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Drive Traffic to GR SKP Website 2016 25/4 – 22/05
METHODOLOGY:
The proposal includes detailed carrying out the following three actions:
Search Engine Marketing:
Google PPC Campaign with specific keywords and guaranteed result in clicks
Google Display Network:
The Google Display Network lets us place ads on a variety of news sites,
blogs and other niche sites across the internet to reach more potential
consumers/ customers (HDs).
Facebook advertising:
Use different campaign objectives that Facebook gives us to choose from.
For example Clicks to Websites ads & Post Engagement ads (with link)
Proposed duration: 4 weeks
Drive Traffic to SKP Website Method & proposal.
SUM UP - Goal achievement / Results
Channel-Method KPI Served Target / Estimate Difference Dif %
Google Clicks
19.459 18.200 1.259 6,92%
Facebook Post Engagents 12871 6250 6.621 105,94%
Facebook Clicks 14290 6250 8.040 128,64%
RESULTS / SUM UP OSIS+
Screenshots.
Google Results / 4 weeks OSIS+
www.queen.gr
10.5
www.fimes.gr
10.5
Facebook.
OSIS+ 4 weeks period (25/4 – 22/05 )
Screenshots.
FB Ads Results / 4 weeks OSIS+
Carousel Ad
CANVAS
website click ads
Website Traffic/Analytics.
OSIS+ 4 weeks period (25/4 – 22/05 )
-
5.000
10.000
15.000
20.000
This Period Previous
VISITS: +454,5%
Landing page / web site > Google Analytics
-
2.000
4.000
6.000
8.000
10.000
12.000
14.000
16.000
18.000
This Period Previous
VISITORS: +515,2%
Landing page / web site > Google Analytics
Thank You! 01/06/2016
