Building and retaining tomorrow's leaders

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Effective Ways to Build and Retain Tomorrow’s Leaders

Presented by: Eric Meerkamper, President DECODE www.decode.net

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Eric Meerkamper eric@decode.net

© Decode 2011 Page 3

powered by deeper knowledge of

young generations

DECODE

WHY IS ENGAGING AND

RETAINING YOUNG LEADERS

IMPORTANT TO YOU?

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Agenda

1. Addressing youth stereotypes

2. What young employees think about leadership

3. Six ways to engage and retain the next generation of leaders

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SO WHAT’S THE PROBLEM WITH

YOUTH?

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How Youth are often portrayed

“Gen Y has been pampered, nurtured and programmed with a slew of

activities since they were toddlers, meaning they are both high-

performance and high-maintenance.”

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How Youth are often portrayed

“They're young, smart, brash. They may wear flip-flops to the office or

listen to iPods at their desk.”

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How Youth are often portrayed

“Are Millennials Prone to Cheating to Get Ahead?”

- W.P. Carey School of Business

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What you might be thinking…

• Is our future safe in their hands?

• Are youth able and interested in leading?

• How do we make sure they work with us, and not

go around us?

SOME MYTH-BUSTING

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Gen Y wants to be Loyal

58%

64%

58%

0%

10%

20%

30%

40%

50%

60%

70%

Gen Y

Gen X

Boomers

I would like to find an employer where I could spend my whole career

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Youth want to lead

40%

33%

19%

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%I want to be the leader of an organization some day

Gen Y

Gen X

Boomers

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Leadership and Lifestage

0%

20%

40%

60%

Current Student

SecondarySchool

Current Student

Post Secondary

Young Singles Young Couples Young Familes

I want to be the leader of an organization some day

Male

Female

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HOW TO ENGAGE AND RETAIN THE

NEXT GENERATION OF LEADERS

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1) Understand Emerging

Leadership Models

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WWII Generation

Command & Control

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1940s/50s

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Boomer Generation

Rights & Rebellion

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1960s/70s

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Nexus (Gen X)

Freedom

Diversity

Celebrity

Innovation

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1980s/90s

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Who are Gen Y’s Model

Leaders?

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Question:

Who would you want to lead

your island?

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Boomers Gen Y

Roget’s Thesaurus synonyms for

“Leadership”

administration, authority, command,

control, domination, foresight, guidance,

hegemony, influence, initiative,

management, power, preeminence,

primacy, skill, superiority, supremacy

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Gen Y

Leadership Model

Social

Networked

Interdependent

Shared Ownership

Collaborative

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Leaders

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Leaders

Followers

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Leaders

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Change-Makers

Leaders

Influencers

Followers

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Change-Makers

Leaders

Influencers

Followers

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2) Become an Advocate for young

leaders in your organization

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2) Become an Advocate: know and believe WHY you want and need young leaders

• Why is developing young leaders important to your organization?

• What is the opportunity?

• What is the risk?

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3) Build a culture of change makers

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Build a leader / change maker culture

• Current leaders need to publicly embrace ceding some control

• Step out and others will step up

• Give permission to fail and take initiative

• Allow people to be courageous

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4) Clearly define the leadership

value proposition

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Clearly define what it means to be a leader in your organization

• Develop a clear leadership value proposition

– What does it mean to be a leader in your organization?

– What are the benefits?

– What are the trade-offs?

• Clearly outline the paths

– Create multiple leadership opportunities

– Communicate the benefits of leadership positions

– Provide flexibility in leadership paths

– Develop relevant identification processes for high potential leaders

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5) Build intergenerational mentor

networks

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Build intergenerational mentor networks

• Establish pathways for cross-learning / reverse-mentoring to fully leverage knowledge base

• Demonstrate to Gen Y that they are valued and trusted by teaming them with senior personnel

• Reinforce social bonds

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6) Enable young employee built

and owned initiatives

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6) Enable young employee built and owned initiatives

• Customer based innovation / co-development

• Enable and build relationships

• Allow them to actually influence change, succeed or fail

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3 Questions to Ask Your Younger

Team Members

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3 Questions to Ask Your Younger Team Members

• What do they think it takes to be a leader in your organization?

• What would stop them from becoming a leader in your organization?

• What could you do to help them become a leader?

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