Increase Collaboration and InnovationThrough Ideathon - An Idea Management Portal Solution

Increase Collaboration and

Innovation through IDEAthon

An Idea Management Portal Solution by

Presented by: Nirav Shah Designation: Sr. Marketing Director Email/Phone: nirav.shah@cignex.com Presented by: Ajeet Singh Designation: Sr. Liferay Consultant Email/Phone: Ajeet.singh@cignex.com

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Topics

• Ideas and their “Inception”

• Need for an Ideation Framework

• IDEAthon – Idea Management Portal Framework

• Demo – IDEAthon

• Case Study

• Q&A

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Ideas and their “inception”

“ What is the most resilient parasite?

Bacteria? A virus? An intestinal worm?

An idea. Resilient... highly contagious.

Once an idea has taken hold of the brain, it's almost impossible to eradicate.

An idea that is fully formed - fully understood - that sticks.”

CREDIT: Inception (2010) by Warner Brothers, Legendary Pictures & Syncopy

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Business ideas come from everywhere

Ideas

Website, brochures

Events

Sales Executive IT Administrator

Face-to-face meeting

Online feedback

Partner

Employee 2 Employee 1

Customer 2

Competitor

Ideas derived from multiple thinking hats

“I think it would be a great idea if we could import data

from excel or .csv. It would save us a lot of time and

make life easier.” Customer 1

“I was wondering if it was possible to have

an advanced report that provides

in-depth information.”

Product has problem Localized support….

“Let’s offer free exhibition

space to all our B2B prospects within

the state.”

“A lot of our machines are simply idling. Why don’t we

shut down non-critical servers a few hours a day and try saving

on some energy bills.”

“Let’s offer a flat 50% discount to

existing customers on a first come

first serve basis.”

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Successful implementation of employee/customer ideas

• How? Setting up 80/20 Innovation Time-off Model (ITO)

• Each employee spends 20% time per week on “personal” projects not related to their work

• How? Sharepoint 2010 and FAST Search Server 2010 for communication between employees and divisions

• Enhanced wiki capabilities, MySite pages, people search feature

• How? By engaging 3500, 7-person teams to contribute their ideas

• Gave out $4.7 million in cash prizes

• How? Direct discussions with consumers and business clients in new products creation

Results

• Half of all new projects in 2005 resulted from above • Major successes: Gmail, Google News, Adsense

• Innovative new cameras, Smartphones and tablets

• Employee ideas resulted in more than $20 million in cost savings and revenue-generating improvements

• Innovative features in cooking range, washing machines, other consumer appliances

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Need for an Ideation Framework

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Break free from idea “silos”

Employees

Customers

Partners

Competitors

Idea sources

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Most good business ideas fail to see the light of the day due to siloed thinking and lack of centralized management

Outcome

Suggestion box

Business Meeting

Emails

Surveys

Need for a Centralized Ideation Framework

“Siloed” methods to generate ideas

Client feedback

Proposals

Proprietary vs. customized ideation tools

Proprietary

Advantages Disadvantages

Intuitive UI Feature-rich

Limited users support

Ideation workflow not automated

Costly on a per user basis

Customized

Advantages Disadvantages

Supports unlimited users

Mobile-ready

Relevant to corporate culture

Custom development

Not relevant to corporate culture

Integrates with in-house web applications

vs.

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Ideation through customized portal: an example

• Bayer AG – Received 9000 ideas in 4 years

– Even one full day spent evaluating each of 9,000 ideas would add up to almost 25 years!!!

• Solution – Developed an Intranet portal called Triple-i: Inspiration, Ideas,

Innovation

– Bayer’s worldwide 108,000 employees sent ideas to a team of innovation experts in headquarters

– Each idea has to PASS 5 basic questions before moving towards serious development

• Is the idea feasible? Is it really a new idea? Is there a need in the market? What is the benefit for the consumer? Does the idea fit with the company’s focus, mission and portfolio?

Source: http://www.forbes.com/2010/03/15/bayer-employee-innovation-leadership-managing-engagement.html

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Liferay-based Idea Management Portal Framework

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A highly customizable, open source-based collaborative portal framework to collect,

socialize, enhance, measure and reward the ideas benefiting the organizational culture

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IDEAthon features – customizable framework Idea management

Idea capture, review, approve/reject Resource & Funds management

Administration Roles and permission, Dashboard/workflow Theme development

Collaboration Votes/Likes/Dislikes

Integration Security - LDAP/IAM

Apps – Portals, Website etc..

Search Simple and advanced

Accessibility Devices, browsers accessibility

Managing the entire life cycle of ideas

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IDEAthon architecture

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Ideas and Challenges Management

Social Features (Web 2.0)

Faceted Search and Tagging

Profile Activity and Tracking

Admin Portlet (Workflow/User

Management)

MOSS (i.e. Intranet)

SSO (i.e. SAML)

Directory (i.e. LDAP)

Interface Layer

Ideation Portal Framework

Presentation Layer

UI Components

Web Analytics

Reporting

3rd Party Components

Software Product Version Software Product Version

Portal Framework Liferay 6.2 Database MySQL 5.1

Webserver Apache 2.2 Workflow/UI Kaleo and AUI 1.5

Access Control

Audit Trail

Archiving

IDEAthon summary

Benefits • Cost-effective (no per user license)

• Easy to customize,

• Intuitive, rich UI platform

Advantages • Integration flexibility - existing intranet/extranet

• Proprietary or Open Source

• Support for unlimited users

• Mobile-readiness/Device accessibility

Features • Customizable

• Workflow

• Dashboard – Status, Charts

• Collaborative - Social/Web2.0

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Presented by: Ajeet Singh Designation: Senior Liferay Consultant

Demo!

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Case Study – Leading US Bank

(Liferay-based Innovation Portal)

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Liferay-based Innovation Portal

• Client Overview

– Client is the 4th largest bank in the US by assets & 2nd largest by

market capitalization dealing with Community Banking, Wholesale

Banking, Wealth, Brokerage & Retirement

– 281,000 employees & over 70 million customers

• Challenges Faced

– Client’s loan processing division (with 4 divisions and 400 employees)

was considered least innovative

– Need for aggressive roll-out plan

– Lack of user-friendly features like video blog

– SSO integration to avoid multiple credentials

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Liferay-based Innovation Portal

• Key Features

– Standardized Infrastructure Foundation • Migrations from MySQL to Oracle and Liferay Tomcat webserver to Liferay

JBoss application server

• Integrations with SSO to existing version of Liferay

– Rich User Interface • Themes and plugins

• Features exclusively targeting employee efficiency (ex: Contests, OpenInviter)

• Video blog with live streaming

• 3D graphics in dashboard

• Meeting management system to create, discuss and take actions

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Liferay-based Innovation Portal

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Liferay-based Innovation Portal

• Key Benefits

– Increased collaboration in sharing ideas and suggestions

• Within six months of the launch, over 700 ideas (100% increase) were

submitted outperforming every other division of client

– Cost reduction across

• Licenses, maintenance and support

– No change in existing infrastructure

– Robust and on schedule roll-out of the innovative portal

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Case Study – Leading Software Product and Services Company

(Liferay-based Community Portal)

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Liferay-based Community Portal

Idea Management

Bookmarks

Community Portal (Liferay)

Blogs FB

Portal/Web Apps

Forums

Twitter

Videos

Syndication

Themes

SSO

Ideas Module

Customer Portal

Salesforce.com

SiteMinder (Identity Provider)

Other Modules

Client’s Website

Ideas Post/View/Vote/Comment

Community mapping (Web Services)

Registration Authentication

Benefits Collaboration Leading to Product Innovation

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Questions?

info@cignex.com

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