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21st Century Marketing: Social Media - The ChannelsTop Ten Social NetworksMonthly Unique Visitors
• Facebook: 133,623,529
• MySpace: 50,615,444
• Twitter: 23,573,178
• LinkedIn: 15,475,890
• Classmates: 14,613,381
• MyLife: 14,613,381
• Ning: 6,120,667
• LiveJournal: 3,834,155
• Tagged: 3,800,325
• Last.fm: 3,473,978
21st Century Marketing: Social Media – On The Move
JiWire’s Wi-Fi Media Channel is comprised of more than 30,000 Wi-Fi locations in cooperation with more than 30 leading wireless broadband telecommunications providers with venues such as airports, hotels and cafes that serve more than 20 million unique users monthly. The report is provided to highlight market trends for advertisers from 2nd Quarter 2010.
21st Century Marketing: Social Media – MessagesWhat do we say? How do we say it?
• Product information: It may be old news to you but it’s a new audience for you
• Promotions: What specials are you currently running? What’s your leading product?
• Contests: Have people sign up for prize drawings, make retweet requirement to win.
• Industry News: Provide info on changes that affect your business or industry
• Insights: Share your views on subjects, current or controversial subjects.
• Be Personal: Be yourself, share info about pets, family & friends, jokes, experiences.
• Promote trade shows and industry events
21st Century Marketing: Social Media – ExperiencePreparing For Social Media
• Choose one network, then dedicate an amount of time
• Determine workload before accepting invites to other social networks
• Have a plan, but be flexible, open to changes, & new ideas
• Be prepared for two way communication with customers & potentials
• Set social media policies at your workplace
• Advertise your social presence in existing media
21st Century Marketing: Social Media – Connect 2 Us
Bruce Burke [email protected] of Business DevelopmentiPayStation www.ipaystation.com
6262 142nd Avenue N. # 201Clearwater, FL 33760
T: (978) 632-6798 X 157M: (727) 612-5775F: (978) 632-7085
T: www.twitter.com/ipaystation
F: www.facebook.com/ipaystation
B: http://ipaystation.blogspot.com