The Candidate Experience: Myth, Mystery, Magic - recruitDC Spring 2014 - Gerry Crispin,...

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The Candidate Experience: Myth, Mystery, Magic

Tim StrikeDirector, Recruiting and Staffing

General Dynamics IT

Christina McClungDirector, Card Recruiting

Capital One

Moderator:Gerry Crispin, sphr Chief Navigator

CareerXroads

Ben MartinVP, Talent Acquisition

Lockheed Martin

Audience Q &ABen Christina Tim

Source: CareerXroads Candidate Experience monograph, March, 2011

by the Numbers

2013

4

138

92

64

46,000Candidates completed surveys!

TalentBoard 2013 Copyright ©

May

July

Oct

TheCandEs.org

+ Candidate Experience

“How Likely are you to APPLY AGAIN?”

“Extremely Likely”

5.7%

“Definitely Not”

“Extremely Likely”

“Definitely Not”

24.7%

62.0%

0.6%

TalentBoard 2014 Copyright ©

“How Likely are you to REFER someone in the future?”

I would actively encourage others to apply

I would actively discourage others from applying

I would actively encourage others to apply

I would actively discourage others from applying

61.5%

0.5%

5.8%

27.0%

TalentBoard 2014 Copyright ©

There is a [measurable] difference in how candidates are treated

The only real question is what it means to your company

Tell us a little more about your company and role before we get into

the details of your Candidate Experience.

Ben Christina Tim

When you started down this path to improve your candidate’s experience did you have any

‘push back’?

What were the first one or two‘practices’ you changed, added or

improved and why?

Ben Christina Tim

Beyond what you already said were there measures how you treat candidates you could tie

back to business results?

Ben Christina Tim

The phrase ‘black hole’ has become a rallying cryhighlighting candidate frustration.

How do you handle the candidate’s interest in their status?

Ben Christina Tim

How do you handle questions prospects have before they apply…when they are researching your company?[audience poll]

- Can prospects call, email, text message recruiters directly? - Do you have SM like Linkedin Groups, Talent Communities, Facebook fan pages where Q&A can take place?

- Do you have interactive FAQs, recruiter blogs linked on your Company site’s career pages?

- Do you have chat rooms or webinars emphasizing specific jobs?

Ben Christina Tim

How do you communicate with candidates who apply but, never make it to finalist?

Do you differentiate between those who were qualified and those who weren’t?

Ben Christina Tim

What else would you like to do that you believe impacts candidate engagement?

Ben Christina Tim

What advice would you offer to your colleagues listening in who are interested in improving their candidates’ experience?

Ben Christina Tim

Thank You!

Ben Christina Tim