2017 MEDIA KIT & PLANNING GUIDE - Bobit Studiosuploads.bobitstudios.com/mediakit/files/FF_MediaKit_2017.pdf · 2016-11-28 · 2017 media kit & planning guide fleet group defining

BOBIT BUSINESS MEDIA

3520 Challenger Street

Torrance, CA 90503

phone: 310-533-2518

fax: 310-533-2503

www.fleet-central.com

www.bobitbusinessmedia.com

A BOBIT PUBLICATION I WWW.AUTOMOTIVEFLEET.COM I FEBRUARY 2016 VOL. 55, NO. 22016 GLOBAL FLEET CONFERENCE P12 OIL PRICES vs. CAFE P60

EXAMINING THE STATE OF AUTOMOTIVE TECHNOLOGY:

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HOW TO BECOME A DEFENSIVE DRIVER

ARE REGULATIONS IMPEDING TECHNOLOGY?

T H E M A G A Z I N E F O R E X E C U T I V E V E H I C L E M A N A G E M E N T A B O B I T P U B L I C A T I O N

MAY / JUNE 2016 • VOL. 30 NO. 3WWW.FLEETFINANCIALS.COM

®

50 TIPS TO CUT FUEL SPENDHOW TO IMPLEMENT

FUEL HEDGING

OPEN-END VS. CLOSED-END LEASING

SUCCESSFUL VEHICLE RECOVERY STRATEGIES

RENEWABLE DIESEL: p14

HOW WEST PALM BEACH

p18

FLEET SOFTWARE BECOMESp22

AUGUST 2016

HDT THE FLEET BUSINESS AUTHORITY

H E A V Y D U T Y T R U C K I N G

SPECIAL REPORT: AUTONOMOUS TECH & THE TESLA CRASH

INTERNATIONAL HX620

TEST DRIVE

THE NUMBERS THAT DRIVE OUR INDUSTRY

FACTBOOK

2016

2016 SEPTEMBER • VOL. 14 • NO. 6

MANAGING PUBLIC SECTOR VEHICLES AND EQUIPMENT WWW.GFLEET.COM

WHAT’S NEW IN FLEET MANAGEMENT

1/3 OF FLEETS INSOURCE

MAINTENANCE & REPAIR WORK

FLEET PROFESSIONALS ON: VEHICLE REPLACEMENTS, ADDING

TECHNOLOGY, RECRUITING TECHNICIANS, GREENING MANDATES & MORE

56% OF FLEETS HAVE INCREASED

BUDGETS

POLICE VEHICLES HAVE HIGHEST

UTILIZATION

13 WAYS TO IMPROVE

YOUR FLEET

A BOBIT PUBLICATION I WWW.AUTOMOTIVEFLEET.COM I $50 SPECIAL ANNUAL EDITION VOL. 55, NO. 8

51stANNUALFACTBOOKGUIDE2016-2017

WORLD’S LARGEST FLEET PUBLISHER

2017 MEDIA KIT & PLANNING GUIDE

VISIT US AT > FLEET-CENTRAL.COM

2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP DEFINING THE TIER SEGMENTS FOR THE MARKETERS’ STRATEGIC FOCUS

A BOBIT PUBLICATION I WWW.AUTOMOTIVEFLEET.COM I JULY 2016 VOL. 55, NO. 9

FLEET SAFETY BEST PRACTICES 12 NOMINEES FOR PROFESSIONAL

FLEET MANAGER OF THE YEAR 19 NOMINEES TAPPED

FOR HALL OF FAME

15 MISPERCEPTIONS LIMITING SUCCESS P26 KEEP TIRES ROLLING IN THE HEAT P46

INCLINATIONS STABLE

FORECAST:

C O S SINCLINAATIIONS SSTAAB

OO CC SOO C S

2017-MY BUYING

MARKET REACH

circulation: 23,1731

e-newsletter: 17,3391

visits: 111,0051

pageviews: 253,2761

NUMBER OF VEHICLES2

cars: 2,588,330trucks: 3,813,390total: 6,401,720

DEMOGRAPHICS2

Serving all fl eets in all segments operating

25+ vehicles. Since 1961, considered the “bible” for this medium- to large-size

fl eet market.

MARKET REACH



visits: 14,6833

pageviews: 23,4693

NUMBER OF VEHICLES2

cars: 60,722trucks: 381,503total: 442,225

DEMOGRAPHICS2

Covers universe of 10-50 vehicle fl eets in the commercial

sector. Predominantly sold, serviced, and fi nanced by

factory dealers and regional independent lessors.


NAVIGATING THE VEHICLE

ACQUISITION ROADPROVEN WAYS TO CUT COSTS

14 WAYS TO

SAVE ON TAXES

MEASURING TRUE FLEET SAVINGS

®

VISIT FORDTOUGHTRUCK.COM/500

FOR $500 OFF YOUR NEXT

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VISIT VISIT FORDFORDTTOUGHOUGHTTRUCK.COM/500

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MARKET REACH



visits: 10,1563

pageviews: 16,3193

NUMBER OF VEHICLES2

cars: 728,500trucks: 1,950,000total: 2,678,500

DEMOGRAPHICS2

Designed exclusively for all large (200+) commercial fl eets. Circulation includes

professional fl eet managers and executive corporate management.

2016 MAY • VOL. 14 • NO. 3

DOES

ACTUALLY YIELD SAVINGS?

MANAGING PUBLIC SECTOR VEHICLES AND EQUIPMENT

USE OF DRONES ON THE RISE p14

HOW TO IMPLEMENT A NEW FUEL SYSTEM p18

JOIN THE BEST & BRIGHTEST AT GFX p26

WWW.GFLEET.COM

DDDDDDDOOOOOOOEEEEEEESSSSSSSSSPARTSAAAAAAAACCCCCCCTTTTTUUUUUUAAAAAAALLLLLLLLLLLLLYYYYYYY YYYYYYYIIIIIIIEEEEELLLLLDDDDDDDD

PPPPPPAAAAAARRRRRRTTTTTTSSSSSSSSOUTSOURCING

MARKET REACH



visits: 48,0551

pageviews: 100,9111

NUMBER OF VEHICLES2


DEMOGRAPHICS2

Providing cutting edge information to government fl eet decision-makers at the federal,

state, and local levels throughout the U.S. market.

1 Source: June 2016 BPA Publisher’s Statement 2 Source: Bobit Research Department “Trucks” include trucks, vans and SUVs 3 Source: Google Analytics 4 Publisher’s own data

1



Check fleet-central.com for related web site content and newsletters. The Fleet Group of Bobit Business Media also includes F&I and Showroom and Auto Rental News. Shows and Conferences include International Car Rental Show, Auto Rental Summit, Conference of Automotive Remarketing, Industry Summit, Government Fleet Expo, Fleet Technology Expo, Fleet Safety Conference, Global Fleet Management Conference, and Work Truck exchange.

PROPANE AUTOGAS

FUELS FORDF-750

PROPANE AUTOGAS

FUELS FORDF-750

6 TRENDS IN VOCATIONAL TRUCK BODY DESIGNS

SAFETY TRENDS PAGE 26 MURPHY’S LAW & UPFITS PAGE 40SAFETY TRENDS PAGE 26 MURPHY’S LAW & UPFITS PAGE 40

THE NUMBER 1 RESOURCE FOR VOCATIONAL TRUCK FLEETS WWW.WORKTRUCKONLINE.COM JULY 2016 VOL. 10, NO. 7 THE NUMBER 1 RESOURCE FOR VOCATIONAL TRUCK FLEETS WWW.WORKTRUCKONLINE.COM JULY 2016 VOL. 10, NO. 7 ■■■TTHHEE NUMMBBEERR 11 RESOUURRCCCEEE FFOOR VOOCC TT O AALL TTRRUUCCKK LEETT WWWW WORKTTRRUUCCKONNLLIINNE CO JJU Y 201 VVOOL 10 NNOOTTTTHHHHEEEE NNNUUUMMMMBBBBEEEERRRR 1111 RRREEESSSOOOUUUURRRRRRRRRRCCCCCCCCCCEEEEEEEEE FFFFFFFFFFFOOOOOOORRR VVVOOOOCCCCAAAATAAATTTAAAAAAAAA IOIIIOONANAANALLLL TTTTRRRRUUUUCCCCKKKK FLFLFLFLEEEEEETTTTSSSS WWWWWWWWWWW WWWWOOORRRKKKTTTTRRRRUUUUCCCCKKKOOONNNNLLLLIIIINNNNEEEE CCCOOOMMMMMMMMM JJJJJJJJJJJJUUUUUULLLYLLYYLLLLLLLL 22200011166666 VVVVVVVVVVVVOOOOOOOOOOLLLL 111000 NNNNOOOO 777

■

20 SPEC’ING MISTAKES THATNEGATIVELY IMPACT RESALE

EATON ULTRASHIFT PLUS

TEST DRIVEFEBRUARY 2016



TODAY’STECHNICIANS

2016 TOP 20

PRODUCTS

SHOULD YOU OWN YOUR SOFTWARE?

MAKING TIRE MAINTENANCE EASIER

KICKING OFF A NEW SERIES: THE MODERN MAINTENANCE MANAGER

MARKET REACH



visits: 80,6421

pageviews: 168,9271

NUMBER OF VEHICLES2

cars: 444,670trucks: 1,066,166total: 1,510,836

DEMOGRAPHICS2

Serving the needs of light-, medium-, and heavy-duty truck and van fl eet managers who manage commercial and vocational

fl eets including, construction, service, distribution, utility, telecom, energy, retail, agricultural, mining, refuse, manufacturing,

and government operations.

MARKET REACH

circulation: 7,9934


visits: 47,6023

pageviews: 84,9893

NUMBER OF VEHICLES2

cars: 925,411trucks: 726,347total: 1,651,758

DEMOGRAPHICS2

Reaches the $21 billion car, truck, and van rental industry

in the U.S. comprised of nearly 1.8 million cars and trucks

in rental use today.

MARKET REACH



visits: 277,4501

pageviews: 546,0101

NUMBER OF VEHICLES2


DEMOGRAPHICS2

Reaches fl eet owners, managers, and executives who operate more than 14 million

light-, medium-, and heavy-duty trucks, tractors, and vans, and more than 3.7 million trailers.


2




INTERNATIONAL LCT SHOW FEBRUARY 29-MARCH 2, 2016

SEE PAGE 44 FOR DETAILS

FEBRUARY 2016 I VOL. 34 NO. 2 I LCTMAG.COM

NEWS PLUS: LCT SHOW KEYNOTES TO FOCUS ON INCREASING SALES

INTERNATIONAL LCT SHOW SNEAK PREVIEW ISSUE

LCT EXCLUSIVE REPORT:Uber Impact StudyUber UbUb ImpacImpacImpacppppppp t Stut Stut Studydd

Results Just In

Lincoln ContinentalLincoln Revives the Classic

(Unveiling at the LCT Show in Las Vegas this month!)Business Card Branding

Best Practices

Show Marketing: How Attending the BIG Show

Can MAKE You Money

See The 2016 ALL-NEW Vehicle Line UpGalore!

Eye Candy

Introducing LCTconnectSee page 12

for details

Introd cing

NEW NETWORKING

TOOL!

MARKET REACH



visits: 40,5151

pageviews: 90,9911

DEMOGRAPHICS2

Serves the luxury ground transportation industry, including chauff eured

transportation and charter and tour bus industries.

TBB 11201 - SBF Cover - Final.indd 1 3/14/16 3:55 PM

A BOBIT PUBLICATION

FLEETMANAGEMENT & MAINTENANCE MAGAZINE FOR SCHOOL TRANSPORTATION FLEETS

SINCE 1956

APRIL/MAY 2016 I VOL 62 • NO 4 I SCHOOLBUSFLEET.COM

How to Bolster School Bus Facility Security

How Perley Thomas Built a School Bus Dynasty

Plus: 8 Festive Photos From Love the Bus!

Growing District Steps Up Driver Recruitment, Fleet Replacement

OFFICIAL SOURCE

NEWS & VIEWSNAPT

E

OFFICIAL SOURCE

ADVOCACY IN ACTIO

N

NSTA

Charles Poland Law Spurs Security Changes

EXCLUSIVE

MARKET REACH



visits: 95,9071

pageviews: 282,5481

DEMOGRAPHICS2

Serves the fi eld of pupil transportation - to public and

private school, contractor companies, government

agencies, Head Start agency, associations, consulting fi rms, manufacturer/suppliers, and

school bus distributors.

F O R T R A N S I T & M O T O R C O A C H B U S I N E S S

A BOBIT PUBLICATION | WWW.METRO-MAGAZINE.COM

No. 7 Subway Now Arriving to Link N.Y.’s Hudson Yards

Midwest Coach Co. DeliversHigh-Quality Experiences

How Seating Designs Rethink Customer Needs

FAST ACTTAKEAWAYS:

What You Need to Know5Fare System Tech Trends

MARKET REACH



visits: 39,2243

pageviews: 70,1473

DEMOGRAPHICS2

Serves the fi elds of public bus systems, private/specialty/tour

and charter bus companies, public multimodal systems, passenger rail transit, local, regional, state, provincial, and federal government,

consultants, engineers, and architects related to the

industry, and manufacturers or suppliers of urban

transportation equipment.

www.PoliceMag.comA BOBIT PUBLICATION

$5.00

VOLUME 40, NUMBER 5MAY 2016

®

THE MANY HAZARDS OF

MOONLIGHTING

WHAT TO LOOK FOR IN A FLASHLIGHT

ANIMAL ACTIVITY

AT CRIME SCENES

ARE

READY FOR DUTY?

PISTOLOPTICS

MARKET REACH



visits: 541,8741

pageviews: 869,9111

DEMOGRAPHICS2

Serving the law enforcement community, including

municipal, county, state, federal, private/security, academy/school/training center, police equipment manufacturers, dealers

and corrections.

3


2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP FLEET GROUP BRAND MAP

MAGAZINESOur 7 dedicated fleet magazines cover the entire fleet spectrum from cars to light, medium, and heavy duty trucks, from commercial fleets to public sector and

rental fleets, and from fleets of 5 units up to fleets of 50,000 units.

EMAIL MARKETINGWe’ve developed a highly targeted, segmented, and engaged list of potential buyers for your products. Use our email design and deployment services to push your message out. We can develop creative, optimize your creative, or simply deploy your creative to our finely honed list.

FLEET-CENTRAL.COMThe hub of all that is fleet, whether managing a large or small fleet, government or truck fleet, you’ll find the audience you’re targeting at one of our fleet sites, which include Government-Fleet.com, Automotive-Fleet.com, WorkTruckOnline.com, FleetFinancials.com, BusinessDriver.com, AutoRentalNews.com, BusinessFleet.com, and TruckingInfo.com.

ONLINENo marketing approach is complete without an online presence. Our family of fleet websites and e-newsletters gives our fleet industry partners an opportunity to get their marketing message in front of over 100,000 fleet industry decision makers.

DIGITAL EDITIONSWe digitize and distribute every issue, ensuring extended reach of your advertising. The digital version can be linked to your website, and you can insert additional pages in the digital version for custom distribution.

E-NEWSLETTERWe publish multiple e-newsletters to push out the latest news, ensuring traffic to your ad on our website and coverage of topics important to you.

EVENTSWe produce several national events dedicated to meeting the needs of commercial, public sector, and rental fleet operators. Each year we put thousands of fleet buyers in touch with leading fleet industry vendors with our con-ferences which include Fleet Technology Expo, Govern-ment Fleet Expo & Conference, Conference of Automotive Remarketing, Fleet Safety Conference, International Car Rental Show, Auto Rental Summit, Global Fleet Manage-ment Conference, and Work Truck eXchange.

ONLINE LEARNINGAvail yourself of our turnkey webinar services. We can handle an online training program from concept to completion, or we can do any component you need our assistance with. Talk to us about the topics our users are most interested in and how to turn that interest into genuine leads for your company.

Fleet-Central.com

4


2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP BRAND OVERVIEW

Conference of Automotive Remarketingcarconference.com

International Car Rental Showinternationalcarrentalshow.com

Government Fleet Expo & Conferencegovernmentfleetexpo.com

Global Fleet Conferenceglobalfleetconference.com

Fleet Safety Conferencefleetsafetyconference.com

Auto Rental Summitautorentalsummit.com

Fleet Technology Expofleettechnologyexpo.com

Work Truck Exchangeworktruckex.com

> Automotive Fleet

> Fleet Financials

> Business Fleet

> Work Truck

> Government Fleet

> Heavy Duty Trucking

> Auto Rental News

PUBLICATIONS TRADE SHOWS AND CONFERENCES

WEBSITES

A BOBIT PUBLICATION I WWW.AUTOMOTIVEFLEET.COM I JANUARY 2016 VOL. 55, NO. 1NETS SAFETY RESEARCH P28 WHEELS RESULTS+ P40

THE CHALLENGE OFEXECUTIVE FLEETS

UNION LEASING FOCUS: STEADY, SUSTAINABLE GROWTH

ARE DRIVERS AWARE OF NO SPARE TIRE?

L AT E S T T R E N D S I N

COMMERCIAL OMMERCIAFLEET POLICIES

VAN SAFETY PAGE 32 ■ REDUCE WORKERS’ COMP PAGE 40

THE NUMBER 1 RESOURCE FOR VOCATIONAL TRUCK FLEETS ■ WWW.WORKTRUCKONLINE.COM ■ AUGUST 2016 ■ VOL. 10, NO. 8

Spec’ing Trucks ForMaximumProductivity

INNOVATING UPFITS FOR TRUCK & VAN FLEETS

LONG-TERM IMPACT OF EXTENDED

REPLACEMENT CYCLES

INNOVATING UPFITS FOR TRUCK & VAN FLEETS

LONG-TERM IMPACT OF EXTENDED

REPLACEMENT CYCLES


CALCULATING REPLACEMENT

CYCLES 6

FUEL-REDUCTION INITIATIVES

CONNECTED

FLEETS & TELEMATICS

®

WESTERNREFININGSTANDARDIZESPROCESSES

2016 JULY / AUGUST • VOL. 14 • NO. 5

MANAGING PUBLIC SECTOR VEHICLES AND EQUIPMENT WWW.GFLEET.COM

REAGAN NAMED FLEET MANAGER OF THE YEAR p10

CITY OF COLUMBUS NAMED NO. 1 FLEET p14

RECOGNIZING THE LEADING FLEETS p20

BONANSINGA EARNS LIFETIME ACHIEVEMENT AWARD p32

HONORSISSUE

O STHE

MEET SOME OF TRUCKING’S BEST AND BRIGHTEST LEADERS

ISUZU NPRTEST DRIVE

SURVEYINGTHE 6x2 LANDSCAPEDATA AND CONNECTIVITY IN THE MODERN SHOP

DRY VAN TRENDS

MEET SOME OFOOOO TRUCKING’SGGGGG BESTSSSSINNOVATORS

MARCH 2016



> fleet-central.com> automotive-fleet.com> businessfleet.com> fleetfinancials.com> government-fleet.com

> vehicleremarket.com> worktruckonline.com> greenfleetmagazine.com> autorentalnews.com> truckinginfo.com

5


2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP PUBLISHER’S LETTER

Sherb BrownVice-President of

Bobit Business Media& Group Publisher,

Fleet Group

BOBIT BUSINESS MEDIA has served the fleet market for over 50 years. Beginning with Automotive Fleet in 1961, Bobit’s Auto Group has grown to seven fleet magazines, eight conferences and tradeshows, eight fleet industry web sites, and sixteen e-mail newsletters. We cover the fleet market from top to bottom — whether you are targeting commercial or government fleets; fleet managers, fleet drivers, or senior financial executives; fleets of 10 vehicles or fleets of 10,000 vehicles.

OUR PEOPLEOur editors and publishers collectively have more than 100 years of fleet publishing experience. They have the insight, knowledge, experience, and industry contacts to identify and report market trends. They also serve on many industry association boards and are frequently called on to speak at industry events. They are devoted to producing magazines, tradeshows, and web sites that deliver high-quality content for the entire fleet market.

OUR MAGAZINESOur six fleet magazines cover the entire spectrum of the fleet market. We reach more than 250,000 fleet industry decision-makers every month with Automotive Fleet, Business Fleet, Fleet Financials, Government Fleet, Work Truck, and Heavy Duty Trucking. Our magazines have won countless awards for groundbreaking editorial and graphic design.

OUR EVENTSOur events department has worked for more than two decades to build the highest quality conferences and expositions for the fleet market. CAR, The Conference of Automotive Remarketing, is the largest annual gathering of fleet and remarketing professionals from across North America. GFX, The Government Fleet Expo & Conference is the largest national show designed for federal, state, and local fleet decision-makers. Fleet Technology Expo is an expansion of Green Fleet Conference, its designed for fleets across industries looking to improve operational efficiencies. Fleet Safety Conference brings together top fleet industry safety experts. The Global Fleet Conference is designed exclusively for managers of the world’s largest multinational commercial fleets. New this year, Work Truck Exchange brings industry thought leaders together to explore essential components of creating and maintaining efficient and effective light and medium-duty truck and van fleets.

OUR WEB SITESFleet-Central.com, which includes web sites for Automotive Fleet, Business Fleet, Fleet Financials, Government Fleet, Work Truck, Auto Rental News, and Green Fleet is the fleet industry’s most popular portal for current events and information. Our Web-dedicated editorial staff spends hours each day searching for, developing, and posting current fleet and automotive industry news and analysis on fleet-central.com. Each month, there are over 150,000 user sessions on fleet-central.com.

OUR E-NEWSLETTERSOur nine e-newsletters are delivered via e-mail each week to more than 70,000 fleet industry decision-makers. Our newsletters provide current events and late-breaking news to the desktops of the market leaders.Our readers and our marketers have come to trust us to provide them with the highest quality print, electronic, and interactive media. We pride ourselves on providing the most effective integrated marketing solutions to the fleet industry’s suppliers and vendors. We look forward to working with you on all your fleet marketing needs.

Sincerely,

Sherb BrownVice-President of Bobit Business Media & Group Publisher, Fleet Group

6


VISIT US AT > FLEETFINANCIALS.COM

MAGAZINE PROFILE & CIRCULATION

MAGAZINE PROFILE DISTRIBUTION: 6 times per year

Editorial Focus: Published to give top financial management at major corporations a significant and identifiable single resource of information that affects executive decisions on fleet operations. Provides management-directed analytical features that address core issues affecting profitability and productivity objectives. Fleet Financials is a rich resource of specialized management information needed to plan, control, and allocate vehicle assets and the people who use and operate them.

Fleet Financials Subscribers: Fleet Financials’ audience is developed and indexed from the audience of Automotive Fleet. Titles include CEO, Executive Vice President, CFO, Senior Executives in Finance, Sales & Marketing, Human Resources, Purchasing, Risk Management, and Administrative Management areas of the largest U.S. fleets. Senior management of companies exert as much, if not greater, influence over fleet policy as does the fleet manager.

AVERAGE FLEET SIZE: 536 vehicles2

T H E M A G A Z I N E F O R E X E C U T I V E V E H I C L E M A N A G E M E N T • A B O B I T P U B L I C A T I O N

LEVERAGE FLEET VEHICLE PURCHASING

JULY / AUGUST 2016 • VOL. 30 NO. 4WWW.FLEETFINANCIALS.COM

®

BEST PRACTICESIN FUEL

MANAGEMENT

HOW TO OPTIMIZE FLEET SAFETY

4 NOMINEES FOR FLEET EXECUTIVE

OF THE YEAR

HOW TO


MAY / JUNE 2016 • VOL. 30 NO. 3WWW.FLEETFINANCIALS.COM

®

50 TIPS TO CUT FUEL SPENDHOW TO IMPLEMENT

FUEL HEDGING

OPEN-END VS. CLOSED-END LEASING

SUCCESSFUL VEHICLE RECOVERY STRATEGIES

TOP 8 INDUSTRYSEGMENTS2

1 Construction: 3,0722 Services: 2,2453 Manufacturing: 1,8764 Transportation/

General Freight: 1,3535 Retail/Wholesale Trade: 1,2566 Utilities: 1,1397 Agriculture/Mining/Chemical: 8468 Other: 6,293

1 June 2016 BPA Publisher’s Statement2 Publisher’s own data

INDUSTRY FLEET STUDY MEASURES EXECUTIVE APPROVAL2

> Fleets of Over 200 Vehicles Recent Automotive Fleet research shows that senior management influence is critical to the operation of most fleets with more than 200 vehicles.

> Vehicle SelectionSenior management influences vehicle selection at 68% of fleets with more than 200 vehicles.

> Fuel ManagementSenior management influences the decision to outsource fuel management and vendor selection at 84% of fleets with more than 200 vehicles.

> Fleet Management and LeasingSenior management influences the selection of fleet management vendors at 88% of fleets operating more than 200 vehicles.

65%of fl eets with

more than 200 vehicles

use a purchasing committee to make all fl eet

vendor decisions.

Designed exclusively for all large (200+) commercial fleets. Circulation includes professional fleet managers and executive corporate management.

CIRCULATIONCORPORATE AND

EXECUTIVE MANAGEMENT

FLEET MANAGEMENT

FINANCIAL MANAGEMENT

OTHERS RELATED TO THE TRADE

TOTAL

1,2491

18,1261

3,3541

2131

13,3101

11


VISIT US AT > FLEETFINANCIALS.COM

2017 EDITORIAL CALENDAR

FleetFinancials.com Provides daily news and features to top fleet executive management, addressing core issues affecting profitability and productivity objectives. A rich resource of specialized management information needed to plan, control, and allocate vehicle assets and the people who use and operate them.

ISSUE EDITORIAL FOCUS AD CLOSE/

MATERIAL DUE

January/ • How to Audit the Eff ectiveness of 12/12/16February Your Fleet Department 12/15/16 • Analyzing RFPs to Find the Right Supplier

March/ • Best Practices in Accident Management 2/10/17April & Safety Programs 2/15/17 • Analyzing Your Sourcing Alternatives

May/ • Fuel Expense Reduction Programs that Work 4/13/17June • Assessing Driver Reimbursement Options 4/18/17

July/ • Fleet Funding Options 6/13/17August • Reducing Preventable Accidents 6/16/17

September/ • Eliminating Hidden Fleet Liability Exposure 8/15/17October • Optimizing Fleet Management via Telematics 8/18/17

November/ • Taking Fleet Productivity to the Next Level 10/16/17December • 2017 Fleet Executive of the Year 10/19/17

2017 4-COLOR AD RATES (PRINT)

12X RATE 6X RATE 1X RATE

1 page $10,800 $11,020 $11,190

1/2 page $7,350 $7,600 $7,730

1/3 page $5,500 $5,730 $5,860

1/4 page $5,330 $5,500 $5,660

T H E M A G A Z I N E F O R E X E C U T I V E V E H I C L E M A N A G E M E N T • A B O B I T P U B L I C A T I O N

MEETING THE CHALANGE OF

SEPTEMBER / OCTOBER 2016 • VOL. 30 NO. 5WWW.FLEETFINANCIALS.COM

3 EASY PERSONAL-USE

CALCULATIONS

HOW TO COMBAT MILEAGE

FRAUD

®

DEPRECIATION

CROSSOVERS GAIN GROUND

FOR A FULL LIST OF ONLINE ADVERTISING OPPORTUNITIES AND RATES, GO TO MEDIAKIT.FLEETFINANCIALS.COM


FOCUSING ON THE RIGHT KPIS

PROTECTING DRIVER PRIVACY

REDUCING FLEET ACCIDENT COSTS

®

Celebrating Ourth

Anniversary

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2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP WEBSITES

Fleet-Central.com serves as the central portal to Bobit Business Media’s Fleet Group Websites. It features the latest news and stories from all Bobit’s leading fleet magazines — Automotive Fleet, Business Fleet, Fleet Financials, Government Fleet, Work Truck, Auto Rental News, and Business Driver. A one-stop site for fleet managers and industry professionals, Fleet-Central.com provides timely information for all aspects of the fleet industry — from commercial and rental fleets to utility and government fleets.

For a full list of online advertising opportunities and rates, please visit mediakit.fl eet-central.com

Automotive-Fleet.comAverage monthly page views: 253,2761

WorkTruckOnline.comAverage monthly page views: 168,9271

BusinessFleet.comAverage monthly page views: 23,4692

GreenFleetMagazine.comAverage monthly page views: 14,0172

FleetFinancials.comAverage monthly page views: 16,3192

AutoRentalNews.comAverage monthly page views: 84,9892

Government-Fleet.comAverage monthly page views: 100,9111

TruckingInfo.comAverage monthly page views: 546,0101

THE WEBSITE FEATURES:> Comprehensive archives > Up-to-the-minute news> Targeted fleet channels> Blogs and forums> Online seminars and events> Targeted e-newsletters> Fleet TV

> Statistics and trends• Case studies on best practices• Vehicle depreciation calculator• Fuel cost calculator• Lease versus buy analysis• Lifecycle cost calculator

1 June 2016 BPA Brand Report 2 Google Analytics

18


2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP E-NEWSLETTERS

Heavy Duty Trucking eNewsFrequency: Monday-Friday Number of Sends: 78,4491

Fuel Smarts eNews Frequency: every TuesdayNumber of Sends: 18,3392

Technology Update Frequency: every other MondayNumber of Sends: 24,3412

Equipment Reporter Frequency: every FridayNumber of Sends: 43,6762

Automotive Fleet’s eNewsFrequency: 4x week, Monday-ThursdayNumber of Sends: 17,3391

Global Fleet Management eNewsFrequency: 1st & 3rd Wednesday/mo.Number of Sends: 1,4422

Business Fleet eNewsFrequency: every 1st and

3rd Thursday/mo.Number of Sends: 5,4722

Government Fleet’s eNewsFrequency: every Monday

and WednesdayNumber of Sends: 15,3131

Equipment GuideFrequency: 1st Tuesday/mo.Number of Sends: 10,7732

Work Truck NewsFrequency: every Tuesday and ThursdayNumber of Sends: 25,8712

Medium Duty Truck NewsFrequency: every WednesdayNumber of Sends: 22,9052

Utility Fleet NewsFrequency: every other MondayNumber of Sends: 8,0732

Green Fleet eNewsFrequency: every 2nd Thursday/mo.Number of Sends: 15,1012

Fleet Safety NewsFrequency: every Tuesday Number of Sends: 16,8652

Auto Rental Reporter Frequency: every WednesdayNumber of Sends: 6,8862

Vehicle Remarketing ReporterFrequency: every Monday Number of Sends: 4,7262

1 June 2016 BPA Brand Report 2 Publisher’s own data

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2017 MEDIA KIT & PLANNING GUIDEFLEET GROUP

VISIT US AT > CARCONFERENCE.COM > (800) 576-8788

CONFERENCE OF AUTOMOTIVE REMARKETING

WHO SHOULD EXHIBIT AT THE CONFERENCE OF AUTOMOTIVE REMARKETING?If your company is involved in any of the following areas, then the Conference of Automotive Remarketing is the one event where you need to exhibit!

> Auctions> Auction Networks> Banks> Body Shop Equipment Manufacturers> Car Rental Companies> Captive Acceptance Companies> Commercial Leasing Companies> Fleet Resale Dealers> Insurance Companies> Independent Used Car Dealers> Manufacturer Certified Used Car Programs> Non-Prime Finance Companies> New Car & Truck Dealers> On-Line Buying Services > Residual Value Underwriters> Recon & Appearance Marketers> Remarketing Technology Vendors> Sub-Prime Automotive Lenders> Suppliers of Automotive Products> Systems and Software Companies> Used Car Guide Book Companies> Vehicle Transportation Companies

EXHIBIT AND SPONSORSHIP SALES, CONTACTJONI OWENS (310) 533-2530;[email protected]

LEARN, SHARE, AND NETWORK!The Conference of Automotive Remarketing (CAR) is mandatory for anyone and everyone in the auction industry. CAR is where remarketing is defined and connections are made.

CAR focuses on the current and future state of vehicle remarketing in the U.S. and Canada. It is the only remarketing event that covers the full spectrum of information and technology for the remarketing industry. CAR attracts over 500 remarketing professionals from auctions, banks, manufacturers, technology providers, and many more.

CAR brings the industry together to discuss today’s relevant topics:> Processes. Streamlining and refining the used-car sales process.

> Technology. The latest products revolutionizing the industry.

> Benchmarking. Determining the right data to use.

> People. Connecting personally with customers to “take the pulse of the marketplace” remains critical to understanding it.

MARCH 1-2, 2017 > PARIS LAS VEGAS

CONFERENCE OF AUTOMOTIVEREMARKETING

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VISIT US AT > INTERNATIONALCARRENTALSHOW.COM > (800) 576-8788

INTERNATIONAL CAR RENTAL SHOW

In conjunction withBrought to you by

WHAT THEY SAID

“The International Car Rental Show represents a great opportunity for our company to reach out to the global car rental market and I would strongly advise for all those who are serious about achieving international growth to participate.”RICHARD LOWDENCEO, Green Motion, U.K

“This is my fourth year exhibiting at the International car rental show and it was once again an excellent experience. I was able to network effectively with both new and previous clients. This year took full advantage of the infl ux of international attendees, to expand my company into new areas. I look forward to attending next year and recommend the show to anyone that services this industry.” MARK MAC ARTHUREastern Fleet Services, Bordentown, NJ

2016 EXHIBITOR SURVEY STATS

83%count on the show to obtain new business

88%said it’s a cost-

eff ective opportunity

86%will exhibit at future shows

WHO SHOULD EXHIBIT AT THE INTERNATIONAL CAR RENTAL SHOW?> Affiliate Systems> Consultants> Auto Auctions> Disability Rental Services> Car & Truck Manufacturers> Driver Record Verification> Bus Manufacturers> Financing> Car Wash Suppliers> Fleet Dealers> Cellular Phone Services> Franchise Systems

> Collection/Credit Management

> Insurance and Risk Management

> Truck Equipment> Towing Equipment> System Software> Security Systems> Reservation Systems> Replacement Rentals> Navigation Systems> Independent Operators

ATTENDEE TITLES INCLUDE:> CEO/President> COO> Director Customer Service> Director Mobile Applications> Executive Vice President> Fleet Manager

> General Manager > Marketing Manager> Owner-Manager > Sales Manager> Senior Partner > Vice President

EXHIBIT AND SPONSORSHIP SALES, CONTACTJONI OWENS (310) 533-2530;[email protected]

The International Car Rental Show has established itself as the global marketplace for the auto rental industry. The conference content is specifically developed to address the latest issues impacting the global automotive rental market. Attendees from independent and franchised auto rental operations from around the world are represented.

MARCH 27-29, 2017 > BALLY’S, LAS VEGAS

INTERNATIONALCAR RENTAL SHOW

21


VISIT US AT > GOVFLEETEXPO.COM > (800) 576-8788

GOVERNMENT FLEET EXPO & CONFERENCE

WHAT THEY SAID

“GFX continues to improve year over year

with an excellent blend of training and

networking activities. Attendance of the top

Government Fleet Managers adds extreme

value to the event.”BRIAN BOWDENGeneral Motors, Government Fleet Manager, Detroit, MI

“GFX 2016 packed in all the right people

and right information into a condensed yet

effective timeframe. Nashville was a great

venue and the attendee list was outstanding.

GFX is a can’t-miss event for GPS Insight!”JEREMY THACKERGPS Insight, Government Sales Manager - Southwest, Scottsdale, AZ

WHO SHOULD EXHIBIT AT GFX?> Vehicle Manufacturers – Cars – Light- and Medium-Duty Trucks – Alternative/Green/Electric Vehicles> Equipment Manufacturers – Grounds Maintenance – Street Sweepers – Construction Equipment – Maintenance Equipment – Vehicle Lifts> Fleet Management and

Motorpool Software> Green Fleet/Alternative Fuels> Fuel Management/Cards> GPS/Telematics Providers> Maintenance Shop Suppliers> Truck Equipment Suppliers> Fleet Consultants> Remarketers and Auto Auctions> Leasing and Finance Companies> Accident and Risk Management> Navigation Systems> Safety and Driver Training

TO LEARN MORE ABOUT OUR UNIQUE EXHIBIT AND SPONSORSHIP OPPORTUNITIES, PLEASE CONTACT YOUR SALES REPRESENTATIVE

THE PUBLIC FLEET MANAGER’S CONFERENCEGovernment Fleet Expo & Conference is the only national conference designed solely for public-sector fleet management professionals at the municipal, county, state and federal levels. This unique conference and exposition is rapidly growing! Fleet attendance continues to grow each year. See for yourself what’s getting everyone’s attention and be a part of GFX.

HENRY B. GONZALEZ CONVENTION CENTERSAN ANTONIO, TXJUNE 12-15, 2017 >

GOVERNMENT FLEETEXPO & CONFERENCE

22


VISIT US AT > FLEETSAFETYCONFERENCE.COM > (800) 576-8788

FLEET SAFETY CONFERENCE

Fleet Safety Award in conjunction with

Brought to you by the publishers of

GET IN FRONT OF THIS ENGAGED AUDIENCE OF PROFESSIONALS DEDICATED TO IMPROVING THE SAFETY OF THEIR FLEETS AND SIGN UP FOR A SPONSORSHIP TODAY!

WHAT ATTENDEES SAID

“The conference delivers high

value for our corporation.

Being a fleet accident prevention

technology innovator, I want to

expose Fleet Managers and the

EHS Management to the advanced

product solutions that they can

implement to retrofit existing

vehicle with the latest safety

technology.”STEPHEN WITTDirector, Premiere Services Fleet Solutions, Santa Fe Springs, CA

“First time attendee and my

expectations were completely met.

Great conference, presentations

were timely and very informative. I

enjoyed the amount of time being

able to meet with the vendors

and discuss and learn about

their products. I look forward to

attending next year’s conference.”BEVERLY CABLEFleet Administrator, Biosense Webster, Inc., Johnson & Johnson, Diamond Bar, CA

Fleet Safety Conference, now in its sixth year, attracts fleet, risk, safety, EHS, sales and human resources managers for two days of expert-led education on minimizing risk and reducing liability. The nation’s most influential commercial- and public-sector fleet safety managers are honored with the Fleet Safety Award, presented in conjunction with the American Automotive Leasing Association at the conference.

FLEET SAFETYCONFERENCE

JULY 24-26, 2017 > RENAISSANCE SCHAUMBURG CONVENTION CENTER HOTEL, SCHAUMBURG, IL

23


VISIT US AT > AUTORENTALSUMMIT.COM > (800) 576-8788

AUTO RENTAL SUMMIT

In conjunction withBrought to you by

WHAT THEY SAID

“Auto Rental Summit was an excellent opportunity to meet with individuals and trade vendors we have done business with for many years. It also provides an opportunity to network with operators who have keen insights into our industry and provide valuable information to bring back and implement into our rental operation.”MICHAEL BLACKPresident, Jay Harland Corp.Sixt Rent a Car franchisee

“The event provides a unique

experience to meet with the

independent rental car operators in

an environment that’s conducive to

the discussion.”GERRY LYNCHLexisNexis

Auto Rental Summit offers car rental operators premium educational training defined by three leading indicators of company success: People, Process and Profit. The program is designed to elevate staff customer service skills, streamline operations and enhance revenue streams. Executives and managers alike will learn tactics to put into practice immediately, and future leaders-in-training will benefit from a backstage look into how an operation can be groomed for greater performance.

2017 DATES TO BE ANNOUNCED

AUTO RENTAL SUMMIT

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VISIT US AT > GLOBALFLEETCONFERENCE.COM > (800) 576-8788

GLOBAL FLEET CONFERENCE

Brought to you by

WHAT THEY SAID

“Global Fleet Conference has again shown its

value to us as the summit to meet and network

with fleet professionals and suppliers from

across the globe. Athlon is proud to be a sponsor

of this event and looks forward to next year.”SVEN VAN ROSSUMBusiness Partnerships DirectorAthlon International, Brussels, VI Brabant

“The conference provided an effective forum

to hear the perspectives of global leaders in the

fleet industry. It was the right balance for both

educational and social engagement. Shell Fleet

Navigator was proud to sponsor such a terrific

conference.” JIM PERKINSChannel Marketing Manager, Shell Oil Products, Houston, TX

Global Fleet Conference is the only conference designed specifically for managers from the world’s largest multi-national commercial fleets who have global and/or regional fleet responsibilities.

Global Fleet Conference attracts high-level executives from around the world in a setting designed to encourage networking and problem-solving. There is nowhere else you can capture the undivided attention of this elite group in person with your branding message.

JUNE 6-8, 2017 > MIAMI MARRIOTT BISCAYNE BAY, MIAMI, FL

GLOBAL FLEETCONFERENCE

25


VISIT US AT > FLEETTECHNOLOGYEXPO.COM > (800) 576-8788

FLEET TECHNOLOGY EXPOFLEET TECHNOLOGY EXPOFLEET TECHNOLOGY EXPO

Brought to you by

Fleet Technology Expo is designed for fleets across industries, and all types, who are looking to improve operational efficiencies. Educational sessions include strategies on reducing fuel use and maintenance costs to optimizing fleet software and data to alternative-fuel adoption. With additional sessions focused on emerging technologies, a huge Ride & Drive Event, and an expo hall with the latest vehicles, equipment, software, and other tools, Fleet Technology Expo provides attendees the means for smart and efficient fleet management.

2017 DATES COMING SOON!

FLEET TECHNOLOGYEXPO

26


VISIT US AT > WORKTRUCKEX.COM > (800) 576-8788

WORK TRUCK EXCHANGE

BROUGHT TO YOU BY

WORK TRUCK EXCHANGE: “NETWORKING” REDEFINED Brought to you by Work Truck Magazine and Bobit Business Media, Work Truck eXchange (WTX) is designed to connect a diverse, distinctive, and influential group of light- and medium-duty truck and van fleet professionals with an equally select group of vehicle, product, and service suppliers for an exchange of information, ideas, and solutions.

WTX is a relationship-building event packed with industry insights. Industry supplier participation is a critical and valuable component of this unique event. Supplier hosts will experience an unmatched opportunity to connect with a diverse and influential group of fleet managers to cultivate relationships in an intimate setting.

HOST BENEFITS> Strategic information sharing offering insight

into your customers

> Exceptional networking opportunities in an intimate resort setting

> Long-term relationship-building with high-value prospects

> Brand alignment as thought leader in the industry

> High return on investment and opportunity to meet every fleet manager guest

INVESTMENT INCLUDES:> Airport ground transportation to the resort

venue in Scottsdale

> Two-night stay at the resort The Scottsdale Resort at McCormick Ranch

> Meals and networking receptions

> One-on-one consultations with fleet managers

> Participation in all educational sessions

> Upgraded opportunity available to deliver group presentations

COMING NOVEMBER 2017!

AF05-0549.16

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Documents

2017 MEDIA KIT & PLANNING GUIDE - Bobit Studiosuploads.bobitstudios.com/mediakit/files/FF_MediaKit_2017.pdf · 2016-11-28 · 2017 media kit & planning guide fleet group defining