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Contact: kofi@brandslip.com

BrandSlip PitchDeck

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Page 2: BrandSlip PitchDeck

Problem

There are mid-level influencers with large followings (50k +) across various platforms struggling to monetize their audiences.

Brands of all types recognize the importance of engaging with fans through creative and innovative ways including video-based social media.

Page 3: BrandSlip PitchDeck

Product- BrandslipMarketplace where brands and mid-level influencers on Vine, Instagram, Youtube and even public

speaking figures can bid for opportunities to collaborate. Brands get exposure and influencers monetize their following.

Brand/Influencer Dashboard Profile Pages

Search for Brand/Influencer ProfilesSearch for BrandSlips/BrandSlip Suggestions

Page 4: BrandSlip PitchDeck

Product- Features

Newsfeed for brands and influencers to follow each other, inbox messaging

Save your favorite brandslips to look at

later

Reviews and Ratings

Brands can post what they are looking for AND bid on influencer brandslips. We also have public speaking

brandslip, for example DJ’s can shout out brands!

Influencers can post their opportunities and bid on the

opportunities posted by brands

Search for opportunities and brands/influencers

profiles based on demographics

Page 5: BrandSlip PitchDeck

Value Proposition

Affordable for brands of all sizes,

target market effectively

Helps generate buzz, potentially viral,

builds audience

Can manage analytics of each of our campaigns on

our own

Monetize your following and

audience

Work with brands that interest you, get

to be creative

Build life long partnerships with

huge brands

Brands Influencers

Page 6: BrandSlip PitchDeck

Market Size

Company Sponsorship/Influencer!Market Size has grown!5% since 2009 every year

5%$46.8 Billion

Companies spend $46.8 billion annually on Sponsorships/Influencer marketing and story telling

“Video has been the fastest and most consistently growing medium for content marketing—in this survey 62% of respondents now report using video in their content marketing. Branded video is closing in on web and print as one of content marketing’s most common form.”

Lori Rosen, Executive Director, Custom Content Council

Page 7: BrandSlip PitchDeck

Competitors

Niche.co

Sponsify

Brand Agencies

Raised 550k 11/2013. Connects creators on Vine and Instagram

with brands.

Raised 175k 11/2012. Sponsify connects content creators with

brands looking for product placement, endorsement or viral

video

BrandSlipNiche.co is not a marketplace. They connect brands with

creators by facilitating the matching themselves. Furthermore, they are heavily involved in the creative process. BrandSlip is a free flowing marketplace that

allows the creatives to collaborate with brands they like and vice versa.

BrandSlip is focused on Vine, Instagram, Youtube and even public speaking brandslips. Sponsify is only focused on

Youtube. We also aren’t just focused on product placement.

BrandSlip is not running campaigns. We are a one off marketplace place between creators/influencers across various platforms and brands. BrandSlip can be used for brands of all types includes musicians trying to promote music, startups, big brands, smaller promotions and more.

We are affordable for brands of all sizes.

Page 8: BrandSlip PitchDeck

Customer Acquisition

Launch

Growth

Maturity

Referrals

Word of Mouth

Network/Reaching Out

SEO

Social Media Marketing

Content Marketing

PR

Ambassador Program

Opt-in Email Marketing

Offline Brand Outreach

Page 9: BrandSlip PitchDeck

Revenue Model

Private Beta Growth Maturity

Page 10: BrandSlip PitchDeck

Team

Advisors

Founder of Ivy Sports!Symposium!CEO of Chaney!Sports Group!Forbes 30 under 30!Entertainment!Princeton Alum

Investor in the!Collaborative Fund,!Co-founder of Kiva!and Profounder.!Invested in Kofi!Frimpong on Upstart.

Princeton!Raised 100k for previous venture !Former CEO at MyGZpoints!Co-Founder and CEO at Mealtics.com!Former Business Analyst at Hailo

University of Arizona!Raised 100k for previous venture!Project Manager at Mealtics.com!Co-Founder and Former COO at MyGZpoints!Marketing/Web Design

Chris Chaney Jessica Jackley

Kofi Frimpong!Co-Founder/CEO

Joe Lipper!CTO

William Lee!Co-Founder/COO

UCLA!Ruby on Rails/MySQL/HTML/CSS!Freelance Developer!Former Co-Founder of Lapel!

Page 11: BrandSlip PitchDeck

TimelineLooking to raise

$750k by June 2014

Launch March/April 2014 75 influencers, 50 brands

already signed up

By April 2014, over 100 brandslips

complete

June 2014, Add analytics component.

International.

June 2014, over 500 brandslip

transactions

June 2014, over $100k in revenue

Summer of 2014, International brands;

increase public speakers

Assumptions1) Average brandslip $200

2) Influencers do no more than 3 brandslips a week

3) Over 30 public speakers by Summer 2014

4) Won’t charge monthly fee