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Social Media - connect, engage and share

FaceBook pages for Toastmasters

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Gaelic Toastmasters is a Sydney based Toastmasters club. These are slides from a presentation on what they could do to get better results from their FaceBook page. It includes screenshots showing results of the strategies used as proof of concept.

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Page 1: FaceBook pages for Toastmasters

Social Media - connect, engage and share

Page 2: FaceBook pages for Toastmasters

Timing is everything - post when people will see

Page 3: FaceBook pages for Toastmasters

Use Eye Catching Images - photo, video and

text

Page 4: FaceBook pages for Toastmasters

Keep it Short - 100 to 150 characters get 60% more likes,

comments & shares

Page 5: FaceBook pages for Toastmasters

Be Relevant

On Gaelic TM FB Page

On District 70 FB Group

Page 6: FaceBook pages for Toastmasters

Use Your Own Authentic Voice

Page 7: FaceBook pages for Toastmasters

ADD a CALL to ACTION

Page 8: FaceBook pages for Toastmasters

Get Creative -

run contestssurveys

promotionsuse apps

2 shares, 9 likes, 21 comments

Page 9: FaceBook pages for Toastmasters

Create a sense of URGENCY

Page 10: FaceBook pages for Toastmasters

ADD VALUE entertain, educate - give people a reason to care

& share

Page 11: FaceBook pages for Toastmasters

Use Infographics

Mari Smith - social media speaker & author

Use Infographi

cs

Courtesy of Mari Smith- social media speaker & author

Page 12: FaceBook pages for Toastmasters

Tag people in photos

Always take photos that make meetings look busy & vibrant Make me feel like I’m missing

out!

Page 13: FaceBook pages for Toastmasters

Social Media - connect, engage and share

Create a sticky web of visual,

engaging, urgent short sharp,

shareable posts with a sense of urgency that

educate & informie - ADD VALUE