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Feasibility Study to Assess the Viability of Developing Shared

Indoor Pool/Aquatic Facility

Revised Scope & Fee August 4, 2014

City of

University Park, Texas

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

Public Outreach:

B*K believes that multiple public input mechanisms are necessary to determine the

true aquatic needs of the community. As a result the following tasks are included.

* Review any existing research

* Conduct stakeholder interviews (8 max)

- Identify key community leaders and project influence individuals

City of University Park City Council and staff

Highland Park ISD Board of Trustees and staff

- Conduct interviews to gain responses from these individuals/groups

* Conduct focus group sessions (4 max)

- Identify key demographic and/or aquatic interest groups

- Conduct interviews to gain responses from these individuals/groups

* Compile and interpret all information received

One of the most effective mechanisms for gathering public input is by utilizing a

survey to gain a cross section of views from a variety of individuals in the commu-

nity. A survey allows individuals who do not attend the community meetings or are

not part of the stakeholder/focus groups to still give their opinion on the project.

Surveys can be administered in a number of ways but the most cost effective is a

web based survey. This is shown as an optional service.

* Web based community survey (Optional)

- Develop a Survey Monkey survey instrument

- Provide a link to the Citys web site

- Compile the results

Project Roles

City/Partners

- Identification of key stakeholders and focus group participants

SCOPE OF SERVICES

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

- Set meeting times and locations - Approval of survey questions (if web based survey is chosen)

Consultants - Will conduct all public outreach meetings - Will summarize the results in a written report

Market Analysis:

Market analysis helps to define the characteristics of the geographic service area that will be served by the aquatic center. It starts with a clear understanding of the demographic characteristics but also involves a detailed analysis of what other indoor aquatic opportunities are available to individuals in the market. This will not only have an impact on who is likely to use the center but also what they might be willing to pay for use.

* Service area identification - Primary - Secondary

* Demographic characteristics/community profile - Population/age range/income - Trends

* Review of existing area aquatic facilities/programs/services (within the proposed market area)

- Existing aquatic facilities (size and location in the area) - Amenities and services offered - Programs and services available - Admission rates/attendance numbers - Cost recovery * Comparison with national, regional and local participation statistics/

trends - Swimming participation statistics - Potential participation levels at the facility * Market segment determination and analysis - Determination of user groups - Impact of user group needs on facility component listing

SCOPE OF SERVICES

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

SCOPE OF SERVICES

Project Roles

City/Partners - Assist with the determination of the service areas - Assist with identification of other key aquatic facilities in the area

Consultants - Will visit other providers - Will develop a report of the demographic findings and role of the other providers in the market

Facility Planning: (To be conducted in conjunction with the ISD architect)

Working with the ISD architect, the project team will review the existing concept plans for the aquatic center and recommend changes to better serve the needs of the swimming community, the ISD and the citizens of University Park. This will also include possible modifications to the existing Holmes Aquatic Center. This review will include estimates of the cost of different proposed aquatic features.

* Review concept plans for the pools - Size, shape, depth - Requirements to meet UIL competitions - Recommendations regarding Two 25 meter pools One 50 meter pool with bulkhead * Recommend possible modifications to the existing Holmes Aquatic Center - Entrance - Concessions - Lifeguard room - Pump/electrical building * Pool amenities review - Lighting/pool markings - Deck equipment - Parking requirements (by time of day and season of year) - Mechanical system features - Spectator seating requirements - Locker room needs - ADA and LEED compliance issues * Cost and utilization impacts of different pool features

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

Project Roles

City/Partners

- Listing of any key concerns or issues to be addressed with

Holmes Aquatic Center

- Provide input on facility needs and operational expectations

Consultants

- Will assess the basic concept plans for the proposed center and

make recommendations regarding the size, shape and number

of pools (two 25 meter pools vs. one 50 meter).

- Working with the ISD Architect, the project team will conduct

a comprehensive review of the Holmes Aquatic Center and its

possible integration into the indoor aquatic facility.

- In conjunction with the ISD architect, the project team will pro-

vide a written report that outlines the possible modifications or

improvements to the Holmes Aquatic Center as well as a com-

plete review of possible pool amenities and systems as well as

their cost.

Facility Programming:

Utilizing the public input findings as well as the market analysis information,

the B*K team working with the ISD architect, will finalize the key elements of

the center and recommend how the new building will be located on the site.

The team will also identify key programs and services to be provided by the

center, the space requirements for each and the financial implications of each.

* Determine key elements to be included in the center based on public

outreach information.

- Space requirements

- Possible site locations

* Determination of programming markets to be served as well as space

and financial requirements of each

- Learn to swim

- Leisure swimming

- Lap swimming

- Aqua exercise programs

SCOPE OF SERVICES

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

SCOPE OF SERVICES

- Swim teams and meets - Lifeguard training - Water safety programs - Triathlon training - Other water sports

Project Roles

City/Partners - Listing of any key components that need to be in the center to meet organizational needs

- Assist with the identification of key program and service needs that the facility must provide

- Provide input and review of the possible program and service requirements

Consultants - Will provide a written assessment of what program needs must be met in the center and their role and importance in the market. This will include space requirements and financial requirements of each.

- Based on the needs of the City and ISD as well as information gathered during the public outreach process, the consultants will develop a detailed written program that identifies poten-tial elements that need to be included in the center.

Business Plan/Cost Analysis:

Based on the revised program for the facility, the B*K team will develop a comprehensive business plan for the center that identifies all the costs associat-ed with the operation of the center as well as the expected revenues.

* Determine the probable financial implications of various facility ele-ments

- Expense and revenue estimates for each element * Full facility attendance estimates (market penetration rates)

- Daily - Annually

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

SCOPE OF SERVICES

* Fee structure - Drop-in - Multiple admissions/annual passes - Family, corporate, group - Rentals * Operating cost projections - Personnel by position Full-time Part-time Benefits - Contractual services Utilities Contracted maintenance - Commodities Chemicals and other operating supplies Maintenance and repairs - Capital replacement * Revenue generation projections - Daily admissions - Annual/multiple admissions - Programs and services - Rentals - Other revenue sources * Revenue/expenditure comparisons - Cost recovery level

Project Roles

City/Partners - Provide operational budget history of the Holmes Aquatic Center including user fees and rental rates.

- Provide City wage scales for full and part time staff. - Provide a listing of expected uses by the ISD for curriculum, swim teams and other anticipated uses.

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

SCOPE OF SERVICES

Consultants - Will develop a probable operational cost and revenue estimate for major amenities in the facility.

- Will develop a complete and detailed business plan for the operation of the center.

Capital Cost Estimate: (To be completed with the ISD Architect)

Working with the ISD architect, the project team will develop an updated and comprehensive capital cost estimate that includes not only expected construction costs but also anticipated soft costs.

* Site prep/infrastructure costs * Building/facility construction costs * Soft cost estimates * Total project cost estimate

Project Roles

City/Partners - Notification of any permit or other costs that needs to be included in the capital cost estimate.

Consultants - Working with the ISD architect, the project team will develop a comprehensive and detailed capital cost estimate for the facility.

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

Final Report:

The B*K project team will assemble all of the findings and recommendations of the study into a concise, easy to read final report. The team will also make a presentation of the findings to the City Council.

* Written report (10 printed copies plus an electronic * Presentation of findings to City Council

Project Roles

City/Partners - Provide written reviews of project draft report - Establish the date for presentation of the final report to the City Council

Consultants - Will write a final report that covers each of the tasks listed in the scope of work. This report will be developed as each task is completed leading up to the final document.

- Present the findings of the final project report in a session with City Council.

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

PROJECT FEE PROPOSAL

Project Cost Summary

Note: Reimbursable expenses are based on direct costs plus 10%.

This is a fixed, not-to-exceed fee for the scope of work that has been identified in this

proposal.

Hourly Rates:

Task B*K WTI Total

Public Outreach

Stakeholder Interviews (8 @ $200 each) $1,600 $1,600 $3,200

Focus Groups (4 @ $200 each) $800 N/A $800

Market Analysis $5,000 N/A $5,000

Facility Planning $1,000 $3,000 $4,000

Facility Program $1,500 N/A $1,500

Business Plan $9,000 N/A $9,000

Capital Cost Estimate N/A $2,000 $2,000

Final Report $2,000 $1,000 $3,000

Sub-Total $20,900 $7,600 28,500

Reimbursables (3 trips to University Park) $3,000 $300 $3,300

Grand Total $23,900 $7,900 $31,800

Optional Services

Web Based Community Survey $4,500 N/A $4,500

Staff Firm Hourly Rate

Ken Ballard B*K $135

Darin Barr B*K $85

Dan Henke WTI $105

* Feasibility Study to Assess the Viability of

Developing Shared Indoor Pool/Aquatic Facility

PROJECT TIMELINE

Task Wk 1 Wk 2 Wk 3 Wk 4 Wk 5 Wk 6 Wk 7 Wk 8 Wk 9 Wk10 Wk11 Wk12

Site Visit

Stakeholder

Interviews

Focus

Groups

Web Based

Survey

Market Analysis

Facility Planning

Facility Program

Site Visit

Progress Rpt

Business

Plan

Capital Cost

Estimate

Site Visit

Final Report