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Bank of America Merrill Lynch Global Transportation Conference June 16, 2010

Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

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Page 1: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

Bank of America Merrill Lynch Global Transportation ConferenceJune 16, 2010

Page 2: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

FORWARD-LOOKING STATEMENT

2

Certain information in this presentation and statements made during this presentation, including any question

and answer session, may contain forward-looking statements, including but not limited to, those regarding

projected economic indicators, future expansion plans for WestJet and WestJet Vacations Inc. (WVI),

capacity growth, fleet expansion, potential interline and code-share agreements, ASM, RASM, CASM and

future revenue and profits, implementation of the new reservation system, the reward program and co-

branded credit card, cost-saving initiatives, addition of new destinations, market-share and business travel

expansion, hedging activities and ancillary revenue expansion. Certain material factors and assumptions

were applied in formulating these forward-looking statements. These forward-looking statements are subject

to, and may be affected by, numerous risks and uncertainties which may cause WestJet’s actual results may

differ materially from a conclusion, forecast or projection expressed in or implied by such statements. Factors

that could cause or contribute to these differences include, but are not limited to: changes in government

policy, exchange rates, interest rates, disruption of supplies, volatility of fuel prices, terrorism, general

economic conditions, the competitive environment and other factors described in WestJet’s public reports

and filings which are available under WestJet’s profile on SEDAR (www.sedar.com). Forward-looking

statements are subject to change and WestJet does not undertake to update or revise any forward-looking

information as a result of any new information, future events or otherwise, except as required by applicable

law.

June 2010

Page 3: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

WHAT MAKES WESTJET DIFFERENT?

3

• One of the most profitable airlines in North America

• One of Canada’s most admired corporate cultures

• Provide a world-class guest experience

• Having fleet flexibility and seasonal deployment strategy

• Scheduled service and vacation packages

• One of the lowest-cost operators in North America

Page 4: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

4

By 2016, WestJet will be one of the five most successful international airlines in the world

(success = top margins, guest loyalty and referrals, operational performance and WestJetter engagement)

Costs and

Margins

People and

CultureRevenue

and Growth

Guest Experience

and Performance

WestJetVacations

Business traveller

Rewardsprogram

Single fleettype

Cost efficiency

Riskmanagement

WESTJET’S STRATEGYWorking since day one

Page 5: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

Building on our capabilities

Page 6: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

6

• One of the fastest growing vacation operators in Canada

• Scheduled service to all destinations allowing more booking options

• Use our entire network to fill aircraft

• Don’t pre-purchase hotel rooms

• Flights combine package guests and other scheduled guests

• Integration with mainline business to create efficiencies

•Leverage all our distribution channels

WESTJET VACATIONSLeveraging our strengths in a new marketplace

Estimated leisure market size in Canada

$5.0

$5.0

$10.9

0

5

10

15

20

25

Outbound Domestic Market Size

$bn

ITC Market FIT Market Leisure Retail Market

WestJet Vacations addressable market segments are ITC and FIT

Outside of current scope; might be able to capture a small percentage of this segment

Source: internal estimatesFIT – Flexible itinerary travelITC – Inclusive

Page 7: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

Appeals to the mass market:

• Fully accretive to WestJet• Strong partnership with RBC for awareness• Simple and transparent• Two types of cards; different earning power• Uptake meeting early expectations

REWARDS PROGRAMStraight to the bottom line

7

Credit card

Appeals to the high frequency traveller:

• Simple and transparent program• Targeted at the traveller doing four to 20

trips per year• Aims to capture additional high-yielding

guests• Uptake meeting early expectations

Frequent Guest Program

Page 8: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

BUSINESS TRAVELLERBuilding strength in this high-yield market

8

Opening the world up to our guests:

• Providing the business traveller with international travel options

• Incremental revenue opportunities• Select strategic carriers in each major world

region• Begin implementing new partnerships by

year-end

Airline partnerships

Opportunity to bundle together:

• Refundable tickets• Pre-reserved seating• Buy-on-board• Lounges• Other new initiatives

Fare bundling

Page 9: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

9 • Capacity-share calculation based on data from IATA-SRS.• Mexico / Caribbean capacity share does not include charters.

• Growing brand strength• Guest experience• Culture • WestJet Vacations • Rewards program• Airline partnerships • New destinations• New non-stops • Increased frequencies

0

5

10

15

20

25

30

35

40

45

50

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

Mar

ket S

hare

(%)

Domestic Transborder International

MARKET SHARE GROWTH DRIVERSCurrently serving a portion of addressable market

Page 10: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

0

5000

10000

15000

20000

25000

30000

35000

2008 2009 2010 2011 2012 2013 2014 2015 2016

ASM

s (m

illions

)

112 Aircraft 135 Aircraft

10

18% 3% 9-10%

Leased 24 33 38 43 44 44 44 44 44

Owned 52 53 53 55 61 67 73 83 91

Total confirmed fleet 76 86 91 98 105 111 117 127 135

Net change in aircraft - 10 5 7 7 6 6 10 8

Lease expiries - - - - - 3 - 12 8

MEASURED CAPACITY GROWTHFlexible fleet expansion until 2016

Compounded average annual growth rate:Min ~4%, Max ~ 7%

Page 11: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

Becoming one of the lowest-cost carriers in North America

Page 12: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

A single fleet and single class of service: • Simplifies operations • Enhances operational productivity • Offers an operating cost advantage• Provides more consistent guest experience

SINGLE FLEET – BOEING NG 737Keeping efficiency high

12

Page 13: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

Cost efficiencies have led to low break-even load factor

• These cost efficiencies are driven by:- High utilization of aircraft- High employee productivity- Single-fleet efficiencies- Ownership culture- Disciplined focus on expenditures- Over 30% cost advantage compared to main competitor

COST EFFICIENCYRemoving costs where possible

13

2009 Load Factors vs. Break-even Load Factors

64%

66%

68%

70%

72%

74%

76%

78%

80%

82%

84%

WestJet Alaska JetBlue Southwest United Air Canada

2009 Load Factor 2009 Break-even Load Factor

Source: Internal estimates, company reports

Page 14: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

RISK MANAGEMENTProtecting against external volatility

14

• Fuel price volatility- fuel is 22% hedged for remainder of 2010- combination of swaps, collars and call options- CAD$ is partially a natural hedge against WTI

• Foreign exchange volatility- Aircraft debt repayments fixed in CAD$ for term of debt- Next 12 month aircraft US$ leasing costs 90% hedged into CAD$ at March 31, 2010

- Fuel hedges are fixed in CAD$

• Interest rate volatility- Long-term aircraft debt has fixed interest rates averaging 5.3%

Page 15: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

We have the financial strength to put our strategy into action

Page 16: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

16

8.7 8.7 8.9 8.5 8.5 9.0

3.3 3.4 3.5 4.73.2

3.4

0.91.9 2.2 1.7

1.3 0.8

0

2

4

6

8

10

12

14

16

2005

2006

2007

2008

2009

Q1

2010

(cen

ts p

er A

SM)

CASM (ex fuel) Fuel Op. Margin

• Excludes reservation system impairment of $31.9 million in 2007

One year

Three- year

average

Five- year

average

RASM (cents) 12.97 14.16 13.87

CASM (cents) 11.77 12.43 12.29

Operating Margin 9.2% 11.6% 11.0%

Earnings Before Tax Margin 6.0% 9.0% 7.9%

Return on Equity 8.0% 15.8% 13.3%

PROFITABLE 52 OF 54 QUARTERSSome of the best margins in the industry

Page 17: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

FINANCIAL HIGHLIGHTSAmong top performer in North American airline industry

17

$0

$500

$1,000

$1,500

$2,000

$2,500

$3,000

'01 '02 '03 '04 '05 '06 '07 '08 '09

(mill

ions

)

Guest revenue Other revenue

-100

-80

-60

-40

-20

0

20

40

60

80

100

Alle

gian

t

Wes

tJet

Ala

ska

JetB

lue

Sout

hwes

t

Uni

ted

Del

ta

Air

Tran

US

Airw

ays

Con

tinen

tal

Am

eric

an

$Mill

ions

-25%

-20%

-15%

-10%

-5%

0%

5%

10%

15%

20%

25%

EBT Margin

Earnings before tax (EBT) Q1 2010

EBT and EBT margin adjusted for special items and gains/losses on mark-to-market fuel hedges (non-operating portion). WestJet earnings in CAD$, all others in US$.

Page 18: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

FINANCIAL SECURITYCash grows while debt shrinks

18

0

200

400

600

800

1000

1200

2005 2006 2007 2008 2009 Q1 2010

$ m

illio

ns

0

1

2

3

4

5

6

times

Cash Adj. net Debt/EBITDAR Adj. Debt/Equity

Note: All figures are full-year figures, except for 2010 data.Debt ratios include aircraft operating leases.

At March 31, 2010, we had our strongest balance sheet yet:

- Cash of C$1,076.6 million- Cash to trailing 12 months of revenues

ratio of 46%- Current ratio of 1.46x - Adjusted debt to equity ratio of 1.42x- Adjusted net debt to EBITDAR of 2.16x

Page 19: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

WE ARE READY TO TAKE OFF

19

• We continue to outperform the industry in North America • We are a well-positioned, low-cost and efficient carrier • We have a very strong culture and highly engaged workforce• We have a strong brand in the market place• We have a highly attractive combination of planned growth and strong balance sheet

• We have an attractive valuation relative to peer group

Page 20: Bank of America Merrill Lynch Global Transportation Conference · airlines in North America • One of Canada’s most admired corporate cultures • Provide a world-class guest experience

For further information:Rob McInnisDirector, Investor RelationsP: (403) 539-7412E: [email protected]: www.westjet.com