Launching Multi-Device Experience For The US Navy

OPERATING FORWARD Launching Multi-Device Experience For The US Navy

INTRODUCTIONS Rear Admiral William Thompson

Became the first public affairs specialist to serve as Chief of Information (CHINFO). Pioneered closed-circuit television on all Navy Ships Set the Navy’s standards in media / public information and guided commanders on how to communicate and deal with the public through new technology and the media. . Awarded the Distinguished Service Medal

US NAVY MEMORIAL

INTRODUCTIONS I’m Brian Lacey

Chief Operating Officer

Mobomo Strategy, Design and Development Company with a Focus on Mobile

We Build www.mobomo.com

“OPERATING FORWARD”

It’s about being where it matters, when it matters.

THE PURPOSE OF THE APP An outreach app to connect with sailors and their family with relevant & updated content on the status of the Navy. It’s about having an informed sailor and providing updates to their loved ones.

KEEPING OUR SOLDIERS CLOSE

PLATFORMS THAT WE HAD TO BUILD

iPad

Chrome book app

iPhone

Win Tablet

Android Phone Android

Tablet

NAVY HAS AMAZING CONTENT

NAVY HAS AMAZING PHOTOS

NAVY HAS AMAZING SHIPS

LAUNCH DRONES FROM SUBMERGED SUBMARINES

LAND DRONES ON AIRCRAFT CARRIERS

JUST LAUNCHED THE USS ZUMWALT

HUMANITARIAN EFFORTS

REQUIREMENTS Bring together all the content from around the fleet and make it available in a

single, constantly updating app.

CUSTOMIZABLE EXPERIENCE Users can select topics relevant to their deployments, career and interests

Connecting the Sailor and family members to relevant and constantly updating content.

IMPORTANCE OF THE API LAYER

IPHONE

IPAD

CHROMEBOOK METRO TABLET

ANDOID TABLET

ANDOID PHONE

API

IMPORTANCE OF THE API LAYER o  Instant  Configura-on  

of  the  App  

o  Add  /  Delete  Feeds,  Videos  Content  

o  Create  Loca-on  for  Interac-ve  Map  

o  Breaking  News  Updates  

o  Create  Push  No-fica-ons    

UI FEATURES OF EACH PLATFORM

GRIDS

PHONE VIEWS Navigation and layout

Subtle Animations

Web UI Views of Content

Swipe Controls

Image Gallery Views

Adding New Content

WINDOWS 8 SURFACE

BEST UI FEATURES OF EACH PLATFORM SNAP VIEW

UI FEATURES OF EACH PLATFORM

INTERACTIVE MAP

MAP & CALENDAR

“OPERATE FORWARD”

It’s about being where it matters, when it matters.

THANK YOU