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Quick Research & Sketching

Quick Research & Sketching

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Quick Research & Sketching

Kostiantyn HladkovUX Designer at SoftServe

Full Design ProcessSERVICES

Discovery Prototyping Usability Assessment Product Design Implementation

Stakeholder interviewStoryboardingScenariosUser interviewsPersonas developmentMood boardCustomer journey mapCompetitive researchFeatures prioritization

Ideation Paper sketchesScreen mappingLayout patternsWireframingRough prototypingClickable prototypingInteractive prototyping

UI AssessmentDesign reviewHeuristic evaluation

Visual concept designVisual designGraphic refreshIcon designLogo design

UI KitUI Framework

Developmentresources preparationHTML TemplatesUI GuidelinesAnalytics setup

PLATFORMSAutomotive Smart TV Web/Desktop Responsive Web Native MobileWearables

Fast Design Process

Discovery Personas Scenarios Sketches

1 2 3 4

Fast Design Process

Discovery Personas Scenarios Sketches

1 2 3 4

Business Goals

Users Needs

Competitive Analysis

Prioritizations

Empathy Map Storytelling

Storyboarding

Features

Sketching

Prototyping

Mission

Goals

Features

Abilities

Users

Discovery

1 2 3 4

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

Discovery

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

1 2 3 4

Discovery

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

1 2 3 4

Discovery

1 2 3 4

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations Pleasurable

Usable

Reliable

Functional

Discovery

1 2 3 4

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

Discovery

1 2 3 4

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

Discovery

1 2 3 4

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

Discovery

1. Business Goals

2. Users Needs

3. Competitive Analysis

4. Prioritizations

Strengths Weaknesses

Opportunities Treaths

Features frequency importance

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Features

Who?

Want

Pain

Think & Feel Say & Do

Where and When?

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Requirements

1 2 3 4

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Features

1 2 3 4

Scenario1.

2.

3.

4.

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Requirements

1 2 3 4

Sketch

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Requirements

1 2 3 4

Scenario

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Requirements

1 2 3 4

ScenarioSketch Requirements- Ability to enter text

- Ability to track appoitments

- Ability to select items

- Ability to send message

- Ability to chating

- Ability to ...

Who?

Want

Pain

Think & Feel Say & Do

Where and When?

Personas & Scenarios

1. Empathy Map

2. Storytelling

3. Storyboarding

4. Requirements

ScenarioSketch Requirements- Ability to ...

- Ability to ...

- Ability to ...

Sketches

Sketches

Sketches

Sketches

Sketches

Thanks =)

[email protected]