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DESCRIPTION
Raquel Richardson and Clay Mabbitt break down content marketing in this fun two-hour workshop for the 2011 Masters of Business Online in Indianapolis, IN.
Citation preview
MY MISS ION FOR
THIS SESSION IS
FOR EACH OF YOU
TO ENGAGE IN THIS
CONTENT
MARKETING
CAMPAIGN
PROCESS AND LEAVE
KNOWING HOW TO
IMPLEMENT
AN APPROACH ON
YOUR OWN .
WHAT IS CONTENT MARKETING?
WHY DO YOU DO IT?
HOW DO YOU DO IT?
G U I D E S
B L O G G I N G
V I D E O
HOW CAN THIS TACTIC HELP YOU OUTSMART YOUR COMPETITION?
WHAT TYPES OF CONTENT DO I USE?
HOW DO I PUT IT ALL TOGETHER?
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