This free promotional product is given out as 2D form where the user is able to construct it into 2 different forms, a box to hold the business cards and then a stand in order to display them.

Origami Business Card Holder

Tom Watlow – Nottingham Trent University

Stand

Box

1. Consumer would attend a Business Exhibition

2. Product is handed out to consumer

3. After attending the exhibition, consumer travels back to their

hotel

4. Consumer visits company website to access construction

instructions

5. The instructions would then help the user to construct the

product

6. Consumer keeps the product on their desk

Storyboard

Tom Watlow – Nottingham Trent University

• Manufactured from polypropylene/aluminium sheet using injection moulding/die cutting• Live hinges incorporated into the mould to allow the product to fold with consummate

ease

1 2 3 4

1 2 43

Construction

Production cost, excluding mould and set up costs: £0.80 per unit (approx.)

Tom Watlow – Nottingham Trent University