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ENTREPRENEURIAL BOOTCAMPFOR VETERANS
THE PARRISH LIBRARY AS YOUR RESOURCE
Ilana BarnesBusiness Information Specialist Parrish Library
YOUR PARRISH LIBRARY ACCOUNT• AVAILABLE FOR ONE
YEAR• INCLUDES LIMITED
PRINTING• INCLUDES BOOK
CHECKOUT• INCLUDES DATABASES
(ON AND OFF CAMPUS)
• INCLUDES LIBRARY HELP (CHAT, PHONE, IN PERSON)
WHAT MAKES YOUR IDEA DIFFERENT?
PROVE IT.
WAYS TO PROVE IT
• Find a similar company that has been successful
• Find a new trend• Find a niche in a larger
market• Find where the customer
is• Find an article about an
emerging business practice
• Show that people are invested in the industry
• Find a growing industry• Find an industry without
much competition• Find an industry with weak
competition• Find a new market for an
existing product• Find areas where the
industry is not serving• Create a completely new
market by combining markets
UNDERSTANDING THE MARKETWho is going to buy this?
UNDERSTANDING THE MARKETWho is going to buy this?
UNDERSTANDING THE MARKET• Where are consumers spending
their money?• What is influencing their
behavior?• Do they have preferences?• Are there buying habit trends?
UNDERSTANDING THE MARKET
• Primary Research• Secondary Research
LEXISNEXIS COMPANY DOSSIER
REFERENCE USA
BUSINESS PLAN RESOURCES
BIZMINER
WE ARE HERE TO HELP YOU!