SOCIALI N N O V A T I O N

~ A N D B U S I N E S S F O R G O O D ~

HI, I AMDIGITALSTORYTELLER

IDEASTHEORYCREATE

IDEASTHEORYCREATE

SOCIALP R O B L E M S

Favelas Painting(Rio de Janeiro)

Haas & HahnDuo artist from Holland

Favelas = SlumCrowded, unsanitary, and crime areas

Painting walls of houses in Favelas1st Project: right after barbeque

2nd Project: collaboration with artist

Painted by local youngsters

1.711 Backers

$ 116.655 Raised

When The Beach Met The Bay(Lisa Be, New York)

Painting walls of houses in Favelas

Make environment colorful

Social ChangeHappiness, Economy, Social Interactivity

Kampung Jodipan, Malang

HelpDesk(Aarambh, India)

Turning cardboard into bag

Which also can be arranged into a desk

Distributed to schools in rural areas

When The Beach Met The Bay(Lisa Be, New York)

SOCIALP R O B L E M S

SOCIALP R O B L E M S

SOCIALI N N O V A T I O N

SOCIALI N N O V A T I O N

BUSINESS FOR GOOD

One For One

SOCIALI N N O V A T I O N

SOCIALI N N O V A T I O N

SOCIALB U S I N E S S

IDEASTHEORYCREATE

IDEASTHEORYCREATE

IDEASTHEORYCREATE

SOCIALENTREPRENEU

R

“A person who establishes an enterprise

with the aim of solving social problems”

MAKING MONEY

IN ORDER TOLIFT OTHERS

GROW TOGETHER

I WANNA BESOCIALENTREPRENEUR!

Problem?

Business is business

5 THINGS TO ASK YOURSELF

(1)

PROBLEM& FOCUS

Social:What is the one issue

you are trying to tackle?

Enterprise:What is the one thing you’re

trying to deliver to customers?

Where focus goes,energy flows

(2)

MARKET

Social:Who are you trying to help

and how big is the potential

impact?

Enterprise:Who is your customer and

how big is the potential market?

K.Y.CKNOW YOUR COSTUMER

Product-Market Fit

(3)

STATUSQUO

Social:Is there a problem with

the current solutionyour beneficiary have?

Enterprise:Is there a problem witthe current solution

your customer have?

USE DATA

(4)

VALUEPROPOSITION

Social:How is your solution better

than the status quo?

Enterprise:How is your product/servicedelivering the right value/ solve your customer’s pain

point?

BUILD

MEASURE

LEARN

REPEAT

(5)

TIMING

Social Enterprise:Why now? Why us?

TEAM

SCALABILITY & ROI

J.A.MJust Add the Money

1. Are you focused?2. Is your market promising?3. What’s the problem with the status

quo?4. How is your value relevant / better?5. Why is now the right time?

IDEASTHEORYCREATE

IDEASTHEORYCREATE

IDEASTHEORYCREATE

mau bikin gerakan

yang ga wacana

we don’t needgreat plan

MVPwe need

minimum viable product

They don’t buildthe product.

Instead, theycreate a video

70.000 emails overnight

First thing he do:Throw a Party

$15.000For clean water in Uganda

$15.00021.118 water projects funded

6.400.000 people get clean water

MVPthat is

minimum viable product

Let’s Start

1. Are you focused?2. Is your market promising?3. What’s the problem with the status

quo?4. How is your value relevant / better?5. Why is now the right time?6. What is your MVP?

• Biggest risk: Make something no one wants

• Not Launching = Not Learning

• Put something real, get real feedback ASAP

About Idea Validation

GOOD LUCKAND GOD SPEED

@ i q b a l h a p e

iqbalhariadi.com | iqbal@kitabisa.com