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The Future of our Past
@JAZZPAZZ
OR, HOW TO BUILD A TIME MACHINE
@JAZZPAZZ
THE DREAM OF HAVING A TIME MACHINE TO RELIVE EXPERIENCES
CAN BECOME TRUE TODAY
@JAZZPAZZ
@JAZZPAZZ
WWW.USTWO.COM
13.5%
@JAZZPAZZ
EVERYDAY
SELFIE
Lifelogging
@JAZZPAZZ
Data produced
Time
Beginning of humanity We are here
@JAZZPAZZ
35 billion Terabytes
@JAZZPAZZ
@JAZZPAZZ FitBit Ad (YouTube)
WE LIVE MANY OF OUR EVERYDAY EXPERIENCES ENTIRELY THROUGH
DIGITAL SERVICES.
CC BY-NC-SA mlehmann (Flickr)
Chris Dancy, SVP Healthways“Data Exhaust”
@JAZZPAZZ
Data ⇒ You
CC BY-NC-SA dia-a-dia (Flickr)@JAZZPAZZ
@JAZZPAZZ
@JAZZPAZZ
AS A PHOTOGRAPHER MY GREAT GRANDFATHER
INADVERTENTLY TOOK ON THE ROLE OF AN ARCHIVIST FOR
THE MEMORIES OF HIS VILLAGE
TODAY 350 MILLION PHOTOS ARE UPLOADED
TO FACEBOOK EVERY DAY
@JAZZPAZZ
@JAZZPAZZ
WHEN WHO
WHERE
WHY
HOW@JAZZPAZZ
@JAZZPAZZ
Pics, or it didn’t happen
@JAZZPAZZ GoPro (YouTube)
Pope election 2005 vs. 2013
@JAZZPAZZ
@JAZZPAZZ
Data, or it didn’t happen
@JAZZPAZZ
Quantified Self
@JAZZPAZZ
GARY WOLF, 2010
@JAZZPAZZ
“MIRRORS” THAT HELP US WITH SELF IMPROVEMENT, SELF
AWARENESS, SELF DISCOVERY AND SELF KNOWLEDGE
“The unexamined life is not worth living”—Socrates
@JAZZPAZZ
@JAZZPAZZ
of trackers say that it has changed their overall approach
to maintaining their health.PEW INTERNET RESEARCH
46%
@JAZZPAZZ
CC BY-SA lqpin (Flickr)@JAZZPAZZ
LIKE THE SELFIE PHENOMENON, SELF-TRACKING FEEDS OUR DESIRE TO AFFIRM OUR EXISTENCE. WE ALL WANT TO MAKE A MARK, LEAVE OUR
FOOTPRINT BEHIND IN THE SNOW.
@JAZZPAZZ
“I used to play lots of XBox racing games with my dad - until he died, when I was just 6. I couldn’t touch that console for 10 years. But once I did, something
incredible happened. I found a GHOST.”
@JAZZPAZZ
@JAZZPAZZ
OUR DATA IS LIKE A GHOST DRIVER. THE MARKS WE’RE MAKING, THE
TRACES WE’RE LEAVING, THEY’RE ALL TURNED INTO THIS RECORDING OF OURSELVES, OUR IDENTITY. AND WE CAN OBSERVE IT, OR EVEN COMPETE
WITH IT IF WE CHOOSE.
Data ≠
Information@JAZZPAZZ
?
@JAZZPAZZ
@JAZZPAZZ
5,000 steps
27°C
+867 kcal
-£75 2 events scheduled
65 bpm
3h 20min
@JAZZPAZZ
“Your future selfie won’t be a picture of you on a roller coaster; it will be your heart rate and blood work showing your authentic fear”—Chris Dancy
@JAZZPAZZ
CC BY wwworks (Flickr)@JAZZPAZZ
A NEW AGE OF JOURNALLING, WHERE THE JOURNAL OF OUR LIVES IS WRITTEN FOR
US BY OUR DATA IN AN ALMOST EFFORTLESS AND AUTOMATIC AND NEAR
COMPLETE FASHION
@JAZZPAZZ
PhotosDocuments
HoudahGeo
Dropbox
Scanner Pro
OCRKit
Google Calendar
Moves Export
MovesRunKeeper
Withings
IFTTT
WeatherMyFitnessPal
Evernote
SwarmContacts
Gmail
JUMP TO ANY DATE IN THE PAST AND RE-DISCOVER STORIES
Reminiscence Therapy
@JAZZPAZZ CC BY-ND brizzlebornandbred (Flickr)
#TBT@JAZZPAZZ
REMINISCENCE THERAPY FOR THE FACEBOOK GENERATION.
Timehop Momento Picturelife Path
Heyday SagaDayOne
Memoir
Adobe RevelNarrato
@JAZZPAZZ
10 20 30 40 50 60
Reminiscence Bump
Age at encoding
0
Num
ber o
f mem
orie
s
@JAZZPAZZ
Awesome! WHAT’S THE CATCH?
@JAZZPAZZ
Ownership Privacy
Longevity
@JAZZPAZZ
Ownership
@JAZZPAZZ
YOUR CONTENT? MY CONTENT?
@JAZZPAZZ
@JAZZPAZZ
@JAZZPAZZ
“We plan to provide an easy way to export your Passport data, your Stamp and Pin
data, and your photos as well. Facebook is not acquiring Gowalla’s user data.”
@JAZZPAZZ
Access > Ownership
@JAZZPAZZ
TOSDR.ORG
@JAZZPAZZ
Privacy
@JAZZPAZZ
CC BY-SA Garry Knight (Flickr)@JAZZPAZZ
PRIVACY IS A SOCIAL NORM THAT IS CULTURALLY CREATED.
@JAZZPAZZ
“Everyone has the right to respect for his private and family life, his home and his correspondence.”
—Article 8 of the Human Rights Act@JAZZPAZZ
Your Privacy PolicyFIRST THINGS FIRST
@JAZZPAZZ
✓ Who are you? ✓ What data? ✓ Why this data? ✓ Who has access?
@JAZZPAZZ
Good enough?
@JAZZPAZZ
“Optic Nerve”
@JAZZPAZZ
CC BY-NC-ND mofetos (Flickr)@JAZZPAZZ
THE UK GOVERNMENT HAS INTERCEPTED THE YAHOO WEBCAM CHATS OF ORDINARY PEOPLE FOR YEARS.
@JAZZPAZZ
@JAZZPAZZ@JAZZPAZZ
“They’re still collecting everybody’s information –
including your dick pics”
WHEN YOUR SERVICE BECOMES A PART OF PEOPLE'S LIVES, YOU MUST PROTECT
THEIR DIGNITY THROUGH THE PRIVACY OF THEIR DIGITAL MEMORIES.
@JAZZPAZZ
Longevity
@JAZZPAZZ
CC BY emmett_ns_tullos (Flickr)@JAZZPAZZ
2011—2012 killed by Dropbox
R I P
2007—2012 killed by Facebook
R I P
1997—2009killed by Yahoo
R I P
1997—2012 killed by Dotster
R I P
2011—2013 ran out of money
R I P
2007—2013killed by Nokia
R I P 2013—2014 killed by Dropbox
R I P
Wonders of the Universe – Entropy (BBC Two)@JAZZPAZZ
EVERYTHING ENDS. IT’S JUST THE LAW OF THE UNIVERSE. BUT AS DESIGNERS WE
RARELY TALK ABOUT WHAT HAPPENS AT THE END OF THE SERVICE OR WHEN
PEOPLE CLOSE THEIR ACCOUNTS.
@JAZZPAZZ
ARCHIVE.ORG
@JAZZPAZZ
WHEN YOU’RE DEALING WITH THE MEMORY OF HUMANKIND, THERE’S
NO EXIT STRATEGY.
@JAZZPAZZ
TrustWE’RE ASKING PEOPLE TO PUT THEIR LIVES
ONLINE. IF YOU HAVE AN IMPORT FUNCTION, YOU NEED TO HAVE AN
EXPORT FUNCTION.
Ownership Privacy
Longevity
@JAZZPAZZ
What can be done?
@JAZZPAZZ
@JAZZPAZZ
LET YOUR USERS SEE THE DATA YOUR SERVICE IS HOLDING ABOUT THEM.
#1
@JAZZPAZZ
DELETING DATA MEANS ERASE, NOT ARCHIVE.
#2
@JAZZPAZZ
PROVIDE GRANULAR AND EASY TO UNDERSTAND PRIVACY CONTROLS.
#3
@JAZZPAZZ
CONSIDER THE UX OF YOUR API.
#4
@JAZZPAZZ
IFTTT.COM
@JAZZPAZZ
THINK 100 YEARS AND BEYOND.
#5
Data, everywhere
“Memory is a rope let down from heaven drawing one up from the abyss of not-being."
—Marcel Proust
@JAZZPAZZ
“Everything not saved will be lost”
—Nintendo ‘Quit Screen’ message
@JAZZPAZZ
Thank youAUGMEMORY.TUMBLR.COM
@JAZZPAZZ
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