Click here to load reader
Upload
steve-leigh
View
220
Download
0
Embed Size (px)
DESCRIPTION
How Reputation Consultancy work with companies to understand and manage reputation risk
Citation preview
Reputation RiskTaking care of your future
www.reputationconsultancy.com
Our Reputation Risk Tracker allows you to harness big data analysis to evidence and understand risk threats and opportunities. Clients use this insight to manage reputation risks, provide warning signals and make better-informed decisions.
We reveal powerful evidence-based information of value to all decision-makers from Executive Boards, Non-Executive Directors, Risk Managers, Investor Relations to those requiring comprehensive analysis and due diligence including Investors, Suppliers, Credit Assessors and Regulators. Our clients use this information to prioritise known risks, inform investment decisions, check for emerging and unknown risks, predict the likely impact on reputation of future actions and to assess the effectiveness of their risk management and communications.
Our Reputation Risk Tracker analyses six key categories of risk, going back up to five years to look for trends and consider the impact of previous events and issues. It can also track changes to reputation on an ongoing basis to provide weekly, monthly or quarterly updates on how risks to reputation are evolving.
It shows the depth and types of emotion connected to specific issues and allows comparison across entire sectors as well as different countries, languages and cultures.
Ultimately, risk tracking gives you the ability to measure, monitor and thereby manage risks proactively and effectively.
Reputation RiskTaking care of your future
We assess your reputation risk across the six defined areas or we can tailor the criteria to the specific concerns of your organisation
Across each of these six areas you will see the following
Reputation RiskTaking care of your future
actual losses
operational risk
sector, competitors and other markets
transparency and accountability of reporting
managing risk
reputation risk
reporting purposes
Reputation Risk Tracking can be undertaken using two of our insight tools:
Reputation Risk Tracker: Using big data analysis we distil online content and weight it by influence and strength of sentiment providing a very accurate picture of the risk threats and opportunities. This is a highly flexible tool that can be used without the need to contact or alert stakeholders.
Reputation Risk Fingerprint: Market research that evidences each stakeholder group’s perception of risks, allowing you to compare and contrast attitudes and identify where risks to reputation lie.
Tracker
™
™
™
™
Tracker
™
™
™
™
An example of reputation risk management information showing the key drivers of reputation risk.
Our Change For Good can use reputation coaching to begin improving reputation from within your organisation, building reputation risk management into practices and behaviours across your individuals, relationships and internal processes.
Our Influence That Lasts team can work with your communications and investor relations teams to build a reputation risk management strategy designed to target the issues and influencers having most impact on how your organisation is perceived.
And then…
Top Operating Risk Issues and Sentiment
Happiness
Surprise
Sadness
Fear
Anger
Distrust
Contempt
24%
6%
17%
22%
22%
7%3%
Operating
Communication
Regulatory
ESG
Financial
Management and Leadership
0% 5% 10% 15% 20% 25%
Reputation Risk
Association and emotion with key risk themes
Risk Dashboard – Changes in Importance and Sentiment
Reputation Risk
5
5
10
15
20
-5
-5
-10
-10
-15
-15
-20
-20
-2510
Association Rising / Sentiment Improving
Association Rising + Sentiment Worsening
Association Falling + Sentiment Improving
Association Falling / Sentiment Worsening
2025
Emissions
Heathrow
Premium
Regularity
Willie Walsh
Cancellations
Chief Executive
Competition
Customer Service
Emergency landings
5
5
10
15
20
5
5
-5
-5
-10
-10
-15
-15
-20
-20
-2510
Association Rising / Sentiment Improving
Association Rising + Sentiment Worsening
Association Falling + Sentiment Improving
Association Falling / Sentiment Worsening
2025
Emissions
Heathrow
Premium
Regularity
Willie Walsh
Cancellations
Chief Executive
Competition
Customer Service
Emergency landings
Changes in Association with Issue and Sentiment during QX 2013
Your team
Above (left to right): Neal Foundly, Abigail Herron, Steve Leigh, Rachel Griffiths, Will Medd.
Rachel Griffiths
Will Medd
Steve Leigh
Abigail Herron
Neal Foundly
Our team enables you to enable you to take care of your future by bringing all the diversity of skills required for complete reputation risk management.
Our story
Let’s beginIf you’d like to talk to us and to know a little more then please do get in touch. Here’s how to contact us:
reputationconsultancy.co.uk
reputationconsultancy.co.uk/blog
@Repconsultancy
Or simply get in touch with Rachel to talk things through:[email protected]: 0844 561 0476Mob: 07793 200888
Why not join us for a coffee? We work globally and across the UK, we’re in London weekly and our home is in MediaCityUK, Manchester.