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In Social Marketing for Social Innovation Creating Better World Through Critical Approach and Creative Design Khaira Al Hafi – Science Camp, LPP Fakultas Kedokteran Universitas Indonesia, Anyer, 15 Maret 2014

Social marketing for social innovation

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Page 1: Social marketing for social innovation

InSocial Marketing for Social

Innovation Creating Better World Through Critical Approach and

Creative Design

Khaira Al Hafi – Science Camp, LPP Fakultas Kedokteran Universitas Indonesia, Anyer, 15 Maret 2014

Page 2: Social marketing for social innovation
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T Shape Person

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Design Thinking : An Creative Approach

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What is Design Thinking

A Method of focusing innovation on people and designing based on:– What people need and want– What people like or dislike

In regards to production, packaging, marketing, retailing, support, or all of

them.

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The essence of a social marketing approach

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Thank You

@Al_Hafihttp//:khairaalhafi.wordpre

ss.com

@KreanovatorIDhttp//:kreanovator.org