Driving Sales

TODAY’S AGENDA

•Profile Optimization•Building Connections•Prospecting •Industry Expertise

LinkedIn for Business

Build Incredible Profile

1. 100% Profile Completeness

2. Headline (Keyword)

3. Current Position4. Summary and

Specialties

Be Interesting!

Build Credibility

How is Credibility Built?

Connections – Growing Your Audience

1. Import Contacts 2. People You Know3. Email Integration4. Groups5. Advanced Search

Lead Generation & Prospecting

When People Search…

They Find YOU!

Our Sphere of Influence

How do people make buying decisions?

Industry Expertise – Communication

•Be Excellent at What you do• What keywords would people use to find me? • Populate Headline and Past Experience w/ ‘Niche Words’

Communication Plan

Positive Interactions

Brand Reputation Destruction

or

Niche Words

•Be Searchable • What keywords would people use to find me? • Populate Headline and Past Experience w/ ‘Niche Words’

Search Profiles & Find Prospects

Become Expert & Trusted Resource

Social and Interactive

Summary & Questions

Remember!!

•Have A Plan w/ Goals (Daily/Weekly/Monthly/Quarterly)

•Work Your Plan•Be Targeted and Be Social•Track Monitor and Measure Success•Have Fun