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Why Make An App? (Retailers)

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FANDURA

WHY MAKE AN APP?Connect With Your Customers

Let’s be honest, the smartphone market is exploding and every month, posting gains. You can be sure that no matter what your business is, there’s value and profitability in building an app that is intriguing, addictive, and taps into your core audience.core audience.

Developing an app for your line of business allows you to stay close to your customers and keep a substantial presence, all within the palm of their hands. And when done right, an app can generate improved customer loyalty and additional revenue for your brand.

Revenue from In-App purchases for goods is ever-growing and it’s possible to attract new customers to your business through successful app creation. Not only can your business draw revenue from download sales, you can generate only can your business draw revenue from download sales, you can generate gains from individual monthly subscriptions.

RETAILER BENEFITSDevelop, Nurture & Grow Your Customer Base

Creating a mobile app to stay in tune with your customers’ needs is an easy way to add value to their lifestyle as well as build a stronger relationship. Today’s consumers are showing up in larger numbers to make mobile app purchases and some of the leaders in online retail are making substantial strides. These retailers grasp the fact that consumer behavior patterns are trending towards mobile app usage. And when developed in accordance to their shoppers needs, can provide a huge leap forward in revenue and consumer loyalty. huge leap forward in revenue and consumer loyalty.

As a retailer, you want to develop, nurture, and grow your customer base right? Part of doing that is understanding the nature in which consumers shop today. The new consumer is technologically savvy, has on-the-go needs, and is taxed for time.

They’re online and mobile.

They are readily open to app usage and welcome the convenience that it provides. Many mobile app users began by downloading games and connecting with friends Many mobile app users began by downloading games and connecting with friends via social media platforms. Now, they’re shopping and spending money, repetitively.

They’re online and mobile.

As a retailer, you want to develop, nurture, and grow your customer base right? Part of doing that is understanding the nature in which consumers shop today. The new consumer is technologically savvy, has on-the-go needs, and is taxed for time.

They are readily open to app usage and welcome the convenience that it provides. Many mobile app users began by downloading games and connecting with friends via social media platforms. Now, they’re shopping and spending money, repetitively.

RETAILER BENEFITSMore Benefits

• reduce cart abandonment at checkout• convert browsers into shoppers and generate revenue online• reach current consumer base while gaining new ones• provide RSS feeds and alerts for new releases• hold timed sales of specific inventory to liquidate merchandise• provide the convenience of on-the-go shopping

Providing a mobile app allows your brand the ability to...

Since the launch of Gilt’s mobile platform in 2011 it has been available across various mobile devices including iPhone, iPad, and Android phones and tablets. It was designed on open platform for anyone with a Facebook account linking the app to Facebook’s 350 million mobile uses.

30% of Gilt.com retail sales stem from mobile app purchases 4% of Gilt.com retail sales stem from iPad app purchases 4% of Gilt.com retail sales stem from iPad app purchases

MOBILE APP SALES TRENDSFab.com & Gilt.com Case Studies

Since the arrival of Fab.com’s mobile apps in October 2011, the number of sales from mobile devices has been increasing. Fab’s iPad users purchase at 4 times the rate of web-based users and iPhone users purchase at 2 times the rate of web-based users. iPad orders have also shown much larger gains by basket size than web-based orders.

40% of Fab.com visits and usage stems from their mobile apps25% of Fab.com retail sales stem from iPad app purchases25% of Fab.com retail sales stem from iPad app purchases50% of Fab.com retail sales will stem from mobile apps

PORTFOLIOJust A Little Sample Of Our Work

Is It Ready Yet iBrewMaster

Toddler AlphabetVirtual Water

Is it Ready Yet is an incredibly easy to use app we helped bring to life that provides an easy way to find the right time and temp when and temp when cooking beef, pork or poultry dishes.

iBrewMaster is the ONLY brewing app that has it’s own recipe sharing network that allows you to upload, share, browse, and download other iBrewMaster user’s recipes from around the recipes from around the world…FREE! Plus 210 Northern Brewer recipes can be activated within the app for FREE!

Toddler Alphabet is a really cool alphabet learning app. It not only allows children to learn the alphabet visually but in song as well.

The Virtual Water Digital Companion Is Now Here!

You’ll love just like we do. Check it out today in the iTunes store!

Have an app idea you’re looking to bring to life? Give us a ring...

Fandura, Inc.Atlanta, GA678-500-9026Skype: [email protected]

BRINGING YOUR APPS TO LIFE

FANDURA