behind it?

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Selected editorial projects5. ngela Palacios' Book (2013)6. Fucking Young! (Founded in 2012)7. Tiger Magazine (Founded in 2010)

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Eldorado. Who is behind it?

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Get in Touch

C/Ciutat de Granada, 31 308005, Barcelona (Spain)

rafa@folchstudio.com+34-9348-56536

Eldorado. Contact

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eldoradoexperience.org launch on September 2014

original concept by Folch