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Club Visioning Club Visioning A Membership Development ToolA Membership Development Tool

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The Challenge

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A Change

Not Thought Through

?

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Where Can Club Visioning Help?Where Can Club Visioning Help?•Club struggling to grow membership

•Club having difficulty with retention

•Club needing to unify expectations and opinions

•Rebuilding club members’ interests

•Club just needing help overall

•Club needing help with its Strategic Planning

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•Long range goals•Set annual goals•Club Assemblies•Clear communication•Continuity in leadership•Amend the club by-laws

•Increase fellowship•Every member active•Comprehensive training

plan•Committees that support

the club’s operational needs

The Club Leadership PlanThe Club Leadership Plan

RI Strategic PlanRI Strategic Plan

Support and Strengthen Clubs

Focus and Increase Humanitarian Service

Enhance Public Image and Awareness

• Foster club innovation and flexibility

• Balance activities in all five Avenues of Service

• Promote membership diversity

• Improve member recruitment and retention

• Develop leaders• Form new clubs• Encourage strategic

planning at club and district levels

• Eradicate polio• Increase sustainable service

focused on: o Youth and young adultso The Rotary

Foundation’s six areas of focus

• Expand strategic partnerships and cooperative relationships

• Create significant projects both locally and internationally

• Unify image and brand awareness

• Publicise action-oriented service

• Promote core values• Emphasise vocational

service ideal• Encourage clubs to

promote networking opportunities and signature activities

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What Is A Club Vision?What Is A Club Vision?

It is a living management tool that:

• Defines a shared commitment• Provides long-term direction• Creates a framework to establish goals

and objectives• Optimises use of resources

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Why Is A Plan Needed?Why Is A Plan Needed?

• The tradition of annual cycles has not been effective

• It establishes a multi-year coordinated plan• Need for greater Continuity, Consistency, and

Consensus• Improves the ability of ALL club members to

voice the focus of the club

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Effective Clubs are able to…Effective Clubs are able to…

• Sustain and increase membership

• Implement successful service projects

• Support The Rotary Foundation

• Develop leaders beyond the club level

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The Visioning Session - Outline Facilitated by a District Visioning Team (ideally 3 or 4

people) using established methodology

Based on answers 5 questions:

• Who are we?• Where are we?• Where do we want to be? (Vision)• How will we get there? (Action plan)• How will we know when we have arrived?

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WITH FACILITATORSStep 1 – All members, individually, define their club in terms of expectations in 3 to 5 years time in categories:

What the Club stands for Membership Club Attributes Club Administration Avenues of Service Foundation Public image and Awareness

Step 2 – Opinions of ALL members are collatedStep 4 – ALL members vote on their preferences from the collated informationStep 5 – All members vote again on the more “popular” expectations

AFTER FACILTATIONStep 6 – Post Visioning

The Visioning Session - Outline

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Planning Planning Steps…Steps…

VisionVision

Long Range PlanLong Range Plan

Actions & ProgramsActions & Programs

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Benefit to Club from Club Benefit to Club from Club VisioningVisioning

Plan-Long range (strategic)Annual goals (Actions and

plans)Continuity in

projects/decision makingConsensus for decision

makingClub members know “what

we stand for”

Larger/stronger field of club leaders

Succession planning for club leadership

Involve all members in club activities

Member satisfaction/Pride Membership Development Relevance to the community

Benefit to Membership Benefit to Membership from Club Visioningfrom Club Visioning

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Post Vision EventPost Vision Event

•Write Mission & Vision statements•Gain Consensus•Create 3-5 Year Plan •Breakdown into Annual Goals•Use resources/ideas from RI, RIBI, other

clubs, NGO’s, business etc. etc.

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“Rotary is not an organization for retrospection. It is rather one whose worth and purpose lie in future activity rather than past performance.”

- Paul Harris Founder of Rotary International

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THANK YOUTHANK YOU