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Maria Santos from Essencius, Denmark, is doing a presentation on the development of Social Media in corporate branding at the first JOB2SEA seminar in Elsinore 20. nov. 2012.
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A young PR and Communications agency, with a high degree of professionalism, team spirit and a performer culture.
Our specialties:
Within social media, we help our clients create and develop their social presence, through a strategic approach, with the aid of our Social Atmosphere Model.
We have a sister agency – Unfold by Essencius – specialized in design, and we have offices in Copenhagen and Stockholm
Who is Essencius?
Head of Social Media at Essencius
Responsible for all developed work
within social media
Social media strategy
Integrated social media campaigns
Social media seminars, workshops, webinars
Social media partnerships
Social content and ads
Community management
Responsible for all account managing
and client relationship for social media
assignments
Who is Maria Santos?
Selected Clients
Facebook – Worldwide & Denmark
1 BIO.Active Users
604 MIO.Mobile users
58%Return Daily
35+Mins Daily
43%Men
45+Largest age
group
Worldwide
3 MIO.Active Users
2 MIO.Mobile users
72%Return Daily
60+Mins Daily
49%Men
25-34Largest age
group
Denmark
YouTube & Twitter – Worldwide & Denmark
490 MIO.Montly Users WW
2 MIO. Montly Users DK
800 MIO.Users WW
58%User Increase from
2011
55.000+Users DK
100%User Increase from
2011 in DK
100 MIO. Take action on YouTube
videos /week
Linkedin, Blogs, Instagram & Pinterest - Worldwide
100 MIO. Users Worldwide
32% Age 25-34
55 MIO. BLOGS Collaboration
Owned357 MIO. Viewers
20 MIO. Montly Users
187 MIO.Active Users
1 MIO.New sign-ups/week
4.000+% User increase from 2011
Online time consumption
Source: Foreningen af Danske Interaktive Medier
What is so remarkable about this picture?
To recruit a new Online Communicator to handle Hummel’s social media and other online channels
Challenge
Solution
To encourage consumers to shop at and support small, local businesses
Challenge
Solution
To create a positive corporate image to attract the best talents from
around the globe
Challenge
Solution
Solution
Solution
Solution