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Our deck design for Warybee, a company producing wearable safety tech.
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WARYBEE
Your Personal Safety Wearables
INVESTOR PITCH DECK
Demand for security services is driven by
rising urbanization, the real and perceived
risks of crime and terrorism, belief that
public safety measures are insufficient,
and growth of a middle class with assets
to protect and the means to pay for
supplementary security measures.
Freedonia Research
CORE PROBLEMS
CORE PROBLEMS
Most women feel threatened and unsafe when commuting to work or travelling alone.
Many solutions in the market are bulky and too obvious making the elderly reluctant to carry it around.
Parents unable to watch children at all times, especially when they're away.
Parking bays of retail malls are prime locations for petty crime.
Women Elderly Children Shopping Malls
MARKET SIZEMARKET GROWTH TREND : WEARABLE TECHNOLOGY END USE Security alarm service firms
amass $16.8 bil revenue in 2013 and increase 2.8% annually.
ADT 2012 sales - $3.21 bil
Security products and system in US is expecting increase -
$19.9 bil (2016)
Electronic access control system will post the fastest gains.
Global home monitoring medical device market is expected to grow
from
$13.3 bil (2011) to
$25.4 bil (2016)
2,500
2,000
1,500
1,000
500
0
2011 2012 2013 2014 2015 2016 2017 2018
Fitness & WellnessHealthcare & Medical
Industrial & MilitaryInfotainment
SOURCE: TRANSPARENCY MARKET RESEARCH, IBISWORLD, FREEDONIA RESEARCH, MARKETSANDMARKETS
An intelligent wearble device that connects via Bluetooth Low Energy (BLE) to your smartphone, allowing the user to trigger an immediate distress call.
WHAT IS WARYBEE?
Current Location
Contact Number
Profile Photo
WaryBee conveys essential information to your pre-established list of security contacts:
Linda finds herself in danger. She discreetly activates the WaryBee button disguised as her hair pin.
Upon activation, Linda's family and the resident community helper receives the alert.
Linda's location is detected and help will be sent her way immediately.
WarrBee’s crowd finder function will detect other user’s nearby, in case Linda’s phone is stolen.
HOW DOES IT WORK?
Receive push notifications on your smart device whenever someone 'nudges' you.
Each device batteries only need replacement once every few months
Warybee is also able to receive and send alerts via text message.
MAIN FUNCTION
Panic Button
Send an SOS signal and details to loved ones at the push of a button.
Notifying other Warybee users in the vicinity - advantage of taking swift action.
Send a direction message with location details to someone on your contact list.
Community Alert Private Location Sharing
LED Notification Long Battery Life SMS Mode
CORE FEATURE - THE PERFECT DISGUISE
Warybee's compact size is easily integrated into your outfit and accessories so you could wear this device without sacrificing your fashion.
CORE FEATURE - THE PERFECT DISGUISE
Most importantly, your assailant will not be able to identify a Warybee device as it is cleverly concealed.
CORE FEATURE - THE PERFECT DISGUISE
Warebee will be seamlessly installed into daily, fashionable accessories.
Necklace Brooch Hair Accessories
PRODUCT DESIGN AND DEVELOPMENT
OTHER PLAYERS AND SOLUTION
Software Traditional Hardware WaryBee
FASHIONABLE
DISCRETE
SMALL SIZE
DURABLE BATTERY
USER-FRIENDLY
CROWD FINDER SUPPORT
CROWD HELPER SUPPORT
OTHER PLAYERS AND SOLUTION
Software Traditional Hardware New Players
WATCH OVER ME
KITESTRING
MYHERO
ONE TOUCH SOS
Q1
6
UNIT(‘000)
USD(‘000,000)
5
4
3
2
1
Q2 Q3 Q4 Q1 Q2 Q3 Q4
REVENUE PROJECTION
Q1
8
7
6
5
4
3
2
1
Q2 Q3 Q4 Q1 Q2 Q3 Q4
Total Warybee WomanTotal Warybee Ederly
Total Jewellery Total (USD)
2015 2016 2015 2016
POTENTIAL EXIT
“Smart Accessories” Partnership with jewellery
conglomerate & fashion brands
“Home Security Ecosystem Integration”
MEDIA COVERAGE
"WaryBee looks to be next in the growing
line of safety-focused mobile tech"
Fastcompany
"A Malaysian startup that has developed a safety app and hardware that can be
embedded into fashion accessories such as
necklaces or bracelets…"
Digital News Asia
"Ia dipercayai bakal menjadi alat
keselamatan peribadi pertama seupamanya
yang digunakan di dunia."
Kosmo!
RAYProgrammer turned entrepreneur, Ray Teng has accumulated more than 10 years of experience in the IT industry, having worked with blue chip corporates like Ericson and IBM.
YAP WEN JUINUniversity lecturer on Engineering, Robotics & Automation. Hardware and software hacker, Wen Jiun can prototype products at the speed of sound.
KELVINIndustrial designer with 9+ years working experience in industrial design field. Involved mainly in consumer electronic projects from concept idea on to prototype. Specialize in ID design, CAD and 3d visualization.
BERNIEGraduated from UPM with Bsc Comp Science in 2004, Bernie has 10 years of experience in software development, system design & architecture, agile software development, etc for notable companies like DiGi and Vodafone. Currently specializing in Android.
SHARMASharma specializes in electronic design and firmware programming. A passionate computer engineer, he participates in yearly ABU ROBOCON competition.
TAYLORProfessional UX Designer. Taylor was Invited to be Design Lab Assistant in ADiA Live in Google I/O 2013 and speaked at various notable events like DroidCon UK 2013 and DroidCon Tunisia 2014.
CORE TEAM MEMBERS
BIKESH LAKHMICHANDA co-founder of iTrain, the leading tech training centre in Southeast Asia where he pioneered mobile development trainings, Bikesh is also CEO of 1337 Ventures which runs the 1337 Hub and 1337 Accelerator, the nation's first accelerator for App Development.
SERB JODHACurrently investment advisor and mentor for 1337 Ventures, Serb was Head of Consulting for Asia Pacific in Bluefin Solutions after serving as Senior Consultant for Daugherty Business Solutions, Deloitte Consulting, and Accenture.
DANIEL MAY (Mentor)
Dr. Daniel May is the CIO and cofounder of LIFX, the lightbulb reinvented. LIFX's Kickstarter campaign earned $1.3M in less than a week and since 2013 has secured $12M in funding by Sequoia Capital. Prior to selling lightbulbs, Daniel worked in women's retail.
ADVISORS / MENTORS
