Prostate Cancer UK Supporter logo guidelines Colour Position Preferred colour version This is the preferred version of the logo lock-up with the symbol reversed out of black and the logotype as a blue highlight. Preferred position Where possible, please place our logo in the bottom left-hand corner of the page. Alternative colour version For use on white background Our colour palette 70% Black C:100 M:0 Y:0 K:100 R:0 G:0 B:0 20% White C:0 M:0 Y:0 K:0 R:255 G:255 B:255 10% Blue C:100 M:18 Y:0 K:0 R:0 G:141 B:229 PANTONE: Proc. Blue C Single colour logo versions When only a single colour is available, the symbol and logotype should be reversed out of white or positive out of black. Exclusion zone The minimum clear space for the logo is deﬁned as the height of the size of the head in the man of men symbol. This clear space should be maintained proportionally as the logo is enlarged or reduced in size.

Colour - Prostate Cancer UKWhen only a single colour is available, the symbol and logotype should be reversed out of white or positive out of black. Exclusion zone

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Page 1: Colour - Prostate Cancer UKWhen only a single colour is available, the symbol and logotype should be reversed out of white or positive out of black. Exclusion zone

Prostate Cancer UKSupporter logo guidelinesColour

Position

Preferred colour versionThis is the preferred version of the logo lock-up with the symbol reversed out of black and the logotype as a blue highlight.

Preferred positionWhere possible, please place our logo in the bottom left-hand corner of the page.

Alternative colour versionFor use on white background

Our colour palette70% Black C:100 M:0 Y:0 K:100 R:0 G:0 B:0 20% White C:0 M:0 Y:0 K:0 R:255 G:255 B:255 10% Blue C:100 M:18 Y:0 K:0 R:0 G:141 B:229 PANTONE: Proc. Blue C

Single colour logo versionsWhen only a single colour is available, the symbol and logotype should be reversed out of white or positive out of black.

Exclusion zoneThe minimum clear space for the logo is defined as the height of the size of the head in the man of men symbol. This clear space should be maintained proportionally as the logo is enlarged or reduced in size.

Page 2: Colour - Prostate Cancer UKWhen only a single colour is available, the symbol and logotype should be reversed out of white or positive out of black. Exclusion zone

Recommended sizes guideDL and A5: the lock-up should be used at 30mm in heightA4: the lock-up should be used at 40mm in heightA3: the lock-up should be used at 50mm in height

Minimum sizeThe size of the logo is measured by the size of the man symbol. The logo should never be reproduced smaller than 20mm height.

Minimum size20mm

Size

When using our logo next to other organisations’ logos, please keep our logo on the left where possible. Please set size and alignment of all logos to make them equal, and when using different background colours use the single colour version of the lock-up.

Signing off logo usageThe use of the Prostate Cancer UK logo must be approved by our Design team. Please send your layouts to: [email protected]

Legal requirementsIt is a legal requirement that wherever our logo is used it is accompanied by our charity registration details. Please could you ensure you include the following statement:

Prostate Cancer UK is a registered charity in England and Wales (1005541) and in Scotland (SC039332). Registered company number 2653887.

NB It is fine for it to be small print, just as long as it is included somewhere.

Co-branding

Wrong logo usageDo not:1. Colour the logotype in a non core colour2. Colour the symbol in a different combination3. Use effects on the symbol or logotype4. Distort the symbol or logotype5. Alter the typeface of the logotype

Prostate Cancer UK is a registered charity in England and Wales (1005541) and in Scotland (SC039332). Registered company number 2653887. 2193