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10 Creative Ways to Use Pinterest for Business

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Tip #1: Product Photo Contest

Get your customers to pin themselves using your product or wearing your logo gear.

Tip #2: Become an Authority

Just like with other social media sites, you can show your authority on Pinterest. Create pinboards that inform and inspire.

Tip #3: Shopping List

Do your customers need certain supplies or tools to finish their projects? Make them visual shopping lists to make it easier.

Tip #4: Gift Ideas

It’s easy to add a gift idea to Pinterest. Just add a price to the description of your pin and it will appear in the Gift ideas category.

Tip #5: Market Research

Pinterest is a great market research tool. See what your audience is interested in, what inspires them and what they want out of life.

Tip #6: Product Bundles

Offer your customers special Pinterest-only savings by sharing photos weekly product bundles.

Tip #7: Product Input

Coming up with a new product? Let your customers get involved by voting for their favorites.

Tip #8: Coupon Boards

Whether you create coupon boards with your own company coupons or share a variety of coupons that your target audience would be interested in, Pinterest is a great place to do that.

Tip #9: Behind the Scenes

Give your audience a peek into what you do every day. Show office photos, product processes and more.

Tip #10: Company Vision Board

Where does your company hope to be in 5 years? What are your goals? Share them in a company vision board.

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