GRAPHIC DESIGN 1Tea Packaging

Aroha Danielss5006577

Mood Board

Logo

MixedBerries Mint Orange

I drew this a doodle in a lecture (not graphic design) because I was bored and then I took it into illustrator just to see what it would look like. It ended up look good so I decided to edit it and use it as my logo for my tea packag-ing. Using this as my logo isn’t a cop out of where something looked good so I used it, when I was doodling it I was think about my tea packaging and the logo for the packaging.

I did explore other options for the logo which happened in the class activity in week 8. However I am an idiot and forgot to scan that sheet in before we gave in our portfolio.

The style of the name came after the week 11 peer review. Because I am not good at hand drawing anything I tried to ‘write’ the name of my tea company in the same way that I did the tea cup. I also tried to write it in cursive but it didn’t work. I chose to use this because it fit in with the style that I wanted, it can be read and it looks good.

ColoursM

int

Mixe

d

Berri

esO

rang

e

Primaryba98b3

Primary95b36e

Primaryf89a2c

Secondary972884

Secondary2d5e2e

Secondaryc15628

I chose to have the colour pallet of each box individual to each of the flavours, purple for mixed berries, green for mint and orange for orange. I wanted the colour pallet to flow from box to box, therefore I have chosen different colours but the same tone. For example I am not going to have neon green and then pastel purple. The reason that I decided to have the text the same colour but darker than the boxes is because it clashes less than black or white does. The reason that I don’t want colours that contrast with each other is that is not how I want my packaging to feel like.

Flavours

For the flavour images my original idea was to take photos and then edit them in Photoshop to give them a blurry/hazy effect. However when I tried to do it Photoshop did not give me the look that I was trying to achieve. I then decided to draw the pho-tos in Photoshop. I did this by having the original image and then drawing over it in different layers. Having multiple layers allowed me to have the shadowing and highlighting within the image. Mul-tiple layers also allowed me to have more control over the colours and what they look like. By then end of the weekend that did these I was so used to drawing in Photoshop that when I was drawing on paper I made a mistake and automatically went to go ctrl z on my keyboard.

Box Net - blank & with elements

Box Net - Mixed Berries

Ingr

edie

nts:

App

le P

iece

s, C

herry

Ste

ms,

Blac

kber

ry P

iece

s, Ra

spbe

rry P

iece

s, St

raw

berry

Gra

nule

s, Ro

swhi

p.

Boil cold w

ater to100 C

.

BREWIN

G IN

STRUCTIO

NS

Leave bag in boiling w

ater for5 m

inutes

Enjoy!

This

box

is 10

0% re

cycl

able

an

d m

ade

from

rene

wab

le re

sour

ces.

NUTRITIONAL INFORMATION

Best Before:

NET 20g

10 BagsMixed Berries

SERVINGS PER PACKAGE: 10SERVING SIZE: 1 BAG IN 200ml OF BOILING WATER

ENERGYPROTEINFAT

TOTALSATURATED

CARBOHYDRATESUGARS

SODIUM

AVG QTY PER 200ml20kj

less than 1g

less than 1gless than 1g

less than 1g10mg

AVG QTY PER 100ml10kg

less than 1g

less than 1gless than 1g

less than 1g5mg

Note: The colour goes out-side of the net as backup

incase the printer prints it a little bit wrong.

Box Net - Orange

Ingr

edie

nts:

Rooi

bos (

41%

), V

ietn

ames

eC

inna

mon

(30%

), O

rang

e Fl

avou

rings

(2

4%),

Ora

nge

Peel

(5%

).

This

box

is 10

0% re

cycl

able

an

d m

ade

from

rene

wab

le re

sour

ces.

Boil cold w

ater to100 C

.

BREWIN

G IN

STRUCTIO

NS

Leave bag in boiling w

ater for5 m

inutes

Enjoy!

NUTRITIONAL INFORMATIONSERVINGS PER PACKAGE: 10SERVING SIZE: 1 BAG IN 200ml OF BOILING WATER

ENERGYPROTEINFAT

TOTALSATURATED

CARBOHYDRATESUGARS

SODIUM

AVG QTY PER 200ml20kj

less than 1g

less than 1gless than 1g

less than 1g10mg

AVG QTY PER 100ml10kg

less than 1g

less than 1gless than 1g

less than 1g5mg

Best Before:

NET 20g

10 BagsOrange

Note: The colour goes out-side of the net as backup

incase the printer prints it a little bit wrong.

Box Net - Mint

Ingr

edie

nts:

Lem

ongr

ass,

Rose

hip,

Pep

perm

int,

Che

rry S

tem

s, C

amom

ile, O

rang

e Pe

el, S

traw

berry

Lea

ves,

Gin

ger R

oot.

Boil cold w

ater to100 C

.

Leave bag in boiling w

ater for5 m

inutes

Enjoy!

BREWIN

G IN

STRUCTIO

NS

This

box

is 10

0% re

cycl

able

an

d m

ade

from

rene

wab

le re

sour

ces.

NUTRITIONAL INFORMATIONSERVINGS PER PACKAGE: 10SERVING SIZE: 1 BAG IN 200ml OF BOILING WATER

ENERGYPROTEINFAT

TOTALSATURATED

CARBOHYDRATESUGARS

SODIUM

AVG QTY PER 200ml20kj

less than 1g

less than 1gless than 1g

less than 1g10mg

AVG QTY PER 100ml10kg

less than 1g

less than 1gless than 1g

less than 1g5mg

Best Before:

NET 20g

10 BagsMint

Note: The colour goes out-side of the net as backup

incase the printer prints it a little bit wrong.

Product Shots

Thank You