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Six Steps To Successful Socialtext Implementation and Adoption

Six Steps To Successful Socialtext Implementation and Adoption

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Practical advice on how to encourage use and adoption of Socialtext.

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Page 1: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Six Steps To Successful Socialtext

Implementation and Adoption

Page 2: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Encourage a range of use cases

Photo Credit: http://www.flickr.com/photos/dearbarbz365/2457570470/

Page 3: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Broad Range of Use Cases

Page 4: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Recruit energetic champions

Photo Credit: http://www.flickr.com/photos/emeryway/2950058165/

Page 5: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Launch with hands-on activities

Photo Credit: http://www.flickr.com/photos/bala_/2488407797/

Page 6: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Route repeated activities through Socialtext

Photo Credit: http://www.flickr.com/photos/spiicytuna/188111824/

Page 7: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Complement existing systems of record

Photo Credit: http://www.flickr.com/photos/ciordia/399354425/

Page 8: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Leverage the public Socialtext community

Photo Credit: http://www.flickr.com/photos/ciordia/399354425/

Page 9: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Collaboration +

Social Networking

Photo Credit: http://www.flickr.com/photos/smedstad/2350721991/

Page 10: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Backup…

Page 11: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Use Cases

Photo Credit: http://www.flickr.com/photos/brent_nashville/2899809814/

Page 12: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Company wide

•  Conversation: provide a place where everyone has a voice, and everyone can share ideas, bookmarks, pictures, news, …

•  HR processes: – New hire on-boarding – Accounts payable – Benefit enrolments

Page 13: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Sales & Marketing

•  Event planning •  Competitive intelligence •  Best practices (lead gen, prospects, closing)

•  Customer / Account / Rep information •  Tracking and metrics

Accelerate sales cycles & win-rate

Page 14: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Dev / QA / Support

•  Feature planning •  Release schedules / milestone reports •  Problem reports, bug tracking / fixing •  Knowledge Base •  Product Documentation

Reduce time-to-resolution / implementation

Page 15: Six Steps To  Successful  Socialtext  Implementation  and Adoption

External

•  Vendor Relationships (ex: Press Relations) –  Improve communication

•  Business Development & Partner Programs – Grow channel revenue

•  Professional Services & Client Relations –  Increase customer satisfaction

Page 16: Six Steps To  Successful  Socialtext  Implementation  and Adoption

Personal

•  Information repository

•  Journal

•  Task list

Photo Credit: http://www.flickr.com/photos/curious_zed/500646353/