Keeping Happy Customers

April 2016 Topics:Keeping Happy Customers

This image claims that your software is out-of-date to trick you into clicking “update”.

This image mimics a dialogue from the FLV software developer -- but it does not actually originate from this developer.

These buttons seem like they will produce content that relate to the site (like a TV show or sports video stream) by mimicking the site’s look and feel. They are often not distinguishable from the rest of the page.

Marketing Tips

Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

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Joseph Samuel Gerard, better known as Joe Girard, is an American salesman. Having sold 13,001 cars at a Chevrolet dealership between 1963 and 1978, Girard has been recognized by the Guinness Book of World Records as the world's greatest salesman.

Sends 13,000 greeting cards per month

Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

Text Specials

Social Media Groups Specials

Newsletters

Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

Text Specials

Social Media Groups Specials

Newsletters

Refer a Friend – Both receive…..

Invite your friends…Receive $$ credit or cash

Refer a Friend…they receive a gift

Friend gets % off….You get % of their purchase

1.Good customer relationships2.Must be simple to use3.Clear communications4.Special rewards5.5-star experience

Key Components of a Referral Program

Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

Text Specials

Social Media Groups Specials

Newsletters

Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

Text Specials

Social Media Groups Specials

Newsletters

Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

Text Specials

Social Media Groups Specials

Newsletters

RecognitionTipsIndustry News SpecialsEducational

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Appreciation Strategy

Cards Loyalty Programs

ReferralPrograms

Text Specials

Social Media Groups Specials

Newsletters

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Q & A

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Sandi Sturm, Inbound Marketing SpecialistInbound Train, Inc.Sandi@InboundTrain.com

Wayne Sturm, Certified Google Business Photographer360 TennesseeWayne@360Tennessee.com

865-360-2055