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This presentation was given by Markus von der Luehe as an intro to Clare Werbeloff being interviewed at the social media conference run by Adknowledge in Sydney in September 2009
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http://www.youtube.com/watch?v=_0L2VaTWs9s
• 790,000 views on YouTube
• 344 results on ChkChk Boom (YouTube)
• 29,428 fans on the Facebook fan page: Clare Werbeloff
Exposure
Merchandise
Re-mixed Songs
Art
Official & Non-Official Fan Groups
The Buzz Around Clare/Chk Chk Boom
clare werbeloff
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1000
2000
Me
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Clare Werbeloff / chk chk boom
Source: Nielsen Buzz Metrics
Positive CountNegative Count
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10%
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20%
Me
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Co
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Message Sentiment Breakdown
Positive Count
Negative Count
Source: Nielsen Buzz Metrics
The Buzz Around Clare/Chk Chk Boom
Top sources
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http://www.grods.com
http://cannd.net
http://standanddeliver.blo…
http://nrldttalk.blogspot.c…
http://www.tattoo-…
http://chk-chk-boom.com
http://www.youngandgru…
http://ohnoho.com
http://mumbrella.com.au
http://www.chkkchkkboo…
0 50 100 150
Boards
http://www.militaryphotos.n…
http://forums.atomicmpc.co…
http://www.inthemix.com.au…
http://www.ferrarichat.com/…
http://www.ausrotary.com/
http://games.on.net/forums/
http://www.netrider.net.au/f…
http://games.internode.on.n…
http://www.nissansilvia.com…
http://forums.bf2s.com/
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