1. INFLUENTIALFIGURES 2. INSPIRATIONAL DIRECTORS 3. Amy HeckerlingAmy left us avideo callabout her lifeand whereshe got herinspiration. 4. John Hughes The whole way through Hughess career he aspiredothers. When he tragically died, those who knew himcommented on the impact Hughes's had on themand on the film industry. Other directors say thattheir work is his work. One of his popular trade marks is close-ups of twocharacters locking eyes with each other. We wouldreally like to include this into our film, thestereotypical love scene which every young girlloves and dreams for one day that they willexperience it. 5. INSPIRATIONAL ACTORS 6. AnnaSophia Robb Robb is both an actress and a new coming singer. She recorded a songfor a soundtrack titles Keep Your Mind Wide Open which was releasedand went straight into the charts. We love the idea of one of our maincharacters to be a singer and the soundtrack for the film will be theirsingle, it will present the main emotions and feelings between thecouple. This is also supporting the idea of synergy marketing. She has been in many romance and comedy films throughout her career.For example she played Carrie in The Carrie Diaries where she asksfirst questions about love, sex, friendship and family while navigatingthe worlds of high school. This character represents the ideas of whatour characters will be going through, the age of growing up anddiscovering new things. Her character applies Janice Winships notionof complicity, growing up you get to chose who you want to be and howyoure presented to society and the gratifications she will receive fromthis. Also Winships theory applies women putting themselves in themale gaze which is what Carrie and the girl our main protagonist falls inlove with does. 7. Victoria Justice Justice started at a very young age in the celebrity world. Shestarted in 2005 on Zoey 101. Justices trade marks are her high cheekbones and long brownhair but contrasting this she says she is a tomboy. Thisapplies Judith Butlers Gender Performance, her naturalbeauty is seen but the way she represents herself with herclothes and personality. Within our cast one of the girls will betomboy like, she will hide her real self due to her other friendbeing the glamour girl. Justice is seen as a new upcoming actress in America, she hasplayed many different sorts of characters, some very oppositeto her personality. We love her confidence on screen and off,many young girls aspire to be like her and we want ourcharacters to be seen in the same way. 8. Douglas BoothClick onDouglas facefor our Skypecall with himthe other day! 9. Logan Lerman Lerman plays a part called Louis in Stuck in Love. He plays acharacter of a young boy, who isnt very popular but falls inlove with a popular girl who gets any boy she likes. He and thegirl become good friends and by the end he changes her tobeing a better person and they fall in love. This inspired us towant one of our characters to be more geeky but still a little bitpopular due to his friends. We want him to have a crush onone of his friends but she is too good for him but by the endhe gets the girl of his dreams. Lerman is still very young and is seen as a cute, blue eyed boy.Everyone has there secret crush on him due to his personalityand blue eyes. We really love this idea of him being the cuteinnocent boy who throughout the film becomes moreconfident and you get to know him better throughout. 10. INSPIRATIONAL PRODUCERS 11. Working Title Working Title Films is a British filmproduction company. Their parent company is Universal Studios. We think Working Titles would be the perfectproducer for us because our film is veryBritish based with all British characters andis based in England. It has launched a subsidiary company calledWT2 which is an independent productionarm which has produced filmed Billy Elliotwhich became a massive hit in the box office. 12. INSPIRATIONAL INSTITUTIONSBRIEF We are an institutional company with a mass market. We are post modern, we may challenge some of theconventions e.g. not as a main character; however theparent company will mean lots of dominant ideologiesare reproduced, rather than challenged for exampleeveryone wants falls in love. We will be using Synergy marketing: film and asoundtrack Using Above the Line marketing With our producer being a large conglomerate Being an independent company in spirit but a 63%owned by a large conglomerate produce meaning wewillbenefit from vertical integration.