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OPERATING FORWARD Launching Multi-Device Experience For The US Navy

Launching Multi-Device Experience For The US Navy

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Page 1: Launching Multi-Device Experience For The US Navy

OPERATING FORWARD Launching Multi-Device Experience For The US Navy

Page 2: Launching Multi-Device Experience For The US Navy

INTRODUCTIONS Rear Admiral William Thompson

Became the first public affairs specialist to serve as Chief of Information (CHINFO). Pioneered closed-circuit television on all Navy Ships Set the Navy’s standards in media / public information and guided commanders on how to communicate and deal with the public through new technology and the media. . Awarded the Distinguished Service Medal

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US NAVY MEMORIAL

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INTRODUCTIONS I’m Brian Lacey

Chief Operating Officer

Mobomo Strategy, Design and Development Company with a Focus on Mobile

We Build www.mobomo.com

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“OPERATING FORWARD”

It’s about being where it matters, when it matters.

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THE PURPOSE OF THE APP An outreach app to connect with sailors and their family with relevant & updated content on the status of the Navy. It’s about having an informed sailor and providing updates to their loved ones.

KEEPING OUR SOLDIERS CLOSE

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PLATFORMS THAT WE HAD TO BUILD

iPad

Chrome book app

iPhone

Win Tablet

Android Phone Android

Tablet

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NAVY HAS AMAZING CONTENT

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NAVY HAS AMAZING PHOTOS

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NAVY HAS AMAZING SHIPS

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LAUNCH DRONES FROM SUBMERGED SUBMARINES

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LAND DRONES ON AIRCRAFT CARRIERS

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JUST LAUNCHED THE USS ZUMWALT

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HUMANITARIAN EFFORTS

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REQUIREMENTS Bring together all the content from around the fleet and make it available in a

single, constantly updating app.

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CUSTOMIZABLE EXPERIENCE Users can select topics relevant to their deployments, career and interests

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Connecting the Sailor and family members to relevant and constantly updating content.

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IMPORTANCE OF THE API LAYER

IPHONE

IPAD

CHROMEBOOK METRO TABLET

ANDOID TABLET

ANDOID PHONE

API

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IMPORTANCE OF THE API LAYER o  Instant  Configura-on  

of  the  App  

o  Add  /  Delete  Feeds,  Videos  Content  

o  Create  Loca-on  for  Interac-ve  Map  

o  Breaking  News  Updates  

o  Create  Push  No-fica-ons    

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UI FEATURES OF EACH PLATFORM

GRIDS

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PHONE VIEWS Navigation and layout

Subtle Animations

Web UI Views of Content

Swipe Controls

Image Gallery Views

Adding New Content

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WINDOWS 8 SURFACE

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BEST UI FEATURES OF EACH PLATFORM SNAP VIEW

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UI FEATURES OF EACH PLATFORM

INTERACTIVE MAP

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MAP & CALENDAR

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“OPERATE FORWARD”

It’s about being where it matters, when it matters.

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THANK YOU