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Content Architecture Shanta R. Nathwani, Sheridan College Shanta R. Nathwani 1 WordCamp Buffalo 2014

Content Architecture - WordCamp Buffalo 2014

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Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. An “About Us” page would be just that… A PAGE. If you are talking about something that is more time sensitive, then you want to do a post. Connected to this would be Categories and Tags. What are they? When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience for small businesses.

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Page 1: Content Architecture - WordCamp Buffalo 2014

Shanta R. Nathwani 1

Content Architecture

Shanta R. Nathwani, Sheridan College

WordCamp Buffalo 2014

Page 2: Content Architecture - WordCamp Buffalo 2014

Shanta R. Nathwani 2

Main Idea

• Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience.

Page 3: Content Architecture - WordCamp Buffalo 2014

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Agenda

• About Me

• Introduction

• Pages & Posts

• Categories & Tags

• Live Demo

• Q & A’s

Page 4: Content Architecture - WordCamp Buffalo 2014

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Find Me!

Tweet Me:@TantienHime

My Web Site:http://shanta.ca

Page 5: Content Architecture - WordCamp Buffalo 2014

Shanta R. Nathwani 5

About (A boot) Me• Instructor, Sheridan College

• Joint program with University of Toronto at Mississauga: Institute of Culture, Communication, Information and Technology

• Web Design and Capstone Project

• Independent IT and Social Media Consultant

• Clients include NPOs, Real Estate, Software Development, Financial and Political Sectors

• Bachelor of Commerce in Info Tech Mgmt., Ryerson University

Page 6: Content Architecture - WordCamp Buffalo 2014

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Post-It Notes• Used to put down all the pieces of

information that you want to put on your website

• Later on, you may want to colour (yes, I'm Canadian!) code them

into categories and pages

• During the presentation today, start filling in those post-its with your ideas of what you want on the site. You may not finish it

today, but it will give you a start.

Page 7: Content Architecture - WordCamp Buffalo 2014

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An Example

Categories and Pages Menu Structure

Page 8: Content Architecture - WordCamp Buffalo 2014

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Follow Along!

We are going to put together our menu based on content we’ve already got. Follow along at:

http://tantienhime.com

Page 9: Content Architecture - WordCamp Buffalo 2014

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Pages vs Posts

Pages• Static information for the

most part

• “About Us” is a great example

• Does not use Categories

• Can have sub-pages

Posts• Dynamic information

• Time sensitive

• Uses Categories & Tags

• “Upcoming Events” or “Events Attended” are good examples

Page 10: Content Architecture - WordCamp Buffalo 2014

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3-5-7 Principle• 3 Clicks to

where you need to be.

• Few (very few) exceptions

•No more than 5-7 items in a list.

• This includes menus and lists

Page 11: Content Architecture - WordCamp Buffalo 2014

Shanta R. Nathwani 11

Categories vs. Tags

Categories• Major classifications for

information

• “Events” is a great example

• Can have sub-categories (much like pages)

Tags• Describes the content

using keywords

• WordPress recommends 5-7 per post

Page 12: Content Architecture - WordCamp Buffalo 2014

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WordPress Menus

Menus can contain:

• Categories (sometimes called “Category Archives”)

• Pages

• External Links

The number of menus that are supported depend on the theme you choose, so do that first!Since 3.6, you can now choose what menu goes where (main, sidebars). Again, dependant on the theme.

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Go Live!

• http://tantienhime.com/wp-admin (For Me)

• http://tantienhime.com (For You)

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Questions?

Tweet Me:@TantienHime

Email:[email protected]

My Web Site:http://shanta.ca