Gamification

Thursday, September 27, 12

My Gamer CVPosi%on: Hardcore gamerExperience: almost 20 years.Pla/orms: PC, Consoles, MobileMain pla/orm: Xbox, PC

Disappointment:No salary for gaming


Before of all for game devs…


What MoCvates People?


What MoCvates People?


What about games?


Games better than sex!


Games better than sex!


What is Gamification?

“Gamifica(on is the use of game design techniques, game thinking and game mechanics to enhance non-‐game contexts.”

©Wiki


Example?


Example.



Gamification is:

• Listening to what games can teach us

• Learning from game design

• Appreciating FUN!


It works because…

• Our Brain likes rewards!

• Our Brain likes to solve issues!

• Our Brain likes to get surprises!

• Generation Y-Z-AO...


Why Gamify?

• Engagement Gap

• Choices

• Progression

• Social

• Habit


Mobile Gamification



Key elements of Gamification

• Mechanic

• Dynamics

• Aesthetic

• Story


Aesthetic

• Onboarding

• Scaffolding

• Progression


Mechanics. My favorite:)


Mechanics. Combo


Mechanics. Levels


Mechanics. Epicness


Mechanics. Points


Give rewards!


Tell the Story!


And one more...


Where to start?




Technology

Gamification