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1© 2012 Boise State University 1
Getting Started
With LinkedIn
Alex GutierrezAssociate DirectorCareer Center
2© 2012 Boise State University 2
Social Media & Recruiting
Source: Jobvite Social Recruiting Survey Results 2012
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Who uses LinkedIn?
Source: Jobvite Social Recruiting Survey Results 2012
64%outside the U.S.
259M+professionals
2.9M+companies
150+industries
Executives from every
Fortune 500
60K+college and university
alumni groups
company
30M+students and recent grads
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So Why LinkedIn?• To be found
• To connect and network
• Research
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Headings and Headlines
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Summary
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Your “Why Me” statement
Your personal brand
Keywords
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Experience
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DescriptorsAccomplishmentsTools & SkillsWhat have you learned
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Skills and Expertise
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Keywords
SkillsExperienceAttributes Competencies
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Education
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University &Campus Involvement
High School
Independent Learning
Business Training orProfessional Development
Relevant Courses
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Courses and Training
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Volunteer and Causes
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Recommendations
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Additional Information
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Projects & Languages
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Projects
Language Expertise
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Patents and Publications
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Honors and Awards
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Organizations
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Adding Sections
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Contact Info & Other Social Media
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Menu Bar
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Menu Bar
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Menu Bar
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Menu Bar
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Connecting
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Coworkers
Faculty
Family
Advisors
Friends
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Connecting
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Complete your profile
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Connecting
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Groups & Connections of connections
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Groups
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Groups
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Companies
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Follow
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Insights
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What’s the point?• Job search and be found• Search opportunities & highlight credentials
• Research • People, organizations & jobs
• Lifelong career management tool• Connections & experience
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Tips
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DoGood connectionsRecommendationsUnique URLKeep activeJoin groupsMake keyword richFollow companies
Don’tUpdate hourlyBe unprofessionalDo it & forget it
