Session Title

Track_SessionID

Speaker Title

Making SharePoint Social

Joel Oleson

Sr. Product Architect

Quest Software

http://www.sharepointjoel.com

@joeloleson

9 Year SharePoint Veteran

5 Years in MS IT 2 Years SharePoint Team 2 Years SharePoint

Strategy ArchitectTravels around the world Evangelizing SharePoint across the peopled continents in over 60 countries

Twitter: @joeloleson

Who is SharePoint Joel?

9+ Year SharePoint Veteran

5 Years in MS IT & Online

2 Years in SharePoint Product Team

Product Architect for Deployment Advisor

Sr. SharePoint Architect

SharePoint Product Architect & Strategy @ Quest

Twitter: @joeloleson

Who is SharePoint Joel?

1. Updating your Facebook status every 10 minutes 2. Posting photos of the boss in a compromising

position on Flickr3. Announcing to your competitor your next steps 4. Farmville5. Tweeting while in a team meeting6. Posting work party videos on YouTube7. Continual motion links8. Instead of links to relevant research, pointing the

management team to a Rick Roll9. Asking legal to create a review process for blog

content 10.Sharing corporate dirty laundry under a

pseudonym

10 Stupid Things that Will Ruin Social Media for Everyone at Your Company

http://buckleyplanet.typepad.com/samaritanweb/2010/03/top-10-stupid-things-that-will-ruin-social-media-for-everyone-at-your-company.html

The Challenge

Case Study: Is This You? Global Sales, Development teams scattered

across the planet Teams in silos along product boundaries Overlapping expertise, technologies, code Collaboration happens only within silos Valuable corporate assets are lost or underutilized Results in inefficiencies, duplicated effort

Help! What have I done!I Can’t Find Anything…

Common information challenges

The SharePoint BusinessProductivity Platform

CorporateCorporate DepartmentDepartment TeamTeam

SharePoint PlatformSharePoint Platform

EmpowermentEmpowerment

Num

ber

of

Use

rsN

um

ber

of

Use

rs

RegulatoryRegulatoryComplianceComplianceRepositoryRepository

RegulatoryRegulatoryComplianceComplianceRepositoryRepository

BIBIDashboardDashboard

BIBIDashboardDashboard

Custom SAPCustom SAPFront-EndFront-End

Custom SAPCustom SAPFront-EndFront-End

KnowledgeKnowledgeManagementManagement

PortalPortal

KnowledgeKnowledgeManagementManagement

PortalPortal

CorporateCorporateWebWeb

PresencePresence

CorporateCorporateWebWeb

PresencePresence

MySiteMySiteMySiteMySiteR&DR&D

TeamTeam

R&DR&D

TeamTeam

SalesSalesDivisionDivisionPortalPortal

SalesSalesDivisionDivisionPortalPortal

EmployeeEmployeePortalPortal

EmployeeEmployeePortalPortal

ExtranetExtranetCollaborationCollaboration

SiteSite

ExtranetExtranetCollaborationCollaboration

SiteSiteProjectProject

“Z”“Z”ProjectProject

“Z”“Z”

GenevaGenevaOfficeOfficeSiteSite

GenevaGenevaOfficeOfficeSiteSite TeamTeam

“X Site“X SiteTeamTeam“X Site“X Site

Single Business Productivity Platform leading to common:- End-user Experience- Rich Integrated Capabilities- Toolset and Development- Deployment and Management

Single Business Productivity Platform leading to common:- End-user Experience- Rich Integrated Capabilities- Toolset and Development- Deployment and Management

Microsoft example (represents a small sample)U

sers

TeamsCorporate Departments

Empowerment

My Site

Why SharePoint Needs Social The islands of information have been moved to

SharePoint NOW WHAT??? You can’t find anything You can’t tell who owns what You can’t tell what’s new, what’s old or what

has changed It’s all disconnected

Get Your House in Order

An umbrella term that defines various activities that integrate technology, social interaction, and construction of video, documents, and other contentWikipedia

Social Media is…

Pillars of Social Networking to SharePoint 2010 Features

Social Media in SharePoint

2007BlogsWikisMy SitesTeam SitesDiscussion forumsShared calendarsAlertsRSSSearchTag cloudsMobile accessiblePresence awarenessEmail archiving

2010Managed Metadata ServiceAdvanced routing (based on metadata)User profiles (My Sites)Status updates/activity feedsKnowledge miningBookmarks (replaces My Links)Feedback/ratingNote board (Wall)Podcasting kitSocial taggingExpertise taggingWikis (including wiki edits of Team Sites)Share & Track tabIndividual and team blogsPeople and social search

Social Technology Craze? 3 out of 4 already use social technology 2/3 of global internet population use it More popular than email It is democratizing communications Power is shifted from publishers and media

elite to the people

The Solution

Microsoft SharePoint 2010Ribbon UISharePoint WorkspaceSharePoint MobileOffice Client and Office Web App IntegrationStandards Support

Tagging, Tag Cloud, RatingsSocial BookmarkingBlogs and WikisMy SitesActivity FeedsProfiles and ExpertiseOrg Browser

Enterprise Content TypesMetadata and NavigationDocument SetsMulti-stage DispositionAudio and Video Content TypesRemote Blob StorageList Enhancements

Social RelevancePhonetic SearchNavigationFAST IntegrationEnhanced Pipeline

PerformancePoint ServicesExcel ServicesChart Web PartVisio ServicesWeb AnalyticsSQL Server IntegrationPowerPivot

Business Connectivity ServicesInfoPath Form ServicesExternal ListsWorkflowSharePoint DesignerVisual StudioAPI EnhancementsREST/ATOM/RSS

Emerging Enterprise Technologies

1. Community management tools2. Open identity3. Microblogging4. Social CRM5. Enterprise applications gaining a social layer6. Activity streams7. Social search, analytics, and filtering8. Enterprise social media workflow9. Automated compliance monitoring10.Next-generation unified communications

Dion Hinchcliffe, ZDNet, “Ten emerging enterprise 2.0 technologies to watch” http://blogs.zdnet.com/Hinchcliffe/?p=1224

Social Goals & Success Criteria Allow people to accurately and quickly respond

to information Ability to address problems connecting the right

people & information fluidly SharePoint 2010 as stated by Erik Moll “as

much about people and seem as much about people as it is about documents.”

Cost of sharing and organizing lowered Knowledge surfaced that might otherwise have

not been

10 Steps to Social 20101. Make it Accessible

2. Enable Good My Sites

3. Build Rich Profiles

4. Relevant Enterprise Search

5. Use Blogs & Wikis

6. Integrate for Presence

7. Build Discovery Navigation including external sources

8. Archive the Old

9. Enable Enterprise Content Types & Tagging & Ratings (Service App)

10. Relevant Sticky Site Content

Make SharePoint Accessible

Not Indexed? Mobile & Internet Accessible Right balance of Security Easy to use?

Plan and Enable SharePoint for the Mobile Workforce SharePoint Workspace 2010

Mobile

Office Hub on Windows Phone 7

You may need to create a “Sharing Culture” Understand the

relationship between corporate culture and your social computing approach

What is your view of the world? Bottom up

Personal Team

Top down Enterprise Group or Division

The Information Pyramid of Enterprise Content…What is your view of the information world?

 

Permanent Central PortalEnterprise SearchEnterprise Browse

CorporateBusiness TaxonomyWith DivisionalStakeholders

PerUser

Ad Hoc SelfServicew/ Life CycleManagement

Permanent Division PortalsBusiness Process Division News, ScorecardsGroup Reporting

Semi StructuredGroup, Team, ProjectSites and Workspaces

Blogs, bios, Social

CentralPortal

Use My Site to share your interests, responsibilities and activities

COMMUNITIES

My Sites & Org Browser

Tagging

Ratings

Search

Import Sources to enable Rich Profiles

Easily find expertise with People Search

Create community knowledge with Wikis and Blogs

Blogs and Wikis

Presence Integration

Promote Incentives for Discovery & Navigation including external sources

Archive: Keep it relevant

Enable Social Service ApplicationsEnterprise Metadata and Tagging Decide now you are going to have a governance

strategy for enterprise metadata and tags

Making it Current & interesting Activity Feeds What’s New?

1. Security 2. Intellectual Property / Competition 3. Compliance 4. Productivity 5. Support Issues 6. Cost 7. Lack of Visibility / Transparency 8. Bandwidth 9. Fad 10.Ignorance / Apathy

The CIO Perspective

http://buckleyplanet.typepad.com/samaritanweb/2010/01/top-10-reasons-your-cio-blocks-social-media.html

Case Study Conclusion Solutions Evaluated:

Separate social sites evaluated, Newsgator on SharePoint 2007, Jive

Deploy SharePoint 2010 Leverage: Activity Feeds, My Sites, Profiles Make it Internet accessible Service Apps: Enterprise Metadata, Tagging,

Profile Sync, My Sites, Social, Logging, Search

Measure & Manage Adoption

http://www.quest.com/reportsforsharepoint

Call to Action…

Thank You!

Learn More about SharePoint 2010

Information forInformation forIT ProsIT Prosat TechNetat TechNet

http://MSSharePointITPro.comhttp://MSSharePointITPro.com

Information forInformation forDevelopersDevelopers

at MSDNat MSDNhttp://MSSharePointDeveloper.comhttp://MSSharePointDeveloper.com

Information forInformation forEveryoneEveryone

http://SharePoint2010.Microsoft.comhttp://SharePoint2010.Microsoft.com