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Reverse Engineering Your Competitor’s Social/Content Strategy Yousaf Sekander @ysekand

Reverse engineering your competitor's social strategy social crawlytics

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Page 1: Reverse engineering your competitor's social strategy   social crawlytics

Reverse Engineering Your Competitor’s Social/Content Strategy

Yousaf Sekander@ysekand

Page 2: Reverse engineering your competitor's social strategy   social crawlytics

Content is not king.

Page 3: Reverse engineering your competitor's social strategy   social crawlytics

Content is kingmaker!

Page 4: Reverse engineering your competitor's social strategy   social crawlytics

Producing shareable/compelling content is not easy/cheap*

* In most cases…

Page 5: Reverse engineering your competitor's social strategy   social crawlytics

Find your competitor’s most shared content and leverage it

Page 6: Reverse engineering your competitor's social strategy   social crawlytics
Page 7: Reverse engineering your competitor's social strategy   social crawlytics
Page 8: Reverse engineering your competitor's social strategy   social crawlytics
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For infographics use your own URL shortner

Page 12: Reverse engineering your competitor's social strategy   social crawlytics

Sign up on SocialCrawlytics.com and get 5000 credits today.

Page 13: Reverse engineering your competitor's social strategy   social crawlytics