Iwp wine portfolio

IWPwine portfolio

IWP are a small, but very good, UK design company. We’vegrown up in advertising - working on everything from national press

campaigns, TV and posters to local radio commercials, pack design and

point-of-sale. What do IWP do? Wine label design, e media -websites, banner ads, e shots and commercially motivated blogs. We have

a trusted network of printers, or we’ll send your printer hi-res files. We do

amazing things - and all of it geared to our client’s objectives. OurWork Now the bit that matters. Have a look at a brief selection of thework we’ve done - we work to any budget - the only thing we can’t save

on is the quality we deliver. Contact We’d love a conversation - CallSteve Whitehouse on +44 (0)1625 560200 or email [email protected]

A series of labels usingAustralian legends as inspiration

WHY Lady’s Leap?When the daredevil skipperof the paddle steamer LadyHopetown found himselfbehind in a race down theMurray River, he made a callwhich would find him foreverenshrined in outback folklore.He cut to the inside, the boathit the sand at full steam andbecame airborne, momentumcarrying her over the bar andahead of her rival.From then on, that point inthe river became known asLady’s Leap.

labelsnew world wines that askedfor impactful desigs

Concepts for an entry levelSouth American red...

mock-upsfor research -imagineered by IWP

Ideas for a Californian white -with 3 different price points

Design options for a NewZealand Sauvignon Blanc

ÒIn every corner where the earth is deep and mellow enough, the vine has been planted

in strips and bits and pieces...ThatÕs why Burgundy looks as though it were clothed in a secondhand garment;

patched, darned and borrowed; a BEGGARÕS COAT on a millionaireÕs shoulders.Ó

Paul de Cassagnac, ÔFrench WinesÕ 1930

P I N O T N O I R

75 c le 12 . 5 %B U R G U N D Y

ÒIn every corner where the earth is deep and mellow enough, the vine has been planted

in strips and bits and pieces...ThatÕs why Burgundy looks as though it were clothed in a secondhand garment;

patched, darned and borrowed; a BEGGARÕS COAT on a millionaireÕs shoulders.Ó

Paul de Cassagnac, ÔFrench WinesÕ 1930

C H A R D O N N AY

B E G G A R S C O A T B E G G A R S C O A T

7 5 c le 12 . 5 %B U R G U N D Y

J E A N - C L A U D E B O I S S E TJ E A N - C L A U D E B O I S S E T

2 0 0 0 2 0 0 0

‘Beggars Coat’ was a description of the patchworkeffect made by the Burgundy vinyards - “A beggar’scoat on a millionaire’s shoulders”

visage

2004v i n d e p a y s d ’ O c

M e r l o t

visage

Label printedusing metalicised inkfor a Pinot Grigio

Concept for a Merlotvin de pays

varietywe design tobrief - traditionalor contemporary

L AP A M P AESTATE

2 0 0 0

S A U V I G N O NBlanc

L A P A M P A ESTATE

andmorea tiny selection of the label workwe’ve done

We were oneof the firstpeople todesign onto aclear label

The brief for QuarterAcre was to create

impact at point of sale

C O O L M O R E

2 0 0 4

C H A R D O N N A Y . V IO G N IE R

ideas...we’ve got morethan we knowwhat to do with

Satinised silver foil labelwas an option we proposed

Design for an AustralianChardonnay using vines fromthe prestigious CoolmoreEstate - also home of thefamous Coolmorehorseracing stables

You’ll always come back to réunion

www.reun ion . f r

You’ve learntto tel l the men

from the boys

You now knowthat fashion is whatyou choose to wear,

not what you’retold to wear.

You found out thehard way that the grass

isn’t always greeneron the other side.

And you realisethat just because

something’s different,doesn’t mean it’s better.

You finally learned totrust your instincts.

Welcome back toFrench Wine. Welcome

back to réunion.

printwe grew up creatingads and brochures...

Trade Press Ads supporting the UK launch of a French red

D&D WinesThis Trade Ad wasbriefed in on aThursday - for a copy date onthe Friday

Little Boomey, Ad for wine fromAustralia’s Orange region

Grilled Tuna, Pancetta andBay Spiedini… (serves 4)1kg fresh tuna. . .12 sl ices fatty pancetta. . .8 bay leaves. . .approx 500g waxy new potatoes. . .s ea salt. . .1 clove garl ic. . .black pepper. . .150ml olive o il , plus extra to serve. . .1 tablespoon mustard. . .splash of herb v inegar. . .1 tablespoon small capers. . .2 spr igs flat leaf parsley, chopped. . .1 lemon

Cut the tuna into 12 pieces and wrap each in a

slice of pancetta. Thread the pieces onto skewers

to make 4 kebabs, putting a bay leaf between

each piece of fish. Boil the new potatoes with salt

and a crushed garlic clove. Drain and season with

sea salt, black pepper, olive oil, mustard and the

herb vinegar. When cold add the capers & parsley. The perfect

accompaniment for a

bottle of réunion. . .

You’ll always come back to réunionwww.reun ion . f r

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utopia

utopia’s best ever tableware collection

UtopiaRecent design work - acomplete rework of theirtrade brochures, bothTableware and Glassware. Who said trade customersdon’t deserve greatlooking work?

Top quality photography and clean, informative designis what we do best

...And from the Glasswaredivision

Big, beautiful and designed for the hospitality market.

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erat luptatum de lenit aigue duos dolor et qui volupat signum.

OPTIONS GLASSWARE BAR & TABLE

09

B4240 31oz (90cl) Chardonnay2 boxes of 6 H – 238mm











utopia

utopia’s best ever glassware collection

seductivephotography makes for a

positive frame of mind

Carbon Trust member 455639

MillikenSustainability brochure

LEADING THE WAY IN SUSTAINABILITY

environmentalBig impact, tiny footprint. For a company who havesuch power to transform our clients businesses, weboast a tiny carbon footprint (9.6 tonnes per yearand shrinking). We specify environmentally friendly papers, recycleour waste materials where possible, commissionIEEE accredited printers, and even work out of arecycled Silk Mill. Our most volatile materials are safely contained in our heads.